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Jay R. Brooks on Beer

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Anchor Christmas Ale 1987

November 26, 2016 By Jay Brooks

xmas-christmas-ale
It’s day thirteen of my train to Christmas featuring all 42 labels from Anchor’s Christmas Ale — a.k.a. Our Special Ale — all different beers (well, mostly different) and all different labels, each one designed by local artist Jim Stitt, up to and including this year’s label.

1987 was the thirteenth year that Anchor made their Christmas Ale, and this year marked the first year that Anchor’s Our Special Ale included spices. Last year’s brown ale was used as the base for a spiced Bridale for Fritz Maytag’s wedding in early 1987. That recipe became this 1987 Christmas Ale. This thirteenth label was a “Douglas Fir” and a “Coast Redwood,” or “Pseudotsuga menziesii and Sequoia sempervirens.”

Anchor-Xmas-1987

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Anchor Brewery, Beer Labels, Christmas, History, Holidays

Beer In Ads #2105: This Calls For … The Camping Trip

November 25, 2016 By Jay Brooks


Friday’s ad is for Budweiser, from 1963. In this ad, part of series entitled “This calls for …,” in this case “The Camping Trip.” Three men sit at a table in a tent, with what looks to be a lake outside, as they play cards, smoke and drink beer. Sounds like a pretty good way to spend a weekend.

Bud-1963-this-calls-for-camping-trip

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Anchor Christmas Ale 1986

November 25, 2016 By Jay Brooks

xmas-christmas-ale
It’s day twelve of my Black Friday bound to Christmas featuring all 42 labels from Anchor’s Christmas Ale — a.k.a. Our Special Ale — all different beers (well, mostly different) and all different labels, each one designed by local artist Jim Stitt, up to and including this year’s label.

1986 was the twelfth year that Anchor made their Christmas Ale, and this year the beer was another brown ale, their third one, though it was different from the two previous year’s offering, and still with no spices added. But this was also the last beer Anchor made without spices. This twelfth label was a “Golden Chinquapin,” or “Castanopsis chrysophylla.”

Anchor-Xmas-1986

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Anchor Brewery, Beer Labels, Christmas, History, Holidays

Patent No. WO1999060090A1: Premix Composition For Clarifying Beer

November 25, 2016 By Jay Brooks

patent-logo
Today in 1999, US Patent WO 1999060090 A1 was issued, an invention of Mustafa Rehmanji, Andrew Mola, Robert Ianniello, Kolazi S. Narayanan, and Tom Cheng, assigned to Isp Investments Inc., for their “Premix Composition For Clarifying Beer.” Here’s the Abstract:

A premix composition for clarifying beverages like beer includes, by weight, (a) about 40 to 90 %, preferably 60-85 %, of silica xerogel having less than 10 % water therein, preferably 5 % or less, and a particle size, as defined by its mean volume average diameter MV, in both the dry state and as a 10 % aqueous slurry, of less than 50 ν, preferably about 5-30 ν, and (b) about 10 to 60 %, preferably 15-40 %, of crosslinked polyvinylpyrrolidone having a particle size as defined, in the dry state, of about 10 to 50 ν, and about 30-60 ν in a 10 % aqueous slurry, and a process of obtaining, chill-haze stabilized beer with substantial reduction in high molecular weight proteins, as well as polyphenols, flavanoids and tannins, in an efficient and effective single-step process at a rapid filter-flow rate, with undetectable residual soluble polyvinylpyrrolidone thereafter, and no microbiological growth in the premix, effective haze stability after time, and advantageous redispersibility of the premix used in the process.

00420001

Filed Under: Beers, Breweries, Just For Fun, Politics & Law, Related Pleasures Tagged With: History, Law, Patent, Science of Brewing

Beer In Ads #2104: A Tradition In Hospitality

November 24, 2016 By Jay Brooks


Thursday’s Thanksgiving Day ad is for Budweiser, from 1963. Because of the holiday, I’m taking a break from the “This calls for …” series to bring you “A Tradition in Hospitality,” a holiday-themed ad with a big ass turkey. Ours actually looked beer (it was a Willie Bird, after all) and I served better beer, and we also didn’t have a Jell-O mold anything, but otherwise a beautifully festive setting. Happy Thanksgiving!

