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Mid-Year Brewery Numbers Released

August 17, 2009 By Jay Brooks

ba
The Brewers Association in Boulder, Colo. just released some statistics about the mid-years sales of craft beer and the number of breweries in America. From the press release:

Dollar growth from craft brewers during the first half of 2009 increased 9%, down from 11% growth during the same period in 2008. Volume of craft brewed beer sold grew 5% for the first six months in 2009, compared to 6.5% growth in the first half of 2008. Barrels sold by craft brewers for the first half of the year is an estimated 4.2 million, compared to 4 million barrels sold in the first half of 2008.

The other big news in the release is that the number of breweries operating in America now stands at 1,525, the highest number in a century.

U.S. Breweries
as of July 31, 2009
  962 Brewpubs
  456 Microbreweries
    64 Regional Craft Breweries
1,482 Total US Craft Breweries
    20 Large Breweries
    23 Other Breweries            
1,525 Total US Breweries

As the press release stresses, that’s due almost entirely to the growth of craft beer:

The U.S. now boasts 1,525 breweries, the highest number in 100 years when consolidation and the run up to Prohibition reduced the number of breweries to 1,498 in 1910. “The U.S. has more breweries than any other nation and produces a greater diversity of beer styles than anywhere else, thanks to craft brewer innovation,” Gatza added.

100-yr-count

Some other interesting tidbits:

  • Growth of the craft brewing industry in the first half of 2009 was 5% by volume and 9% by dollars.
  • Craft brewers sold an estimated 4.2 million barrels of beer in the first half of 2009, up from 4 million barrels in the first half of 2008.
  • Overall US beer sales are down 1.3% in the first 6 months of 2009.
  • Imported beer sales are down 9.5% in the first 6 months.
  • Growth of the craft brewing industry in 2008 was 5.9% by volume and 10.1% by dollars.
  • The craft brewing industry produced nearly 8.6 million barrels of craft beer in the US in 2008.
  • The craft brewing sales share as of December ’08 was 4% by volume and 6.3% by dollars.
  • Total US craft brewing industry annual dollar volume is $6.3 billion.

Filed Under: Breweries, News Tagged With: Statistics

Fishnet Cans

August 17, 2009 By Jay Brooks

beer-gal-2
First there was Nude Beer (in its many incarnations), then Wanker, Skinny Blonde Ale and now comes the latest beer to play to the basest instincts of the male beer drinker: lingerie canned beer with fishnet stockings.

lingerie-beer

At least that was my original thought. The Fishnet Cans have been blogged and re-blogged all over that series of tubes known as the internet. But, as it turns out, they are just one of a pretty big series of can designs by Russian artist/illustrator Ramm ND. It’s not necessarily his or her fault that so many chose to highlight the one prurient themed can and ignored the more poignant works. Human nature is what it is. Take a closer look at the Fishnet Cans and you’ll begin to see new details that defy it being simply to titillate. Then take a look at his entire oeuvre of cans. Some are beer and some are soda, but they’re all more interesting than I would have guessed from just seeing the one in fishnets.

ramm-miller

In fact, going through Ramm’s entire portfolio is eye-opening. And I think he’s making some larger points. These aren’t just can designs, they’re works of art using cans as the medium.

ramm-hhkoaa

Ramm also has another portfolio on Coroflot.

Filed Under: Art & Beer, Beers, Editorial Tagged With: Cans, Packaging, Women

Asheron’s Call Brewing

August 16, 2009 By Jay Brooks

dice-2
Now don’t get me wrong. I am a geek of many stripes. So I mean no disrespect to my (possibly) geekier brethren who play online games in MMORPGs (which stands for Massively Multiplayer Online Role-Playing Games), the most popular of which are probably World of Warcraft, Second Life, Civilization IV and Runescape, to name but a few of the literally hundreds of them. I confess I’m no stranger to D&D, but it’s been nearly 30 years since I picked up an 8-sided die. When such games went online, they left me behind. It wasn’t that they weren’t without interest, but I recognized that I needed another time suck like a hole in the head, and simply stayed away. These online worlds have since increased exponentially in terms of detail, sophistication and complexity.

