Today is the 40th birthday of Sean Lilly Wilson, founder of Fullsteam Brewing in Durham, North Carolina. Even before the brewery opened this past April, Sean made a name for himself and the brewery through twitter and their blog. Join me in wishing Sean a very happy birthday.
Marty Jones and Sean at the Craft Brewers Conference earlier this year in Chicago.
Greg Koch with Sean at CBC.
Friday’s ad is from around 1910 for a Germany brewery, Bergschloss. It’s for their Berschloss Bock and was painted by an artist by the name of Riemery.
Thursday’s ad is from 1960 and is for Pabst. I chose it because the man is wearing a mustache and the men in beer ads rarely have facial hair, surprisingly enough. I love the slogan “Back in the Days — The Good Old Days … When Beer Was Really Beer.” I wonder what they’re trying to imply with that one?
I ran into Jamil Zainasheff at the annual CSBA meeting yesterday at Anchor Brewery and I found out a little bit more about his commercial venture, Heretic Brewing. All I knew before is that it would be somewhere in the East Bay. The brewery, I learned, will be in Pittsburg, and in fact he’ll be sharing E.J. Phair’s new 30-bbl brewhouse across the street from their alehouse at the Liberty Hotel in an arrangement known as “alternating proprietorship.” That’s the official term that the TTB uses to “describe an arrangement in which two or more people take turns using the physical premises of a brewery.” So he won’t be contract brewing, but instead the two breweries will remain separate and distinct, in effect taking turns using the equipment.
Jamil and me yesterday at Anchor.
Wednesday’s ad is from 1963 and is Budweiser’s depiction of “The Tavern … a friendly spot.” Don’t you miss the days when all bartenders wore those red half jackets? And a tavern with only two people in it? That’s got to be a great place to talk about “bowling, baseball or city hall.”
E.J. Phair of Concord, has opened its second location in Pittsburg. The new alehouse is in the historic Liberty Hotel in the downtown area at 200 East 3rd Street. Beginning this week, they’ll be airing a new television commercial on Comcast, which you can see below.
Finally some good news out of the knee-jerk ruling by the FDA to ban drinks mixing alcohol and caffeine. To their credit, they’ve put up a Questions and Answers: Caffeinated Alcoholic Beverages page. Question No. 7 answers the concerns of brewers and fans of coffee stouts, along with other craft beers that have caffeine in them as a result of ingredients that add a variety of flavors, too. The question and answer is below in its entirety.
Does This Action Apply to Coffee-Based Liqueurs?
No. These Warning Letters are not directed at alcoholic beverages that only contain caffeine as a natural constituent of one or more of their ingredients, such as a coffee flavoring. The alcoholic beverages that are the subject of FDA’s Warning Letters are malt beverages to which the manufacturer has directly added caffeine as a separate ingredient.
The 2nd annual BevMo Holiday Beerfest will be held at Fort Mason this Saturday, November 20, from 5:30 until 9:00 p.m.
More than 100 local and international breweries will be pouring over 150 holiday, seasonal and special beers, including cider. For the designated driver, they’ll also be serving craft soda. You can see a list of the beers being poured at the festival website.
Tickets are $40 and may be purchased online, and include unlimited samplings of the beer. Food will be available for purchase and three bands will be performing throughout the evening: Con Brio (Funk, Jazz & Soul), Sentinel (Indie Pop Alternative) and the Jugtown Pirates (Acoustic Psychedelic Bluegrass).
This was a fun festival last year and a great opportunity to try a number of different holiday seasonals at one place. See you there.
Tuesday’s ad is an early one for Whitbread Pale Ale. The 1936 ad is all shadows and light, with the shadowed man wearing some sort of riding hat, or is he Sherlock Holmes?
On the heels of today’s announcement that the FDA will move to ban caffeine in alcoholic drinks, the Brewers Association announced that it will “formally petition the U.S. Tax and Trade Bureau (TTB) to conduct rulemaking on alcoholic energy drinks.”
From the BA press release:
The petition seeks to disallow synthetic and pure caffeine additions to alcohol beverages, but allow incidental caffeine from ingredients that have a long tradition in brewing, such as coffee, chocolate and tea. The petition seeks to clarify that coffee, chocolate, herbs, spices, seeds and fruit are ingredients that should remain available to brewers to make beers for responsible enjoyment by beer drinkers.
Certain alcoholic energy drinks have received significant negative attention from state attorneys general, public health groups and concerned citizens. Many states are taking action this fall before the federal government has responded, leaving a patchwork of different regulatory wording, all with the same intention. The goal of this federal petition is to provide a clear and consistent national standard to assist state-based rulemaking under the 21st Amendment. This standard would remove the products of concern from shelves without creating unintended damage to the hundreds of craft brewers who, for many years, have been using traditional ingredients like coffee, tea and chocolate to responsibly craft interesting and flavorful beers.
Brewers Association President Charlie Papazian stated, “Responsible brewers have successfully used coffee, chocolate and tea to add interesting flavor and complexity to their beers for decades. In fact, the Aztecs brewed a corn, honey and chili-based beer that contained cocoa. Many craft brewers build on these traditions today using coffee, tea and chocolate. On the other hand, the addition of artificial caffeine not from a natural ingredient source has no heritage or tradition in brewing. We support a ban on the direct addition of caffeine.” The Brewers Association invites TTB to open up public comment and rulemaking on whether these products are appropriate for responsible consumption.
It would certainly be great if they can get the regulatory agencies to see that there is a difference between straight caffeine and the traditional “incidental caffeine” that occurs when beer is brewed using ingredients like coffee, tea, chocolate, herbs, spices, seeds and fruit. So often this type of knee-jerk law, that seeks to ban a substance being used in a specific way, has unintended consequences that harm legitimate uses of the substance. But there are dozens, if not more, legitimate ways in which caffeine can appear in a beer as a part of the brewing process. These do not, and should not, be subject to the same scrutiny that many other caffeine and alcohol drinks are being subjected to. They do not appeal to kids in any way, shape or form and should be protected as separate and distinct.
Save the Coffee Stouts!