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Beer In Ads #2472: The Salisbury in London

November 26, 2017 By Jay Brooks


Sunday’s ad is for Guinness, from 1966. While the best known Guinness ads were undoubtedly the ones created by John Gilroy, Guinness had other creative ads throughout the same period and afterward, too, which are often overlooked. In the late-1960s, Guinness hired well-known English portrait artist, landscape painter and illustrator John Stanton Ward to do a series of paintings of famous pubs and bars around the world. In this ad, No. 1 in the series, the painting is of The Salisbury on St. Martin’s Lane in London.

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Filed Under: Art & Beer, Beers Tagged With: Advertising, Bars, Guinness, History, Pubs

The 10 Tavern Commandments

July 7, 2017 By Jay Brooks

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This is a fascinating piece of history. It’s a lithograph from 1873 entitled “The 10 tavern commandments, as every landlord should show them to his guests” and it’s also printed in a second language, German, and called “Die 10 Wirthshaus-Gebote, wie sie jeder Wirth seinen Gästen auf’s fleissigste vorhalten soll.” The lithographer was Theodore Kahlmann, and it was published by C. Brothers in New York.

10-Tavern-Commandments

It’s a little hard to read them without blowing up the image, so here are the English language version of The 10 Tavern Commandments, though I confess not all of them make complete sense.

  1. Thou shallst have no host but me!
    Of all good hosts consider me the very best,
    In my Inn alone be pleased, frequent not the rest.
  2. Thou shallst not use in vain the name thy host!
    Call not on me in vain,
    But for drinks, whereby I gain,
    Or, when you wish to pay,
    Then call on me you may.
  3. Thou shallst not chain the Tiger, for he is most ferocious!
    Leave not they pocket book at home,
    For ’tis bad when borrowing you come,
    You will relish better, what you drink and eat,
    When you promptly pay as ’tis need.
  4. Thou shallst honor thine host and hostess, that thou mayest prosper and live long on earth!
    Often in foul speech or name
    Never thy host or his dame,
    To find fault with the drink would become you ill,
    But you should praise it when and wherever you will.
  5. Thou shallst not slay bottles and glasses but shallots refrain from all such touching exercise!
    The life of bottles and glasses thou must not take,
    For ’tis mean these things in wrathful mood to break,
    Moreover you’ll get in trouble, if you raise hell,
    For then the Peelers come and take you to a prison cell.
  6. Thou shallst in night’s dark hours not mistake my wife for thine!
    Let the evil spirit never prompt thee,
    To bow in courtship to my wife thy knee,
    For then I’d throw thee out of a window or of door,
    And if t’were from the fourth or yet a higher floor.
  7. Thou shallst not find and take with thee what n’er was lost!
    My chalk thou must not take,
    I need it thy bill to make,
    Or else I’ll get; for thy punishment
    Such as will chalk down double, each and every cent.
  8. Thou shallst not bear false witness to thine host!
    Tell me always when I ask; in truthfulness
    What thou owes for drinks, rather more than less,
    Give never a false statement,
    For honesty is thy best ornament.
  9. Thou shallst not covet what is loss to thy host!
    Ask not that I should give
    Large pieces and full measures,
    For ’tis by my profit that I live,
    Dear customers remember his leisure.
  10. Thou shallst not covet to carress my cook and water girls!
    ’Tis best they desires to curb and bridle,
    For it makes the girls stupid and idle
    When love is talked behind the kitchen door,
    And then it might grow on thee and become a bore.

In the illustration in the center, the tavern owner (presumably) is holding up two tables with the 10 Commandments on them as his guests and staff appear to be ignoring him, just as you’d expect when someone is trying to law down the law.

10-Tavern-Commandments-center

Filed Under: Just For Fun, Politics & Law, Related Pleasures Tagged With: Bars, History, Humor, Pubs

Patent No. 3486512A: Fluid Transport Line Cleaning Device And System

December 30, 2016 By Jay Brooks

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Today in 1969, US Patent 3486512 A was issued, an invention of Anthony Marino, for his “Fluid Transport Line Cleaning Device and System.” There’s no Abstract, although in the description it includes these claims:

Fluid transport line cleaning device and system inclusive of upright container having inlets for passing cleaning material and water into container for mixing in container and outlet for delivering mixture from container under pressure. Pipe having valve controlled outlets and line couplings for selectively passing mixture from container through fluid transport lines coupled thereto such as syrup lines and beer lines having tap rods and associated faucets at bar counter locations. Portion of pipe for beer lines being rigid and arranged for wall mounting at bar counter for supporting a portion of pipe and container in upright position.

