Friday’s ad couldn’t be more new, less historical, if it tried. It’s the new poster for this year’s SF Beer Week, which begins today. This year’s poster may be the best yet. Each of the objects, people, places, things represent the name of a local beer, so it’s game, as well as a piece of cool art. See how many you can find and figure out.
Although SF Beer Week doesn’t officially launch until later tonight, there’s already been one event that took place at Anchor Brewing on Wednesday. Three weeks ago, they announced their new Zymaster Series and later revealed that the first beer in the series would be a pre-prohibition California Lager. Wednesday night, Anchor held an event to launch the new beer.
The new Anchor Zymaster Series No. 1: California Lager
Anchor co-owner Keith Gregor, Barb Condie, Steve Shapiro and me at Anchor Wednesday. (Photo courtesy of Mike Condie.)
As I wrote before, Anchor based the beer on a lager from Boca Brewing, who is believed to have made the first one in the state, around 1875. The town of Boca was located in northeast California, roughy 6.5 miles from Truckee. In 1880 it had a population of around 200 people, though today it’s literally a ghost town. The brewery was founded in 1875 and closed in 1892, four years before the Anchor Brewery opened.
Me, Brenden Dobbel (from Thirsty Bear) and Shaun O’Sullivan (from 21st Amendment). (Photo courtesy of Mike Condie.)
An old ad featuring the Boca Lager, the inspiration for Anchor’s California Lager.
In addition to the California Lager, Anchor was also serving the latest batch of O.B.A. (Our Barrel Ale) which this time used a different blend and also the recent Brekle’s Brown.
There were plenty of other local brewers in attendance to try out the new beer. Here, from the left, is John Tucci (from the San Francisco Gordon Biersch), Aron Deorsey (from Beach Chalet) and Zambo (from 21st Amendment).
So how’d the beer taste? Consensus was that it was pretty good, an interesting beer. Having had several other pre-prohibition lagers, it tasted better than most of the others. In fact, I can’t think of one I enjoyed more. A lot of the others used corn, which was common then, but I believe Anchor’s is all-malt, and the taste seems to reflect that. It’s only slightly sweet, but smooth, and the Cluster hops are fairly muted and restrained. They never overpower the flavor of the beer, they’re just there for balance. The overall flavors are similarly mild, making the beer very sessionable.
John Heylin, of the Nor Cal Beer Guide, along with several other BABB members, created a little spoof or homage film for SF Beer Week entitled What’s SF Beer Week Like? Drawing on Reservoir Dogs and the cult status of Russian River’s Pliny the Elder, the minute and a half video might make you cry, especially if you can’t get Pliny in your hometown. But fear not. As is revealed in the end credits; “No Pliny the Elder was harmed in the making of this video.”
Here’s how John describes his film: “How spoiled is the Bay Area when it comes to beer? This spoiled. Come check out SF Beer Week from February 10th-19th and spoil yourself silly.” I spoke to Vinnie Cilurzo at Russian River Brewing today, and he loved the video, thought it hilarious and sent it to all his employees.
Matt Sweeny, from Simple Earth Hops of Dodgeville, Wisconsin, announced today that he’ll be hosting 2-hour educational “Brewing Up a Community Hops Webinars” in March, April and May of this year, on the third Saturday of each month with a morning (10 a.m. CST) and evening (9 p.b. CST) session on each day.
Accroding to the press release, “commercial hopics to be covered include marketing local hops, establishing a commercial hopyard, processing hops, how to use earth-friendly growing practices and lots of time for questions and answers. The cost for each webinar is $20, tickets are available at Eventbrite” and a full schedule is available online.
So that’s “2 Hops Webinars offered per day on Sat. 3/17, Sat., 4/21 and Sat., 5/19 for American Craft Brew Week! Morning Hops Webinar @ 10am to 12pm CST and a late night Hops Webinar @ 9pm to 11pm CST.” If you’ve ever thought about growing hops, either commercially or just for fun, this looks like it could be a great way to find out more about how to go about it and what’s really involved.
