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Jay R. Brooks on Beer

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Beer Film #2: The American Brew, Pt. 1

January 2, 2014 By Jay Brooks

brookston-film
Today’s beer video is part one of the film The American Brew that was produced by Anheuser-Busch’s Here’s To Beer campaign in 2008. The DVD is still actually available from Amazon. Enjoy.

Filed Under: Beers, Breweries, Just For Fun, Politics & Law Tagged With: Documentary, Film, History, Video

Beer Film #1: As We Like It

January 1, 2014 By Jay Brooks

brookston-film
This year I decided to feature a new video about beer each day. Today’s beer video is from 1952 and was sponsored by the United States Brewers Foundation. The ten-minute film, As We Like It, is a fun little overview of beer’s history and its positive aspects.

Filed Under: Beers, Breweries, Just For Fun Tagged With: Brewers Association, Film, Propaganda, Video

Home Brew Beer: Only 3 Weeks To Beer

December 29, 2013 By Jay Brooks

home-brew-graphic
Today’s infographic is from a British home shopping store, Lakeland, which also sells homebrewing supplies. Their chart shows the three-week process of brewing a standard batch of homebrew.

homebrew_beer_infographic
Click here to see the infographic full size.

Filed Under: Beers, Breweries, Just For Fun, Related Pleasures Tagged With: Homebrewing, Infographics, UK

The Wholesomeness Of Brewing

December 28, 2013 By Jay Brooks

home-brewing-graphic
Today’s infographic showing the process of brewing is from an article entitled The Wholesomeness of Brewing on Beer: the Natural Choice, a website set up by the British Beer & Pub Association.

process-of-brewing
Click here to see the infographic full size.

Filed Under: Breweries, Just For Fun Tagged With: Homebrewing, Infographics

A Guide To Craft Beer Marketing Infographic

December 27, 2013 By Jay Brooks

marketing
Today’s infographic is the ^ Bootstrapper’s Guide to Craft Beer Marketing, created by Craig Tommola of 36 Squares, although I found it on Pinterest where a Marta S M claimed its authorship. Whoever made it, it’s an interesting look at brand marketing.

craft-beer-marketing
Click here to see the infographic full size.

Filed Under: Beers, Breweries, Just For Fun, Related Pleasures Tagged With: Business, Infographics, Marketing

Two Of The 10 Best Commercials Of 2012

December 18, 2013 By Jay Brooks

tv
I came across this by accident this morning (and I assume 2013’s best haven’t been decided yet). AdWeek writer Tim Nudd chose what he considered to be the 10 Best Commercials Of 2012. Of the ten he picked, two were beer commercials, numbers ten and five. Since I’m still feeling a bit jet-lagged from returning from Belgium last night, enjoy these.

adweek-13-10
Number 10: Carlton Draught, “Beer Chase” (Agency: Clemenger BBDO, Melbourne, Australia)

adweek-13-05
Number 5: Old Milwaukee, “Field Cut Off” (Production Company: Gifted Youth)

Filed Under: Beers, Breweries, Just For Fun, Related Pleasures Tagged With: Advertising, Humor, Video

Man & Beer: A Match Made In Heaven

December 14, 2013 By Jay Brooks

beer-heaven
Today’s infographic is entitled Man and Beer: A Match Made In Heaven, and was created by HomeBrewWest, which bills itself as “Ireland’s largest homebrew supplier.”

man-and-beer
Click here to see the infographic full size.

Filed Under: Beers, Breweries, Just For Fun, Politics & Law, Related Pleasures Tagged With: History, Infographics, Statistics

History of Addiction Pt. 4: The Zero Tolerance Era

December 13, 2013 By Jay Brooks

evolution
Today’s infographic is the final part of a four-part series on the History of Addiction. The fourth part covers what they term the Zero Tolerance Era, from 1980 through today.

history-of-addiction-the-zero-tolerance-era
Click here to see the infographic full size.

Filed Under: Beers, Breweries, Just For Fun, Politics & Law Tagged With: History, Infographics, Prohibitionists

History of Addiction Pt. 3: The Post War Era

December 12, 2013 By Jay Brooks

evolution
Today’s infographic is part 3 of a four-part series on the History of Addiction. The third part covers the period after World War Two through 1980.

history-of-addiction-post-ww2
Click here to see the infographic full size.

Filed Under: Beers, Breweries, Just For Fun, Politics & Law Tagged With: History, Infographics, Prohibitionists

History of Addiction Pt. 2: The Industrial Revolution

December 11, 2013 By Jay Brooks

evolution
Today’s infographic is part 2 of a four-part series on the History of Addiction. The second part covers the Industrial Revolution, from the 18th century through just before World War II. Tomorrow, part 3.

history-of-addiction-the-industrial-revolution
Click here to see the infographic full size.

Filed Under: Beers, Breweries, Just For Fun, Politics & Law Tagged With: History, Infographics

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