Historic Beer Birthday: Louis de Luze Simonds

May 20, 2025 By Jay Brooks Leave a Comment

Today is the birthday of Louis de Luze Simonds (May 20, 1852-1916). Though he was born in New York, at 19 his father, Frederick William Simonds, and his uncle, Henry Adolphus Simonds (who was a partner in the family brewery H & G Simonds) decided he would be groomed to take over the UK brewery since Uncle Louis had no heirs. He moved to England and began working for the brewery in 1872, and later became chairman, a post he held until his death from the flu epidemic in 1916.

The Simonds family maintains a website chronicling their brewery and members of the family through history, which includes a biography of Louis de Luze Simonds.

“The Simonds brewery was founded in Broad Street in Reading by William Blackall Simonds in 1785 (although his father had a brewing arm of his malting business as early as 1760). The company moved to Bridge Street, where it remained until 1978. The site is now occupied by The Oracle shopping centre. Simonds became a very early limited company in 1885, taking the name of H & G Simonds from William’s two sons, Henry and George. The latter was the father of a later director, George Blackall Simonds, a sculptor.”

“The company amalgamated with Courage & Barclay in 1960 and dropped the Simonds name after ten years. Eventually the firm became part of Scottish & Newcastle who sold the brands to Wells & Young’s Brewery in 2007 and closed the Reading brewery three years later.”

Historic Beer Birthday: Johann Adam Lemp

May 20, 2025 By Jay Brooks Leave a Comment

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Today is the birthday of Johann Adam Lemp (May 20, 1798-August 23, 1862). He was born in Germany, but came to the U.S., settling in St.Louis, Missouri, when he was forty, in 1838, and two years later founded what would become known as the Lemp Brewery. After his death, his sons took over management of the family brewery but it was closed by prohibition and never reopened.

Here’s a short biography from Find-a-Grave:

Born in Germany, Lemp settled in St. Louis in 1838. He established a small grocery business, but soon branched out into the manufacture and sale of vinegar and, using his skills, brewed beer as well. The popularity of his beer convinced Lemp to abandon the grocery business and devote his full energies to brewing. He established the Western Brewery in 1840 and by 1860 it was one of the dominant forces in the St. Louis brewing industry. After Johann’s death, his son William assumed leadership of the brewery, which became known as the Lemp Brewery.

Portrait of Johann Lemp by Carl Wimar, around 1860

In the March-April 1999 edition of the American Breweriana Journal, there’s a lengthy article about the Lemps, entitled “William J. Lemp Brewing Company: A Tale of Triumph and Tragedy in St. Louis, Missouri,” by Donald Roussin and Kevin Kious. While it starts with Adam, and through the then-present, the middle section is about William J. Lemp Sr.:

In his will, Adam bequeathed the Western Brewery in common to both his son William Jacob Lemp and grandson Charles Brauneck, along with “all of the equipment and stock.” There may have been friction between the two inheritors of the brewery, as the will contained the condition that if either contested the will, the other would receive the property. Charles Brauneck and William J. Lemp formed a partnership in October 1862, and agreed to run the business under the banner of the William J. Lemp & Co. This partnership, however, was destined to be short lived, as it was dissolved in February 1864 when William J. bought out Charles’ share for $3,000.
However, unlike many businesses that wilt when a strong leader dies, the Lemp Brewery actually grew and blossomed after William J. Lemp took control. The Western Brewery was then producing 12,000 barrels of beer annually, virtually all of the lager type.
William had been born in Germany in 1836, and spent his childhood there until brought to St. Louis by his father at age 12. William had struck out on his own as a brewer after working with his father, partnering with William Stumpf for a time in a St. Louis brewery established by the latter in 1852. At the outbreak of the Civil War, he enlisted into the Union Army, but was mustered out within a year. A short man at not quite five feet, one inch, he and his brewery would nonetheless both become giants in the brewing industry.
This is a slideshow of Lemp breweriana and photos.