Asheron's_Call

Which brings me to Asheron’s Call, a ten-year old MMORPG. Originally created by Microsoft, since 2004 it’s been maintained and expanded by Turbine that takes place in the land of Dereth and its surrounding islands. In addition to the “official” game site, there are several fansites that add additional dimensions to the game. One of these is called Asheron’s Call Vault. Like all of these games, your character (or Avatar) needs some kind of nourishment to survive so there’s food you can find or make to eat. But Asheron’s Call added another way to nourish yourself: brewing beer. Here’s an overview:

Serious Beer Drinking
(Brews that can make you stronger)

Break out the beer mugs, open up the pubs 24 hours a day, and get ready to drink some brew that can make you smarter, healthier, more coordinated, or more focused!

Up until the invention of these brews, tinker characters relied on those brave Olthoi Queen slayers, to bring them back eggs to bake up tasty treats that increased their attributes. The downsides to these were that first, the eggs were not terribly abundant, they were heavy, and the resulting effects only lasted 15 minutes. There did not seem to be recipes for all attributes, either.

Then an intrepid hunter found some Tusker Spit one day, and brought it to his cook, who went to Sanamar to shop for goods, and happened upon some wonderful recipes for brewing! Some time later, Moarsmuck was discovered, and cooks had additional recipes at their disposal.

The advantages to these brews over Olthoi Food is obvious. They are longer lasting, which means hunters can take them into the field and use them while hunting. The core ingredients of Tusker Spit and Moarsmuck are far easier to come by, and more abundant than Olthoi Eggs, so one needn’t save the brew for “Special Occasions”.

So, whether you prefer the hearty tangy bite of the saliva from a Tusker, or the more mellow, slightly slimy taste of the Moarsman’s remains, below you will find recipes for all six of the wonderful brews that you can take along with you on a daily basis, and shower on your favorite tinker character without reservation.

To brew beer, you need to go on a Quest for the Brewmaster’s Bible, pieces of which are hidden in four separate places. Once you acquire the Brewmaster’s Bible, you can learn “the arcane secrets of that most magical craft known to all Isparian-kind as Brewing!”

Here’s an excerpt from the beginning of the bible:

There are four main ingredients in any good brew: barley, yeast, hops, and water. The color of your barley controls the color of your brew. Amber barley nets you an amber brew, dark barley gets you a nice stout, and plain barley will give you a clear lager.

Yeast is used to ferment your beer. The higher the quality of the yeast the better. Dried yeast tends to get you a much higher quality brew than liquid yeast.

As for hops, the greener the better! Hops provide that bitter taste that makes beer so deliciously delicious. But some beers can be too bitter – bordering on undrinkable (though no beer is truly undrinkable, truth be told). These beers are usually crafted from yellowish, nasty hops. Discerning beer drinkers prize only those beers made from the greenest of hops.

And the final ingredient – the one that ties it all together – is water. Many people ignore the importance that water plays in the brewing process, but those of us who have spent our lives mastering this craft truly understand that without this life-giving liquid, we would have no beer at all!

The basic process for brewing is simple: First you fill your Brew Kettle with Water. Then you add Barley to create a Wort. Once that is done, you add Hops to finish your Wort. Once the Wort is finished, you add your Yeast. At this point, you have a Fermented Brew.

Now, you can do one of two things with a Fermented Brew. You can keg it or you can add an additive. Kegging a Fermented Brew will get you a nice, tasty beer of which you can be very proud. But the truly spectacular beers obtain their unique flavors from those additives which set them apart from the rest of the pack. On Ispar, I had any number of additives in my possession that allowed me to create those beers which made my family so famous. So far, the harsh climate of these wintry islands has not allowed me to find many additives worthy of the great craft of brewing.

