
Monday’s ad is another one for Goebel Beer, this one from 1949. This ad shows a scene at a mill by a stream, with (I think) a painted glass of beer in the foreground.

By Jay Brooks
By Jay Brooks

Today’s beer video is a rendition of the old English folk song John Barleycorn, this version by the band Traffic, from their 1970 album John Barleycorn Must Die. The video is essentially a slideshow of images that works well with the lyrics of the song.
By Jay Brooks

Sunday’s ad is for Goebel Beer, from 1948. Sold in “the Bantam bottle,” which I assume was 7 or 8 ounces, I think you’d have to sell a lot more bottles of your beer just to equal what your competitor was selling in the larger 12-oz. bottles. Whatever the case, “The world’s largest selling beer in small bottles” seems like a dubious distinction, and one that doesn’t seem likely to sway consumers. I’d be asking myself “what’s wrong with their beer if they’re advertising is concentrating on the small size of their bottles?”

By Jay Brooks

Today’s beer video, is a short love letter to Orval, a beer which I drank quite a lot of over the past week in Belgium, including a few glasses at the brewery cafe. The name of the video comes from the music used, which is taken from the soundtrack to the Harrison Ford movie Air Force One, and was written by Jerry Goldsmith.
By Jay Brooks

Saturday’s ad is for Schlitz, from 1959. Showing a couple on a mountain lake, maybe on a boat, they certainly look like like they’re in a remote spot. The brought cans of Schlitz with them, since it’s best not to have glass on a boat, but then they brought glasses to pour the beer into. What’s that all about?

By Jay Brooks

Today’s beer video, is part 6 of 6 of television program that appears to have aired on the History Channel. This History of Beer appears to be aimed at mainstream America and contains some good and some less than good information.
By Jay Brooks
By Jay Brooks

Today’s beer video, is part 5 of 6 of television program that appears to have aired on the History Channel. This History of Beer appears to be aimed at mainstream America and contains some good and some less than good information.
By Jay Brooks
By Jay Brooks

Today’s beer video, is part 4 of 6 of television program that appears to have aired on the History Channel. This History of Beer appears to be aimed at mainstream America and contains some good and some less than good information.
