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Jay R. Brooks on Beer

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A Toast To The Moon

August 25, 2012 By Jay Brooks

moon
It’s the end of an era. Neil Armstrong, the first man to walk on the surface of the moon passed away today at 82. I was 10 that July when the historic moon walk took place. Like most kids my age, I was deeply obsessed with the NASA space program, had many models and books, and even drank Tang. Neil Armstrong was a real hero to me as a kid and I have no less admiration for him as an adult. I’ll raise a toast tonight to Neil Armstrong, and the entire group of Apollo astronauts, along with the thousands of engineers, scientists and technicians that achieved what so many thought was impossible, that — in John F. Kennedy’s words — “of landing a man on the moon and returning him safely to the earth.”

apollo_lager

The only question is what is the appropriate beer to toast Armstrong, and the Moon? I still have two bottles of Apollo beer from the 1990s but I’m certainly not going to open any of those. I also have a cool blue 3L bottle of Apollo Lager, which was empty since it was given to me, so that obviously won’t work.

moonshot-logo

To bad we can’t drink a Moonshot tonight. Maybe a beer brewed with Apollo hops? Sixpoint’s summer seasonal is called Apollo, and Laurelwood has a Space Stout, but I can’t either of those. There’s Blue Moon, of course though I think I’d prefer the more local Moonlight or even Half Moon Bay. What beer will you choose?

barney-spaceman

Filed Under: Beers, Just For Fun, News Tagged With: History, Science

Belarus Beer

August 25, 2012 By Jay Brooks

belarus
Today in 1991, Belarus gained their Independence from the USSR.

Belarus
belarus-color

Belarus Breweries

  • OAO Brestskoe Pivo
  • OAO Krinitsa
  • OAO Lidskoe Pivo (Olvi)
  • OAO Pivovarennaya Syabar (Heineken)
  • Pivzavod Alivaria
  • Rakovskiy Brovar
  • Restoran Brovariya Rakovskiy Brovar
  • Slutski Pivovarennij Zavod
  • Staroe Ruslo

Belarus Brewery Guides

  • Beer Advocate
  • Beer Me
  • Rate Beer

Other Guides

  • CIA World Factbook
  • Official Website
  • U.S. Embassy
  • Wikipedia

Guild: None Known

National Regulatory Agency: None

Beverage Alcohol Labeling Requirements: Not Known

Drunk Driving Laws: BAC 0.03%

belarus

  • Full Name: Republic of Belarus
  • Location: Eastern Europe, east of Poland
  • Government Type: Republic in name, although in fact a dictatorship
  • Language: Belarusian (official) 23.4%, Russian (official) 70.2%, other 6.4% (includes small Polish- and Ukrainian-speaking minorities)
  • Religion(s): Eastern Orthodox 80%, other (including Roman Catholic, Protestant, Jewish, and Muslim) 20%
  • Capital: Minsk
  • Population: 9,542,883; 90th
  • Area: 207,600 sq km, 86th
  • Comparative Area: Slightly smaller than Kansas
  • National Food: Ndolé
  • National Symbols: Wisent; mounted knight known as Pahonia (the Chaser)
  • Affiliations: UN, CIS
  • Independence: From the Soviet Union, August 25, 1991

Belarus-coa

  • Alcohol Legal: Yes
  • Minimum Drinking Age: 18
  • BAC: 0.03%
  • Number of Breweries: 27

belarus-money

  • How to Say “Beer”: piva / піва
  • How to Order a Beer: Ad-no pee-vah ka-lee lah-ska
  • How to Say “Cheers”: ўра / для Вашага здароўя
  • Toasting Etiquette: It is gracious to learn a few toasts. The most common are na zdo ro vie (to your health) and an ancient Polish toast, sto-lyat (a hundred years)

belarus-map

Alcohol Consumption By Type:

  • Beer: 28%
  • Wine: 9%
  • Spirits: 43%
  • Other: 28%

Alcohol Consumption Per Capita (in litres):

