Brookston Beer Bulletin

Jay R. Brooks on Beer

  • Home
  • About
  • Editorial
  • Birthdays
  • Art & Beer

Socialize

  • Dribbble
  • Email
  • Facebook
  • Flickr
  • GitHub
  • Instagram
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube

Powered by Genesis

Beer In Ads #5112: Big Halloween Party Tonight At The Owl Cabaret

October 31, 2025 By Jay Brooks

Last year I decided to concentrate on Bock ads for awhile. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Friday’s ad is for a Halloween Party taking place tonight rather than a specific Bock Beer, which was published on October 31, 1933. So presumably this would have been the first Halloween after prohibition was repealed, and they are advertising a Bock Beer Glass for 5-cents This one was for the Owl Cabaret at the A.B.W. Club in Mexicali, Mexico. This ad ran in The Imperial Valley Press, from El Centro, California.

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Advertising, Bock, California, Halloween, History

Beer Birthday: Bill Millar

October 28, 2025 By Jay Brooks

san-andreas-logo
Today is the 83rd birthday of Bill Millar, who founded the San Andreas Brewing Co. in Hollister, California, and he also has the distinction of giving Mitch Steele his first brewing gig. San Andreas was started in 1988, and I visited it not too long thereafter, as I was living not to far away, in San Jose, at the time. I was a big fan of their Cranberry Ale for the holidays, and Bill was kind enough to keg some for me each year, for a few years in the early 90s, for the holiday party that I used to throw. I’d drive down to Hollister to pick it up, and then return the empty keg a few days later. The brewery is closed now, sadly, though I’m not sure when exactly is stopped brewing. Join me in wishing Bill a very happy birthday.

P1000888
Bill with Mitch Steele, at the Bistro IPA Festival in 2007.
Bill at the CSBA Beer Summit a few years ago.

Filed Under: Birthdays Tagged With: Bay Area, California, History

Beer Birthday: Glynn Phillips

October 26, 2025 By Jay Brooks

rubicon
Today is also the birthday of Glynn Phillips, former owner of Rubicon Brewing in Sacramento, which also opened a production brewery not too far from the original brewpub, before closing a couple of years ago. Glynn was a great champion for craft beer and has done quite a lot for the cause. Glynn was also very active in both the California Small Brewers Association and the Northern California Brewers Guild. Join me in wishing Glynn a very happy birthday.

raley07-12
Brian Ford, from Auburn Alehouse, with Glynn at the Raley Field Brewfest in 2007.

breastfest08-09
Glynn Phillips (Rubicon), Brendan Moylan (Marin/Moylan’s), Alec Moss (Half Moon Bay), Brian Hunt (Moonlight), Rodger Davis (Triple Rock) and Josh Minor (Drake’s) at the Breastfest in 2008.

P1060677
Glynn in his brewery last year when I visited him in Sacramento.

breastfest08-10
Arne Johnson, Chris Goehe and Glynn.

Filed Under: Birthdays Tagged With: California, Northern California

Beer Birthday: Sean Paxton

October 20, 2025 By Jay Brooks

sean-paxton
Today is the 53rd birthday of Sean Paxton, a.k.a. The Homebrew Chef. Sean is a mad alchemist in the kitchen and puts on some wonderful food and beer spectacles. Plus he’s a terrific homebrewer, an even better human being and a great friend. A few years ago, he spent a great deal of time redoing his website with great new recipes and an amazing interface that allows you to search, scale the recipes, convert measurements and much more. Check it out. He’s been sticking closer to home more recently. Join me in wishing Sean a very happy birthday.

At the Great American Beer Festival in 2008. Bruce Paton, the Beer Chef, Sean and Dave Keene, from the Toronado, in the convention center.
Sean with his daughter Olivia at the Pliny the Elder release several years ago.
Working with nitrogen at the 11-course Belgian Brunch, or Blunch, held at the Toronado.
My wife, Sarah, with Sean after the 10th annual beer dinner at the Northern California Homebrewers Festival held at Lake Francis Resort in Dobbins, California.
With Randy Mosher at the world’s biggest beer dinner at CBC in Chicago.

Matt Bonney, Stephen Beaumont, Sean, Pete Slosberg & Rick Sellers at the Bistro for the Double IPA Festival several years back.