Beer Birthday: David Walker

May 20, 2025 By Jay Brooks Leave a Comment

Today is the 61st birthday of David Walker, co-founder of Firestone Walker Brewing Co. Originally from Great Britain, David married co-founder Adam Firestone’s sister, and moved to California. The two brothers-in-law began homebrewing on the family’s winery property and decided to start a brewery business together in 1996. I first met David over ten years ago and I carried his beer at BevMo from the beginning. But I’ve gotten to know him better in the last few years and he’s become one of my favorite people in the industry. Join me in wishing David a very happy birthday.

Rich Norgrove and Brian Hunt with David at my 60th birthday party a few years ago.

Vinnie Cilurzo, David,, Matt Brynildson, and his wife, David’s wife, and Natalie Cilurzo at the 2018 Firestone Walker Invitational.

Travis Smith and Mike Sardina, both from Societe Brewing of San Diego, with David at the Firestone Walker Invitational in 2016.

In 2014, I was in Belgium to judge the Brussels Beer Challenge and walking the streets of Brussels late at night randomly ran into David and his wife taking some Firestone Walker employees on a trip to Belgium.

In 2017 on a family vacation to Santa Barbara we made a quick detour to visit Firestone Walker’s Barrelworks and happily discovered that David was there and was able to show us around.

Matt Brynildson, Jamie Smith, and David at A Night Of Ales Beer Dinner at the Toronado in 2009.

Beer Birthday: Judy Ashworth

May 20, 2025 By Jay Brooks 16 Comments

Today is Judy Ashworth’s birthday. She’s the Grand Dame of Publicans, having once owned the Lyons Brewery Depot in the East Bay, one of the earliest bars to really embrace, support and promote craft beer. Judy sold the pub in 1998 after some health troubles sidelined her, but she’s still a fixture in the Bay Area beer scene. I’ve judged with her many times and these days she’s very supportive of the homebrewing movement and she can be seen at most of the major beer events throughout the year. Join me in wishing Judy a very happy birthday.

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Judy with Shaun O’Sullivan (21st Amendment) and Chris Black at his Falling Rock Taphouse during GABF week in 2007.

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Out in front of The Bistro in Hayward at the Wood-Aged Beer Festival in August of 2008. From left: Jeremy Cowan, owner of He’Brew, Judy, Dave Heist, and Zak, also from He’Brew.

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At the Toronado Barleywine Festival in 2008, Judy Ashworth, Matt Salie (with Big Sky Brewing) and Judy’s daughter Laurel.

Judy Ashworth, Stephen Beaumont, me & Peter Hoey at the Pliny the Younger release
Judy with Stephen Beaumont, me and Peter Hoey at the 2010 Pliny the Younger release.

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Dave Suurballe, Judy, Julie Nickels and Bruce Paton at Anchor Brewing for the book release party for Tom Acitelli’s “Audacity of Hops” a couple of years ago.

Beer In Ads #4974: Vancouver Bock Beer & Sandwiches

May 19, 2025 By Jay Brooks Leave a Comment

Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Monday’s ad is for Vancouver Bock Beer, and also Cascade Beer … and Sandwiches. The ad was published on May 19, 1918. This one was for the Vancouver Breweries Ltd. of Vancouver, British Columbia, Canada, which was originally founded in 1902 by a merger. This ad ran in the Vancouver Sun, also of Vancouver, British Columbia.

Historic Beer Birthday: Frederick Metz

May 19, 2025 By Jay Brooks Leave a Comment

Today is the birthday of Frederick Metz (May 19, 1832-March 7, 1901). He was born in Hesse-Cassel, Germany but moved to the U.S. in his teens, eventually settling in Omaha, Nebraska. Along with his brother Philip, he bought what was originally the McCumbe Brewery in 1861, which had been founded two years earlier in 1859. It went through a series of name changes before settling on Metz Bros. Brewing Co. from 1894 until it closed in 1917. The label continued after prohibition, but oddly was brewed by the Walter Brewing Co. of Pueblo, Colorado (although it originated in Eu Claire, Wisconsin). In 1938, the Metz Brewing Co., also of Omaha, Nebraska began brewing under that name, having been originally the Joseph Guggenmos Brewery, when it was founded in 1896, and later was the Nebraska Brewing Co. and the Willow Springs Brewing Co. It appears the Metz Brothers may have been involved in that brewery, too, but I can’t find anything definitive to confirm it.