  • Recorded: 11.22
  • Unrecorded: 3.91
  • Total: 15.13
  • Beer: 1.84

WHO Alcohol Data:

  • Per Capita Consumption: 11.2 litres
  • Alcohol Consumption Trend: Stable
  • Excise Taxes: Yes
  • Minimum Age: 18
  • Sales Restrictions: Hours, places, specific events
  • Advertising Restrictions: Yes
  • Sponsorship/Promotional Restrictions: No

Patterns of Drinking Score: 4

Prohibition: None

belarus-europe

Filed Under: Beers, Breweries Tagged With: Belarus, Europe

Beer In Ads #680: I’m From Milwaukee, I Ought To Know

August 24, 2012 By Jay Brooks


Friday’s ad is for Blatz, from 1951, featuring that manly entertainer, Liberace, who is apparently from Milwaukee. Who knew?

Blatz-1951-Liberace

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Milwaukee

Russia Beer

August 24, 2012 By Jay Brooks

russia
Today in 1991, Russia gained their Independence from the USSR.

Russia
Russia-color

Russia Breweries

  • Argus
  • Arsentich
  • Baikal Brewing
  • Baltika Brew
  • Baltika: Pikra
  • Baltika: Samara
  • Baltika: Yaroslavl
  • Barnaulskiy Pivorenniy Zavod
  • Barskaya Pivnitsa
  • Barzha (The Barge)
  • Bavarius
  • Beer-Rulka
  • Bierstube (RU)
  • Bochkarev Brewery
  • Brasserie de Metropole
  • Ivan Taranov Breweries
  • Brauhaus Königskrone (Samara)
  • Bryanskpivo
  • Buket Chuvashii
  • Bulgarpivo
  • Chastnaya Pivovarnia Doroshenko
  • Chastnaya Pivovarnya Nord-Vest
  • Cheshkaya Pivovarnya: Volgograd
  • Cheshkaya Pivovarnya U Shvejka
  • Chitiskie Klyuchi
  • Durdin
  • GlavPivTorg
  • Grad Petrov
  • Ivanovskaya Pivarennaya (Sun-InBev)
  • Izhevskiy Pivzavod Gambrinus
  • Jaws Beer
  • Joker Bar
  • Karachaevskij Pivzavod
  • Karl & Fridrich
  • Kessel Brau
  • Klinskiy Pivokombinat (Sun-InBev)
  • Kolbasoff
  • Kursk (Sun-InBev)
  • Mager Brewery
  • Mc Highlander Pub & Restaurant
  • Minipivovarnya Kroft
  • Minipivovarnya OAO OK Luzhniki
  • Minipivzavod Korund
  • Morshanskiy Pivovarenniy Zavod
  • Moskovskaya Pivovarennaya Kompaniya
  • Nabeerezhnaya
  • Novaya Medovarnya
  • Novokemerovskiy Pivobezalkogolniy Zavod
  • OAO Amstar (Efes Russia)
  • OAO Ayan
  • OAO Brau Servis (Tver Brewing)
  • OAO Syktyvkarpivo
  • OAO Tomskoe Pivo
  • OAO Yegoryevskiy Pivo-Bezalkogolniy Zavod
  • OAO Zhigulovskiy Pivo-Byezalkogolniy Kombinat
  • Ochakovo
  • OOO Admiral-M
  • OOO GlavRozPivo (Tolstiy Fraer)
  • OOO Medovarus
  • OOO Pivnaya Kompaniya Vagant
  • OOO Pivovarennaya Kompaniya Utes
  • OOO Rodniki Kuzbassa Kalinkino
  • OOO Staraya Sloboda (Pomorskie Pivovarni)
  • Ostankinsky Pivovarenny Zavod
  • Pivnoy Restoran Russkaya Ohota
  • Pivovar Izgarshev
  • Pivovar Moskva (Efes Russia)
  • Pivovarennaya Kompaniya Sibir’
  • Pivovarennaya Kompaniya Vityaz
  • Pivovarenniy Zavod Samko
  • Pivovarenniy Zavod Ulyanovsk (SABMiller)
  • Pivovarnya Blonder Beer
  • Pivovarnya Münhell
  • Pivovarnya Piligrim
  • Pivzavod AO Krasniy Vostok
  • Pivzavod AO Yantar
  • Pivzavod Deka
  • Pivzavod OAO Bakhus
  • Pivzavod Petrobir
  • Pivzavod Pino
  • Pivzavod Pivovar
  • Pivzavod Saransk (Sun-InBev)
  • Pivzavod ZAO Rosar (Sun-InBev)
  • Premium Pivovarni Peterburga: Knightberg
  • Ranova-Krasnaya Ltd.
  • Restoran-Pivovarnya Puberty
  • Restoran-Pivovarnya U Pushkina
  • Russkaya Pivovarennaya Kompaniya Hmelyoff
  • Schelkunchik
  • Stariy Georg
  • Suzdalskiy Medovarenniy Zavod
  • Tinkoff
  • Torin & Co.
  • Vasileostrovskaya Pivovarnya
  • Vladimirskiy Pivzavod
  • Vladpivo (SABMiller)
  • Volzhsky Brewery (Sun-InBev)
  • ZAO Romanovskiy Produkt
  • ZAO Sarapulskiy Drozhzhepivzavod

