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Jay R. Brooks on Beer

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Beer In Art #145: Ben Sanders’ Beer Portraits

October 23, 2011 By Jay Brooks

art-beer
This week’s works of art are part of a series of “beer portraits” by a graduate of the Art Center College of Design in Pasadena, CA, where he studied illustration & design. Ben Sanders lives in Los Angeles, where since graduating in 2009, he’s been involved in “a number of projects that include Illustration, Graphic Design, Large Scale Painting, Sign Painting, Sculpture, Book Design, and Book Binding.” There are nine paintings currently in the series, of which these are my favorites:

Sanders-orval
Orval

Sanders-dogfish-90-minute
Dogfish Head 90 Minute IPA

Sanders-chimay
Chimay

You can see the rest of the six paintings in the series at Sanders’ website and some of his non-beer work at his gallery.

Filed Under: Art & Beer, Beers Tagged With: California, Southern California

Beerstrology Sign: Scorpio

October 23, 2011 By Jay Brooks

zodiac
While I don’t put any stock in astrology, in 1980 Guinness put out a calendar with each month representing one of the zodiac signs, and I thought it would be fun to share these throughout the year.

Scorpio, the scorpion, is from October 23-November 22. To learn more, see:

  • Astrology Online
  • Universal Psychic Guild
  • Wikipedia
  • Zodiac Signs

Guinness-zodiac-10-scorpio

Filed Under: Art & Beer, Just For Fun Tagged With: Beerstrology, Guinness

Guinness Ad #90: Guinness Rugby

October 22, 2011 By Jay Brooks

guinness-toucan
Our 90th Guinness ad is a sports-themed one with, naturally, the familiar slogan “Guinness for Strength.” The Guinness rugby player, presumably bolstered by his drinking Guinness, is running for a score wile keeping the entire opposing team at arms length — literally.

Guinness-rugby

Filed Under: Art & Beer, Beers Tagged With: Advertising, Guinness, History, Sports

Beer In Ads #460: In A Hurrying, Scurrying World There’s Serenity In Beer & Ale

October 21, 2011 By Jay Brooks


Friday’s ad is a brewery industry PSA from 1941, brought to you by the United States Brewers Foundation. After Prohibition, the beer industry was sensitive to the fact that prohibitionists sentiments did not magically melt away with the passage of the 21st Amendment and produced a number of ads portraying beer as “America’s Beverage of Moderation” and other positive associations. You’ve got to love ad copy that begins “In a hurrying, scurrying world there’s serenity in beer and ale.” Now that’s a picnic I want to go on!

USBF-Life-08-04-1941

Filed Under: Art & Beer, Beers Tagged With: Advertising, History

Craft Beer: A True Underdog Story

October 21, 2011 By Jay Brooks

cbatus-flag
Here’s a fun video about craft beer’s struggles to get to market. With a hat tip to Brian Stechschulte at Bay Area Craft Beer, it’s a student film by a Michael Jolly, done for his “Motion Graphics class. It’s an animated info graphic concerning American Craft Beer. I created all artwork, narration, and animation myself. Hope you enjoy it…And drink craft beer!” He’s titled it: Craft Beer: A True Underdog Story.

craft-beer-atus

Filed Under: Beers, Breweries, Just For Fun, Politics & Law Tagged With: Film, Law, Video

Beer In Ads #459: Ballantine Bowling

October 20, 2011 By Jay Brooks


Thursday’s ad is for Ballantine Ale and is — I’m guessing here — from the late 1940s-50s given that that was the time when bowling was king. The ad shows a cutaway of a bowling alley, with the bar at the right, and seemingly every person there having either a ball or a beer in their hand. You have to love a sport where drinking is not only allowed, but encouraged. And how about that lovely poem?

A cheery chatter at the Alleys tonight;
     The pins are flying left and right.

The “Beer frame” next … everyone agrees,
     Ballantine, waiter, over here, please!

We’ve learned long since this beer will hold
     Its flavor even when when ice cold!