Here is a short biography of Metz from his Wikipedia page:

Born in Hesse-Kassel (or Hesse-Cassel), Germany, Frederick was educated as a forester. In 1851 he emigrated to the United States of America through the port of New Orleans, Louisiana, and settled in St. Louis, Missouri, where he worked in the mercantile business. In 1857 he came to Bellevue, Nebraska and continued in the merchandising trade until 1862. Frederick next went to Denver, Coloradoand established a wholesale and commission business in general merchandise, which he owned until 1864. In 1864 Frederick returned to Nebraska and with his brother Philip purchased the McCumbe Brewery, the first brewery in Nebraska, which they renamed Metz Brewery. Frederick served in the Nebraska Senate in 1871 and again 1885. He was president of German Savings Bank in Omaha.

He married Louisa Beate Gesser of St. Louis in 1855. Frederick and Louisa had four sons and three daughters together. In 1873 Louisa died and was buried in Prospect Hill Cemetery. In 1877 Frederick married Adele Wassmer, who was born in Holstein, Germany, and had emigrated to Nebraska. Together they had one son and one daughter. Metz died at the brewery at the age of 69, and was also interred at the Prospect Hill Cemetery in North Omaha.

And this short history of the brewery is from its Wikipedia page:

The Metz Brothers Brewing Company was among the first brewers in the U.S. state of Nebraska, having been established in the city of Omaha in 1859. It was among the earliest manufacturers in the city. After originally opening as the McCumbe Brewery, the facility was sold several times until brothers Frederick and Philip Metz purchased it in 1861.^[2] Metz was one of the “Big 4” brewers located in Omaha, which also included the Krug, Willow Springs and Storz breweries.

In 1880 the Metz Brewery was located at 1717 South 3rd Street, and was producing 12,400 barrels (1,970 m³) per year. Later the facility moved to 209 Hickory Street into the former Willow Springs Distilling Company facility. Considered to be modern for the time, the facilities sat on an entire city block. Early brewing equipment included three cooling vaults, two of which were twenty feet wide by seventy-five feet long, and one smaller, being twenty feet wide by thirty in length. The ice rooms immediately above were of the same dimensions. The mash tub and brewing kettle each had a capacity for holding one hundred barrels. Barns for the delivery horses were also located on site. The brewery was said to have “no equal in the country.” The Metz brothers also ran the Metz Brothers Beer Hall, located on 510 South Tenth Street, where beer was supplied in barrels by horse-drawn cart from the main brewery.
The Metz Brewery closed because of the Prohibition. The facility was sold to an agriculture company in 1920. The label was brewed until 1961 by the Walter Brewing Company of Pueblo, Colorado.

This biography is from the “History of Douglas County,” published in 1882:

Frederick Metz, surviving member of the firm of Metz Bros., brewers and malsters, Omaha. Mr. Metz was born in Hessel-Cassel, Germany, 1832, and was educated to the profession of forester there. In 1851 he came to America; landed in New Orleans, and settled in St. Louis the same year, where he was identified actively with the mercantile business till 1857, when he came to Nebraska and located at Bellevue and carried on merchandising there till 1862. In that year he went to Denver, Colo., and established a wholesale and commission business in general merchandise, which he ably conducted till 1864, when he returned to Nebraska and located here, where he has been prominently identified with his present business since. In 1855 he was married to Miss Louisa Beate Gesser, in St. Louis. She was born and reared there, and departed this life in 1873, and is buried in Prospect Hill Cemetery here, leaving a family of four sons and three daughters,–Minnie, now Mrs. Richard Siemon, of Canton, Ohio; Estelle, now Mrs. Ferdinand Schroeder, of Omaha; Charles Frederick, Jr., Tony, Arthur and Louis. In 1877 he married Miss Adele Wassmer, who was born in Holstein, Germany, and reared in Nebraska. They have a family of one son and daughter, Herman and Louisa. Mr. Metz has always been an active worker in the development of the social and industrial welfare of his locality. In 1871 he accepted the position of Representative for this district in the Senate and Legislature of his State, and has taken an active interest in the general growth of the city.

