
The iPad app news magazine The Daily had an interesting video on How to Brew Your Own Beer. It was shot at Bitter & Esters in Brooklyn, New York.
Beer In Ads #649: Rheingold Goes To The Dogs

Thursday’s ad is for Rheingold Beer, from 1954, featuring Miss Rheingold for that year, Adrienne Garrett, holding a small white yappy-looking dog (I confess I hate the idea of little purse dogs) though to be fair this one looks too big for Paris Hilton. In her other hand she holds two hat boxes. I remember when I was young women often travelled with enormous hatboxes and my mom and grandmothers having entire closets filled with them. What a strange time.

São Tomé & Príncipe Beer
![]()
Today in 1975, São Tomé & Príncipe gained their Independence from Portugal.
São Tomé & Príncipe

São Tomé & Príncipe Breweries
- Cervejeira Rosema
São Tomé & Príncipe Brewery Guides
Other Guides
- CIA World Factbook
- Official Website
- U.S. Embassy
- Wikipedia
Guild: None Known
National Regulatory Agency: None
Beverage Alcohol Labeling Requirements: Not Known
Drunk Driving Laws: None

- Full Name: Democratic Republic of São Tomé & Príncipe
- Location: Central Africa, islands in the Gulf of Guinea, straddling the Equator, west of Gabon
- Government Type: Republic
- Language: Portuguese (official)
- Religion(s): Catholic 70.3%, Evangelical 3.4%, New Apostolic 2%, Adventist 1.8%, other 3.1%, none 19.4%
- Capital: São Tomé
- Population: 183,176; 185th
- Area: 964 sq km, 185th
- Comparative Area: More than 5 times the size of Washington, DC
- National Food: Palm Oil Stew
- National Symbols: Blue star, falcon and parrot
- Nickname: Africa in Miniature
- Affiliations: UN, African Union
- Independence: From Portugal, July 12, 1975

- Alcohol Legal: Yes
- Minimum Drinking Age: No Minimum
- BAC: None
- Label Requirements: N/A
- Number of Breweries: 1

- How to Say “Beer”: cerveja
- How to Order a Beer: Uma cerveja, por favor
- How to Say “Cheers”: A sua saúde / Saúde (“to your health”)
- Toasting Etiquette: N/A

Alcohol Consumption By Type:
- Beer: 21%
- Wine: 64%
- Spirits: 15%
Alcohol Consumption Per Capita (in litres):
- Recorded: 5.82
- Unrecorded: 2.92
- Total: 8.74
- Beer: 1.12
WHO Alcohol Data:
- Per Capita Consumption: 5.8 litres
- Alcohol Consumption Trend: Inconclusive
- Excise Taxes: Yes
- Minimum Age: No Miniumum
- Sales Restrictions: No
- Advertising Restrictions: No
- Sponsorship/Promotional Restrictions: No
Patterns of Drinking Score: N/A
Prohibition: None

Kiribati Beer
![]()
Today in 1979, Kiribati gained their Independence from the United Kingdom.
Kiribati

Kiribati Breweries
Kiribati Brewery Guides
Other Guides
- CIA World Factbook
- Official Website
- U.S. Embassy
- Wikipedia
Guild: None Known
National Regulatory Agency: None
Beverage Alcohol Labeling Requirements: Not Known
Drunk Driving Laws: BAC 0.08%

- Full Name: Republic of Kiribati
- Location: Oceania, group of 33 coral atolls in the Pacific Ocean, straddling the Equator, as well as the International Date Line; the capital Tarawa is about half way between Hawaii and Australia
- Government Type: Republic
- Language: I-Kiribati, English (official)
- Religion(s): Roman Catholic 55%, Protestant 36%, Mormon 3.1%, Baha’i 2.2%, Seventh-Day Adventist 1.9%, other 1.8%
- Capital: Tarawa
- Population: 101,998; 194th
- Area: 811 sq km, 187th
- Comparative Area: Four times the size of Washington, DC
- National Food: Coconut
- National Symbol: Frigatebird
- Nickname: f.k.a. Gilbert Islands
- Affiliations: UN, Commonwealth, Pacific Community
- Independence: From the UK, July 12, 1979

- Alcohol Legal: Yes
- Minimum Drinking Age: 21
- BAC: 0.08%
- Label Requirements: N/A
- Number of Breweries: 0

- How to Say “Beer”: beer / manging
- How to Order a Beer: one beer, please / temanna manging, taiaoka
- How to Say “Cheers”: cheers / mauri (“good health”)
- Toasting Etiquette: N/A

