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Jay R. Brooks on Beer

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Historic Beer Birthday: Denis Holliday

January 4, 2026 By Jay Brooks Leave a Comment

Today is the birthday of Denis Holliday (January 4, 1917-June 2, 2016). He was born in Great Yarmouth, England, and worked as an apprentice at Greene King beginning in 1938. He then worked at Tollemache brewery in Ipswich and Bass’s Wenlock Brewery in London before being hired by Dorchester’s Eldridge Pope as head brewer in 1954. He completely cleaned up the brewery and turned the old brewery into a modern one. He also created their Royal Oak and Thomas Hardy’s Ale.

denis-holliday

In 1972, he won “a record seven International Brewing Awards, the “Oscars” of the beer industry, at the London Brewers Exhibition,”and was listed “in the Guinness Book of Records after brewing the strongest beer in the world.” For a time, he was president of the International Brewers’ Guild and was awarded a Queen’s Silver Jubilee Medal for Industry in 1977. He retired from brewing in 1982, but continued to work as a consultant in the industry. In 2008, he received an MBE (Order of the British Empire) for his service to the community.

I’m sorry to say I hadn’t known about Holliday until after a few summers ago. Unfortunately, that’s when he passed away and his obituary appeared in The Telegraph. He sounds like he was an amazing person who lived a full life.

Filed Under: Birthdays, Just For Fun Tagged With: England, Great Britain, History

Beer In Ads #5160: Insist On The Very Best! Stegmaier Bock Beer

January 3, 2026 By Jay Brooks Leave a Comment

Two years ago I decided to concentrate on Bock ads for awhile. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Saturday’s ad is for Stegmaier Bock Beer, which was published on January 3, 1969. This ad was for the Stegmaier Brewing Co. of Wilkes-Barre, Pennsylvania, which was originally founded in 1857. This ad ran in The Scranton Times, of Scranton, Pennsylvania. I love that their tagline is “Truly Brewed,” whatever that means.

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Bock, History, Pennsylvania

Historic Beer Birthday: Michael Sieben

January 3, 2026 By Jay Brooks 1 Comment

siebens
Today is the birthday of Michael Sieben (January 3, 1835-September 5, 1925). He was born in Ebersheim, Germany, but came to America when he was 25, in 1860. In 1865, he bought the James L. Hoerber Brewery, running it until 1875, when he built a new brewery which he named the Michael Sieben Brewery. Twenty years later he sold that brewery to the Excelsior Brewing Co., but promptly built another brewery, selling that one to United Breweries Co. in 1898, though he remained its manager of the Sieben’s Branch. A brewery bearing his name continued on in Chicago until prohibition, was briefly open during it, and re-opened afterwards in 1933 as Sieben’s Brewery Co., which remained in business until 1967.

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This biography of Sieben is from “The Book of Chicagoans: A Biographical Dictionary of Leading Living Men of the City of Chicago, edited by Albert Nelson Marquis, and published in 1911:

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In 1934, the newly reopened Sieben’s Brewery issued a press release celebrating its 100th anniversary of its founder, Michael Sieben:

The one hundreth birthday anniversary of Michael Sieben, the founder of the brewery which is now known all over the world, is celebrated these days by the Chicago Sieben Brewery Company, 1470 Larrabee Street. For the festive occasion an especially tasteful beer, the Sieben Centennial beer, was put on the market. It was made after a receipt known to the family for seventy years.

Michael Sieben was born on January 3, 1835, in Ebersheim, near Mainz, Germany, and died in Chicago September 5, 1925, at the age of ninety years. He learned the honorable art of beer brewing in Mainz, Germany, and as brewer’s and cooper’s assistant he journeyed through Germany, Austria, and Switzerland. For two years he worked at Lyons, Maney, and Dijon until the wanderlust urged him to go to the unknown land on the other side of the big pond.