And this is Metz’s obituary from the American Brewers’ Review:

Historic Beer Birthday: Josephus Petrus Van Ginderachter

May 19, 2025 By Jay Brooks Leave a Comment

Today is the birthday of Josephus Petrus Van Ginderachter (May 19, 1889-June 17, 1959). He was the son of Corneel van Ginderachter, and the grandson of Cornelius Antonius Van Ginderachter, who, in 1888, acquired the Brouwerij Martinas, which had been founded in 1871 by Florentinus De Boeck. Josephus, who was sometimes referred to as Joseph, created their most well-known beer in 1928, Ginder-Ale, and the business became known as Brouwerij Ginder-Ale.

This account, that mentions Joseph’s contributions, is from a Flanders heritage website:

In 1908, the brewery buildings were again adapted, including an increase in the volume parallel to the Kattestraat. The street facade on the Kattestraat was adapted around 1923 as a result of the construction of, among other things, a warehouse, to the left of the former buildings, which was extended to the current volume. The brewery buildings were also further expanded in 1927 and 1930. From the interwar period, Joseph Van Ginderachter was director of the brewery. In 1928 he launched Ginder-Ale, a top-fermented beer. In addition to being a brewer, he was also mayor of Merchtem from 1933 to 1959. Under his directorship, the brewery flourished during the 1950s. This was accompanied by the construction of a new director’s house with offices on the side of the Langensteenweg (after the demolition of, among other things, the former brewer’s house and a warehouse), as well as an extension of the industrial buildings. The architect was Paul-Jean De Vos. The house on Langensteenweg was registered in the land register in two phases, namely first the right part and the gate in 1949 with offices and a caretaker’s house, and then in 1950 the director’s house on the left side of the passage. The extension of the brewery was registered in the land register in 1952 and included a building with cold stores. Another large-scale expansion followed in 1955. The brewery also expanded during that period with a building with a bottling plant on the other side of the Kattestraat (1954). 1956 building plans, drawn up by engineer L. Durin (Ghent), adapted the appearance of this complex on the Katte and Dendermondestraat. This building was also expanded later. A connecting bridge was also built between the buildings on Kattestraat (demolished around 1995). Afterwards Constant De Smedt took over the brewery and finally in 1973 the Artois brewery. Production continued until the late 1980s and the brewery finally closed in 1991.

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Here’s a short history of the brewery translated from the Belgian website Residentie Martinas.

The brewery was founded in 1871 by Florentius De Boeck (1826-1892) – the father of composer August De Boeck – and was taken over in 1888 by Corneel van Ginderachter. After Corneel’s death, the company was managed by his wife Hendrika van Nuffel, who had to hand over her copper boilers to the Germans during the First World War. In 1928, son Joseph launched the high fermentation beer Ginder Ale, a beer of the Spéciale belge type that, according to experts, was closely related to the taste of Antwerp’s De Koninck or Palm from Steenhuffel. The company enjoyed its greatest success in the 1950s, employing 180 people at its peak. In 1973 it was taken over by the Artois Brewery – from 1988 Interbrew – and it continued to brew there until 1991. From then on, production was transferred to Leuven and to date 3,000 hectoliters are produced annually. This beer is usually distributed in the vicinity of Merchtem, so that one can literally speak of a regional beer. Due to the successive mergers, Brouwerij Ginder-Ale is part of Anheuser-Busch InBev.

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Historic Beer Birthday: John Hinchliffe

May 19, 2025 By Jay Brooks 1 Comment

Today is the birthday of John Hinchliffe (May 19, 1850-March 18, 1915). His father, also named John Hinchliffe, was born in Yorkshire, England but moved to New Jersey and founded the Hinchliffe Brewing & Malting Company in 1863. The brewery eventually employed his three sons, including John Hinchliffe Jr., who was later president. In 1890, it joined a consolidation of five local breweries in Paterson which became known as the Paterson Brewing & Malting Co. The brewery was closed by prohibition and never reopened.