Russia Brewery Guides

  • Beer Advocate
  • Beer Me
  • Rate Beer

Other Guides

  • CIA World Factbook
  • Official Website
  • U.S. Embassy
  • Wikipedia
  • Wikipedia’s Beer and Breweries in Russia

Guild: The Union of Russian Brewers

National Regulatory Agency: Federal Service for Consumer Rights and Social Welfare, Ministry of Health and Social Development

Beverage Alcohol Labeling Requirements: Labels must include the following information: Product name (and type, for beer); Manufacturer name and address; Trademark, if any; Date marking (both bottling and use-by dates); Alcohol by volume (expressed as minimal content for beer); Special instructions for storage; Reference to applicable regulatory compliance document; Certification information. Also, Additives must be listed, and for beer, label must include information on extractability of original wort, basic source composition, major ingredients listing (determined by manufacturer), and nutritional value.

Drunk Driving Laws: BAC 0.00%

russia

  • Full Name: Russian Federation
  • Location: North Asia bordering the Arctic Ocean, extending from Europe (the portion west of the Urals) to the North Pacific Ocean
  • Government Type: Federation
  • Language: Russian (official), many minority languages
  • Religion(s): Russian Orthodox 15-20%, Muslim 10-15%, other Christian 2%; Russia has large populations of non-practicing believers and non-believers, a legacy of over 70 years of Soviet rule
  • Capital: Moscow (Moskva)
  • Population: 138,082,178; 9th
  • Area: 17,098,242 sq km, 1st
  • Comparative Area: Approximately 1.8 times the size of the US
  • National Food: Shchi, Kasha and Pelmeni
  • National Symbols: Bear, Golden Bicephalic Eagle; Birch tree; Moscow Kremlin, Saint Basil’s Cathedral, Matryoshka doll, AK47, Khokhloma, Ushanka, Kosovorotka; Red Star, Spasskaya Tower, Khokhloma, Double-headed eagle; Volga River
  • Affiliations: UN, CIS
  • Independence: From the Soviet Union, August 24, 1991 / Notable Earlier Dates: 1157 (Principality of Vladimir-Suzdal created); January 16, 1547 (Tsardom of Muscovy established); October 22, 1721 (Russian Empire proclaimed); December 30, 1922 (Soviet Union established)

russia-coa

  • Alcohol Legal: Yes
  • Minimum Drinking Age: None (to drink); 18 (to buy) [Note: There is no law or regulation in Russia that prohibits minors from consuming alcohol, but selling alcohol to minors is prohibited by federal and additional regional laws.]
  • BAC: 0.00% [Note, WHO claims 0.03%]
  • Number of Breweries: 160

