Wednesday’s ad is still for Rheingold Beer, this one from 1946, featuring Miss Rheingold from that year, Rita Daigle. Rita is standing at the window, head sticking out, tending to her flower box in the windowsill. She’s got a trowel in one hand and some flowers in the other. She’s going to have to give up one of those in order to make room for her beer.
Today’s beer video, is part 3 of 6 of television program that appears to have aired on the History Channel. This History of Beer appears to be aimed at mainstream America and contains some good and some less than good information.
Tuesday’s ad is another one for the English beer Double Diamond Burton Pale Ale, also from 1954. Part of a series called “Inn-Sign Rhymes,” this one shows the iconic Double Diamond dude toasting a sign for “The George & Dragon” pub. Below the illustration is the rhyme of the series and the tagline “A Double Diamond works wonders.”
Today’s beer video, is part 2 of 6 of television program that appears to have aired on the History Channel. This History of Beer appears to be aimed at mainstream America and contains some good and some less than good information.
Monday’s ad is for the English beer Double Diamond Burton Pale Ale, from 1954. Part of a series called “Inn-Sign Rhymes,” this one shows the iconic Double Diamond dude toasting a sign for “The Robin Hood” pub. Below the illustration is the rhyme of the series and the tagline “A Double Diamond works wonders.”
Today’s beer video, is part 1 of 6 of television program that appears to have aired on the History Channel. This History of Beer appears to be aimed at mainstream America and contains some good and some less than good information.
Sunday’s ad is for Heineken, from 1976. Showing a cliched view of a windmill with a bottle and glass of Heineken in the foreground, the headline is “If You Can’t Come To Holland Have A Heineken.” This ad is from when I was a junior in high school, and I remember being with my stepfather and visiting a business associate of his. The guy we were visiting asked my stepdad if he wanted a beer, asking if he’d prefer a regular beer or “the good stuff,” which turned out to be Heineken. Oh, how times have changed.
Today’s beer video, in honor of it being Sour Sunday, is a film of a talk given by Jeff Clawson, who’s the Pilot Brewery Manager at Oregon State University’s Food Science & Technology Department. In the 23-minute video, Clawson “discusses a recent study on sour beers at a Science Pub event at the Calapooia Brewery in Albany, Oregon. OSU is one of the world’s leaders in research on hops and the brewing sciences, and many graduates of the fermentation sciences programs go on to have a huge impact in the industry.”
Saturday’s ad is for Schaefer, from 1959. Schaefer did a number of ads with the round theme, often showing the top of a beer can, emphasizing the round shape of them. This one shows a round plate full of snacks, including some not-terribly-appetizing potato chips (they’ve got brown edges indicating they were burned or the oil used was old).
Kinetic‘s After Burner was chosen best in show at the 14th annual Double IPA Festival today at the Bistro in Hayward, California. A total of 46 Double IPAs and 26 Triple IPAs were judged. The full winner’s list is below.
Congratulations to all the winners.
The scene at today’s Double IPA Festival at The Bistro.