Canada

Beer Birthday: Stephen Beaumont

by Jay Brooks on April 25, 2012 · 9 comments

in Birthdays

beaumont
Today is my good friend and colleague Stephen Beaumont’s 48th birthday. In addition to his World of Beer, he also blogs online at On the House and That’s the Spirit. And when you’re in Toronto, be sure to stop in at his beer bistro. Join me in wishing Stephen a very happy birthday.

gdivide07-2
Stephen with Tom Dalldorf at the Great Divide reception at GABF in 2007.

maggie
Stephen Beaumont and his now-wife Maggie, and me, in the Bay Area for the Celebrator anniversary party a couple of years ago.

beaumont-2
Stephen, Tom Dalldorf and me at 21st Amendment for a roast I threw for Tom’s 60th birthday several years ago.

toronto08-04
Stephen and Maggie at their wedding reception in Toronto in August 2008.

Beaumont at the Dove
Enjoying a pint of Fuller’s at The Dove in London three years ago.

{ 9 comments }

Beer Birthday: Alan McLeod

by Jay Brooks on April 18, 2012 · 3 comments

in Birthdays

a-good-beer-blog
Today is beer blogger extraordinaire Alan McLeod’s 49th birthday. Alan runs a good beer blog, called — curiously enough — A Good Beer Blog. I’m not sure what came first, the goodness or the blog. Anyway, though I’ve yet to meet Alan in person I feel as if he’s already a great, not just good, friend through our many conversations via e-mail and commenting on one anothers’ blogs. If you haven’t read his essay in the book Beer & Philosophy yet, rush right out and buy yourself a copy. Join me in wishing Alan the very merriest of birthdays. Cheers, mate.

amcleod-1
Alan pondering the mysteries of Stonehenge at age 7.

amcleod-2
A night with bald pate, circa 2002.

amcleod-3
Contemplating a jump near Prince Edward Island a dozen years ago. Happily, he decided against getting wet.

{ 3 comments }

Beer In Ads #567: Go Team Red Cap

by Jay Brooks on March 20, 2012 · 2 comments

in Art & Beer,Beers


Tuesday’s ad is for Carling’s Red Cap Ale. I’m not sure of the year the ad ran, but there is a clue at the bottom. It says that for 109 years it was made in Canada but as of the date of the ad was being made in the U.S. It’s a great illustration and I’m assuming it ran in the fall, sometime during football season, since the only element in the ad is the generic “Go Team!” football badge in blue and gold and some ticket stubs, presumably from the game.

carling-redcap-ad

{ 2 comments }


Friday’s ad is another one for Molson, from 1985. Based on the headline — “If You’re Looking Out For #1, You Should Be Carrying #2″ — it’s undoubtedly from a trade magazine rather than a consumer publication. Apparently in 1985, Molson was the second best-selling imported beer, which is remarkable because as long as I can remember it was Heineken and Corona that were in the top spots.

molson-2

{ 5 comments }

Beer In Ads #549: Make Sure It’s Molson

by Jay Brooks on February 23, 2012 · 1 comment

in Art & Beer,Beers


Thursday’s ad is for Molson, from — I’m just guessing — the 1960s or 70s. I love the tray, and that ad copy. “Thirsting for the best of Canada? Make sure it’s Molson.”

maolson

{ 1 comment }


Monday’s holiday ad is for the Canadian beer O’Keefe Ale, from 1958. With the slogan “… dans l’esprit des fetes!” — “in the holiday spirit” — it features a fetching couple under the mistletoe pouring a glass of O’Keefe Ale.

Okeefe-1958-xmas

{ 1 comment }

Beer In Ads #464: Be Light Hearted …

October 27, 2011

Thursday’s ad is for Canada’s Carling’s Red Cap Ale, from 1952. The nautical couple romantically drinking their ale — light and hearty — are “having something extra for [their] money.” And I love that slogan. “Be Light-hearted … Stay Light-hearted … drink Carling’s Red Cap Ale.” Priceless.

Keep Reading →

Beer In Ads #449: Say O’K For O’Keefe’s

October 6, 2011

Thursday’s ad is again from 1955, and is for another Canadian beer, this time O’Keefe’s Extra Old Stock Ale. The ad seems a little bit busy to me, with too much going on. Besides the sepia tone-like maple syrup farm background, there’s the floating label, below the “A Canadian Favourite” tagline, and the cartoon syrup [...]

Keep Reading →

Beer In Ads #448: Victory Isn’t Always To The Strong

October 5, 2011

Wednesday’s ad is also from 1955, and is for the Canadian beer, Molson Golden Ale. Their anthropomorphized mascot, — “Goldie” — a man with the head of a lion, says modestly that “Victory isn’t always to the strong.” Based on his expression, and the happy-looking woman next to him, I’d say he’s getting beat pretty [...]

Keep Reading →

Beer In Art #142: Dave Murray’s Beer Series

October 2, 2011

This week’s work of art is a series of beer prints by Toronto, Canada, artist and illustrator Dave Murray. He’s completed seven beer prints so far, which he refers to as an “ongoing series based on beers I drink.” In addition, he’s done one more as a commission, entitled Stella Artois Légere. I’ve posted two [...]

Keep Reading →

Beerish Birthday: Nathan Fillion

March 27, 2011

This is not, strictly speaking, a beer birthday, which is why I called it a “beerish” one, but my wife and I are both Browncoats, fans of the criminally short-lived television show Firefly. Like many Browncoats, we’ve continued to follow its cast members, especially the star of Firefly, and its companion film Serenity, Nathan Fillion. [...]

Keep Reading →

Beer In Art #115: Ralston Crawford’s Buffalo Grain Elevators

February 20, 2011

This week’s work of art is by the Canadian-born artist Ralston Crawford. He spent his childhood in Buffalo, and most of the rest of his life traveling and in America, which is reflected in his oeuvre. Today’s painting, Buffalo Grain Elevators, was completed in 1937 and today is part of the Smithsonian Institute’s American Art [...]

Keep Reading →

Beer In Ads #296: Labatt’s … The Spirited Ale

January 25, 2011

Tuesday’s ad is for Canada’s Labatt’s 50 Ale, which was “Canada’s fastest growing ale because it has “spirit.” I’m not even sure what that means. Perhaps you get “spirit” by sailing? I’m not sure what this was done, it has a 1950s look and the illustration is great, I just don’t get the connection.

Keep Reading →

Beer In Ads #275: Molson Makes It Golden

December 28, 2010

Tuesday’s holiday ad is for Molson from 1985. I chose a Molson ad because today would have been founder John Molson’s 247th birthday. The playful ad shows two horse-drawn sleighs, one of which, driven by a man, is hauling cases of beer and the other, presumably driven by a woman, remarking that “You can land [...]

Keep Reading →

Beer In Ads #256: Carling’s Red Cap Wreath

December 2, 2010

Thursday’s holiday ad is for Carling Red Cap from the 1950s. On a wintery front door instead of a wreath is hung a very, very large red cap. Now that’s holiday spirit.

Keep Reading →

Beer In Ads #255: Have Fun … Down A Crown

December 1, 2010

Wednesday’s holiday ad is for Molson Crown from 1958. Showing a holiday party in progress, the hostess is bringing in a tray full of Crown Lager Beer. I love the slogan “Have Fun … Down A Crown.” It’s so wonderfully cheesy. And from the looks of things, yes, “Everybody’s happy at the Molson Crown Club.”

Keep Reading →