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Historic Beer Birthday: Ludwig Thoma

January 21, 2021 By Jay Brooks

Today is the birthday of Ludwig Thoma (January 21, 1867-August 26, 1921). If his name is not familiar to you, that’s not a surprise. He was a German author, publisher and editor, who gained popularity through his partially exaggerated description of everyday Bavarian life,” but he’s largely unknown outside of his native Germany.

One of his best-known works is Der Münchner im Himmel (or The Municher in Heaven), which in 1962 was made into a short animated cartoon directed by Walter Reiner for BR, the German equivalent of PBS. And it was based on Ludwig Thoma’s story of the same name.

Here’s a description of the story, translated by Google, so you can make sense of the cartoon since it’s in German:

Alois Hingerl, clerk no. 172 from Munich Central Station, goes to heaven. Peter reveals to him the heavenly house rules: “Rejoice and sing Hallelujah”. The “Angel Aloisius” is not particularly impressed by this, especially since he is supposed to get “heavenly manna” instead of the Munich beer. Angry, he sits down on a cloud to rejoice and sing hallelujah. It sounds like the hair of the heavenly ones stand on end. The good Lord has an understanding and instructs Aloisius to convey the divine inspirations to the Bavarian government. He also sends it to Munich with a corresponding letter. When the “Angel Aloisius” steps back on Munich soil, and when he finally – following an old custom – ends up in the Hofbräuhaus again, he forgets the divine mandate and the Bavarian State Government with a “Maß” and another Maß …

This account of the original story is from the German Wikipedia page about Der Münchner im Himmel, translated by Google:

The short story is about Alois Hingerl, clerk number 172 at Munich Central Station . This one does a job with such a hurry that he from the blow falls taken to the ground and dies. Two angels drag him laboriously to heaven , where he is given his otherworldly name “Angel Aloisius” by Peter , a harp and a cloud on which, according to the “heavenly house rules”, he is to rejoice and sing Hosanna according to a fixed schedule . When he asked when he would finally get something to drink, Peter replied to Aloisius with the words: “You will get your manna.”

In view of the prospect of manna instead of the beer he loves, Aloisius suspects something bad, at the same time there will be fights with a heavenly red shandy angel, his hated competition on earth. Frustrated, he begins to rejoice on his cloud. When a “spiritualized angel” flying past answers his request for “am Schmaizla” (a pinch of snuff ) with an incomprehensible, lisped “Hosanna!”, His anger rises, whereupon Aloisius begins to rant and curse, which also changes in his way rejoicing is reflected. Through his scolding, cursing and loud rejoicing (“ Ha-ha-lä-lä-lu-u-uh – – Himmi Lord God – Erdäpfi – Saggerament – – lu – uuu – iah!“) God becomes aware of him. After a brief appraisal of the delinquent and consultation with Peter, he comes after the words “Aha! A Munich resident! ”To the conclusion that Aloisius is of no use for heaven. That is why he has a different task: He is supposed to convey divine advice to the Bavarian government (in the original from Thoma the Bavarian State Minister of the Interior for Church and School Affairs Anton von Wehner ); as a result, the Munich resident comes to Munich a few times a week and the dear soul has its peace.

Alois is very happy about this assignment, takes divine advice and flies away. As usual, he first goes to the Hofbräuhaus with his message , where he orders one beer after the other, then forgets his order and sits there to this day. Meanwhile, the Bavarian government (or the Bavarian Minister of Education) is still waiting for divine advice (or divine inspiration).

Below are some images of Aloisius from various sources. As far as I can tell, he remains a well-known literary figure throughout Germany.

Inside the Hofbrauhaus Oktoberfest tent.
I can’t tell if this is a photograph or painting.

Filed Under: Beers, Birthdays, Just For Fun, Related Pleasures Tagged With: Animation, Cartoons, Germany, History, Literature

Charles Bukowski’s “Beer”

August 16, 2018 By Jay Brooks

bukowski
Today is the birthday of American poet, novelist, and short story writer Charles Bukowski (August 16, 1920-March 9, 1994). Bukowski was a hard-living individual, as well as a hard drinker. Wikipedia gives a summary of his life, albeit a very brief one.