Now fixed as the first Friday in February, today was Pliny the Elder Day for 2012 at Russian River Brewing in Santa Rosa, California.
When I arrived around 10:30, the line stretched from the entrance of the brewpub to the end of the block. I’m told the first fans arrived at around 6:00 a.m. this morning to wait for a taste of this year’s triple IPA.
Owners Vinnie and Natalie Cilurzo now set limits on the number of people that can be in the pub at any give time, unlike two years ago, when it devolved into a madhouse. Between that, and the elimination of growler sales, it remained blissfully civilized inside throughout the morning.
I found a table with some friends, and Natalie brought over a copy of today’s Press Democrat, which featured a story about Russian River’s big day — Credit the Hops — which I read as I enjoyed my first Pliny the Younger of the year.
This year’s version seemed smoother than previous years, and the hops, while monstrously omnipresent, were nonetheless very well balanced and never harsh. This may be my favorite batch yet, particularly because of the smoothness. Plus, it never seemed like a 10.7% beer. The strength was relatively muted behind a rich, thick mouthfeel of full flavors, so that the alcohol never dominated. It seems almost counter-intuitive to use the word delicate for such a big beer, but that why it’s so great, because despite its heft, it’s also complex and elegant; quite recherché.
Meanwhile the patio outside filled up, too. Here Dan DelGrande (co-owner of Bison Brewing), Steve Shapiro (of Beer By BART) and Stephen Johnson (from New Brew Thursday) enjoy some sunshine and Pliny.
While back inside, the bar was full, but not overcrowded.
Eventually, it was time to leave, and hosts Vinnie and Natalie said so long as they toasted another successful Pliny the Younger Day.
Look for Pliny the Younger at select accounts throughout the Bay Area and at their Santa Rosa brewpub for at least the next two weeks. Around 30% more was brewed this year, but you can still expect it to sell out fast, so don’t wait around too long if you’re hoping to get a taste of this year’s triple IPA.
It’s February, and that means it’s time for the 10th annual Strong Beer Month, once again with six new extreme beers each at 21st Amendment and Magnolia throughout the month, which this year has one more day to help you make it to the finish line. Try them all, and you get to keep the commemorative logo glass. Just collect all 12 punches in your Strong Beer Month ticket before the beer’s all gone.
Here’s the beer for this year:
This year’s theme is the 1978 Who album “Who Are You” featuring Nico “Roger Daltry” Freccia, Ben “John Entwistle” Spencer, Dave “Keith Moon” McLean and Shaun “Peter Townsend” O’Sullivan. Frankly, I think “Moon McLean” might stick as a nickname. Have all twelve strong beers, and you too might start singing “Brew Are You.” I really want to know.
Friday night Guinness‘ P.R. firm in New York invited me to the start of the Guinness Believer Tour, which debuted in San Francisco this weekend. The idea was to introduce not just regular Guinness, but also Foreign Extra Stout and their new Black Lager to consumers, who as far as I could tell, signed up for the event through social media like Facebook. The event was held at the Terra Gallery on Harrison Street and was pitched as a “multi-media experience that will take you ‘behind the gates’ of the famous St. James’s Gate Brewery.”
Guinness is much more than a beer, and when you raise a pint to your lips, you’re not just drinking it—you are part of it. We want you to be a part of history, connecting you to tradition that spans generations and a spirit that fuels celebrations today. Experience the Gravity Bar in Dublin, discover the heritage behind this famous brand and, of course, raise a pint of the black stuff to Arthur Guinness himself.
So I thought, why not? It’s been a while since I’ve done a Guinness event, in fact I think the last one was when it was still being imported by “Guinness USA,” which is pre-Diageo, I think. So I went to virtual St. James Gate.
The room was set up with different “stations,” or areas where the small crowd of no more than 100 people could meander to and from. The center featured a bar where servers were showing off the 119.5 second “perfect pour” and handing out pints of Guinness. Then there were a few food stations loaded with some very tasty nibbles.
