Beer In Ads #3228: Tuborg Boy Beer

January 4, 2020 By Jay Brooks

Saturday’s ad is for Tuborg, from 1932. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all year, and for the remainder of December will feature holiday-themed posters of all ages. “Tuborg is a Danish brewing company founded in 1873 on a harbour in Hellerup, an area North of Copenhagen, Denmark. Since 1970 it has been part of the Carlsberg Group.” This poster is by German artist Hans Heinrich Koch. I have to confess, I’m not sure what constitutes a “Boy Beer,” but I can’t think of any positive explanations.

Beer In Ads #3227: Tuborg Sailor

January 3, 2020 By Jay Brooks

Friday’s ad is for Tuborg, from 1948. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all year, and for the remainder of December will feature holiday-themed posters of all ages. “Tuborg is a Danish brewing company founded in 1873 on a harbour in Hellerup, an area North of Copenhagen, Denmark. Since 1970 it has been part of the Carlsberg Group.” This poster is by Danish painter, scenographer and illustrator Svend Johansen.

Beer In Ads #3226: When Does a Tuborg Taste Best?

January 2, 2020 By Jay Brooks

Thursday’s ad is for Tuborg, from the 1950s or 1970s. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all year, and for the remainder of December will feature holiday-themed posters of all ages. “Tuborg is a Danish brewing company founded in 1873 on a harbour in Hellerup, an area North of Copenhagen, Denmark. Since 1970 it has been part of the Carlsberg Group.” This poster is by Danish cartoonist, writer, animator, illustrator, painter, and humorist Robert Storm Petersen, who signed his work “Storm P.” The ad used an earlier cartoon by Storm P. since he died in 1949. The text reads. “Du Perikles — Ka’ Du Sige mig — hvornaar smager en Tuborg bedst?” and the reply is “Hvergang!” That translates as “You Pericles — Can You Tell Me — When Does a Tuborg Taste Best?” And his answer? “Everytime!”

Below is a version of the original illustration without the Tuborg logo added. I don’t know if the text was added to suit the ad or if it was part of the original, too.

Beer In Ads #3225: The Land Of Tuborg

January 1, 2020 By Jay Brooks

Wednesday’s ad is for Tuborg, from the 1950s. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all year, and for the remainder of December will feature holiday-themed posters of all ages. “Tuborg is a Danish brewing company founded in 1873 on a harbour in Hellerup, an area North of Copenhagen, Denmark. Since 1970 it has been part of the Carlsberg Group.” This poster, an illustrated map, was designed by Hakon Mielche.

Beer In Ads #3224: Bière du Cardinal Decembre 31

December 31, 2019 By Jay Brooks

Tuesday’s ad is for “Brasserie du Cardinal,” from 1904. From the late 1800s until the 1960s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. This poster was made for Brasserie du Cardinal, in Fribourg, Switzerland, which was founded in 1788 by François Piller. In 1991 (though one source says 1996), it was acquired by Feldschlösschen, which is owned by the Carlsberg Group. This is from a calendar for 1904 and, presumably, all the pages from the year were town out, leaving only the last day of the year, December 31. Happy New Year’s Eve.

Beer In Ads #3223: Four More Beers?

December 30, 2019 By Jay Brooks

Monday’s Christmastime ad is for Tuborg, from fairly recently. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all year, and for the remainder of December will feature holiday-themed posters of all ages. This poster was created for Tuborg’s Christmas beer, Julebryg, which they release each year on the first Friday in November. To my delight, they call the release date “J-Dag” or “J-Day.” For a number of years, they’ve used the same cartoon imagery and personalities in the ads, and seem to have a lot of fun with them. This one is from 2012, and in this case the truck is being driven by Barack Obama. From what I read, beginning around 2010, they started “incorporating a current greeting in the Christmas poster.” In an interview, the decision was explained, translated by Google.

[W]hat happened back then was that Obama, in his accession speech, said that if he were not president he would have liked a small brewery.
It was featured in media outlets around the world, and in our Christmas poster it became Obama as the driver of a Tuborg car inside the American flag and the tag line “Four More Beers”.