US3486512-0

Filed Under: Beers, Breweries, Just For Fun, Politics & Law, Related Pleasures Tagged With: Bars, History, Kegs, Law, Patent

Patent No. 2065949A: Beer Cooling And Dispensing System

December 29, 2016 By Jay Brooks

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Today in 1936, US Patent 2065949 A was issued, an invention of Harry J. Sandell, for his “Beer Cooling and Dispensing System.” There’s no Abstract, although in the description it includes these claims:

The invention relates to a beer cooling and dispensing system, and has for its object to simplify and improve the efficiency of drawing beer from a storage refrigerator at one point and a dispensing 5 outlet at another.

The chief object of the invention is to provide a combination of devices adapted to contain an enclosed circulating and cooling medium, for the purpose of maintaining a uniform low temperature along a dispensing pipe contained therein.

Explanation In beer cooling and dispensing, the beer storage refrigerator is usually placed in the basement or some other convenient place that requires considerable piping and a coil to carry the beer and cool it from the storage refrigerator to the counter dispensing coil box. When this system is used, the beer leaves the cold refrigerator and runs exposed, then enters the iced coil, but due to the different go and uneven temperatures along the line of draught the beer cannot be drawn or controlled at the faucet without considerable waste.

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Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: Bars, History, Kegs, Law, Patent

Patent No. 778680A: Beer Box

December 27, 2016 By Jay Brooks

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Today in 1904, US Patent 778680 A was issued, an invention of Gottlieb Klenk and Jacob F. Fink, for their “Beer Box.” There’s no Abstract, although in the description it includes these claims:

Our invention relates to improvements in metal beer-boxes provided with peculiarly-arranged partitions to form compartments for the reception of the bottles and specific and minor details of construction to strengthen the structure.

The prime object of our invention is to provide a metal box with a nominal number of parts, seamed and fastened, whereby great strength and durability will result.

A further object of our invention is to construct a seam at the bottom of the box to provide a projecting flange and arrange a support at the top to receive a flange of a companion box when they are stored or packed.

\Ve also provide specific improvements in the seams at the corners of the box to resist the force of blows due to the rough handling boxes of this type are subjected to.

The invention also comprehends specific improvements of the partitions forming the bottle-compartments, as well as the particular manner of attaching them.

Furthermore, our invention relates to the specific construction of the means employed for locking the cover, the same consisting of a spring-hasp on the box and a co-acting pivoted engaging member on the cover.

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Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: Bars, Bottles, History, Law, Packaging, Patent

Patent No. 2917906A: Portable Cooler, Gasser, And Dispenser For Keg Beer

December 22, 2016 By Jay Brooks

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Today in 1959, US Patent 2917906 A was issued, an invention of George Craig Woolley, for his “Portable Cooler, Gasser, and Dispenser for Keg Beer.” There’s no Abstract, although in the description it includes these claims:

This invention relates to a readily portable device for supporting and completely servicing a keg or small barrel of beer or other beverage which requires for proper draught and taste characteristics, cooling, gassing and controlled dispensing. My present invention is particularly designed and conceived for home rather than commercial use where it is desired to dispense a draught beverage such as beer to a group of people, from a keg.

At the present time the distributors of various malt beverages supply to their customers, cooling and gassing apparatus for small gatherings, usually employing a helical coil to be placed in a box of ice and an air pump or carbon dioxide cylinder of heavy construction. The apparatus is hooked up at the home and in many instances, the keg heats up (since only the discharge through the coil is cooled), the saturation level of the gas is consequently decreased in the beer and more gas is released, resulting in foam when the beverage is dispensed. The coil, if not thoroughly cleaned and sterilized after each use, is unsanitary and gives the next user an off taste beer; Cleaning time of such-coil requires from a half to a full hour and is often disregarded by the dissumption of the entire contents of the keg.

A further object is the provision of a device of the class described wherein a simple, compact wheeled chassis serves the multiple functions of a keg-support, a refrigerating chamber, a mounting for controlled gassing and dispensing mechanism and in addition, a valuable source of advertising for the distributor or manufacturer of the beverage.

Another object is to provide a compact, rugged device of the class described of simple and inexpensive construction affording a high degree of sanitation and provision for sterilizing of the few dispensing parts.