Bud-1963-xmas-tradition

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History, Holidays

Anchor Christmas Ale 1985

November 24, 2016 By Jay Brooks

xmas-christmas-ale
It’s day eleven of my Thanksgiving escape to Christmas featuring all 42 labels from Anchor’s Christmas Ale — a.k.a. Our Special Ale — all different beers (well, mostly different) and all different labels, each one designed by local artist Jim Stitt, up to and including this year’s label.

1985 was the eleventh year that Anchor made their Christmas Ale, and this year the beer was another brown ale, their second one, though it was different from the previous year’s offering, and still with no spices added. This eleventh label was a “Pacific Madrone,” or “Arbutus menziesii.”

Anchor-Xmas-1985

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Anchor Brewery, Beer Labels, Christmas, History, Holidays

Beer In Ads #2103: This Calls For … Out In The Kitchen

November 23, 2016 By Jay Brooks


Wednesday’s ad is for Budweiser, from 1962. In this ad, part of series entitled “This calls for …,” in this case “Out In The Kitchen.” Curiously, this ad almost exactly mirrors another ad from the same year, one that was called the Neighbors. But that ad had four African-American men in virtually the same positions as the four caucasians in this one. It’s even the same kitchen, although it’s been redecorated. You see that the chairs and cabinets are absolutely the same, but the tablecloth and wallpaper have been changed. It’s kind of hilarious. For all I know, they ran at the same time, but in publications with very different readerships.

1962-this-calls-for-Budweiser-out-in-the-kitchen

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

Anchor Christmas Ale 1984

November 23, 2016 By Jay Brooks

xmas-christmas-ale
It’s day ten of my turkey trot to Christmas featuring all 42 labels from Anchor’s Christmas Ale — a.k.a. Our Special Ale — all different beers (well, mostly different) and all different labels, each one designed by local artist Jim Stitt, up to and including this year’s label.

1984 was the tenth year that Anchor made their Christmas Ale, and it was a radical departure from their previous holiday beers. The 1983 version proved so popular that they changed the Liberty Ale recipe to match it, and ever since, your Liberty Ale is the same as Anchor’s 1983 Christmas Ale. But that also led them to conclude that they should do something different for 1984, so that year the beer was a brown ale, still with no spices added. This tenth label was based on a “Tree of Life.”

Anchor-Xmas-1984

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Anchor Brewery, Beer Labels, Christmas, Holidays

Patent No. 6820775B2: Gas-Pressurized Beverage Keg

November 23, 2016 By Jay Brooks

patent-logo
Today in 1966, US Patent 6820775 B2 was issued, an invention of Klaus Meike and Hans Helmut Reichmann, assigned to Schafer Werke Gmbh, for their Electric “Gas-Pressurized Beverage Keg.” Here’s the Abstract:

A beverage container has a cylindrical lower side wall and floor defining a lower beverage chamber and centered on an axis, a cylindrical upper side wall and upper wall centered on the axis and defining an upper pressurized-gas chamber, and an annular partition having an outer edge welded to an upper edge of the lower side wall and a lower edge of the upper side wall and a center part closely juxtaposed with the upper wall of the upper chamber. A tap assembly mounted on the upper-chamber upper wall has a riser tube projecting through the partition center part into a lower region of the lower chamber. An upper protective ring is fitted to the upper part and to the valve assembly and a lower protective ring is fitted to the lower part. The rings and side walls have the same diameters.

US06820775-20041123-D00001

Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: History, Kegs, Law, Patent

Beer In Ads #2102: This Calls For … Bowling Night

November 22, 2016 By Jay Brooks


Tuesday’s ad is for Budweiser, from 1962. In this ad, part of series entitled “This calls for …,” in this case “Bowling Night.” Ah, in 1962, bowling was in its heyday, about to peak. It’s unfortunately fallen off a cliff since then when both casual and serious bowling has been declining unabated. It’s hard not to love any sport where drinking beer in between playing is not only allowed, but encouraged.

Bud-1962-this-calls-for-bowling-night

Filed Under: Art & Beer, Beers Tagged With: Advertising, Budweiser, History

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