Michael Sieben came in the year 1860 to America. During the succeeding five years, he worked as malster and brewer’s assistant, then as master brewer, and later as manager in Chicago, Indianapolis, Cincinnati, and Boston. In the year 1865, he returned to Chicago and founded here the Sieben brewery in the then Griswold Street. In the year 1876, the brewery moved to Larrabee Street, south of Blackhawk Street, at which place it is still operating today.

From the marriage of Michael Sieben and his wife Ida, nee Fausch, came seven children, of whom two sons, William and Bernard, are in charge of the brewery today.

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This account of the brewery is from “100 Years of Brewing,” published in 1903:

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Around 2006, a group of investor’s tried to bring back the Sieben’s beer brand, but the last time the website was updated was 2009, so I don’t think they were successful in the long run. And in fact, the home page states that it’s “off the market.” But this account of Sieben is from their website:

Michael Sieben immigrated to the United States in 1860 from Ebersheim, Germany a village southwest of Mainz. In 1865 Michael founded the Michael SiebenBrewery, located on Pacific Avenue near Clark and Polk Streets in Chicago. That street is now the section of La Salle St. south of Congress Parkway. In 1871, the brewery was narrowly missed by the Great Chicago Fire due to a change in wind direction. In 1876 the brewery was relocated to 1466 Larrabee Street, just a short walk from where the Larrabee-Ogden station of the Chicago “L” Transit System would be built in 1900.

In 1896 Michael Sieben built a larger brewery on Clybourn Avenue, not far from the Larrabee Street location. In 1898 it was merged into the United Breweries Company. By 1903, Michael Sieben was back in the original Larrabee Street location and changed the name of his company to the Sieben´s Brewery Company. Michael Sieben´s wish was that the brewery bearing his name not be owned by anyone outside the Sieben family, perhaps due to the short alliance he had with United Breweries Company that this wish came into effect.

During the years of Prohibition 1920-1933 the Sieben family was out of the beer business. The years of Prohibition gave brewers few choices, some started to produce soda and/or near beer (a nonalcoholic beer) or just closed forever. Some brewers however, were faced with a couple of other choices, sell or lease their brewery. The Sieben´s were faced with this choice and decided to lease out the brewery to an entity which was supposed to be engaged in producing a nonalcoholic beer. This new company was called the George Frank Brewery and is said to be owned in partnership by Dion O´Banion (head of the north side gang) and Johnny Torrio (head of the south side gang). The story goes, that O´Banion calls up Torrio and said that he is tired of the bootleg business and wants to retire to his place in Colorado. O´Banion offered to sell Torrio, his share of the brewery for $500,000.00, Torrio agreed. Dion O´Banion was aware of the penalties for prohibition convictions.

The first, a mere slap on the hand. The second, put you away for nine months and O´Banion knew that Torrio had one conviction against him. Dion O´Banion also had information that the Chicago Police Department was to raid the brewery the day of the meeting. On May 19, 1924 the two men met at the Sieben´s Brewery. Johnny Torrio, handed Dion O´Banion a case with $500,000.00 in cash and in came the police and arrested everyone in sight.

This is where the common historical account differs from what family members who were there observed. The Sieben family member story is as follows, despite what was reported in the newspapers at the time. The transfer of funds either happened at another time or in another place. The raid happened about a week after this transaction. Also, O´Banion had no idea when a raid would take place, he only knew that the police officer he was paying off to inform him of when the next inspection was going to happen was no longer in a position to tell him. Elliot Ness had figured the cop for a “dirty” cop and had him transferred to where we don´t know, just out of the picture.

The normal operation with the gangsters was to at all times have two gangsters on the premises to run things. One would work in the office and the other was one of the bartenders. When the raid DID happen, the gangster/bartender, ran back through the brewery and kicked out the operating engineer that was running the steam engine that was used for refrigeration. He then grabbed a pair of overalls and dirtied his face with coal dust and sat at the controls of the steam engine so it looked like he was just an “engineer” worker and not a gangster. The gangster in the office came out and saw that there was a police officer standing guard in the street in front of the brewery. He got Leonard Sieben (who was 8 years old at the time) and told him to go out front and stand next to the officer and act like he was pulling a handkerchief out of his sleeve when the officer looked the other way. That was the signal for the gangster to slip out the front door and down the street, unseen. When the rest of the police surrounded the building and came in to conduct the raid, they ran right past the “engineer” who then just walked out the back door.

