Today’s infographic is a Diagram of Yeast Production, created by the website Explore Yeast.
Click here to see the diagram full size.
Mensa’s Best Beer
Today’s infographic is from Mensa, believe it or not, showing American Mensa members favorite beers. If it shows anything, it’s that Mensa members aren’t quite as smart as they think they are. It’s not that Blue Moon or Samuel Adams Boston Lager are bad beers — they’re fine, really — but their top ten also includes Heineken, Corona, But Light and Stella Artois — which aren’t. Really there’s only three beers on their list I truly like and another I think is okay, if overrated. Of course, they only gave members a list of thirty beers chosen for their popularity and brand recognition (though no word on how they determined brand recognition), so maybe that was the bit that wasn’t terribly smart.
Click here to see the infographic full size.
The Brewing Process Diagram
Today’s infographic is another diagram of the Brewing Process, this one from the Beer Masons, a beer appreciation society in Australia.
Click here to see the diagram full size.
One interesting addition is they point out that beer is known by many names in the process from grain to glass, and list them in a flowchart.
Click here to see this one full size.
Beer In Ads #900: Columbia Brewing Co.
Friday’s ad is for the Columbia Brewing Co. of St. Louis, Missouri, from 1896. I love these old 19th century ads that were such artistic marvels. It’s hard not to love such patriotic posturing, trying to rule the world of beer.
Orchestrated Beer
Today’s infographic is from Orchestrated Beer, which is business management software for craft breweries. They created the infographic below to visually show what their software can help breweries do, showing the supply chain from farm to consumer.
Click here to see the infographic full size.
There’s also another version of the graphic, only slightly different. And the graphic design website Behance, features yet a third version of the infographic, this was designed for a brochure.
Click here to see the infographic full size.
Beer In Ads #899: Anheuser-Busch Brewing Association
Thursday’s ad is for the Anheuser-Busch Brewing Association, from the 1890s. I love these old 19th century ads that were such artistic marvels. Though I confess I’m not sure why there’s a baby about to fall, but who’s still hanging on to their empty glass.
CrowdBrewed: A Kickstarter For New Breweries
Here’s an interesting development. In hindsight it’s probably inevitable, especially given the sheer number of breweries in planning. There’s a new crowdfunding website that just launched. It’s called CrowdBrewed, and as its name implies, it’s specifically aimed at helping potential brewers and brewery owners raise the money they need to get started. It appears to work like Kickstarter, just with an emphasis on breweries.
Personally, I love Kickstarter. So far I’ve backed well over 100 projects through the crowdfunding website, and a few more on other similar ones. I find the idea of crowdfunding appealing, though I’ve spoken with plenty of people who feel otherwise, and they’re welcome, of course, not to participate. But if you like helping others or feeling like a small part of something you find worthwhile, take a look. Kickstarter is the king, at least for now, but there’s also Indiegogo, RocketHub, GoFundMe and many more.
As for beer, searching for it on Kickstarter reveals 311 results, so there’s certainly a ready base of potential folks for CrowdBrewed. I’ve sponsored more than a few brewery and beer-related projects, and since I’m drawn to them, it might be nice to have a single place to see what people are trying in the world of beer. Will it work, catch on, and help get some breweries started? Only time will tell.
Beer Styles Poster
New San Francisco Brewery Announced
According to Inside Scoop SF, a new brewery to be named Phantom Coast Gastropub and Brewery has signed a lease for 5,000-square feet in the Tenderloin. The specific address is 65 Taylor Street, which used to house the Sixty-Five Club. According to the article, “The guys behind the project are Keith Wilson and Casey Gray, who own Tope in North Beach together; Wilson also owns the Boardroom in North Beach. But according to Wilson, a bigger gastropub and brewery project has always been the goal.” There’s not much else that’s been revealed yet, other than this.
Phantom Coast — a moniker stemming from a name that they saw on a vintage San Francisco map of the bay-side waterfront — will focus on West Coast beer and wine. Wilson and Gray are going to brew their own beer, but with at least 75 taps (!) on the premises, they will also highlight West Coast craft breweries and local wineries. Everything — both beer and wine — will be served on tap, Wilson says, thereby minimizing waste and passing on savings to customers.
Their plan is to have live music — with the hope that the city can help out with the permitting process there — and create a raucous, “Bavarian-style” atmosphere with big tables and communal seating. There will be food, too, with housemade sausages, housemade pretzels, salads, sandwiches and more.
The current estimate for opening is early 2014, which more likely means we’ll see Phantom Coast open next summer.
Beer In Ads #898: Finest Beer I Ever Tasted
Wednesday’s ad is for Schafer, from 1948. Yesterday, Porter and I just watched Blazing Saddles — me for the umpteenth time and Porter for the very first time — so a Hedy Lamarr (“that’s Hedley!“) seemed the perfect ad for the day.