Interesting World Maps

December 30, 2019 By Jay Brooks

You probably knew I’m a huge map geek, so I’m always on the lookout for interesting ones. I came across a website recently boasting 100 Amazing World Maps. And while the headline may be a tad hyperbolic, some of them certainly are interesting. Here are a few that fell into that category for me. Check out the rest here if you also like this sort of thing. Enjoy.

Map of Alcohol Consumption Around the World

You’re probably not shocked to learn that Ireland, Russia, France and Germany are some of the countries that consume the most alcohol. But you may be surprised to learn that tiny Belarus consumes the most alcohol of all, with an average of 17.5 liters of pure alcohol consumed per capita every year.

Map of Drink of Choice Around the World

Looks like North and South Americans, as well as Australians, love their beer, while Asia, the Caribbean and Russia dig their spirits. Rice wine, rum and vodka, perhaps?

Map of Who Spends the Most on Booze

Ahem. Ireland?

Map of Coffee Consumption Around the World

Can’t live without your cuppa Joe in the morning? Looks like you’re not the only one! In some countries, such as those in (colder) Scandinavia, each person is drinking up to 26 pounds of coffee per year.

Map of the World’s Happiest People

It makes us smile to see a hemisphere filled with happiness!
Also, is anyone surprised that famously cordial Canada, free-spirited Australia and peaceful Scandinavia have some of the happiest locals on earth?

Map of Worldwide Tipping

Now before you go thinking a country is cheap, remember that they may pay higher wages so employees don’t need tips to make a living. (Unlike in America, which needs to get with the program.)

Map of Water Consumption Around the World

You may be surprised to learn the volume of water needed for the production of essential goods and services. This map brings the problem of water scarcity into sharp focus.

Map of Grapes Yielded by Country

Where, oh where, does your favorite wine get its grapes from?

Map of Craft Breweries in the U.S.

Think craft breweries have been popping up all around your state? You’re right, especially if you live in the western part of the country.

Map of Every Pub in the UK

You knew pubs were popular in England, Scotland, Wales and Northern Ireland, but did you know they were this popular? This map cannot even begin to show each and every one of the pubs, because there are more than 48,000!

Beer In Ads #3222: Santa’s Beer

December 29, 2019 By Jay Brooks

Sunday’s Christmastime ad is for Tuborg, from fairly recently. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all year, and for the remainder of December will feature holiday-themed posters of all ages. This poster was created for Tuborg’s Christmas beer, Julebryg, which they release each year on the first Friday in November. To my delight, they call the release date “J-Dag” or “J-Day.” For a number of years, they’ve used the same cartoon imagery and personalities in the ads, and seem to have a lot of fun with them. This one is from around 2018, but has no text. In this one, Santa Claus is driving off, probably from having picked up his allotment of beer, in his sleigh, beer in hand.

Beer In Ads #3221: We Are Ready!

December 28, 2019 By Jay Brooks

Saturday’s Christmastime ad is for Tuborg, from fairly recently. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all year, and for the remainder of December will feature holiday-themed posters of all ages. This poster was created for Tuborg’s Christmas beer, Julebryg, which they release each year on the first Friday in November. To my delight, they call the release date “J-Dag” or “J-Day.” For a number of years, they’ve used the same cartoon imagery and personalities in the ads, and seem to have a lot of fun with them. This one is from 2019. The text reads: “J-dag d. 1. November … Vi er klar!” which translates as “J-day, November 1st … We are ready!”

Beer In Ads #3220: Remember The Most Important Ingredient For The Christmas Menu …

December 27, 2019 By Jay Brooks

Friday’s Christmas ad is for Tuborg, from fairly recently. From the late 1800s until the 1970s, poster art really came into its own, and in Europe a lot of really cool posters, many of them for breweries, were produced. I’ve been posting vintage European posters all year, and for the remainder of December will feature holiday-themed posters of all ages. This poster was created for Tuborg’s Christmas beer, Julebryg, which they release each year on the first Friday in November. To my delight, they call the release date “J-Dag” or “J-Day.” For a number of years, they’ve used the same cartoon imagery and personalities in the ads, and seem to have a lot of fun with them. This one is from 2018. The text reads: “Husk den vigtigste ingrediens til jule MENY’en …” which translates as “Remember the most important ingredient for the Christmas MENU ….”

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