No gangsters were arrested at that time, they must have been rounded up later and this fact was hidden in an apparently elaborate deception so that the public could not find out. One might suspect that Elliot Ness had to score some kind of hit to garner some public or political support at a time when it was widely known that Prohibition was not working. The court records make no mention of Torrio, O´banion or old Scarface himself. The only names mentioned are “a Mr. Sieben, who owns the Realty” and George Frank who was the lease operator.

No matter which version you want to believe, this is what led to the infamous “handshake murder” of O´Banion at his north side State Street flower shop. It was also what sparked off the north and south side gang wars, including the St. Valentine´s DayMassacre in 1929.

In 1933 Prohibition came to an end and the Sieben family reopened the brewery, bier stube and garden. For the next three and a half decades, Sieben´s Brewery Company would brew the fine beers for which it was known. In the 1950´s and 1960´s the beer business was changing and Sieben´s was finding it hard to keep up. Faced with the competition of mass produced beers, the Sieben´s Brewery and associated bier stube closed in 1967. The bottling house caught fire in 1968 and was heavily damaged. In 1969 all of the Sieben´s Brewery Company buildings were torn down.

In the 1980´s the name Sieben Brewery was resurrected by group of entrepreneurs not related to the Sieben family. The “new Sieben´s” was a brew pub in the River North Area of Chicago. The brew pub did not package and distribute their products, nor did they ever brew or have the original Sieben´s Brewery recipes.

In 2006 the Sieben´s family is back in the brewing business. Richard Sieben is a fourth generation family brewer and along with long time homebrewing friend Elliot Hamilton are, “Carrying on a Great Family Brewing Tradition.” Sieben´s brings back the original “Real Lager Beer” that was brewed at the original brewery. The Sieben´s name has been around since the time when Chicago was a big beer brewing town. That´s why we like to think and say that we´re also “Carrying on Chicago´s Great Brewing Tradition.”

Sieben’s beer, after a two year run on the market has been temporarily withdrawn from distribution. Not having our own brewery, while saving a bundle of money in infrastructure, costs us in flexibility. Our Wisconsin based brewery is ready and willing to produce more beer but until we are able to secure a dependable distributor who has our product featured in their portfolio, we must take time off to rethink our strategy.

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This postcard of the Sieben Bier Strude is from 1937.

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Filed Under: Birthdays, Breweries, Just For Fun Tagged With: Chicago, Germany, History, Illinois

Tolkien’s ” The Man in the Moon Stayed Up Too Late”

January 3, 2026 By Jay Brooks 1 Comment

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Today is the birthday of J.R.R. Tolkien, the English author of The Hobbit and the Lord of the Rings trilogy. But he was also a poet, which shouldn’t be a big surprise to fans since most of his works include pomes and songs as a part of his stories.

Tolkien was also a fan of British beer. One of the 30 Facts about J.R.R. Tolkien mentions his love of beer:

As a young student at Exeter college, Oxford University, he spent his first few years often getting into debt trying to keep up with richer students, who had more disposable income. Tolkien admits he had a great love of beer and talking into the early hours of the morning.

Author Eric San Juan also writes about J.R.R. Tolkien, Hobbits, and BEER. After detailing the ways in which beer influenced his life and work, he concludes that “yes, J.R.R. Tolkien enjoyed his beer, and this is reflected in his life’s work. He enjoyed quiet times and good conversation and a great pint. And who doesn’t?”