russia-money

  • How to Say “Beer”: pivo / Пиво
  • How to Order a Beer: odno pivo, pozhaluysta / одно пиво, пожалуйста
  • How to Say “Cheers”: Budem zdorovy (“let’s stay healthy”) / Chtob vse byli zdorovy (“let everybody be healthy”) / Na zdorovia *may not actually be used* / Na zdorovje (“to your health”) / Za sbychu mecht / будем здоровы / за ваше здоровье / пей до дна
  • Toasting Etiquette: Begin eating only after somebody says a toast, even if there is no alcohol on the table [which is almost impossible]. Toasting is a very important part of dining. Toasts are common The host starts and guests reply. Do not drink until the first toast is offered. After a toast, many Russians like to clink their glasses together. Do not do so if you are drinking something non-alcoholic.

    Not drinking is a serious handicap to doing business in Russia. It’s the way things are done. In all but the most Westernized circles, you will have trouble winning trust if you do not get drunk with your hosts. It’s considered a way of breaking down barriers and getting to know the real you. Refusing to drink is unacceptable unless you give a plausible excuse, such as explaining that health or religious reasons prevent you from imbibing. Also you may smile and pretend that you are drinking, to show that you accept the toast and respect those around you. If you feel that you’re getting intoxicated, avoid signing anything.

russia-map

Alcohol Consumption By Type:

  • Beer: 33%
  • Wine: 1%
  • Spirits: 63%
  • Other: 3%

Alcohol Consumption Per Capita (in litres):

  • Recorded: 11.03
  • Unrecorded: 4.73
  • Total: 15.76
  • Beer: 3.65

WHO Alcohol Data:

  • Per Capita Consumption: 11 litres
  • Alcohol Consumption Trend: Stable
  • Excise Taxes: Yes
  • Minimum Age: 18
  • Sales Restrictions: Time, location, specific events, intoxicated persons, petrol stations
  • Advertising Restrictions: N/A
  • Sponsorship/Promotional Restrictions: N/A

Patterns of Drinking Score: 5

Prohibition: 1914-1925

russia-asia

Filed Under: Beers, Breweries Tagged With: Asia, Europe, Russia

Beer In Ads #679: The Rheingold Mule

August 23, 2012 By Jay Brooks


Thursday’s ad is for Rheingold beer, from 1954, featuring Miss Rheingold for that year, Adrienne Garrett. In the ad, she’s hold an odd, very large bouquet of flowers with, inexplicably, a mule by her side.

Rheingold-1954-mule

Filed Under: Art & Beer, Beers Tagged With: Advertising, History

Beer In Ads #678: Freshness…That’s Hamm’s!

August 22, 2012 By Jay Brooks


Wednesday’s ad is for Hamm’s, from 1964, showing a giant hand scooping up a glass of beer from the “Land of Sky Blue Waters.” Simple, but effective. I’m thirsty.

Hamms-1964

Filed Under: Art & Beer, Beers Tagged With: Advertising, History

Beer In Ads #677: Frank Jones Brewery & Malt Houses

August 21, 2012 By Jay Brooks


Tuesday’s ad is for an old New Hampshire brewer, Frank Jones, and this is one of those popular illustrations that so many breweries created before, and around, the turn of the last century. This one shows “a beer train led by the 4-4-0 ‘Gov. Weston’ stops at the Frank Jones Brewery — which was founded in 1859 by Frank Jones, who became president of the Boston & Maine in 1889 — in Portsmouth, New Hampshire.”

frank-jones-lg

Filed Under: Art & Beer, Beers Tagged With: Advertising, History

More Mid-Year Brewery Numbers

August 21, 2012 By Jay Brooks

ba
Earlier this month the Brewers Association released the good news that Craft Beer Grows 14% In First Half Of 2012. That was through the end of June. I hate to keep crowing about the numbers, but it’s hard to ignore, especially having lived through the depressing late 90s when optimism for craft beer was at its nadir. Anyway, here’s where we are just a month later, as of July 31 of this year.