The process itself is nicely complex and reasonably accurate, for a RPG. Here’s a visual overview:

First, get yourself a brew kettle: kettle

Fill it with water (water) + barley (barley) = fullkettle A Full Kettle.

There are even different kinds of barley you can use, including plain, amber and roasted. If you have a baking pan, you can even roast your own barley.

Then add hops (ultra green hops) + yeast (yeast).

And depending on the recipe, you also add something called a “monster component” such as Moarsmuck or Tusker Spit: muck

There appear to be literally dozens, easily more than a hundred, different beers one could brew, such as Amber Ape Brew, Angree’s Angry Ale, Apothecary Zongo’s Stout, Distasteful Dark Wort, Duke Raoul’s Distillation, Glorious Lager or Putrid Tusker Spit Ale. Depending on the kind of beer, it can add to your character’s coordination, endurance, focus, quickness or strength; just like in real life.

These can either be put in a keg (keg) or bottles (bottles) to create the final product = beer (beer).

And that’s just one infinitesimal piece of the world of Asheron’s Call. I have enough trouble keeping up in the real world, but I can’t help but be impressed by the beer in Asheron’s Call. I have to wonder, though, just what does Tusker spit taste like?

Filed Under: Beers, Breweries, Just For Fun Tagged With: Games

Heady Days in the Philadelphia Inquirer

August 16, 2009 By Jay Brooks

pennsylvania
There was an interesting look at the current state of the craft beer movement in today’s Philadelphia Inquirer by food columnist Rick Nichols. Though it’s Sam-centric, Heady Days for Craft Breweries is worth a read.

Filed Under: Beers, News Tagged With: Eastern States, Mainstream Coverage, Pennsylvania, Philadelphia

Beer In Art #39: Phoebus Levin’s Life In The Hop Garden

August 16, 2009 By Jay Brooks

art-beer
Today’s work of art depicts Life in the Hop Garden, and is by illustrator Phoebus Levin. It was painted in 1859 and today the original resides at the Towneley Hall Art Gallery and Museum located in Burnley, Lancashire.

Phoebus_Levin-hop_garden

Levin lived from 1836-1878 and was born in Berlin, but exhibited in London from 1855-1878. That’s about all the biographical information I could find about him. You can see a few more of his works at My Art Prints and ArtNet.

Filed Under: Art & Beer Tagged With: England, Hops, UK

A Good Tip: Don’t Lose A Friend To Booze

August 16, 2009 By Jay Brooks

pint
Accompanying a story about the JD Wetherspoons pub chain offering very cheap pints, the chart below offers some sound advice on keeping your over-indulging buddy stay alive. In a sense, it seems to be their commentary on what offering cheap pints will do, making it funny, but it’s also a good tip should you ever encounter someone passed out. It could happen. Now you’ll know what to do.

rescue-position

The original story ran in Bad Idea, a UK magazine which bills itself as “the magazine of journalism, ideas and opinion for intelligent young Britain. Reinvigorating the form of narrative journalism, it’s the new stomping ground for ambitious young British writers, a braggadocious melting pot of tragedy, parties, love, death, cybersex and stretched cricket metaphors.” Which still makes me wonder if they’re serious or have their tongue firmly in their cheek.

Filed Under: Just For Fun Tagged With: Health & Beer, Humor, UK

Short Pour Film Festival

August 16, 2009 By Jay Brooks

short-pour-films
According to the press release, “The “First Ever” short-film festival on the subject of BEER will debut at the Monterey Beer Festival on June 5th, 2010, from 12:30pm to 5pm.” Do you love beer? Have you ever thought about being a filmmaker? Or perhaps you’re already a professional or even amateur filmmaker. If so, here’s your chance to showcase your talent with a short (3 minutes or less) film about beer. The deadline for submissions is May 1, 2010 and the form and rules can be found on the Night That Never Ends website. It’s free to enter your film.