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In 1968 during a BBC interview, part of a series entitled “In Their Own Words British Authors,” Tolkien quips. “I’m very fond of beer.” In fact, the interview is described as “John Izzard meets with JRR Tolkien at his home, walking with him through the Oxford locations that he loves while hearing the author’s own views about his wildly successful high-fantasy novels. Tolkien shares his love of nature and beer and his admiration for ‘trenchermen’ in this genial and affectionate programme.”

Earlier today, I tweeted a Tolkien quote, an excerpt from one of his poems. But while I’d collected the quote years ago, in checking it for accuracy, I encountered some confusion about the poem. It comes from a poem entitled “The Man in the Moon Stayed Up Too Late” from 1923 but some misattributed it to a later one, called “The Man in the Moon Came Down Too Soon,” which also appeared with the latter one in a collection published under the title “The Adventures of Tom Bombadil,” published in 1962.

The Man in the Moon Stayed Up Too Late also appeared in The Fellowship of the Ring, the first book in the Lord of the Rings trilogy.

In the Inn at Bree (“At the Sign of the Prancing Pony”, The Fellowship of the Ring Chapter 9) Frodo jumps on a table and recites “a ridiculous song” invented by Bilbo. “Here it is in full,” said Tolkien. “Only a few words of it are now, as a rule, remembered.”

There follows the tale, in thirteen ballad-like five-line stanzas, introducing each element in turn: “the Man in the Moon” himself, the ostler’s “tipsy cat/ that plays a five-stringed fiddle”, the little dog, the “hornéd cow” and the silver dishes and spoons.

Note that the cow is able to jump over the Moon with ease because the Man in the Moon has temporarily brought it down to Earth.

I read all of the books when I was younger — much younger — and I confess I didn’t recall the poem at all. Even when I found the quote, it was an excerpt. So today I figured I’d check out the full poem. The first one is great, filled with cool allusions, references to nursery rhymes, excellent wordplay and fun beeriness. The second doesn’t mention beer at all, only wine and moonshine, but it still interesting, especially as it’s considered a companion poem to the other. I’ve put both of them down below, with illustrations by British artist Alan Lee. Read the first one at least, it’s great — really great — but the second is nice, as well.

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The Man in the Moon Stayed Up Too Late

There is an inn, a merry old inn
beneath an old grey hill,
And there they brew a beer so brown
That the Man in the Moon himself came down
one night to drink his fill.

The ostler has a tipsy cat
that plays a five-stringed fiddle;
And up and down he saws his bow
Now squeaking high, now purring low,
now sawing in the middle.

The landlord keeps a little dog
that is mighty fond of jokes;
When there’s good cheer among the guests,
He cocks an ear at all the jests
and laughs until he chokes.

They also keep a hornéd cow
as proud as any queen;
But music turns her head like ale,
And makes her wave her tufted tail
and dance upon the green.

And O! the rows of silver dishes
and the store of silver spoons!
For Sunday there’s a special pair,
And these they polish up with care
on Saturday afternoons.

The Man in the Moon was drinking deep,
and the cat began to wail;
A dish and a spoon on the table danced,
The cow in the garden madly pranced
and the little dog chased his tail.

The Man in the Moon took another mug,
and then rolled beneath his chair;
And there he dozed and dreamed of ale,
Till in the sky the stars were pale,
and dawn was in the air.

Then the ostler said to his tipsy cat:
‘The white horses of the Moon,
They neigh and champ their silver bits;
But their master’s been and drowned his wits,
and the Sun’ll be rising soon!’

So the cat on the fiddle played hey-diddle-diddle,
a jig that would wake the dead:
He squeaked and sawed and quickened the tune,
While the landlord shook the Man in the Moon:
‘It’s after three!’ he said.

They rolled the Man slowly up the hill
and bundled him into the Moon,
While his horses galloped up in rear,
And the cow came capering like a deer,
and a dish ran up with the spoon.

Now quicker the fiddle went deedle-dum-diddle;
the dog began to roar,
The cow and the horses stood on their heads;
The guests all bounded from their beds
and danced upon the floor.