  • U.S. operating breweries is at 2,142, up from 2,126 at the end of June.
  • U.S. breweries in planning is at 1,303, up from 1,252 at the end of June.
  • There are 555 more breweries in planning than a year ago and 347 more operating U.S. breweries.

Crazy times.

Filed Under: Breweries, Just For Fun, News Tagged With: Brewers Association, Statistics

College Drinkers Are Happier & Cooler

August 21, 2012 By Jay Brooks

humor
This has just got to cheese off Alcohol Justice and the other neo-prohibitionist wingnuts, but Time magazine is reporting the results of a recent study that found the unpleasant truth that students who binge drink in college are actually happier and enjoy higher status among their peers. In Why College Binge Drinkers Are Happier, Have High Status, they began with a bang:

College binge drinkers say they’re happier with their social lives than those who don’t indulge — but it’s probably the boost in social status, not the booze itself that lifts their mood, according to new research presented at the annual meeting of the American Sociological Association.

“Binge drinking is a symbolic proxy for high status in college,” said study co-author Carolyn Hsu, an associate professor of sociology at Colgate University in a statement, noting that it’s what the wealthy, powerful and happy students on campus do.

The study found that rich white frat boys reported having the greatest social satisfaction at school and were considered the big men on campus by others. They were not only happier than students in low-status groups — women, minorities and people who were less financially well-off — but also more likely to binge drink. “Binge drinking then becomes associated with high status and the ‘cool’ students on campus,” said Hsu.

Low-status students in turn reported being happier if they binged than if they didn’t. Indeed, alcohol seemed to be the great social equalizer, bringing members of low-status groups to happiness levels similar to those of greater social power if they binged. “Students in all groups consistently liked college more when they participated in the campus’ binge drinking culture,” Hsu said.

The results are still preliminary, but it’s still notable for at least trying to better understand why binge drinking persists, despite endless efforts to curb it. Though to be fair, most of those efforts are misguided bludgeons like “just say no” and other ideas doomed to fail by neo-prohibitionist groups.

Other interesting tidbits included the fact that “the most stressed and highly anxious students were the least likely to binge, suggesting that the negative emotions that often drive alcoholism are not influencing many of these bingers.” And in a related study, it was found that College Men Who Post About Alcohol Have More Facebook Friends. In a way, it’s not surprising, as social status is pretty important at that age, possibly more important than at any other time. College students, often on their own for the first time in their young lives, trying to find themselves and become their own adults, have the added burden of having virtually no education regarding alcohol and having to obtain it through illegal means thanks to the anti-alcohol efforts of the past several decades. So when the study concludes “that the social advantages of binge drinking do not mitigate its negative consequences on health and academic performance,” I can only say, well, duh.

But it’s the final paragraph that contains the most important wisdom, totally lost on neo-prohibitionists and especially people who do not drink.

Surprisingly little research is conducted on the positive effects sought by drug users and what they actually achieve via their drug consumption; the assumption is that alcohol and other drugs are always bad and their users are irrational. But until more studies like this are conducted, prevention programs are unlikely to improve. We can’t prevent what we don’t understand.

Just say know.

Filed Under: Editorial, News, Politics & Law Tagged With: Science, Statistics

Beer In Ads #676: Oysters and Lobsters

August 20, 2012 By Jay Brooks


Monday’s ad is for Budweiser, from 1948, featuring the Wells Fargo express and the curious notion that they became successful by delivering oysters and lobsters far inland. That apparently showed people that there was a need for express delivery service. A-B in turn, consider that a “Great Contribution to Good Taste,” and compared that to what they were doing delivering beer in refrigerated cars in 1948.

Bud-1948-wells-fargo

Filed Under: Art & Beer, Beers

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