His writing was influenced by the social, cultural, and economic ambience of his home city of Los Angeles. His work addresses the ordinary lives of poor Americans, the act of writing, alcohol, relationships with women, and the drudgery of work. Bukowski wrote thousands of poems, hundreds of short stories and six novels, eventually publishing over 60 books. The FBI kept a file on him as a result of his column, Notes of a Dirty Old Man, in the LA underground newspaper Open City.

In 1986 Time called Bukowski a “laureate of American lowlife.” Regarding Bukowski’s enduring popular appeal, Adam Kirsch of The New Yorker wrote, “the secret of Bukowski’s appeal. . . [is that] he combines the confessional poet’s promise of intimacy with the larger-than-life aplomb of a pulp-fiction hero.”

If you haven’t read his work, you’re definitely missing out. I think my favorite quote by him is from an interview he did in Life magazine, in December of 1988. “We are here to drink beer. We are here to kill war. We are here to laugh at the odds and live our lives so well that Death will tremble to take us.” A collection of his poems, entitled “Love Is a Dog From Hell,” was published in 1977, and includes the poem “Beer.” A few months ago, an Italian animation studio, NERDO, created a short animated film of that poem, and it’s pretty awesome.

Filed Under: Birthdays, Just For Fun, Related Pleasures Tagged With: Animation, Poetry, Video

Mickey Mouse Drinking A Beer

November 18, 2014 By Jay Brooks

mickey-mouse
Today is the day when Steamboat Willie debuted in 1928, the first Mickey Mouse cartoon, the one that made the Disney company the entertainment powerhouse that it is today. But even though Steamboat Willie is the famous one, it actually wasn’t the first Mickey Mouse cartoon created. Plane Crazy was actually the first one made, and The Gallopin’ Gaucho was the second, but both were shelved to work on Steamboat Willie, and specifically to add a synchronized soundtrack, which is what helped make Mickey Mouse so famous.

mm-gallopin-gaucho-1

But the Gallopin’ Gaucho was notable for one other important reason. In the March 1929 cartoon, four years before the repeal of Prohibition, Mickey Mouse can be seen drinking a mug of beer. And not just drinking it, but really putting one away. But as he as south of the border, at the bar and restaurant called “Cantina Argentina,” he probably wasn’t breaking any laws.

mm-gallopin-gaucho-2

The original, of course, was in black and white.

mickey-mouse-1

Below is the entire cartoon, though the best version I could find was colorized.

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Animation, Cartoons, History, Video

Buddy’s Beer Garden

July 21, 2014 By Jay Brooks

looney-tunes
Yesterday Ken Weaver tweeted out he was watching Buddy’s Beer Garden. An inveterate animation lover, I wanted to see it, too. Buddy’s Beer Garden is part of the Looney Tunes series from Warner Brothers, and features Buddy, in the second of the 23 cartoons he starred in.

buddys-beer-garden

Buddy’s Beer Garden’s is a fun cartoon celebrating the end of Prohibition in 1933. The humor is typical of animation of the time, with lots of sight gags and animated transitions (a common technique in the 1930s). In this one, “Buddy dons a variety of costumes and hawks his ‘beer that brings good cheer.'”

buddys-beer-garden-1

“Watch what you’re doin’ ya mug! “Don’t call me a mug, you mug!”

buddys-beer-garden-2

I’m sure this would drive the prohibitionists today into a mad rage. “But what about the kiddies,” they’d cry (as they always do). But this was made in 1933, when cartoons, believe it or not, were made for adults, and were shown, along with a newsreel, before feature films at a movie theatre. That’s why there’s so much adult humor. It’s also why the hold up so well today, because they don’t pander or talk down to the audience. They’re not trying to be educational, kid-friendly or have a moral. Even when I was a kid, when they were heavily edited for television, they were still better than most cartoons made for TV.

