Today’s infographic, on the day the World Series begins, is entitled Beer & Baseball, and was created by Alpha Male of the Group.
Click here to see the infographic full size.
Anchor’s History Of Beer & Baseball In San Francisco
Dave Burkhart, Anchor Brewing‘s resdient historian, put together a great little video all about the connection between beer and baseball in San Francisco, along with its rich history, of course. The video brings to mind this great quote, by Peter Richmond. “Beer needs baseball, and baseball needs beer — it has always been thus.”
Beer Prices Vs. Baseball Winning Percentages
Today’s infographic is about baseball’s Beer Prices vs. Winning Percentage, a chart showing “the projected winning percentage of Major League Baseball teams this season, per Baseball Prospectus, compared to the price of beer at their stadiums,” which they got from an earlier infographic I posted.
Click here to see the poster full size.
Beer In Ads #869: Straight From-the-Barrel Taste
Friday’s ad is for Narragansett, from 1961. After the tragedy in Boston and the swift capture/killing of the perpetrators last night and today, I thought an ad with the Red Sox was in order. This one shows Boston’s schedule for the 1961 season, and shows a cask of the Rhode Island beer emblazoned with the tagline “Straight from-the-Barrel Taste.” It’s hard to believe that was what they were going for in 1961, or that people would respond to such a claim.
MLB Stadium Beer Price Report
Today’s infographic is from Save on Brew showing the MLB Stadium Beer Price Breakdown. Although it’s from 2012, the prices are probably similar, even if they’ve likely gone up a bit. But since it’s opening day for this year’s baseball season, now is a good time to start saving since the prices at games are so outrageously overpriced.
Beer In Ads #722: Congratulations To The Pennant Winners!
Wednesday’s ad, as the first game of the World Series begins, is from 1955 for Knickerbocker Beer. Calling itself “Your World Series Favorite,” it must have tough for the New York City beer to choose sides, as the world series that year was between the New York Yankees and the Brooklyn Dodgers. The Dodgers won the series in seven games. Go Giants!
Beer In Ads #628: Great Ballplayers Drink Lite
Wednesday’s ad is for Miller Lite, from 1982. Given Matt Cain’s amazing perfect game earlier tonight for the Giants, I thought a baseball ad would be appropriate. In this case, it’s “Mr. Baseball” Bob Uecker and his self-deprecating humor. Still, it’s pretty funny. “Great ballplayers drink Lite because it’s less filling. I know. I asked one.”
Beer In Ads #600: We’re With You All The Way
Friday’s ad is also for Hamm’s, showing their support for the local baseball team, the Minnesota Twins in 1961. It actually looks like the ad may have been on the back of a game program. Either way, the “Win! Twins! We’re with you all the way” rah-rah sentiment” was undoubtedly designed to foster brand loyalty.
Anchor Plaza Debuts At AT&T Park
Today was media day at AT&T Park, where the San Francisco Giants play. It’s not the kind of event I’m normally invited to, but this year is a little different. Debuting this season at the Giants’ stadium is Anchor Plaza, a new area behind the giant scoreboard where fans can find beer from Anchor Brewing, among other related goodies.
An Anchor beer stand sits in the center of Anchor Plaza.
Which is known as Anchor Taproom.
There’s plenty of seating in Anchor Plaza.
And the entire Anchor Plaza is also ringed with related food and beverage vendors.
Anchor co-owner Keith Greggor behind the taps at the Anchor Taproom. Sadly, no beer was flowing today.
The sign overlooking Anchor Plaza.
Which is located out of sight, behind the scoreboard. It looks like it could be a great place to get away from the crowds for a spell, and enjoy an Anchor Steam Beer. There are large screen televisions back there so you won’t miss the game while you sip your beer.
Baseball Bat Beer
ESPN had an interesting little item today by Jim Caple entitled Pitcher Finds Good Use For Mariners’ Bats. The story concerns Seattle Mariners relief pitcher Chris Ray. In addition to pitching for the Mariners, Ray is also an avid homebrewer and has plans to open his own brewery, along with his brother Phillip, in Virginia. They’ve even picked out the name, COTU Brewing, which stands for “Center of the Universe.”
In Caple’s story, Ray is making beer using a dozen baseball bats, made of maple, for a charity beer he brewed at the nearby Fremont Brewing in Seattle. In the article, Ray is quoted about his beer.
“I’m not sure if it adds a ton of flavor, but it ties it into baseball and gives it a unique twist,” Ray said. “It might add a little bit of flavor, but maple is a hard wood — that’s why they use it for bats — so there’s not a whole lot of absorbing going on. There are a lot of beers that age on oak chips and toasted oak chips, so we just thought if it added a little flavor, great. If not, it’s a nice story.”
The beer, dubbed Homefront IPA, is a charity beer to honor American soldiers and debuted at Safeco Field this past weekend and will also be available in 22 oz. bottles beginning this week. Proceeds from sales of Homefront IPA will go to Operation Homefront, an “organization that provides emergency financial assistance to the families of military personnel.”
NBC Sports also had the story back in June about when the beer was first brewed. But the best account comes from Kendall Jones who writes a firsthand account of the brew day for his Washington Beer Blog in a post entitled A Relief Pitcher of Beer.
Chris Ray pulling out spent grain (photo by Kendall Jones).
After the beer was brewed, the beer was then aged on Louisville Sluggers donated by the bat company. According to Jones:
The maple bats will be used to lend some extra character to the beer. They will be added to the conditioning tanks. Some of bats will be left whole and pristine, others cut into smaller pieces to help enhance the flavor imparted on the beer. Once the beer is ready, the whole bats will be removed, dried, and autographed by Chris’ teammates. The bats will then be auctioned off to raise money for Operation Homefront.
UPDATE: The CEO of the hops company Yakima Chief, Steve Carpenter, sent me a funny link about Ray that appeared in a Seattle fan blog, U.S.S. Mariner. In the post (which I should point out at the end is revealed to be satire), Chris Ray’s enthusiasm for good beer is gently skewered.
One reliever noted that Chris Ray had gotten “pretty annoying” by foisting dry-hopped XIPAs on his teammates, whose tastes tended towards lagers and mixed drinks. Eventually, the aspiring brewer went down with an injury and is now on the 15 day disabled list. Another pitcher confessed he was excited for the change. “Look, it’s finally warm out, I want to go out with my girlfriend and have something fun. I like Chris, but he was always rambling on about ‘simcoe’ and ‘amarillo’ and I was thinking he was talking about the Texas League or something, but no, he’s just explaining — again — why the beer I’m drinking is stupid.”