Brookston Beer Bulletin

Jay R. Brooks on Beer

  • Home
  • About
  • Editorial
  • Birthdays
  • Art & Beer

Socialize

  • Dribbble
  • Email
  • Facebook
  • Flickr
  • GitHub
  • Instagram
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube

Powered by Genesis

Beer In Ads #5101: Ottakringer Mai-Bock Licht

October 13, 2025 By Jay Brooks

Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Monday’s poster is for Ottakringer Mai-Bock Licht, which was created sometime in the 1940s. This one was for the Ottakringer of Vienna, Austria, which was originally founded in 1837. 

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Austria, Bock, History

Historic Beer Birthday: George Younger, 1st Viscount Younger of Leckie

October 13, 2025 By Jay Brooks

george-younger-sons
Today is the birthday of George Younger, 1st Viscount Younger of Leckie (October 13, 1851-April 29, 1929). His great-grandfather was George Younger, who founded the brewery that would become George Younger and Son in 1764. It was located in Alloa, Clackmannanshire, in Scotland. When our George was 17, his father passed away, and he left college to run the family brewery, becoming chairman in 1897.

According to Wikipedia, “Younger was a Deputy Lieutenant of Clackmannanshire from November 1901, and an elected Unionist MP for Ayr Burghs from 1906 until 1922. He was also Chairman of the Unionist Party Organisation from 1916 to 1923, and Treasurer of the Unionist Party in 1923. He was created a baronet on 12 July 1911, and a viscount — as the 1st Viscount Younger of Leckie — on 20 February 1923.”

geo-younger-1907-and-family


George Younger, at left, in a photo from around 1907, with his mother, son and grandson.

Here’s a biography of founder George and the brewery from the University of Glasgow’s Scottish Brewing Archive.

George Younger (1722–1788), a member of a family of saltpan owners in Culross, Fife, Scotland, was brewing in Alloa, Scotland from 1745. He established his first brewery, later known as Meadow Brewery, in Bank Street, Alloa, in about 1764. After his death the business was passed on from father to son, trading as George Younger & Son. Additional premises adjacent to the brewery were acquired in 1832 and 1850.

The Candleriggs Brewery, Alloa, owned by Robert Meiklejohn & Co, was leased in 1852 and bought outright for GBP 1,500 in 1871. The Meadow Brewery ceased brewing in 1877 and was turned into offices for the business. Craigward Maltings, Alloa, were built in 1869 and a new bottling department was established at Kelliebank, Alloa, in 1889. The Candleriggs Brewery was badly damaged by fire in 1889 and rebuilt on a larger scale to cover nearly 2 acres, becoming the largest brewery in Scotland outside Edinburgh.

George Younger & Son Ltd was registered in February 1897 as a limited liability company to acquire the business at a purchase price of GBP 500,000. The company traded extensively to the North of England, West Indies, Australia and North America and from the 1880s to India, the Far East and South Africa. It took over R Fenwick & Co Ltd, Sunderland Brewery, Low Street, Sunderland, Tyne & Wear, England, and Robert Fenwick & Co, Chester Brewery, Chester–le–Street, Durham, England (closed 1934), in 1898.

The first chilling and carbonating plant in Scotland was installed at Kelliebank Bottling Stores in 1903. The company’s own bottling works was established there in 1908 and a new export bottling plant opened in 1912. The company built up large supply contracts with the armed forces at home and abroad and by 1914 had a lucrative regimental canteen business at Aldershot, Hampshire, England.

It acquired the Craigward Cooperage of Charles Pearson & Co, Alloa; George White & Co, Newcastle–upon–Tyne, Tyne & Wear; and the Bass Crest Brewery Co, Alloa, in 1919. During the same year the Kelliebank bottle manufacturing plant was floated as a separate company and eventually became known as the Scottish Central Glass Works. The Grange Brewery closed in 1941 and the Sunderland Brewery was rebuilt, being sold in 1922 to Flower & Sons Ltd, Stratford–upon–Avon, Warwickshire, England.