See for yourself, here’s the cartoon, Buddy’s Beer Garden, below:


Buddy Buddie's Beer Garden 1933 Looney… by andythebeagle

Filed Under: Beers, Just For Fun Tagged With: Animation, Cartoons, History, Humor, Video

Beer In Film #64: The History of Beer in 3 Minutes

March 5, 2014 By Jay Brooks

brookston-film
Today’s beer video is fairly ambitious, telling the History of Beer in 3 Minutes using only an Etch-a-Sketch. Naturally, he hits mostly the high points.

Filed Under: Beers, Just For Fun Tagged With: Animation, Documentary, History, Video

Beer In Film #55: Craft Beer

February 24, 2014 By Jay Brooks

brookston-film
Today’s beer video is another animated film about Craft Beer, done as a student project by Michael Jolly, from St. Louis.

Craft Beer from Michael Jolly on Vimeo.

Filed Under: Beers, Breweries, Just For Fun, Related Pleasures Tagged With: Animation, Statistics, Video

Beer In Film #53: One More Beer

February 22, 2014 By Jay Brooks

brookston-film
Today’s beer video is a short little animated film by Pedro Conti entitled One More Beer! Shot and sweet, and pretty funny.

One More Beer! from pedro conti on Vimeo.

Filed Under: Beers, Just For Fun Tagged With: Animation, Humor, Video

Beer In Film #23: SABMiller Brewing Process

January 23, 2014 By Jay Brooks

brookston-film
Today’s beer video is a great little isometric motion graphic animated film of the SABMiller Brewing Process, told in about three and a half minutes.

Filed Under: Beers, Breweries, Just For Fun Tagged With: Animation, Education, Science of Brewing, Video

The Legend Behind Beer-y Christmas

December 2, 2013 By Jay Brooks

beery-xmas
I thought this was a fun little video, created by Heather Arment of Seattle, Washington, for an advent calendar of beer bottles. Her animated video is entitled The Legend Behind Beer-y Christmas. And since Advent just started on Sunday, this would be a very cool way to celebrate it.

Unfortunately, I couldn’t tell if it ever actually was a real product or not. The website, BeeryChristmas.com is down for the count. But they obviously spent a lot on the design of the packaging, which was done by Dustin Wallace, and Arment did another video on who the beer advent box works.

beery_xmas_lg

Of course, in the end, they were trying to sell a cardboard box, which gives it something of a pet rock vibe.

beery-xmas-3

Perhaps if they had sold them full, but it might be cool to fill one yourself. Although that is a tough commitment for a gift. It requires that the person giving it knows what to fill it with, then has to find the beer to put in it. I think that’s why the pre-packed gift boxes sell so well. All the hard work is already done. All you have to do it buy it.

beery-xmas-1

But I have to confess getting one like this would be a great gift.

beery-xmas-2

Hmm, I wonder if in fall of 2011 this ever saw the light of day? It looks like it didn’t but I subsequently discovered that Heather Arment was also the inventor, and she’s still trying to get them produced through Quirky, which is a website for inventors and their … ahem … quirky inventions. People submit their ideas, and get them posted on the quirky site, and people vote on them. Ideas which get enough votes go to the manufacturing stage and are created and sold, also through the Quirky website, but also at select retailers, too. It looks like her idea for the beer advent box may actually become a reality, though probably not in time for this year’s holidays, because the web page currently says that the “idea has been placed under Expert Review,” which suggests it’s passed one hurdle is on to the next step in their process. So now you know what to get me for the holidays next year.

Filed Under: Beers, Just For Fun, Related Pleasures Tagged With: Animation, Cartoons, Christmas, Holidays, Video

The History Of Beer Motion Graphics Video

July 16, 2013 By Jay Brooks

history-pyramids
I stumbled on this motion graphics video yesterday on the History of Beer, created by two Portugese graphic designers, Juliano Silva and Valter Simão. It’s a fun little video, just two minutes long. Enjoy.

HoB-2

HoB-1

Filed Under: Art & Beer, Beers, Breweries, Just For Fun, Related Pleasures Tagged With: Animation, History, Video

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