Today’s infographic is entitled “Beer and Your Body,” and was created by the Micro Beer Club. It details several of the well-established health benefits of moderate beer drinking.
Click here to see the infographic full size.
The Belgian Kings
Today’s infographic, De Belgische Koningen, is a chart of Belgium’s six kings, although a seventh was crowned earlier this year. I met King Philippe this past June, when he was still just the crown prince and was leading a trade delegation to San Francisco. Plus, today is last full day in Belgium, though so far we’ve had no sign of the king.
Click here to see the chart full size.
Beer In Ads #1016: Sailing Dry
Friday’s ad is for Rheingold Beer, from 1956, and features Miss Rheingold from that year, Hillie Merritt. The ad shows Miss Rheingold on a sailboat, with the wind at her back. Given that Rheingold beer was sold as “the Dry beer,” doesn’t it seem off that they are using a nautical — a wet — theme?
Craft Beer: Can It. Drink It. Enjoy It.
Today’s infographic is about craft beer in cans, created by West Side Beer Distributing. The stats on the infographic were as of June of this year.
Click here to see the infographic full size.
Beer In Ads #1015: Oysters and Lobsters
Thursday’s ad is for Budweiser, from 1948. On a historical theme — and part of their “Great Contributions to Good Taste” series — the ad suggests that “Oysters and lobsters gave the trail its start,” and by trail, they mean the entire west coast. Apparently the Wells Fargo stagecoach first delivered food before diversifying into banking.
Belgium: A Nation Divided
Today’s infographic isn’t strictly about beer, but the politics of Belgium. But I thought it was relevant because I’m in Belgium this week, visiting breweries throughout the Northern part of the country.
Click here to see the infographic full size.
Beer In Ads #1014: No Wonder Dan Parker Needs Malt …
Wednesday’s ad is our second ad for Froedtert Malt, or FroMalt, a Milwaukee maltster. They used to have at least three facilities and at least one closed in 2003, but I don’t know how many are left. This ad is from 1957. I’m not sure who Dan Parker is, but he looks like a very busy guy, and he looks like he could use a beer.
Beer In Ads #1013: There’s One Great Beer That Costs You Less
Tuesday’s ad is for Reading Premium Beer, from 1972. Reading Premium was my hometown beer, but closed in 1976, when I was a junior in high school, more’s the pity. This ad was just four years before they closed their doors, and it must have been an ad of desperation, trying to compete on price against seven brands far more established then they ever were. But at last they were still using my hands down favorite slogan of all time: “the friendly beer for modern people.”
Understanding Alcohol Consumption In England
Today’s infographic, in honor of Guy Fawkes Night, is entitled Understanding Alcohol Consumption in England, and was created by Money Expert. Unfortunately, a lot of it is based on England’s recommended “Alcohol Units,” which were shown to have been created completely arbitrarily a few years ago, yet continue to be used by the government and related health organizations.
Click here to see the infographic full size.
Beer In Ads #1012: Ballantine’s Three-Ring Circus
Monday’s ad is for Ballantine Ale, from 1948. Using the Ballantine logo of three rings in a circus themed ad, this was a typical ad formula during this time period. One oddity: Either that’s a really tiny glass or it’s a nearly bottomless bottle of beer, because the glass is full, but the bottle is still more than two-thirds, possibly as much as three-quarters, full. That’s an impressive bottle. That seems more like a magic trick.