With a ping and a pang the fiddle-strings broke!
the cow jumped over the Moon,
And the little dog laughed to see such fun,
And the Saturday dish went off at a run
with the silver Sunday spoon.

The round Moon rolled behind the hill,
as the Sun raised up her head.
She hardly believed her fiery eyes;
For though it was day, to her surprise
they all went back to bed!

man-in-moon

The Man in the Moon Came Down Too Soon

The Man in the Moon had silver shoon,
It and his beard was of silver thread;
With opals crowned and pearls all bound
about his girdlestead,
In his mantle grey he walked one day
across a shining floor,
And with crystal key in secrecy
he opened an ivory door.

On a filigree stair of glimmering hair
then lightly down he went,
And merry was he at last to be free
on a mad adventure bent.
In diamonds white he had lost delight;
he was tired of his minaret
Of tall moonstone that towered alone
on a lunar mountain set.

Hĺ would dare any peril for ruby and beryl
to broider his pale attire,
For new diadems of lustrous gems,
emerald and sapphire.
So was lonely too with nothing to do
but stare at the world of gold
And heark to the hum that would distantly come
as gaily round it rolled.

At plenilune in his argent moon
in his heart he longed for Fire:
fot the limpid lights of wan selenites;
for red was his desire,

For crimson and rose and ember-glows,
for flame with burning tongue,
For the scarlet skies in a swift sunrise
when a stormy day is young.

He’d have seas of blues, and the living hues
of forest green and fen;
And he yearned for the mirth of the populous earth
and the sanguine blood of men.
He coveted song, and laughter long,
and viands hot, and wine,
Eating pearly cakes of light snowflakes
and drinking thin moonshine.

He twinkled his feet, as he thought of the meat,
of pepper, and punch galore;
And he tripped unaware on his slanting stair,
and like a meteor,
A star in flight, ere Yule one night
flickering down he fell
From his laddery path to a foaming bath
in the windy Bay of Bel.

He began to think, lest he melt and sink,
what in the moon to do,
When a fisherman’s boat found him far afloat
to the amazement of the crew,
Caught in their net all shimmering wet
in a phosphorescent sheen
Of bluey whites and opal lights
and delicate liquid green.

Against his wish with the morning fish
they packed him back to land:
‘You had best get a bed in an inn’, they said;
‘the town is near at hand’.
Only the knell of one slow bell
high in the Seaward Tower
Announced the news of his moonsick cruise.

Not a hearth was laid, not a breakfast made,
and dawn was cold and damp.
There were ashes for fire, and for grass the mire,
for the sun a smoking lamp
In a dim back-street. Not a man did he meet,
no voice was raised in song;
There were snores instead, for all folk were abed
and still would slumber long.

He knocked as he passed on doors locked fast,
and called and cried in vain,
Till he came to an inn that had light within,
and tapped at a window-pane.
A drowsy cook gave a surly look,
and ‘What do you want?’ said he.
‘I want fire and gold and songs of old
and red wine flowing free!’

‘You won’t get them here’, said the cook with a leer,
‘but you may come inside.
Silver I lack and silk to my back—
maybe I’ll let you bide’.
A silver gift the latch to lift,
a pearl to pass the door;
For a seat by the cook in the ingle-nook
it cost him twenty more.

For hunger or drouth naught passed his mouth
till he gave both crown and cloak;
And all that he got, in an earthen pot
broken and black with smoke,
Was porridge cold and two days old
to eat with a wooden spoon.
For puddings of Yule with plums, poor fool,
he arrived so much too sooo:
An unwary guest on a lunatic quest
from the Mountains of the Moon.

tolkien-drinks

Filed Under: Just For Fun, Related Pleasures Tagged With: England, Great Britain, History, Literature, Poetry, Writing

Historic Beer Birthday: Robert F. Ballantine

January 3, 2026 By Jay Brooks Leave a Comment

ballantine
Today is the birthday of Robert Francis Ballantine (January 3, 1836-December 9 or 10, 1905). He was born in New Jersey, and was the son of Peter Ballantine, who founded the Patterson & Ballantine Brewing Company in 1840 in Newark, New Jersey. Peter Ballantine had three sons, and they joined him in the business in 1857, which is when the name was changed to the P. Ballantine and Sons Brewing Company. In 1883, when his father died, Robert became president of the brewery, outliving both his brothers and continuing to run the family business until his own death in 1905.