There are four separate categories for you to submit a film under:

  1. Live Action Short Films
  2. Animated Short Films
  3. Music Videos
  4. Commercials

Organizer Jeff Moses expects lots of lighthearted looks at brew, including personal stories about drinking beer with friends or visiting breweries. He also anticipates a few entries by “serious brewers” who’ll reveal the exact steps to making beer. I’m anticipating that Greg Koch will have an entry. Moses says being a bona fide beer connoisseur isn’t necessary for the creative process — just having a “connection” to brew should suffice. He also suggests “filmmakers throw back brewskis after shooting and avoid keg stands so they’re actually able to finish their projects.”
ShortPour-logo

The Short Pour Film Fest will take place on June 5th, 2010, during the Monterey Beer Festival (and is free to festival attendees) at the Monterey Fairgrounds, 2004 Fairgrounds Road, Monterey, California, 93940 and will be free of charge to Monterey Beer Festival attendees.

Short Pour Film Fest honors both individuals who have achieved excellence in short filmmaking and amateur filmmakers. This unique short-film festival showcases film making talent on the subject of BEER.

Films will be shown in the historic ”King City Room”, a 10,000 square foot building at the Monterey Fairgrounds (home to The Monterey Jazz Festival & The Monterey Blues Festival).

Filed Under: Events, Just For Fun, Related Pleasures Tagged With: Announcements, Film, Movies, Press Release

Good For Your Bones: Beer

August 15, 2009 By Jay Brooks

health
A study recently conducted in Spain revealed that women who drink beer daily, or nearly so, have stronger bone density and have a lower risk of developing osteoporosis later in life. The study, published in the June edition of Nutrition, speculates that “the high level of silicon in beer slows down the thinning that leads to fractures and boosts the formation of new bone. Beer is also rich in phytoestrogens, plant versions of oestrogen, which keep bones healthy.”

According to the Full Text of the Study:

Of the nearly 1700 women who took part in the study, there “were 793 (46.7%) who drank beer habitually. Two hundred fifty-seven (15.1%) subjects drank wine habitually, 374 (22.0%) subjects smoked, and among these 209 (12.3% of total) were beer drinkers. Postmenopausal women drank less beer than premenopausal and perimenopausal women.”

For postmenopausal women, circulating estrogen concentrations have been shown to be positively associated with alcohol intake. Our findings, of higher Ad-SoS in premenopausal and postmenopausal women who drink, support the idea that the bone-enhancing effects of alcohol might be partially due to a promotion of endogenous estrogens synthesis. Although wine at low doses, and in an acute form, has been observed to have an estrogenic effect, there have been no indications of pathways for its effect on bone other than its stimulation of the syntheses of estrogens and, because of its alcohol content, of calcitonin. This may explain the difference in our results, which were positive for the consumption of beer but not significant for the consumption of wine.

Beer is also a major source of silicon in the form of orthosilicic acid. In fact, it has been suggested that beer is one of the most important sources of silicon in the Western diet. Moreover, it has been demonstrated that dietary silicon intake may have salutary effects on skeletal health, especially cortical bone health in premenopausal women, although not in postmenopausal women. Despite a positive correlation also taking place in the postmenopausal group, we believe that this positive effect on bone might be due to the synergic effect of a combination of silicon and phytoestrogen (daidzein, genistein, and others) compounds in beer. These positive effects of silicon on the bone in postmenopause seem to occur when silicon supplementation is given to prevent bone mass loss. In fact, oral silicon is reported to completely abrogate the loss of bone mass.

In this study, we do not recommend the consumption of beer, wine, or any other alcoholic beverage for bone health; nevertheless, we have been able to verify that beer ingestion, a common component within our area’s diet, seems to provide bone mass with beneficial effects for those women who had moderate alcohol consumption. This was a cross-sectional study with certain limitations, which reflects associations but does not reveal causes and effects. A common problem with studies using dietetic questionnaires is the fact that some subjects could have difficulty recalling type and frequency of ingested food. This is a minor problem with respect to beer consumption because its quantification is easy and precise, since it is available only in 200-mL and 330-mL bottles at supermarkets in our area. Our study design did not include the measurements of plasma levels of phytoestrogens.