So for the first 20-25 minutes, people sipped their pints, nibbled on nibbles, and meandered from station to station. In addition to the virtual St. James Gate, there was also “Find Your Prefect Pint” station, where you could put in an address to find nearby spots that served Guinness. There was a place to learn to do your own perfect pours from a nitrogen kegerator. There were wall sized display pieces with Guinness history and memorabilia on them, and a slideshow of old advertising lit up the wall.
For the second half of the hour, there was a presentation on a small stage. The host was comedian Dan Soder, who Guinness hired as an “Ambassador” for the tour. I had a chance to chat with him before it all began, and he was an amiable, likable guy and a big Bill Hicks fan, for which he scored bonus points as far as I’m concerned. That portion of the show was interesting. Three short films were shown on the wall, little advertising pieces with high production value showing the history of the brand and other information about the beer. In between, Soder entertained the crowd, and staff handed out small samples of both the Foreign Extra Stout (still tasting great) and the Black Lager (not bad). A comedian, and Dan in particular, seemed to work well to keep things light and moving. They also brought up a pair of volunteers to practice the perfect pour, with prizes to the winner, of course.
All in all, not a bad way to spend an hour. The Guinness was tasting very fresh, which was nice and it wasn’t too cold, which was great. I find it’s often served at a temperature that’s too chilly, but that gravity bar was a cellar temperature.
Am I a believer? Not quite yet, but it was nice to see that served properly Guinness is still a great beer. I do love the Foreign Extra Stout, and was pleased when they began importing it again. My feeling has been that Diageo has mis-managed the brand’s cache over the last decade, but this seemed like a good start toward presenting it well again.
From here, apparently the Guinness Believer Tour was headed to Los Angeles and was then traveling throughout U.S. cities. Check it out if it comes to your town.
Here are the winners from this weekend’s Great Alaska Beer & Barley Wine Festival in Anchorage, Alaska.
And the Best Winter Beer:
Congratulations to all the winners. Thanks to Tom Dalldorf from the Celebrator Beer News, for sending me the winners.
For the third straight year, beer had a bigger presence at the Winter Fancy Food Show, held each January in San Francisco. The Brewers Association once again had a booth pouring beer from a variety of craft brewers, through their Export Development Program (EDP). I went the first year, too, and this year it again appeared to be one of the most popular booths at the giant food show that features high-end, specialty foods. Hopefully not by coincidence, the BA’s craft beer booth was located next to most of the cheese, which made finding divine pairings quite easy. There are few things better than great beer and cheese together.
In talking with Bob Pease, COO of the BA and head of EDP, it was clear this was the right crowd to help build craft beer. Attendees were by and large retailers who carry not just ordinary grocery fare, but high-end, specialty foods. Craft beer, of course, is a high-end, specialty food and these days, any specialty food retailer carrying better cheese, bread, chocolate, charcuterie, etc. but not craft beer, is missing out. And many people there seemed to understand that.
People lined up to try the beers, and unlike your average beer festival, most asked good questions not just about the beer, but what foods it went with, how to market it, etc. In several conversations I eavesdropped on, retailers admitted not knowing much about craft beer, but seemed to understand it was now part of the specialty food world and were eager to learn more and understand how it could fit into their own businesses.
Nancy Johnson, Event Director for the BA, sampling people on Dogfish Head’s beer.
Having had most of the beers from the dozen breweries at the BA’s booth, I wanted to see what else was being featured at the show, so I spent a few hours walking the aisles and stuffing my face with countless delicious samples being offered at nearly every booth.
I was in heaven with all the different cheese available for sampling. I must have eaten at least a pound or more of cheese in the aggregate.
There was an entire area devoted to Japan’s cuisine, and among those booths I discovered that Hitachino Nest Beer was sampling people on three of their beers.
I also noticed this clever carrying-case to transport a twelve-pack to your next tasting.
Not surprisingly, they were also pouring beer — Spaten — in the German cuisine area.
And last, though in this case possibly least, there was also a booth featuring beer salt. Though I suppose if you’re stuck drinking Corona, with a wedge of lime and some beer salt, you’d have the makings of a beer margarita.