The company took over Blair & Co (Alloa) Ltd, Townhead Brewery, Alloa, in 1959. It was acquired by Northern Breweries of Great Britain Ltd in April 1960 and became part of the combined Scottish interests of that company, Caledonian Breweries Ltd, later United Caledonian Breweries Ltd, which merged with J & R Tennent Ltd, Glasgow, Strathclyde, in 1966 to form Tennent Caledonian Breweries Ltd. The Candleriggs Brewery ceased to brew in December 1963.

This is the original Meadow Brewery around 1890, before it became known as George Younger & Sons.

G_Younger_Meadow_brewery

Ron Pattinson has a post about Boiling at George Younger in the 1890’s, and also about the early years of George Younger.

George Younger, 1st Viscount Younger of Leckie

Here’s another short biography of Younger:

geo-younger-tray

Below is the coat of arms of Viscount Younger of Leckie, incorporating the three covered ceremonial cups taken from the arms of the Schaw family of Sauchie from whom the Youngers of Alloa descend through Marjorie Schaw who married Thomas Younger in 1598. The motto at the top translates as “swift and bold,” and at the bottom as “Younger as the years go by.”

The Younger coat of arms.

George Younger in Vanity Fair, 1910.

Filed Under: Birthdays, Just For Fun Tagged With: History, Scotland

Beer Birthday: Will Meyers

October 13, 2025 By Jay Brooks

Today is the birthday of Will Meyers, former brewmaster of Cambridge Brewing near Boston, Massachusetts. Will’s a great brewer and an even better human being, one of the nicest in the industry. We judged together at GABF several times, but one time a few years ago, we had an incredibly difficult medal round, that might have killed or injured a lesser person. But we made it through intact. Will’s a very thoughtful brewer and a favorite of mine in the industry. Unfortunately, the brewpub he called his home for decades closed at the end of last year. Join me in wishing Will a very happy birthday.

Will Meyers, with Kevin & Megan, from Cambridge Brewing
Will, with Kevin and Megan Parisi (whose birthday is also today), then also from Cambridge Brewing, at GABF in 2009.
Grand U.S. Champion Will Meyers
Accepting the award as Grand U.S. Champion from the Great British Beer Festival at GABF.
IMG_1252
Showing off his barrel room under the brewpub during CBC when it was in Boston.
will-meyers-wedding
Will with his lovely bride Cindy Lou.
will-meyers-child
Will shortly before he began his career as a brewer.

Filed Under: Birthdays Tagged With: Boston, Massachusetts

Beer Birthday: Megan Parisi

October 13, 2025 By Jay Brooks

Today is the birthday of Megan Parisi, who’s currently a brewer for the Boston Beer Company. Before that she brewed at Wormtown Brewery, Bluejacket and Cambridge Brewing. And coincidentally, we both once played clarinet in a military band, Megan for the US Navy, whereas I was in an Army band. Megan’s a terrific brewer and a great addition to the Samuel Adams Brewery in Boston. Join me in wishing Megan a very happy birthday.

John Harris, from Ecliptic Brewing, Megan, and John Holl, from All About Beer magazine at the GABF judges’ reception at Epic Brewing in 2015.
Me and Megan at CBC when it was in Minneapolis.
megan-parisi-boston
Megan at her new job at the Samuel Adams brewery in Boston a few Julys ago when I was there judging the finals for the Longshot Homebrew Competition.
Will Meyers, with Kevin & Megan, from Cambridge Brewing
Will Meyers (whose birthday is also today) and Kevin both from Cambridge Brewing with Megan, then also with Cambridge, at GABF in 2009.
Legend & Bluejacket
During CBC in Washington, D.C. in 2013. Bobby Bump: assistant brewer, at Bluejacket, Megan, when she was lead brewer at Bluejacket and John Wampler, brewmaster at Legend Brewing in Richmond, Virginia. [Photo by Thomas Cizauskas.]

Filed Under: Birthdays, Just For Fun Tagged With: Massachusetts, Music, Pennsylvania, Philadelphia

Beer In Ads #5100: There Are Good Reasons Why Hornung’s White Bock Beer Was Awarded First Prize

October 12, 2025 By Jay Brooks

Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Sunday’s ad is for Hornung’s White Bock Beer, which was published on October 12, 1934. This one was for the Jacob Hornung Brewing Co. of Philadelphia, Pennsylvania, which was originally founded in 1885. I’m amazed how much they used winning two beer competitions in their advertising for years afterwards. This ad ran in The Philadelphia Inquirer, also from Philadelphia, Pennsylvania.