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This short biography of Robert Ballantine is from “New Jersey History,” published in 1909:

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And this lengthier obituary is from the Brewers Journal:

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And here’s a history of the Ballantine brewery from “A History of American Manufactures from 1608 to 1860,” by John Leander Bishop, Edwin Troxell Freedley, Edward Young, published in 1868:

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Filed Under: Birthdays, Breweries, Just For Fun Tagged With: Ballantine, History, New Jersey

Historic Beer Birthday: Peter Schoenhofen

January 2, 2026 By Jay Brooks Leave a Comment

Schoenhofen-brewery
Today is the birthday of Peter Schoenhofen (January 2, 1827-January 2, 1893). He owned a brewery in Chicago that was called the Peter Schoenhofen Brewing Co.

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Portrait from “100 Years of Brewing,” originally published in 1901.

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And here’s another portrait that included this text: “German-born Peter Schoenhofer (1827-1893) came penniless to America in 1851 and took jobs in various breweries around Chicago. Eventually he and a partner, Matheus Gottfried, opened a brewery. Schoenhofen bought out Gottfried in 1867 and the company became the Peter Schoenhofen Brewing Company. Ads bragged that the beer’s clean taste came from the artesian spring located under the brewery. Their Edelweiss brand was the best known.”

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Here’s an entry about Schoenhofen from the Encyclopedia of Chicago:

Peter Schoenhofen, a Prussian immigrant, was in Chicago working in the brewing trade by the 1850s. In 1861, he started a partnership with Matheus Gottfried; they were soon operating a brewery at Canalport Avenue and 18th Street where, during the early 1860s, they made about 600 barrels of lager beer a year. In 1867, Schoenhofen bought out his partner, and the company became the Peter Schoenhofen Brewing Co. By 1868, annual output had increased to about 10,000 barrels. During the 1890s, when the business was owned by the City Contract Co. of London, England, annual output reached 180,000 barrels. Around 1900, the Schoenhofen family regained control of the company, which employed about 500 people at its brewery on West 12th Street by 1910. During this time, the company was also known as the National Brewing Co. The company’s “Edelweiss” brand of beer was a big seller. Operations shut down during Prohibition, but by 1933, after the national ban on alcohol production was lifted, the company was back in business as the Schoenhofen-Edelweiss Co. After being purchased by the Atlas Brewing Co. in the late 1940s, Schoenhofen became part of Dewery’s Ltd. of South Bend, Indiana, in 1951, and thereafter assumed the Dewery’s name. By the beginning of the 1970s, there was nothing left of its Chicago operations, although Dewery’s reintroduced the famous Edelweiss brand in 1972 after nearly a decade-long hiatus.

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Forgotten Chicago has a nice photo gallery about the Schoenhofen Brewery and what remains of it today, saying that what is left “of the Schoenhofen Brewery are still the most impressive pre-Prohibition era brewery structures in Chicago. Buildings were first erected at 18th and Canalport in 1862 when the brewery relocated here from 12th and Jefferson. The last buildings were built in 1912, and the brewery remained in business until 1924, a casualty of prohibition.”

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The area where the brewery operated are today known as the Schoenhofen Brewery Historic District.

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I love their ad copy: “A case of good judgment,” which they used extensively. And this beer was a “secret brew,” whatever that means.