Alcohol Consumption By Type:
- Beer: 98%
- Wine: 1%
- Spirits: 1%
Alcohol Consumption Per Capita (in litres):
- Recorded: 1.71
- Unrecorded: 2.00
- Total: 3.71
- Beer: 1.56
WHO Alcohol Data:
- Per Capita Consumption: 1.7 litres
- Alcohol Consumption Trend: Increase
- Excise Taxes: Yes
- Minimum Age: 21
- Sales Restrictions: Time, location, intoxicated persons
- Advertising Restrictions: No
- Sponsorship/Promotional Restrictions: No
Patterns of Drinking Score: N/A
Prohibition: None

Beer In Ads #648: Budweiser Autumn Leaves

Wednesday’s ad is another Budweiser ad, this one from 1957, part of the “Where there’s life” series. It’s a tight shot, with a warmly-dressed model shown in close-up amid autumn leaves as her beau pours out a can of Budweiser into her glass, as she look up longingly. Not sure what to make of this one, but something just doesn’t feel right.

Beer In Ads #647: I Think I’ll Call It Budweiser

Tuesday’s ad features a quote and drawing of Anheuser-Busch founder Adolphus Busch, who was born today in 1839. It’s kind of a funny quote, and I can only assume it was made up in 1976 by A-B’s advertising department for a centennial ad. “It’s good, this new beer of mine. Really good. Some day it will be world renowned … I think I’ll call it Budweiser.” Even if he ever thought or said (to whom?) something so ridiculous in 1876, who wrote it down?

Bahamas Beer
![]()
Today in 1973, the Bahamas gained their Independence from the United Kingdom.
The Bahamas

Bahamas Breweries
- Bahamian Brewery & Beverage Co.
- Commonwealth Brewery
- Kalik Beer
Bahamas Brewery Guides
Other Guides
- CIA World Factbook
- Official Website
- U.S. Embassy
- Wikipedia
Guild: None Known
National Regulatory Agency: None
Beverage Alcohol Labeling Requirements: Not Known
Drunk Driving Laws: BAC 0.08%

- Full Name: Commonwealth of The Bahamas
- Location: Chain of islands in the North Atlantic Ocean, southeast of Florida, northeast of Cuba
- Government Type: Constitutional parliamentary democracy and a Commonwealth realm
- Language: English (official), Creole (among Haitian immigrants)
- Religion(s): Protestant 67.6% (Baptist 35.4%, Anglican 15.1%, Pentecostal 8.1%, Church of God 4.8%, Methodist 4.2%), Roman Catholic 13.5%, other Christian 15.2%, none or unspecified 2.9%, other 0.8%
- Capital: Nassau
- Population: 316,182; 178th
- Area: 13,880 sq km, 161st
- Comparative Area: Slightly smaller than Connecticut
- National Food: Crack conch with peas and rice
- National Symbols: West Indian Flamingo; Blue Marlin; Yellow Elder; Lignum Vitae
- Affiliations: UN, Commonwealth, OAS
- Independence: From the UK, July 10, 1973

- Alcohol Legal: Yes
- Minimum Drinking Age: 18
- BAC: 0.08%
- Label Requirements: N/A
- Number of Breweries: 2

- How to Say “Beer”: beer / bear
- How to Order a Beer: one beer, please
- How to Say “Cheers”: cheers
- Toasting Etiquette: N/A

Alcohol Consumption By Type:
- Beer: 36%
- Wine: 14%
- Spirits: 48%
- Other: 2%
Alcohol Consumption Per Capita (in litres):
- Recorded: 8.16
- Unrecorded: 0.60
- Total: 8.76
- Beer: 3.99
WHO Alcohol Data:
- Per Capita Consumption: 8.2 litres
- Alcohol Consumption Trend: Stable
- Excise Taxes: Yes
- Minimum Age: 18
- Sales Restrictions: Time, location, specific events
- Advertising Restrictions: Yes
- Sponsorship/Promotional Restrictions: No
Patterns of Drinking Score: 2
Prohibition: None

Beer In Ads #646: Rheingold Antique Car Show

Monday’s ad is from 1959, for Rheingold Beer, featuring Miss Rheingold for that year, Robbin Bain, at an Antique car show during harvest time, or just before Halloween. Those are some old cars. I remember going to a lot of antique car shows when I was a kid (my stepfather was a mechanic and obsessed with cars) and there always really, really old Model T’s and the like, cars from the late 19th century through the fifties. But the last car show I saw was almost all newer cars, with the 1950s maybe the oldest cars, which wasn’t nearly as impressive somehow.