Filed Under: Birthdays, Food & Beer, Just For Fun Tagged With: California, Northern California

Beer Birthday: John Tucci

October 19, 2025 By Jay Brooks

47-hills
Today is also the 58th birthday of John Tucci, who I first met when he was the brewmaster for the San Francisco Gordon Biersch brewpub. John was one of Gordon Biersch’s best and most senior brewers, and especially with his one-offs that he brewed at that now-defunct location. He’s also a great champion for beer in San Francisco and was very active with the local brewers guild and SF Beer Week. When the San Francisco location closed, he brewed at their Palo Alto brewpub, but after 16 years, left and has opened his own brewery, 47 Hills Brewing, which is located at 137 South Linden Avenue in South San Francisco. Join me in wishing John a very happy birthday.

John and me at 47 Hills Brewing a few years ago.
At the Slow Beer Festival 2008, Ian Marks (from Hog Island Oyster Co.), Taylor Boetticher (from the Fatted Calf), Dave, John and Shaun O’Sullivan (from 21st Amendment).
John when I visited him several years at the Palo Alto Gordon Biersch.
john-tucci-1
John behind the bar pouring some of his beer. (Note: this photo by Winnie Hsu and purloined from Facebook.)
john-tucci-2
Taking delivery of new brewing equipment at 47 Hills.

Filed Under: Birthdays, Just For Fun Tagged With: Bay Area, California, San Francisco

Beer Birthday: Kim Jordan

October 14, 2025 By Jay Brooks

Today is the birthday of Kim Jordan, co-founder of New Belgium Brewing. Kim went to Colorado State University in Fort Collins, then stayed in town to start New Belgium in 1991. She recently stepped down as CEO of the company and is currently Executive Chair of the Brewery’s Board of Directors and stayed active in the brewing industry more generally through the Brewer’s Association. More recenly, she’s moved to northern California and is less involed directly in the industry. Join me in wishing Kim a very happy birthday.

A few years ago flying home from Denver, Arne John and I ran into Kim and Dick Cantwell.
Greg Koch and Kim, at GABF in 2009.
Steve Hindy, Kim, Dave Keene, Eddie Friedland (former owner of Philadelphia’s Friedland Distributing) and Vinnie Cilurzo in Austin, Texas for the 2007 Craft Brewers Conference.
At the 2008 NBWA welcome reception in San Francisco. From left, Jamie Jurado (then with Gambrinus), Lucy Saunders (the Beer Cook), Charlie Papazian (President of the Brewers Association), Kim and Tom Dalldorf (from the Celebrator Beer News).
Kim in costume with Dick Cantwell at Elysian’s annual pumpkin festival in 2013. [Note: This photo purloined from Facebook.]

Filed Under: Birthdays, Just For Fun Tagged With: California, Colorado

Beer Birthday: Kushal Hall

October 11, 2025 By Jay Brooks

common-space
Today is the 41st birthday of Kushal Hall, former Director of Brewing Operations for Speakeasy Ales & Lagers. Kushal had been brewing at Speakeasy since 2007, but left in May of 2017 to open his own place in Southern California. The new brewery is called Common Space Brewing and is located in Hawthorne. While Kushal studied photography at UC Santa Cruz, I think we can all agree the world is a better place since he became a brewer. A terrific brewer and person, please join me in wishing Kushal a very happy birthday.

Kushal, second from the left, and the gang from Speakeasy at the opening gala for SF Beer Week in 2013.
Kush serving his beer
Kush serving his beer at Speakeasy 13th anniversary bash in 2010.
Kushal as mad scientist (photo by, I believe, Brian Stechschulte).
kushal-betsy-jesse
Kushal with Betsey and Jesse Friedman at the Anchor Christmas Party in 2012.

[Note: last two photos purloined from Facebook.]

Filed Under: Birthdays, Just For Fun Tagged With: California, Los Angeles, Southern California

Beer Birthday: Barbara Groom

October 10, 2025 By Jay Brooks

lost-coast-logo
Today is the birthday of Barbara Groom, co-founder of Lost Coast Brewing in Eureka, California. I first met Barbara when I was the beer buyer at BevMo in the mid-1990s and our paths have crossed on occasion ever since. She makes terrific beers and her brewery celebrated its 30th anniversary a few years back. Join me in wishing Barbara a very happy birthday.