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Bock, History, Pennsylvania

Beer Birthday: Luc De Raedemaeker

October 12, 2025 By Jay Brooks

Today is the 54th birthday of Luc De Raedemaeker, who’s the Tasting Director for the Brussels Beer Challenge, the Dutch Beer Challenge and also the owner of BIERinhuis. I first met Luc in D.C. when Stephen Beaumont introduced us during CBC, and then we judged together in Japan several years ago, and I’ve also been privileged to judge at the BBC for over ten years. We generally run into one another several times a year, both in the states and in Belgium, and he’s always fun to share a beer or three with. One summer, a few years ago, his family stayed with us for a week while they were on vacation in the states, and had a grand time. Join me in wishing Luc a very happy birthday.

Luc-1
Luc with Jan Smets at Brouwerij Het Anker in Mechelen at an event in November of 2013.
Luc-2
Luc at Brasserie Bahnhove in Belgium with Lisa Morrison and Mark Campbell in November of 2015. [photo by Bart Van der Perre.]
DSCN9030
Luc, second from the right, at the World Beer Cup in Denver a few years ago.
mg_9063
Judging in Japan in 2013. Luc is in the back row, right next to me on the left.
luc-and-me-2
Luc and me at a beer dinner at Belga Queen in Brussels several years ago.
luc-crown
Wearing the Belmont Crown during CBC in Portland a couple of years back.
Luc-and-me
At our home a few summers ago, with the Belgium beer flag flying during his visit.

Filed Under: Birthdays Tagged With: Belgium

Beer Birthday: Kirby Shyer

October 11, 2025 By Jay Brooks

Today would have been the 68th birthday of Kirby Shyer, who founded the Zip City Brewing Co. in New York City, the only brewpub in Manhattan when it opened in November of 1991, since both New Amsterdam and Manhattan Brewing has closed earlier. Unfortunately, he passed away late last year. He was a pioneer in the industry, especially on the East Coast because his brewpub was in such a visible place in downtown Manhattan. Unfortunately, when the bottom fell out of craft beer in 1997, the brewery closed. I met Kirby a little later when he was working for another brewery and called on me at BevMo and we later attended a Cleveland Indians baseball game, along with Tom Dalldorf, when the Craft Brewers Conference was in Cleveland in 2002.

Kirby worked in the brewery industry for several years after Zip City closed, both for breweries and distributors, but left to work on a project outside beer and beverages. He passed away in early November of 2024.

All About Beer’s archive includes a great 2017 overview of Zip City and Shyer by Tom Acitelli entitled A Brewpub’s Collapse 20 Years Ago Sounds Familiar.

Zip-City-john-bloch-designs
The logo and merchandising materials for Zip City, created by John Bloch Designs.

This is his obituary from the New York Times:

Kirby Shyer passed away after a long illness on Friday, November 1, 2024 at Mt Sinai Hospital. He was born on October 11, 1957 in NYC, raised in Larchmont, NY and was a longtime resident of Ridgefield, CT. Kirby was a technology early-adopter, a talented amateur film-maker, an enthusiastic champion of his favored music, especially Lou Reed, and a lifelong (but disappointed) Mets fan. Kirby loved Boston Terriers, particularly his own: Indie. Kirby will be missed dearly by everyone who knew him. Kirby was good-natured, smart, creative and also the nicest guy you ever met. Throughout his life, Kirby loved every place he lived and retained close friendships from Westminster School in Simsbury, CT, from St. Lawrence University, where he was a pillar of the Phi Kappa Sigma fraternity, and stayed connected to childhood friends from St Regis and Swiss Challenge camps. In 1991, Kirby launched the startup Zip City Brewing Company, popularizing the brewpub craze across the US and leading the neighborhood revivals of Flatiron & Union Square in NYC. Zip City was notable for its brewing equipment — imported from Austria — integrated into the design of the bar. Zip City brewed rich lagers, expanding the NY beer palate, and paved the way for 10 other local brewpubs. His greatest Zip City success, however, was meeting his loving life partner and wife of 30 years, Jennifer. Kirby was responsible for masterminding the introduction of the Belgian beer Stella Artois to the American market, an effort that was so successful, he was knighted by the Belgian Brewers Guild. Being so well-known in the brewing community, he was also a brand ambassador for Manhattan Beer Distributors. Kirby was the devoted father of Griffin and Grace Shyer, dedicated husband to Jennifer Brown Shyer, and doting uncle to his nieces and nephews. He is also survived by mother Marlene Fanta Shyer, sister Alison Shyer, brother, Christopher Shyer and his partner David Ehrich, and father-in-law Robert Brown. 

