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Jay R. Brooks on Beer

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Beer In Ads #5057: Ephrata Is Saying: Give Me White Bock Every Time

August 19, 2025 By Jay Brooks

Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Tuesday’s ad is for Hornung’s White Bock Beer, which was published on August 19, 1937. This one was for the Jacob Hornung Brewing Co. of Philadelphia, Pennsylvania, which was originally founded in 1885. This ad ran in The Ephrata Review, of Ephrata, Pennsylvania.

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Bock, History, Pennsylvania

Historic Beer Birthday: George Younger

August 19, 2025 By Jay Brooks

george-younger
Today is the birthday of George Younger (August 19, 1790-September 25, 1853). He was the son of James Younger and the grandson of George Younger, who founded the brewery that would become George Younger and Son in 1764. It was located in Alloa, Clackmannanshire, in Scotland. There’s surprisingly little information about this George Younger. His father, James, expanded the brewery, and presumably, this George kept it going but there’s almost no details about him or his life that I could find.

George-Younger-meadow-brewery
Here’s his Meadow Brewery around 1890, before it became known as George Younger & Sons.

Ron Pattinson has a post about Boiling at George Younger in the 1890’s, and also about the early years of George Younger.

younger-sweetheart-stout-1961

youngers-pony-brand-1930

George-Younger-pale-ale

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: England, Great Britain, History

Beer Birthday: Claudia Pamparana

August 19, 2025 By Jay Brooks

Today is the 51st birthday of Claudia Pamparana, arguably the unsung hero of Faction Brewing in Alameda, California. I first met Claudia when she worked at 21st Amendment, and I clearly remember when she started dating Rodger Davis, who’s now her business partner at Faction and husband. I especially recall Rodger being very … well, Rodger, at the Falling Rock during GABF and drunk-dialing Claudia to tell her he loved her. Happily, for him, she reciprocated, and they were married in 2006. As great a brewer that Rodger is, if it weren’t for Claudia’s calm and hard work, who knows where Faction would be today. Join me in wishing Claudia a very happy birthday.

Visiting Faction in 2017.
 Claudia with Rodger and me at the California Beer Summit in 2018.
On stage with Rodger picking up a medal for The Penske File st GABF.
Rodger and Claudia at an event in Santa Rosa

Filed Under: Birthdays, Just For Fun Tagged With: Bay Area, California, Northern California

Beer In Ads #5056: Geo. F. Spenger’s Extra Bottled Malt Beverages

August 18, 2025 By Jay Brooks

Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Thursday’s ad is for Extra Malt Wine or Bock Beer, or more generally for Geo. F. Sprenger’s Extra Bottled Malt Beverages, which was published on August 18, 1879. This one is for the Sprenger Brewery of Lancaster, Pennsylvania, which was originally founded in 1850. This ad ran in The Lancaster Daily Intelligencer, also of Lancaster, Pennsylvania.

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Bock, History, Pennsylvania

Beer Birthday: Don Feinberg

August 18, 2025 By Jay Brooks

vanberg-dewulf
Today is Don Feinberg’s 70th birthday, along with his wife Wendy Littlefield, ran the Belgian export company Vanberg & DeWulf. Their portfolio included such great beer lines as Dupont, Castelain and Dubuisson (Bush). They were also the original founders of Brewery Ommegang. Several years ago they celebrated their 30th anniversary of being involved in the beer industry and bringing great beer to America. Plus, they’re great fun to hang out and drink with. Unfortunately, several years ago they sold Vanberg & DeWulf, and are taking some time off, before deciding on their next project. It’s been a while now, but hopefully, we’ll learn something soon. Join me in wishing Don a very happy birthday.

Don, along with the Dubuisson brewmaster, being poured Lambrucha in Chicago in 2010.
Wendy and Don at a dinner in Belgium a few years ago.
Feinberg-DC
Wendy Littlefield, Don and Greg Engert at a Vanberg & DeWulf tasting in Washington, D.C.
(photo by Chuck Cook)
Don Feinberg, Anne (from New York’s Ginger Man) and Wendy in Belgium.
Feinberg-QE2
Wendy and Don in 1979.