A-a-h! that deep-brewed flavor chill can’t kill—
     Another round? Of course we will!

ballatine

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

Beer In Ads #458: Knickerbocker, Less Filling … More Delicious

October 19, 2011 By Jay Brooks


Wednesday’s ad is for New York City’s Knickerbocker Beer, from 1955. Showing a towering Knickerbocker above the skyscrapers, wearing colonial garb, and handing a pilsner glass of beer. I’d be afraid not to take it. And how about that slogan, “less filling … more delicious, too!” That sounds awfully similar to another slogan for a lighter beer, doesn’t it?

1955+BEER++AD  knickerbocker  beer  2

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, New York

Beer In Ads#457: If You Like Beer You’ll Love Schlitz Again

October 18, 2011 By Jay Brooks


Tuesday’s ad is a third Schlitz ad from 1954, and it’s very similar to the last two Schlitz ads. It also uses the slogan “If you like beer you’ll love Schlitz,” though this time a really, really happy-looking man with a huge smile — most likely a grocery clerk — is holding a six-pack of Schlitz cans as if to hand them off to a waiting customer. He looks a little bit like a very young, though slightly less skinny, Frank Sinatra.

images54schlitz

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schlitz

Beer In Ads#456: If You Like Beer You’ll Love Schlitz Redux

October 17, 2011 By Jay Brooks


Monday’s ad is a second Schlitz ad from 1954, and it’s very similar to Friday’s Schlitz ad. It also uses the slogan “If you like beer you’ll love Schlitz,” though this time the woman hostess in the ad is dressed more casually and appears to be standing over a metal bucket filled with ice and bottles of beer.

54schlitzbeer2

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Schlitz

Beer In Art #144: William Frederick Witherington’s The Hop Garland

October 16, 2011 By Jay Brooks

art-beer
This week’s work of art is by the English artist William Frederick Witherington, who was known for his landscapes and depictions of small incidents of everyday family life. One of these was The Hop Garland, painted in 1834 and today hanging at the Victoria & Albert Museum in London.

Witherington-hop-garland

Described on the V&A’s website simply as “[a]n oil painting depicting a girl in a hop garden placing a garland of hop blossoms on the head of a younger girl as a boy looks on,” but an art journal from 1851 adds additional details about the painting.

At the proper season, men, women, and children are employed in picking the hops, and preparing them for the market. Mr Witherington has selected for his picture a little episode in the day’s work, when the younger labourers are resting awhile from their tasks: a girl, who, from her superior style of dress, we should rather suppose to be a visitor to the garden than a ‘picker’, is decorating a younger child with a chaplet of the golden flowers. The idea is excellent; so also is the manner in which it has been carried out. The faces of the group are highly expressive, especially that of the little girl, so full of self-complacency at the honours bestowed upon her … this group, in all its parts, is admirably painted, and finished with great care; it is brilliantly coloured, yet with perfect harmony of tones … the picture is unquestionably one of the best ever painted by Mr Witherington …

And a contemporary newspaper account had this to say:

The Hop Garden presents an incident true to nature, in a little girl standing full of pride and delight, while an older one is decking her head with a crown of hops, and a lad sits in his basket laughing at the sport. The expression of the child’s face is not quite so pretty or rustically joyous as we could have wished, but it is arch and good. The boy and his drapery are perfect, both in the painting and character; the back-ground is well managed and the whole rich in harmony of colour and truth of effect.

The sitter for one of the girls was identified some years ago by a descendant as her great-grandmother, either Mrs Sarah Ancketill or Lady Selina Ker.

Witherington apparently liked the subject, because he painted it a second time, though ever so slightly differently. That Hop Garland is in the Tate Museum.

Witherington-hop-garland-2

In addition, it was apparently a popular painting. An engraving based on Witherington’s painting was done for sale to a mass audience entitled the Youthful Queen of the Hop Garden by a James Posselwhite.

Witherington-hop-garland-3

You can read more about Witherington at his Wikipedia page and there are some links to more of his works at ArtCyclopedia.

Filed Under: Art & Beer, Beers Tagged With: UK

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