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Jay R. Brooks on Beer

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Beer In Ads #750: George Younger’s Alloa Ales

December 3, 2012 By Jay Brooks


Monday’s ad is for George Younger’s Alloa Brewery in Scotland, from 1953. It uses a great illustration by an artist from Edinburgh identified as “MacKay,” depicting a scene from Tam O’Shanter, a poem by Robert Burns. Here’s what one source had to say about the ad:

There were at least nine breweries in Alloa during the 1900s producing a variety of ales for home and export trades. Alloa was well positioned, with a good water supply, close to local supplies of barley and good sea transport links. Alloa ale was sent to London and George Younger had an extensive export trade in the West Indies, Egypt and the Far East. Alloa was also famed for its lager, Alloa Brewery Co developing Graham’s Golden Lager in 1925 and renamed Skol in the 1950s. Closures and mergers in the 1950s and 1960s reduced the number of breweries to 2 and by 1999 there was one, The Forth Brewery.

Youngers-1953-Alloa

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Scotland

Beer In Ads #749: Let’s Just Sit Awhile

November 30, 2012 By Jay Brooks


Friday’s ad is one of the later in the “Beer Belongs” series, after they stopped numbering them, created by the old Brewers Association. Just like right now in Northern California, pouring rain stopped then from working outside so they decided to just sit awhile and enjoy some beer. Good decision.

Beer-Belongs-just-sit

Filed Under: Art & Beer, Beers Tagged With: Advertising, History

Beer In Ads #748: Spaten Brau Munchen

November 29, 2012 By Jay Brooks


Thursday’s ad is for Spaten, from the 1920s. It’s a simple ad with a beautiful illustration. I’m getting thirsty just looking at it.

Spaten-1920s

Filed Under: Art & Beer, Beers Tagged With: Advertising, Germany, History

Beer In Ads #747: Whitbread Furtive Glances

November 28, 2012 By Jay Brooks


Wednesday’s ad is for Whitbread, from 1934. I love the odd furtive glances on the faces of the three people in the ad. Their facial expressions are priceless. What could they be thinking?

Whitbread-1934

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, UK

Beer In Ads #746: Stand Alone On The Pyramid Of Perfection

November 27, 2012 By Jay Brooks


Tuesday’s ad is for William Younger & Co. from — based on the bottle — the late 1800s or early pre-WWI 1900s. Climbing a pyramid would certainly give one a powerful thirst, so a worthy goal would be a bottle of beer waiting for you at the top. Of course, sitting in the Egyptian sun can’t necessary be a good thing.

Youngers-pyramid

Filed Under: Art & Beer, Beers Tagged With: Advertising, Egypt, History

Beer In Ads #745: Feigenspan’s Bock Beer

November 26, 2012 By Jay Brooks


Monday’s ad is for a Newark, New Jersey brewery, Feigenspan’s Brewing. The ad is most likely from the late 1800s (with one source claiming 1900), especially since the brewery itself was in business from 1875 to 1943. It’s a really beautiful illustration for the P.O.N. — “Pride of Newark.”

Feigenspan-bock-1900

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, New Jersey

Beer In Ads #744: What’ll You Have? Fish!

November 23, 2012 By Jay Brooks


Friday’s ad is for Pabst Blue Ribbon, from 1954. It’s from their “What’ll You Have” series that started around the same time. In this case, the answer to that question is “fish.”

Pabst-1954-fish

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Pabst

Beer In Ads #743: Preparing The Thanksgiving Feast

November 22, 2012 By Jay Brooks


Thursday’s ad is for Ballantine Ale, called “Preparing the Thanksgiving Feast,” it’s from 1953. The ad features a great illustration showing a cut-out of the interior of a home getting ready to serve a traditional Thanksgiving dinner. It’s not exactly how my Thanksgiving looked, but it’s close. What I really love is the poem below the illustration.

Thanksgiving Day is here at last …
     The family’s come from far and near.
The kitchen’s smelling mighty nice;
     And Dad’s got Ballantine on ice.
That’s the beer we like best …
     Deep-brewed to meet the “icebox test.”
We chill the bottles thoroughly …
     Flavor that chill can’t kill, you see!

Priceless. Happy Thanksgiving everyone!

Untitled

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History, Holidays

Beer In Ads #742: The Beer Refreshing

November 21, 2012 By Jay Brooks


Wednesday’s ad is Hamm’s, using the grammatically questionable — or Yoda friendly — dyslexic slogan “the beer refreshing.” But I love the floating parade of full beer glasses, like clouds, above the sky blue waters and forested land below.

Hamms-refreshment

Filed Under: Art & Beer, Beers Tagged With: Advertising, History

Beer In Ads #741: Recipe For Pleasure

November 20, 2012 By Jay Brooks


Tuesday’s ad is Miller High Life, from the 1950s, I believe. With Thanksgiving this Thursday, a “Recipe for Pleasure” seems like something to look forward to, and the turkey in the upper right corner has me ready for the big meal.

Miller-recipe-pleasure

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Miller Brewing

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