Filed Under: Birthdays, Just For Fun Tagged With: Belgium, Chicago, Illinois

Beer In Ads #5055: Weihnachts Bock Monk

August 17, 2025 By Jay Brooks

Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Sunday’s poster is for Falken Schaffhauser’s Weihnachts Bock, and was published in 1931. This one was made for the Bierbrauerei Falken Schaffhausen, or Falcon Brewery, of Schaffhausen, Switzerland. The brewery was founded in 1799, and is still in business today, and is “considered the only independent brewery in the Schaffhausen region,” and is Switzerland’s 5th largest brewery. This one is for their Schaffhauser Weihnachts Bock (Christmas or WInter Bock) and shows a monk taking a walk in the snow. Of course, he took a mug with him because you never know if you’ll run across a keg of bock in the wilderness. It was created by Swiss artist Arnold Oechslin.

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Bock, History, Switzerland

Beer Birthday: Jen Garris

August 17, 2025 By Jay Brooks

pi-bar-sf Bel
Originally a sculptor, Jen Garris, has been involved in San Francisco’s beer scene as long as anyone I know. She’s worked for Magnolia and New Belgium, as well as many others in the Bay Area. A few years ago she opened the Pi Bar in San Francisco, along with boyfriend Rich Rosen, who also co-owns Chenery Park. I absolutely love Pi’s white bacon pizza. More recently, they opened Bel, a Belgian-themed bar/restaurant on Mission St. in Bernal Heights, but also closed Pi Bar thanks at least in part to the Covid lockdowns. Today is Jen’s 29th or so birthday. Join me in wishing her a very happy birthday.

Jen and Matt Salie, then from Big Sky Brewing, at the 18th Celebrator Anniversary Party.
Looking lovely at the Anchor Christmas Party in 2006.
Jen and Brian Hunt at the Urthel Beer Dinner.
Jen illustrates again how easy it is to be featured on the Bulletin.

Filed Under: Birthdays, Just For Fun Tagged With: California, San Francisco

Historic Beer Birthday: Johann Casper Bruckmann

August 17, 2025 By Jay Brooks

Today is the birthday of Johann (“John”) Casper Bruckmann (August 17, 1829-August 12, 1887). He was born in “Berka von der Hainich, Wartburgkreis, Thuringia, Germany.” the son of Hartmann Bru(e)ckmann and Christina Maria Braun.

In 1856, with his brother, Frederick Bruckmann, he founded the Cumminsville Brewery, of Cincinnati, Ohio, which was also known as the Frederick Bruckmann Brewery, but by 1872 was called the John C. Bruckmann Brewing Co., although still also known as the Cumminsville Brewery.

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: Germany, History, Ohio

Charles Bukowski On Drinking

August 16, 2025 By Jay Brooks

Today’s is the birthday of Henry Charles Bukowski (August 16, 1920 – March 9, 1994).

He “was a German-American poet, novelist, and short story writer. His writing was influenced by the social, cultural, and economic ambience of his adopted home city of Los Angeles. Bukowski’s work addresses the ordinary lives of poor Americans, the act of writing, alcohol, relationships with women, and the drudgery of work. The FBI kept a file on him as a result of his column Notes of a Dirty Old Man in the LA underground newspaper Open City.

Bukowski published extensively in small literary magazines and with small presses beginning in the early 1940s and continuing on through the early 1990s. He wrote thousands of poems, hundreds of short stories and six novels, eventually publishing over sixty books during the course of his career. Some of these works include his Poems Written Before Jumping Out of an 8 Story Window, published by his friend and fellow poet Charles Potts, and better-known works such as Burning in Water, Drowning in Flame. These poems and stories were later republished by John Martin’s Black Sparrow Press (now HarperCollins/Ecco Press) as collected volumes of his work. As noted by one reviewer, “Bukowski continued to be, thanks to his antics and deliberate clownish performances, the king of the underground and the epitome of the littles in the ensuing decades, stressing his loyalty to those small press editors who had first championed his work and consolidating his presence in new ventures such as the New York Quarterly, Chiron Review, or Slipstream.”

In 1986, Time called Bukowski a “laureate of American lowlife”. Regarding his enduring popular appeal, Adam Kirsch of The New Yorker wrote, “the secret of Bukowski’s appeal … [is that] he combines the confessional poet’s promise of intimacy with the larger-than-life aplomb of a pulp-fiction hero.”