Filed Under: Birthdays, Just For Fun Tagged With: Birthdays, Chicago, Germany, History

Historic Beer Birthday: James W. Kenney

January 2, 2026 By Jay Brooks Leave a Comment

american-boston
Today is the birthday of James W. Kenney (January 2, 1845-?). He was born in Ireland, but followed his older brother to Boston when he was eighteen, in 1863. He was involved in starting and running several different breweries in Boston over the span of his life, starting with the Armory Brewery in 1877. Then he opened the Park Brewery, the Union Brewing Co. and finally was involved in the American Brewing Co., plus he bought the Rockland Brewery at one point. It also seems like he was involved in the Kenney & Ballou Brewery, but I wasn’t able to confirm that one. Suffice it to say, he was a busy, industrious person, involved in a lot of Boston breweries.

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Here’s a short biography from “Important Men of 1913”

Kenney, James W., born near Derry, Ireland, Jan. 2, 1845, and educated in the national schools of his native land. Came to Boston, 1863, and was placed in charge of a large grocery conducted by his brother. Became master brewer in a large brewery. In 1877 started Amory Brewery; 1881 Park Brewery; 1893 organized Union Brewing Co. Was mainly instrumental in organizing the American Brewing Co.; member of directors’ board two years. Large owner and operator in real estate, with interests in railroads, gas companies, banks, newspapers, etc. President, director and vice-president of Federal Trust Co.; director Mass. Bonding and Insurance Co. and Fauntleroy Hall Association of Roxbury; member of American Irish Historical Society and of numerous social and benevolent organizations. Married, April 24, 1876, Ellen Frances Rorke, of Roxbury. Residence: 234 Seaver St., Roxbury, Mass.

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Norman Miller’s “Boston Beer: A History of Brewing in the Hub,” has a few paragraphs on several of Kenney’s businesses.

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Here’s a rundown of his breweries:

Armory Brewing Co., 71 Amory Street: 1877-1902

This was his first brewery, but it was only known by that name until 1880, and I think he may have then sold it to a Mr. Robinson, who called it the Robinson Brewing Co., although some accounts indicate it was called the Rockland Brewery, which was his nickname. Their flagship was Elmo Ale, named for Robinson’s son, and not for the beloved Sesame Street Muppet. Other sources seem to suggest it was then bought back by Kenney at some point.

Park Brewery, 94 Terrace Street: 1881-1918

park

Four years later he opened the Park Brewery, which apparently produced only Irish Ales.

American Brewing Co., 249-249A Heath Street: 1891-1918

This was a larger brewery than his other ventures, and he was merely one of the investors in the business, and was on the Board of Directors, though he did hired all Jamaica Plain brewmasters. Apparently it survived the dry years by operating a “laundry” (wink, wink). After repeal, the Haffenreffer family bought it and used it briefly as a second brewery, before closing for good in 1934.

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The Jamaica Plain Gazette described their neighborhood American Brewing Co.:

The most “handsome” of all the remaining Boston breweries, the American Brewing Company was active from 1891 to 1918, and then again from 1933-34. Owned by James W. Kenney, who also owned the nearby Park and Union breweries, the Queen Anne style building stands out architecturally with beautiful granite arches and a distinctive rounded corner, topped by a turret.

Historically, one of the most unique features of this brewery was the “customer” room in the basement. Customers were entertained here in a room with walls, ceiling and floor painted with German drinking slogans, flowers and other reminders of the source of the Lager recipes.

The Jamaica Plain Historical Society has even more information on it in their piece about Boston’s Lost Breweries:

The brewmasters were Gottlieb, Gustav and Gottlieb F. Rothfuss, all of Jamaica Plain.

This is undoubtedly the most handsome of all the remaining breweries in Boston and once can see at a glance the pride the owners had in the place, the process and the product. The architect was Frederick Footman of Cambridge. It was built in three phases, with the oldest part on the left, the second one with the American Brewing Company name came next and then the third wing with the beautiful granite arches and terra cotta heads which was the office complex emblazoned with the initials ABC. The granite was probably either Chelmsford or the slightly grayer Quincy.