Barbara-Groom
Barbara in the brewery.

Barbara-Groom-1
This is what Barbara was wearing when I first met her, back when she called on me at BevMo.

Barbara-Groom-3
Thumbs up.

Barbara-Groom-4
In the beginning.

[Note: All photos purloined from Facebook.]

Filed Under: Birthdays Tagged With: California, Northern California

Beer Birthday: Tomme Arthur

October 7, 2025 By Jay Brooks

lost-abbey pizza-port
Today is Tomme Arthur’s 52nd birthday. Tomme is Director of Brewery Operations for Port Brewing and the Lost Abbey. One of the established stars of the San Diego brewing scene, Tomme is justly famous for his terrific beers, like his Cuvee de Tomme, the Red Poppy, the Angel’s Share and the Track series. Plus, he introduced washoes to the brewing community. He’s also one of my favorite people to judge at GABF with. Join me in wishing Tomme a very happy birthday.

Tomme and me at GABF a few years ago.
thurs05-3
At GABF in 2005. Jeff Bagby, brewer at Pizza Port, Tomme, and Eric Rose, brewer at Hollister Brewing Co..
5guys-din-12
After the Five Guys and a Barrel Beer Dinner, a toast was offered with Isabelle Proximus, the Collaborative Sour Ale made by blending beer and done by the five of them. Top row: Adam Avery, Rob Tod, Bruce Paton and Sam Calagione. Bottom row: Tomme and Vinnie Cilurzo.
lostabb-din-6
Tomme and me after another beer dinner, relaxing in the Cathedral Hill bar with Blind Pig IPA.
port-brew-5
Tomme Arthur and his oldest daughter Sydney in front of aging beer barrels, when she was very young.

Filed Under: Birthdays, Just For Fun Tagged With: California, San Diego, Southern California

Historic Beer Birthday: John Wieland

October 6, 2025 By Jay Brooks

john-wieland
Today is the birthday of John Wieland (October 6, 1829-January 3, 1885). He was born in Baden-Württemberg, Germany, and emigrated to the U.S. when he was twenty, in 1849, eventually settling in the San Francisco area of California. In 1855, he founded (or bought into) the Philadelphia Brewery in San Francisco. After his death in 1885, the name was changed in 1887 to the John Wieland Brewery. In 1890, it became part of a ten-brewery British syndicate, and remained open until prohibition. It reopened in 1934, but closed for good the same year.

John-Wieland-portrait

This obituary is from the Daily Alta California, January 3, 1885:

Founder of Philadelpha Brewery, Descended from one of oldest families in Wurtemberg, Germany. His father, John David Wieland was born in Wurtemberg in 1751 and married to Regina Hahn.
John Wieland went to school to age 13 and then worked in the vineyards. On 3/26/1849 he set sail to the United States, landing in New York and going directly to Philadelphia where he was apprenticed as a baker. In 1850, after hearing tales of gold in California, he sailed around Cape Horn on a 165-day voyage and arrived in San Francisco in early 1851. He mined on the South Fork of the Yuba river and Canon creek with great success and purchased a claim on Twist Flat, sold it and then returned to San Francisco as a baker at Union Bakery- later owning it. He married Sophia Fredrica Dorthea Schulthiess (native of Wurtemburg) in November 1853 and had eleven children. (Nine of them were surviving as of 1892). Tragically, on January 3, 1895, he and his 17-year-old daughter, Bertha, were killed in an accident when he brought a candle too close to oil stored in the basement and it exploded. His son Albert was also badly burnt and his son Hermann had severe burns on his right hand.