During his lifetime, Bukowski received little attention from academic critics in the United States, but was better received in Europe, particularly the UK, and especially Germany, where he was born. Since his death in March 1994, Bukowski has been the subject of a number of critical articles and books about both his life and writings.

He wrote about his drinking quite a bit in poems, short stories and in legend. Below is one of his more memorable quotes:

But that’s just the tip of the iceberg, so to speak. Drinking was a favorite topic of Bukowski and his writings on the subject were collected into a single volume entitled “Charles Bukowski On Drinking” in 2019. Here’s a few gems from that volume:

From “Charles Bukowski Answers 10 Easy Questions”

“Question: What would you say is the best brand of American beer on the market today?

Bukowski: Well, that’s a bit difficult. Miller’s is the easiest on my system but each new batch of Miller’s seems to taste a bit worse. Something is going on there that I don’t like. I seem to be gradually going over to Schlitz. And I prefer beer in the bottle. Beer in the can definitely gives off a metallic taste. Cans are for the convenience of storekeepers and breweries. Whenever I see a man drinking out of a can I think, “now there is a damn fool.” Also, bottled beer should be in a brown bottle. Miller again errs in putting the stuff into a white bottle. Beer should be protected both from metal and from light.

Of course, if you have the money, it’s best to go up the scale and get the more expensive beers, imported or better-made American. Instead of a dollar 35 you have to go a dollar 75 or 2 and quarter and up. The taste is immediately noticeable. And you can drink more with less hangover. Most ordinary American beer is almost poison, especially the stuff that comes out of the spigots at racetracks. This beer actually stinks, I mean, to the nose. If you must buy a beer at the racetrack it is best to let it sit for 5 minutes before drinking it. There is something about the oxygen getting in there that removes some of the stink. The stuff is simply green.

Beer was much better before World War 2. It had tang and was filled with sharp little bubbles. It’s wash now, strictly flat. You just do the best you can with it.

Beer is better to write with and talk with than whiskey. You can go longer and make more sense. Of course, much depends upon the talker and the writer. But beer is fattening, plenty, and it lessens the sex drive, I mean, both the day you are drinking it and the day after. Heavy drinking and heavy loving seldom go hand in hand after the age of 35. I’d say a good chilled wine is the best way out and it should be drank slowly after a meal, with just perhaps a small glass before eating.

Heavy drinking is a substitute for companionship and it’s a substitute for suicide. It’s a secondary way of life. I dislike drunks but I do suppose I take a little drink now and then myself. Amen.”

brewed and filled by … (1964)

“everything
in my beercan hand
is sad,
the dirt is even
sad
under my fingernails,
and this hand
is like the hand of a
machine
and yet
it is not—
it curves itself completely
(an effort containing magic)
around the
beercan
in a movement the same as
roots
pounding a gladiola
up into the sun of air,
and the beer
goes into me.”

beerbottle (1974)

“a very miraculous thing just happened:
my beerbottle flipped over backwards
and landed on its bottom on the floor,
and I have set it upon the table to foam down,
but the photos were not so lucky today
and there is a small slit along the leather
of my left shoe, but it’s all very simple:
we cannot acquire too much: there are laws
we know nothing of, all manner of nudges
set us to burning or freezing; what sets
the blackbird in the cat’s mouth
is not for us to say, or why some men
are jailed like pet squirrels
while others nuzzle in enormous breasts
through endless nights—this is the
task and the terror, and we are not
taught why. still, it’s lucky the bottle
landed straightside up, and although
I have one of wine and one of whiskey,
this forsooths, somehow, a good night,
and perhaps tomorrow my nose will be longer:
new shoes, less rain, more poems.”