This obituary comes from the American Brewers Review in 1915:

This brewery history is from the Paterson Historic Preservation Society:

The Hinchliffe Brewing & Malting Company was one of at least a dozen of breweries to operate out of Paterson in the pre-Prohibition Era. Owned and operated by John Hinchliffe & sons, who had previously founded the Eagle Brewery in Paterson in 1861 (on the Eve of the Civil War), Hinchliffe Brewing built the impressive brick structure that still stands on Governor Street in 1899. Designed by Charles Stoll & Son, notable “brewer’s architects” from Brooklyn, New York, building lasted eight months and once completed she was the largest in the city. Advertising broadsides from the era feature products such as their “East India Ale,” Porters, and Brown Stouts. The Brewery had a three-story ice factory located behind it, and at full capacity could produce 75,000 barrels per year. In 1917, the Brewery was converted to cold storage for supplies headed to the battlefields of World War I.
Glassware and advertising from Hinchliffe Brewery are considered collectibles due to their pre-Prohibition origins. Unfortunately, the Brewery would not survive the 18th Amendment and the Volstead Act, as the Hinchliffe family closed operations to conform with the law of the land.

And this history is by Peter Blum:

And this is from the City of Paterson, New Jersey’s website:

The Hinchliffe Brewing and Malting Company was formed in 1890 by the well-known Hinchliffe brothers, the three sons of the English founder of the Eagle Brewery in 1861. The Eagle was likely the earliest medium-scale brewery in Paterson. John Hinchliffe began under the name Hinchliffe & Co., and was later changed to Shaw, Hinchliffe & Penrose in 1867 following association with those gentlemen. While business did well, in 1878 Penrose withdrew from the firm to which then the name changed to Shaw & Hinchliffe. Soon afterward in 1881, Shaw went abroad due to illness and died there, leaving the firm under its founder, John Hinchliffe, who again was alone in the endeavor until his death in 1886. His sons John, William and James inherited the property and the business, to which they put their minds and in 1890 set out together. They hired the well-known firm of Charles Stoll & Son of Brooklyn to draw up plans for the city’s largest and most modern brewing facility. The brew house stood five stories tall, built of brick and iron and trimmed with granite, and behind was a modern ice making facility three stories tall. A four-story cold storage facility was also constructed at the time fronting Governor Street.
The 1890s was the high time for the brewing industry in Paterson. The four main breweries in Paterson consolidated as the Paterson Consolidated Brewing Co. and in 1899 the Hinchliffe brothers also joined and became board leaders of the organization. John Hinchliffe died in 1915, the same year that more than 30 of Paterson’s saloons were closed due to the lack business. The brewing industry in Paterson was soon thereafter crippled and dissolved by the Temperance movement and prohibition era of the 1920-30s.

On January 15, 1904, a fire broke out at the Hinchcliffe Brewery Malt House. One firefighter died when he fell from a ladder during efforts to put out the blaze, and at least three others were injured. The website Paterson Fire History has photographs and newspaper clippings from the fire.

Beer Birthday: Sabine Weyermann

May 19, 2025 By Jay Brooks Leave a Comment

Today is the 67th birthday of Sabine Weyermann, a.k.a. “The Malt Queen,” co-owner of Weyermann Malting in Bamberg, Germany. If you’ve visited any of the Craft Brewers Conferences, you’ve no doubt seen the bright yellow and red of the specialty malting company, which is sold in the U.S. by the Brewers Supply Group. Sabine’s family began the Weyermann Malt company in 1879, although she can trace her family back at least as far as 1510. She’s an amazing person, and her malt has helped fuel many a small and large brewery. Join me in wishing Sabine a very happy birthday.

Sabine and me at CBC in Minneapolis in 2022.

P1030081 — Sabine giving a presentation at their offices in Bamberg when I visited there in 2007.

CBC_San Diego_ 2012 — Sabine and her husband Thomas Kraus-Weyermann at CBC in San Diego, 2012.

DSCN9902 — You can see the Weyermann Malting Brewer’s Star that Weyermann’s starting making at the top of my home office/guest house, which we call “The Brewhouse.”

Beer In Ads #4973: Bock Beer, A Hummer B’Gosh

May 18, 2025 By Jay Brooks

Sunday’s ad is for Ganser Bock Beer. The ad was published on May 18, 1906. This one was for the P. Ganser, The Home Brewery, a.k.a. City Brewery, of Owatonna, Minnesota, which was originally founded in 1865. This ad ran in the People’s Press, also of Owatonna, Minnesota.

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