Wieland
This obituary is from “The Bay of San Francisco,” published in 1892:

JOHN WIELAND, deceased, whose name was so well and favorably known as one of San Francisco’s most progressive business men, was the founder and proprietor of the Philadelphia Brewery, which grew from a small beginning to be one of the leading industries of the city. Mr. Wieland was descended from one of the oldest families of Wurtemberg, Germany. His father, John David Wieland, was born in the home of his ancestors in 1791, and followed the business of a wine grower and also did some farming. During his life he was a gallant soldier, and in recognition of his bravery he was decorated. He married Regina Hahn. Their son, John Wieland, was born October 6, 1829 in Wurtemberg, and attended school until he was thirteen years of age, when he went to Constadt and worked on farms and in vineyards. After seven pears [years] spent in this way he determined to go to American, and March 26, 1849, he bade farewell to his native land and set sail for the New World. After landing in New York he went direct to Philadelphia and apprenticed himself as a baker. In 1850 the stories of the gold discoveries of California reached the East, and he determined to see all that the United States could offer. He sailed from the port of New York on board the ship Botner, went around the Horn, and arrived in San Francisco early in 1851, after a voyage of 165 days. He at once went to work at his trade, but attracted by the gold mining reports he went to the south fork of the Yuba river and mined on Canon creek, meeting with great success. Later he purchased a claim on Twist Flat and continued there until the close of 1851, when the sold out and returned to San Francisco. For two months he was employed at the Union Bakery, and then bought an interest in the business, and in six months was the owner of the whole establishment. The following year he formed a partnership, the firm being known as John Wieland & Co., and this existed until 1855. When this relationship ceased he determined to embark in the business in which he was successful up to the time of his death. He first purchased an interest in the business of August Hoelscher; they were very prosperous, and in 1867 he purchased the interest of his partner, paying therefor the sum of $100,000. He continued to make improvements and to extend his patronage until the establishment became one of the great enterprises in the commerce of the city.

philadelphia-brewery-ad

Mr. Wieland was married in November 1853, to Miss Sophia Frederica Dorothea Schulthiess, a native of Wurtemberg, and the union was blessed with eleven children; nine of whom still survive; three of the sons were associated with the father in business and rendered him valuable assistance. Mr. Wieland was a member of the Turn Verein, having joined in 1854; for a short time he was Treasurer of the society; he was a member of the San Francisco Schuetzen Verein. He was frequently urged to allow his name to be used as a candidate for public office, but he steadily declined the honor. Soon after his arrival in Philadelphia he made application for citizenship, and in 1853, in San Francisco, he accepted the obligations imposed upon an adopted citizen of the United States, and has ever been true to his vows.

Wieland-ad-1888

On January 3, 1885, he met with a sad and painful accident, which resulted in his death on the following day. The cause of the disaster was a kerosene explosion, in which his son and daughter were badly burned, and in his efforts to save them he lost his own life. This affliction caused a deep gloom to settle over the city, and many sympathizing friends did all in human power for the bereaved and suffering family. Mr. Wieland was a kind and indulgent father and husband, and a stanch and trusted friend. Mrs. Wieland survived her husband until the year 1891, when she, too, passed to the other life. She was a women of unlimited generosity and of most gracious hospitality. The children are all natives of San Francisco, and are among her most worthy sons and daughters.

wielands_brewery
This account is from Bill Yenne’s “San Francisco Beer: A History of Brewing by the Bay:”

Wieland-yenne

wieland-employees

wielands-extra-pale-lager-indian-girl-beer-tray

Crown-Special-Lager-Beer-Labels-John-Wieland-Brewery--San-Francisco-Breweries

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: California, Germany, History

« Previous Page
Next Page »

Find Something

Northern California Breweries

Please consider purchasing my latest book, California Breweries North, available from Amazon, or ask for it at your local bookstore.

Recent Comments

  • Ernie Dewing on Historic Beer Birthday: Charles William Bergner 
  • Steve 'Pudgy' De Rose on Historic Beer Birthday: Jacob Schmidt
  • Jay Brooks on Beer Birthday: Bill Owens
  • Steve 'Pudgy' De Rose on Beer Birthday: Charles Finkel
  • Steve 'Pudgy' De Rose on Beer Birthday: Bill Owens

Recent Posts

  • Beer In Ads #5181: Turn Winter Into Spring January 24, 2026
  • Historic Beer Birthday: Philip Bissinger January 24, 2026
  • Historic Beer Birthday: Gottlieb Muhlhauser January 24, 2026
  • Beer Birthday: Ted Vivatson January 24, 2026
  • Historic Beer Birthday: Max Helmrich January 24, 2026

BBB Archives

Feedback

Head Quarter
This site is hosted and maintained by H25Q.dev. Any questions or comments for the webmaster can be directed here.