The Bukowski Tapes (1985)

“I think a man can keep on drinking for centuries, he’ll never die; especially wine and beer . . . I like drunkards, because drunkards, they come out of it, and they’re sick and they spring back, they spring back and forth . . . If you gotta be anything, be an alcoholic. If I hadn’t been a drunkard, I probably would have committed suicide long ago. You know, working the factories, the eight hour job. The slums. The streets. You work a god damn lousy job. You come home at night, you’re tired. What are you gonna do, go to a movie? Turn on your radio in a three dollar a week room? Or are you gonna rest up and wait for the job the next day, for $1.75 an hour? Hell, no! You’re gonna get a bottle of whiskey and drink it. And go down to a bar and maybe get in a fist fight. And meet some bitch, something’s going on. Then you go to work the next day, and do your simple little things, right? . . . Alcohol gives you the release of the dream without the deadness of drugs. You can come back down. You have your hangover to face. That’s the tough part. You get over it, you do your job. You come back. You drink again. I’m all for alcohol. It’s the thing.”

beer (1976)

“I don’t know how many bottles of beer
I have drunk while waiting for things
to get better.
I don’t know how much wine and whiskey
and beer
mostly beer
I have drunk after
splits with women—
waiting
for the phone to ring
waiting for the sound of footsteps,
and the phone never rings
until much later
and the footsteps never arrive
until much later
when my stomach is coming up
out of my mouth
they arrive as fresh as spring flowers:
‘what the hell have you done to yourself?
it will be 3 days before you can fuck me!’

the female is durable
she lives seven and one half years longer
than a man, and she drinks very little beer
because she knows it’s bad for the
figure.

while we are going mad
they are out
dancing and laughing
with horny cowboys.

well, there’s beer
sacks and sacks of empty beer bottles
and when you pick them up
the bottles fall through the wet bottom
of the paper sacks
rolling
clanking
spilling grey wet ash
and stale beer,
or the sacks fall over at 4 A.M.
in the morning
making the only sound in your life.

beer
rivers and seas of beer
beer beer beer
the radio singing love
songs
as the phone remains silent
and the walls stand
straight up and down
the beer is all there is.”

Filed Under: Art & Beer, Birthdays, Just For Fun, Related Pleasures Tagged With: Literature, Poetry

Historic Beer Birthday: Johan Kjeldahl

August 16, 2025 By Jay Brooks

carlsberg-crown
Today is the birthday of Johan Gustav Christoffer Thorsager Kjeldahl (August 16, 1849-July 18, 1900) He was a Danish chemist who developed a method for determining the amount of nitrogen in certain organic compounds using a laboratory technique which was named the Kjeldahl method after him.

Kjeldahl worked in Copenhagen at the Carlsberg Laboratory, associated with Carlsberg Brewery, where he was head of the Chemistry department from 1876 to 1900.

He was given the job to determine the amount of protein in the grain used in the malt industry. Less protein meant more beer. Kjeldahl found the answer was in developing a technique to determine nitrogen with accuracy but existing methods in analytical chemistry related to proteins and biochemistry at the time were far from accurate.

Haslund_Johan_Kjeld
A painting by Otto Haslund of Johan Kjeldahl.

His discovery became known as the Kjeldahl Method

Kjeldahl's_distillation

The method consists of heating a substance with sulphuric acid, which decomposes the organic substance by oxidation to liberate the reduced nitrogen as ammonium sulphate. In this step potassium sulphate is added to increase the boiling point of the medium (from 337 °C to 373 °C) . Chemical decomposition of the sample is complete when the initially very dark-coloured medium has become clear and colourless.

The solution is then distilled with a small quantity of sodium hydroxide, which converts the ammonium salt to ammonia. The amount of ammonia present, and thus the amount of nitrogen present in the sample, is determined by back titration. The end of the condenser is dipped into a solution of boric acid. The ammonia reacts with the acid and the remainder of the acid is then titrated with a sodium carbonate solution by way of a methyl orange pH indicator.

In practice, this analysis is largely automated; specific catalysts accelerate the decomposition. Originally, the catalyst of choice was mercuric oxide. However, while it was very effective, health concerns resulted in it being replaced by cupric sulfate. Cupric sulfate was not as efficient as mercuric oxide, and yielded lower protein results. It was soon supplemented with titanium dioxide, which is currently the approved catalyst in all of the methods of analysis for protein in the Official Methods and Recommended Practices of AOAC International.

And Velp Scientifica also has an explanation of his method, which is still in use today.

Kjeldahl (center) in his laboratory.

Filed Under: Birthdays, Just For Fun, Related Pleasures Tagged With: Carlsberg, Denmark, History, Science, Science of Brewing

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