South Sudan Beer
![]()
Today in 2011, South Sudan gained their Independence from Sudan.
South Sudan

South Sudan Breweries
South Sudan Brewery Guides
Other Guides
- CIA World Factbook
- Official Website
- U.S. Embassy
- Wikipedia
Guild: None Known
National Regulatory Agency: None
Beverage Alcohol Labeling Requirements: Not Known
Drunk Driving Laws: BAC N/A

- Full Name: Republic of South Sudan
- Location: East-Central Africa; south of Sudan, north of Uganda and Kenya, west of Ethiopia
- Government Type: Republic
- Language: English (official), Arabic (includes Juba and Sudanese variants) (official), regional languages include Dinka, Nuer, Bari, Zande, Shilluk
- Religion(s): Animist, Christian
- Capital: Juba
- Population: 10,625,176; 80th
- Area: 644,329 sq km, 42nd
- Comparative Area: Slightly smaller than Texas
- National Food: Fuul
- National Symbol: African fish eagle
- Affiliations: UN
- Independence: From Sudan, July 9, 2011

- Alcohol Legal: Yes
- Minimum Drinking Age: 18 or None
- BAC: N/A
- Label Requirements: N/A
- Number of Breweries: 1

- How to Say “Beer”: beer / beereh (biræ)
- How to Order a Beer: One beer, please / Waheed beera, meen fadleek
- How to Say “Cheers”: cheers / bismilah
- Toasting Etiquette: N/A

Alcohol Consumption By Type:
- Beer: <1%
- Wine: <1%
- Spirits: 20%
- Other: 80%
Alcohol Consumption Per Capita (in litres):
- Recorded: 1.56
- Unrecorded: 0.82
- Total: 2.38
- Beer: 0.52
WHO Alcohol Data:
- Per Capita Consumption: 1.56 litres
- Alcohol Consumption Trend: Decrease
- Excise Taxes: N/A
- Minimum Age: 18?
- Sales Restrictions: N/A
- Advertising Restrictions: N/A
- Sponsorship/Promotional Restrictions: N/A
Patterns of Drinking Score: N/A
Prohibition: None

Solomon Islands Beer
![]()
Today in 1978, the Solomon Islands gained their Independence from the United Kingdom.
Solomon Islands

Solomon Islands Breweries
- Solomon Breweries Ltd.
Solomon Islands Brewery Guides
Other Guides
- CIA World Factbook
- Official Website
- U.S. Embassy
- Wikipedia
Guild: None Known
National Regulatory Agency: None
Beverage Alcohol Labeling Requirements: Not Known
Drunk Driving Laws: BAC N/A

- Full Name: Solomon Islands
- Location: Oceania, group of islands in the South Pacific Ocean, east of Papua New Guinea
- Government Type: Parliamentary Democracy and a Commonwealth Realm
- Language: Melanesian pidgin (in much of the country is lingua franca), English (official but spoken by only 1%-2% of the population), 120 indigenous languages
- Religion(s): Protestant 73.7% (Church of Melanesia 32.8%, South Seas Evangelical 17%, Seventh-Day Adventist 11.2%, United Church 10.3%, Christian Fellowship Church 2.4%), Roman Catholic 19%, other Christian 4.4%, other 2.4%, unspecified 0.3%, none 0.2%
- Capital: Honiara
- Population: 584,578; 168th
- Area: 28,896 sq km, 144th
- Comparative Area: Slightly smaller than Maryland
- National Food: Cuisine of the Solomon Islands
- National Symbols: Crocodile, Shark
- Affiliations: UN, Commonwealth, Pacific Community
- Independence: From the UK, July 7, 1978

- Alcohol Legal: Yes
- Minimum Drinking Age: 21 (to drink); None (to buy)
- BAC: N/A
- Label Requirements: N/A
- Number of Breweries: 1

- How to Say “Beer”: bia
- How to Order a Beer: wanpela bia, grisim
- How to Say “Cheers”: N/A
- Toasting Etiquette: N/A

Alcohol Consumption By Type:
- Beer: 60%
- Wine: 3%
- Spirits: 37%
Alcohol Consumption Per Capita (in litres):
- Recorded: 1.16
- Unrecorded: 0.50
- Total: 1.66
- Beer: 0.66
WHO Alcohol Data:
- Per Capita Consumption: 1.2 litres
- Alcohol Consumption Trend: Increase
- Excise Taxes: N/A
- Minimum Age: 21
- Sales Restrictions: N/A
- Advertising Restrictions: N/A
- Sponsorship/Promotional Restrictions: N/A
Patterns of Drinking Score: N/A
Prohibition: None