In conclusion, the consumption of beer, apart from its alcohol content, favors greater bone mass in women independently of their gonadal status. This might be a result of the phytoestrogen content of this alcoholic drink, which requires further investigation.

Despite their chickening out from actually recommending people drink beer for their health, the conclusions of the study nonetheless support doing just that. Another study by Tufts University earlier this year came to the same conclusion.

So why is it so difficult for scientists to just admit what’s right in front of their faces? That the moderate consumption of beer is really good for you. The only reasons I can think of is that they’re either afraid of having research grant money dry up for not reaching the “correct” conclusions or because they, too, have inadvertently drank the Kool-Aid and internalized the decades of prohibitionist propaganda. In the latter case — and I think this is true of many otherwise typical people — years and years of neo-prohibitionist groups having the only voice without dissenting opinions allowed have left many believing a series of premises that are simply not true or at best grossly exaggerated. That seems to me the only rational explanation of why it’s seemingly so difficult for many similar scientific studies to draw the logical conclusion from the data. Of course, it may simply be a liability issue and they’re afraid of being sued when people begin drinking more based on the studies.
Young woman with glass of beer
Drink up ladies! A beer a day may keep the doctor away.

Filed Under: Editorial, News Tagged With: Health & Beer, Science of Brewing

Jewel Pet’s Garnet Drinks Beer

August 15, 2009 By Jay Brooks

rocky
I confess I’d never heard of Jewel Pet before now. As far as I can tell, Jewel Pet is one of those saccharinely sweet Japanese cartoons in the Hello Kitty mold. In fact, it was created by the same company, Sanrio. It’s a cartoon for kids in Japan so far at least 52 episodes have been produced. Here’s one description of the show:

In a magical land, small animals learn magic and are then turned into Jewels to travel to the magic forest. While her classmates are busy being transformed into jewels, Ruby, a rabbit, is off playing. The stork delivering the Jewel pets to the forest is overcome by a gust of wind, and the Jewels spill, falling to Earth. Ruby, who is being punished for going off and playing instead of becoming a Jewel with her classmates, is sent to Earth to retrieve her friends.

One fan, with apparently a lot of time on his or her hands was worried their favorite character, a bunny named Garnet, would lose air time as new Jewel Pets were discovered each episode, but was relieved to find that wasn’t the case.

What’s happened, rather, is that a troika of pets (Ruby, Garnet and Sapphy) has taken over. Each episode, after sharing the limelight with the new Pet of the Week, they pretty much banish it from ever rearing its ugly head in town. I’m relieved!

What surprised me about all this is the scene below shows Garnet drinking a beer! Remember this is a show aimed at kids around 8-years old, plus or minus. You have to love the Japanese when they don’t think anything at all about showing beer during a kids show. Apparently nobody screamed about corrupting the young, which almost certainly would have occurred if it had aired here. If you want to watch some episodes in Japanese, there are a few online.

jewel-pet
“That’s beer!! Garnet, stop that bunny!”

Filed Under: Just For Fun Tagged With: Animation, Cartoons, Japan

Next Session Takes On Summer Beers

August 15, 2009 By Jay Brooks

session-the
Peter Estanial, of the Better Beer Blog, has announced the topic for September’s Session: Summer Beers.

With the summer coming to a close, what was your favorite beer of the summer? It doesn’t even have to be from this summer. Is it a lager or maybe a light bodied wheat ale? Maybe you’re drinking anti-seasonally and are having a barleywine or Russian Imperial Stout. Why is this beer your favorite? Is there a particular memory associated with this beer? How about a city? Maybe there was a particular dish that made this beer memorable? Spare no detail.

Get drinking, summer’s a’wasting.

Filed Under: Beers, The Session Tagged With: Seasonal Release, Summer Beers

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