US2917906-0

Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: Bars, History, Kegs, Law, Patent

Patent No. EP0244031B1: Device For The Storage And Cooling Of Beer Intended For Supply To A Tap

December 20, 2016 By Jay Brooks

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Today in 1989, US Patent EP 0244031 B1 was issued, an invention of Johannes Antoinetta Michael Ummels, for his “Device For The Storage And Cooling Of Beer Intended For Supply To A Tap.” There’s no Abstract, although in the description it includes these claims:

The invention relates to a device for the storage and cooling of beer and the supply thereof to a tap via a water cooled beer pipe (python), which device further comprises at least one storage container and a cooling element arranged parallel thereto, consisting of a jacket with a cooling water inlet and an outlet, which jacket accommodates a beer pipe in the shape of a brake coil and a heat exchanger containing a pipe for passing a cooling medium e.g. freon. The invention also relates to a tap installation provided with such a device.

0244031-imgf0001

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Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: Bars, History, Kegs, Law, Patent

Patent No. 3780198A: System For Carbonating Beverages

December 18, 2016 By Jay Brooks

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Today in 1973, US Patent 3780198 A was issued, an invention of Leo F. Pahl and Norman H. Jones, assigned to the Crown Cork & Seal Co., for their “System For Carbonating Beverages.” There’s no Abstract, although in the description it includes these claims:

It is one object of this invention to reduce the cost of carbonating beverages.

It is another object of this invention to improve sanitation. in the carbonation of beverages.

It is a further object of this invention to provide a carbonating system for beverages which is easily cleaned.

It is a still further object of this invention to achieve specified levels of carbonation in beverages with a high degree of accuracy.

It is also an object of this invention to achieve a specified level of carbonation without requiring numerous and continuous manual adjustments.

It is an additional object of this invention to permit filling of beverages at a low pressure.

US3780198-0
US3780198-1
US3780198-2

Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: Bars, History, Kegs, Law, Patent

Patent No. 530827A: Beer Drawing And Saving Apparatus

December 11, 2016 By Jay Brooks

patent-logo
Today in 1894, US Patent 530827 A was issued, an invention of William R. Dales, for his “Beer Drawing and Saving Apparatus.” There’s no Abstract, although in the description it includes these claims:

The object of my invention is to produce an apparatus which enables beer to be readily drawn to fill a glass or other receptacle, and which has also an arrangement by which the froth may be sucked from the glass and delivered into a receptacle from which, after it settles, it may be withdrawn in the shape of merchantable beer. The apparatus thus provides for selling beer on draft in the usual way, while cans and such articles may be filled from the receptacle into which the froth has been delivered. To these ends my invention consists of certain features of construction and combinations of parts, which will be hereinafter described and claimed.

US530827-0

Filed Under: Beers Tagged With: Bars, History, Kegs, Law, Patent

Patent No. 5694787A: Counter Top Beer Chilling Dispensing Tower

December 9, 2016 By Jay Brooks

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Today in 1997, US Patent 5694787 A was issued, an invention of Robert K. Cleleand and James M. Cleleand, for their “Counter Top Beer Chilling Dispensing Tower.” Here’s the Abstract:

A counter top beer dispensing tower structure including a thermo insulating jacket structure with a top wall, a flat counter top engaging bottom wall, rear and side walls, a flat vertically and laterally extending front wall and a body insulating material at the inner surfaces of the walls, a metal cold plate within the body of insulating material, a plurality of laterally spaced dispensing valve mounting parts carried by and projecting forwardly from the plate and accessible at the front wall, a plurality of elongate tubular beer conducting coils in the plate, each beer conducting coil has a downstream end portion connected with a related valve mounting part and a vertical upstream end portion depending from the plate and bottom wall to extend through a primary opening in a related counter and to connect with the downstream end on of related beer conducting line, and elongate tubular glycol coil unit within the plate and having vertical upstream and downstream end portions depending from the plate and the jacket structure to extend through the primary opening in the related counter and to connect with downstream and upstream ends of related delivery and return sections of an elongate glycol conducting lines a glycol chiller and, plurality of spaced apart elongate vertically extending threaded mounting studs anchored to and depending from tower jacket structure to extend through secondary openings in the related counter; and, nuts on the studs and engaging the counter to draw the bottom wall in to tight engagement with the top of the counter.

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Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: Bars, History, Kegs, Law, Patent

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