A couple of years ago, Kirby was kind enough to send me this awesome Zip City T-shirt from 1995.

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: Brewpubs, History, New York

Beer Birthday: Kushal Hall

October 11, 2025 By Jay Brooks

common-space
Today is the 41st birthday of Kushal Hall, former Director of Brewing Operations for Speakeasy Ales & Lagers. Kushal had been brewing at Speakeasy since 2007, but left in May of 2017 to open his own place in Southern California. The new brewery is called Common Space Brewing and is located in Hawthorne. While Kushal studied photography at UC Santa Cruz, I think we can all agree the world is a better place since he became a brewer. A terrific brewer and person, please join me in wishing Kushal a very happy birthday.

Kushal, second from the left, and the gang from Speakeasy at the opening gala for SF Beer Week in 2013.
Kush serving his beer
Kush serving his beer at Speakeasy 13th anniversary bash in 2010.
Kushal as mad scientist (photo by, I believe, Brian Stechschulte).
kushal-betsy-jesse
Kushal with Betsey and Jesse Friedman at the Anchor Christmas Party in 2012.

[Note: last two photos purloined from Facebook.]

Filed Under: Birthdays, Just For Fun Tagged With: California, Los Angeles, Southern California

Beer Birthday: Jaime Ojeda Selamé

October 11, 2025 By Jay Brooks

Today is the 34th birthday of Jaime Ojeda Selamé (October 11, 1991- ). Jaime was born in Chile and founded ConEspuma, an online beer magazine, along with being a founder of both breweries Cervecería Principal and Jardín Mallinkrodt. I first met him when I judged in South America several years ago, but have gotten to know him much better judging in Belgium and on some press trips abroad. He’s now living in New York, looking for a spot to start a barbecue business. Plus he’s an awesome person to going drinking and eating with. Join me in wishing Jaime a very happy birthday.

With Jaime at World Beer Cup in Minnesota in 2022.
Having lunch during a press trip in Belgium a few years ago.
After Brussels Beer Challenge visiting Brasserie de la Mule.
At my judging table in Belgium in 2019.

Filed Under: Birthdays, Just For Fun Tagged With: Chile

Beer In Ads #5099: Kopp’s North Pacific Bock

October 10, 2025 By Jay Brooks

Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Friday’s ad is for Kopp’s Celebrated N.P. Bock, which was published on October 10, 1898. This one was for the North Pacific Brewery of Astoria, Oregon, which was originally founded in 1884, and also used the founder’s name, John Kopp, until 1902. This ad ran in The Astoria Evening Budget, also from Astoria, Oregon.

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Bock, History, Oregon

« Previous Page
Next Page »

Find Something

Northern California Breweries

Please consider purchasing my latest book, California Breweries North, available from Amazon, or ask for it at your local bookstore.

Recent Comments

  • Bob Paolino on Beer Birthday: Grant Johnston
  • Gambrinus on Historic Beer Birthday: A.J. Houghton
  • Ernie Dewing on Historic Beer Birthday: Charles William Bergner 
  • Steve 'Pudgy' De Rose on Historic Beer Birthday: Jacob Schmidt
  • Jay Brooks on Beer Birthday: Bill Owens

Recent Posts

  • Historic Beer Birthday: Robert Neame February 25, 2026
  • Beer In Ads #5129: Try A Glass Of Magnolia Bock Beer Today February 24, 2026
  • Historic Beer Birthday: Jim Patton February 24, 2026
  • Historic Beer Birthday: August Meiresonne February 24, 2026
  • Historic Beer Birthday: Frederick Gettelman February 24, 2026

BBB Archives

Feedback

Head Quarter
This site is hosted and maintained by H25Q.dev. Any questions or comments for the webmaster can be directed here.