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Jay R. Brooks on Beer

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Beer In Ads #1835: Facts Versus Fallacies #51

February 28, 2016 By Jay Brooks


Sunday’s ad is another one for the Pennsylvania State Brewers Association, from 1916, No. 51 in series they did from 1915-17 called “Facts Versus Fallacies.” I have no idea how many were done but some of the them are numbered into low triple digits, suggesting there were a lot of them, all in an effort to stop Prohibition from happening and win over support for beer. This ad, marked “51,” is all about a comparison between making owning a car illegal and the prohibition of alcohol.

Facts-v-Fallacies-51-1915

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, History, Pennsylvania, Philadelphia, Prohibition

Beer In Ads #1834: Facts Versus Fallacies #46

February 27, 2016 By Jay Brooks


Saturday’s ad is another one for the Pennsylvania State Brewers Association, from 1916, No. 46 in series they did from 1915-17 called “Facts Versus Fallacies.” I have no idea how many were done but some of the them are numbered into low triple digits, suggesting there were a lot of them, all in an effort to stop Prohibition from happening and win over support for beer. This ad, marked “46,” is all about a comparison between two states: dry Kansas and wet Nebraska. Already it was clear that prohibition wouldn’t work as intended, but it was voted into law anyway.

Facts-v-Fallacies-46-1916

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, History, Pennsylvania, Philadelphia, Prohibition

Beer In Ads #1833: Facts Versus Fallacies #36

February 26, 2016 By Jay Brooks


Friday’s ad is another one for the Pennsylvania State Brewers Association, from 1915, No. 36 in series they did from 1915-17 called “Facts Versus Fallacies.” I have no idea how many were done but some of the them are numbered into low triple digits, suggesting there were a lot of them, all in an effort to stop Prohibition from happening and win over support for beer. This ad, marked “36,” is all about the “Local Option,” and how Pennsylvanians had already voted against it the previous years. It’s interesting to see how specific these ads could be, which I guess is possible because they appear to run a new ad twice a week. It’s almost like a running commentary.

Facts-v-Fallacies-36-1915

Filed Under: Beers Tagged With: Advertising, History, Pennsylvania, Philadelphia, Prohibition

Beer In Ads #1832: Facts Versus Fallacies #34

February 25, 2016 By Jay Brooks


Thursday’s ad is another one for the Pennsylvania State Brewers Association, from 1915, No. 34 in series they did from 1915-17 called “Facts Versus Fallacies.” I have no idea how many were done but some of the them are numbered into low triple digits, suggesting there were a lot of them, all in an effort to stop Prohibition from happening and win over support for beer. This ad, marked “34,” is an odd one, and simply praises a Philadelphia newspaper who had been previously all for prohibition, but who now praised the efforts of the Philadelphia Lager Beer Brewers’ Association in arguing against it and especially its claims that they at least respect those twice-weekly ad. But that is a rather strange way to spend one of their ads. It seems so meta.

Facts-v-Fallacies-34-1915

Filed Under: Beers, Just For Fun, Politics & Law, Related Pleasures Tagged With: Advertising, History, Prohibition

Beer In Ads #1831: Facts Versus Fallacies #27

February 24, 2016 By Jay Brooks


Wednesday’s ad is another one for the Pennsylvania State Brewers Association, from 1915, No. 27 in series they did from 1915-17 called “Facts Versus Fallacies.” I have no idea how many were done but some of the them are numbered into low triple digits, suggesting there were a lot of them, all in an effort to stop Prohibition from happening and win over support for beer. This ad, marked “27,” tackles the idea that even in moderation, alcohol “impairs a man’s efficiency.” As they point out, countless people made their mark on history while consuming alcohol in moderation.

Facts-v-Fallacies-27-1915

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, History, Pennsylvania, Philadelphia, Prohibition

Beer In Ads #1830: Facts Versus Fallacies #22

February 23, 2016 By Jay Brooks


Tuesday’s ad is another one for the Pennsylvania State Brewers Association, from 1915, No. 22 in series they did from 1915-17 called “Facts Versus Fallacies.” I have no idea how many were done but some of the them are numbered into low triple digits, suggesting there were a lot of them, all in an effort to stop Prohibition from happening and win over support for beer. This ad, marked “22,” lists several reasons why the then-growing prohibition laws would do little to curb consumption, according to the most recent numbers available for per capita alcohol consumption.

Facts-v-Fallacies-22-1915

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, History, Pennsylvania, Philadelphia, Prohibition

Beer In Ads #1829: Facts Versus Fallacies #45

February 22, 2016 By Jay Brooks


Monday’s ad is for the Pennsylvania State Brewers Association, from 1915, No. 45 in series they did from 1915-17 called “Facts Versus Fallacies.” I have no idea how many were done but some of the them are numbered high into double digits, suggesting there were a lot of them, all in an effort to stop Prohibition from happening and win over support for beer. This ad, marked “45,” ran in the Philadelphia Evening Public Ledger July 3, 1915. This one lists several reasons why “Prohibition Means Repression!”

Facts-v-Fallacies-45

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, History, Prohibition

Beer In Ads #1828: Facts Versus Fallacies #23

February 21, 2016 By Jay Brooks


Sunday’s ad is for the Pennsylvania State Brewers Association, from 1915, No. 23 in series they did from 1915-17 called “Facts Versus Fallacies.” I have no idea how many were done but some of the them are numbered high into double digits, suggesting there were a lot of them, all in an effort to stop Prohibition from happening and win over support for beer. This ad, marked “23,” ran in the Philadelphia Evening Public Ledger April 17, 1915. This one rebuts arguments made earlier in April at a public hearing that took place in Harrisburg.

Facts-v-Fallacies-23

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, History, Prohibition

Beer In Ads #1825: Daniel O’Connell — “The Liberator”

February 18, 2016 By Jay Brooks


Thursday’s ad is for Budweiser, from 1914, No. 8 in another series they did in 1914-15 called the “National Heroes Series.” The eighth one features Daniel O’Connell, who was “often referred to as The Liberator or The Emancipator, was an Irish political leader in the first half of the 19th century. He campaigned for Catholic emancipation—including the right for Catholics to sit in the Westminster Parliament, denied for over 100 years—and repeal of the Act of Union which combined Great Britain and Ireland.”

Bud-national-heroes-1914-Daniel-O'Connell

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, Budweiser, History

Beer In Ads #1824: Andreas Hofer — The Inn-Keeper Patriot Of Switzerland

February 17, 2016 By Jay Brooks


Tuesday’s ad is for Budweiser, from 1914, No. 7 in another series they did in 1914-15 called the “National Heroes Series.” The seventh one features Andreas Hofer, who “was a Tyrolean innkeeper and drover, who in 1809 became the leader of the Tyrolean Rebellion against the French and Bavarian occupation forces during the War of the Fifth Coalition. He was subsequently captured and executed. Hofer is still today venerated as a folk hero, freedom fighter and Austrian patriot.” Curiously, the ad states he was from Switzerland, while the sources I looked at all said he was born in a part of Austria that today is part of Italy.

Bud-national-heroes-1914-Andreas-Hofer

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, Budweiser, History

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