Anyway, the Fancy Food Show was great fun, and it was amazing to see so many innovative foods, and the way they were being presented. There was food from a dizzying number of countries, and many new ways of eating more traditional fare. But what was really terrific to witness, is how many people were so accepting of beer as a part of the great panoply of food. I don’t so much like the word “fancy” as a way of describing either craft beer or most of the foods at the show, and I suspect that’s a name with a history that they’re somewhat stuck with now. The Fancy Food Show is put on by the National Association for the Specialty Food Trade, and that’s a much better way of looking at it. Because none of the food there could be considered ordinary, it was all pretty special. And that’s one way to look at beer, too. There’s ordinary beer — well-made but fairly bland without much flavor — and then there’s craft beer — loaded with flavor and in endless variety. Give me the specialty beer every time. Life’s just too short to settle for the ordinary.
If you’re in the brewing industry, and especially if you’ve entered your beers in the Great American Beer Festival and/or the World Beer Cup, then you no doubt know Danny Williams. He’s worked with the Brewers Association at GABF for a number of years, and since 2001 has been in charge of the beer for competition judging. It’s his job to see that it arrives, is maintained under the proper conditions, and eventually makes it into the hands of the judges. Last year there were 3,930 beers judged at GABF. So it’s quite a task.
Danny Williams and Lindsay Husted, also from the Brewers Association, at the World Beer Cup dinner in Chicago two years ago.
Unfortunately, Danny cannot work these days. He’s recently been diagnosed with cancer, and has cancerous legions all over his stomach and pancreas, which tragically is a type of cancer that typically has a very low survival rate. The pain he’s enduring is so great that he is simply unable to work, and he’s chosen not to attempt to treat it since the prognosis is so bleak and recovery unlikely. Danny’s decided instead to enjoy what time is left to him with his friends and family as best he can.
Danny is only 52 and has two grown kids from his first marriage. He also has an 8-year old son, Fletcher, from his most recent. As you might expect, not being able to work, having mouths to feed, and medical bills to pay, has left him in dire financial straits. At the moment, he is in danger of losing his home and the infamous “beer mine” — a former gold mine, sadly with no more riches — where he ages his beer collection. It’s even been mentioned in the New York Times. His friends and family are trying their best to make sure he can stay in his home during his remaining months and, if possible, that it can stay in his family after he’s gone. I can’t stress enough how precarious his situation really is.
His good friend, Ben Spencer — who’s the head brewer at Magnolia in San Francisco — recently went to Colorado to spend some time with Danny. Talking with Ben, I think it was rough on him seeing his friend in such a difficult situation. It’s hard for a lot of people to deal with such tragedy. I know. I went through something very similar with my own mother when I was in my early twenties. Ben reflected on seeing Danny last week and asks that you help out his friend, and your friend, as best you’re able.
Danny is a great man, and an amazing advocate of the craft brewing movement. He has affected all of us in many ways. I understand that times are tough, but please help my brother out. He needs us now.
Please donate what you can to help Danny. If you’re a brewery or other business and want to make a more substantial donation, there is a fund set up at First Bank in Boulder, Colorado under the name the “Danny Williams Fund.” Contact me or Ben Spencer for the account number and routing information. Or just post a comment below and one of us will send you the information.
To make a smaller, or really any amount, donation, we’ve set up a simple PayPal donation that’s very easy to use. Just click on the button below, fill in any amount you wish and follow the on screen instructions. Thank you.
Below are some photos of Danny enjoying life, which is how he should be remembered.
Tom Nickel (owner of O’Brien’s in San Diego), Nancy Johnson, Director of GABF and Danny at Slow Food Nation 2008 in San Francisco.
Danny in the former goldmine beer cellar.
Danny’s Angels, after a BA event.
Be an angel, too. Please donate generously to make Danny’s remaining time as comfortable, enjoyable and stress-free as possible; and help secure a future for his family after he’s gone.
Also, while I don’t usually condone plagiarism, this is a special circumstance. If you write a blog or website, feel free to take any or all of this content, text, links and photos, to help spread the word to help out Danny. The more people we can reach, the more we can help. Thanks.