Still visible in the main, or brewing, building is the large overhead access shaft where the malted barley and water were lifted to the top floor with hoists and pumps. The barley was stored in cedar-lined rooms in the top two stories of the main building to prevent insect infestation. The brewing process was started there as the grain was cooked. The cooked mash then flowed to the floor below where the grain was removed as waste and hops and other ingredients were added to the residual brew, along with the yeast that triggered the fermentation that produced the alcohol. The final product was then stored in temperature-controlled areas at the lowest level. Also still visible in the lower level is the capped wellhead that had delivered countless thousands of gallons of pure Mission Hill spring water to the process.

A wonderful touch of the spirit of the times is the “customer” room in the basement. Customers were entertained here in a room with walls, ceiling and floor painted with German drinking slogans, flowers and other reminders of the source of the Lager recipes. The offices had beautiful arched, semi-circular windows with stained glass. The tower is rounded and has a clock fixed at seven and five, the workers’ starting and quitting times. It also has granite carriage blocks to protect carriage wheels from breaking if too tight a turn were attempted when entering or exiting.

During Prohibition it was used as a laundry. After 1934, Mr. Haffenreffer used it for a time as a second brewery. Most recently it was used by a fine arts crating and shipping company, the Fine Arts Express Co. It is presently being converted to housing units.

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The American Brewing Co.

Union Brewery, 103 Terrace Street: 1893-1911

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Next was the Union Brewery, this time to brew German Lager beer exclusively. Here’s a brief description of the Union Brewery from the Jamaica Plain Historical Society, detailing it in Boston’s Lost Breweries:

The Stony Brook culvert sits very close to the surface of Terrace Street, the home of two very productive breweries. The Union Brewery, active from 1893 to 1911, was located at 103 Terrace Street. It produced only German Lager beer. It had a large six story, arched, main building and two smaller buildings housing a stable and a powerhouse. The two smaller buildings and the mural-decorated smokestack, which now also does duty as a cell phone tower remain. The former stable is now Mississippi’s Restaurant.

While for those breweries, it’s certain they were owned by James Kenney, I’m less sure about a couple of others. From either 1878-1880 or 1898-1903 (sources differ) there was a Kenney & Ballou Brewery. It’s seems at least like that James Kenney may have been the Kenney in the name, although it could have been his older brother Neil Kenney, who James worked for when he first arrive in America. That seems even more plausible when you look another brewery founded in 1874, the Shawmont Brewery. In 1877, it became known as the Neil Kenney Brewery, but in 1884 it changed names again, this time to the James W. Kenney Brewery. It apparently closed in 1888, but it appears pretty clear that he and his brother worked together on one, if not both of these breweries. Unfortunately, except for listings in Breweriana databases, I couldn’t find any information whatsoever about either brewery, and they’re not mentioned in any accounts I found of Kenney, either.

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: Boston, History, Ireland, Massachusetts

Beer In Ads #5158: It’s A Grand Cold Weather Beer

January 1, 2026 By Jay Brooks Leave a Comment

Last year I decided to concentrate on Bock ads for awhile. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Thursday’s holiday ad is for National Bohemian Bock Beer, which was published on January 1, 1942. This ad was for the National Brewing Co. of Baltimore, Maryland, which was originally founded in 1885. This ad ran in The Montgomery County Sentinel, in Maryland. I love the somewhat inscrutable tagline at the bottom: “The most expensive popular priced bottle of bock beer your dealer can buy.”

Filed Under: Art & Beer, Beers, Breweries, Just For Fun Tagged With: Advertising, Bock, History, Maryland

Historic Beer Birthday: Michael Joseph Owens

January 1, 2026 By Jay Brooks Leave a Comment

owens-illinois
Today is the birthday of Michael Joseph Owens (January 1, 1859–December 27, 1923). He “was an inventor of machines that could automate the production of glass bottles.”

Michael-J-Owens-close

If you’ve ever opened a beer bottle, you’ve probably held something he had a hand in developing, because he made beer bottles cheap and affordable for breweries, and his company has continued to improve upon his designs. Based on his patents, in 1903 he founded the Owens Bottle Company, which in 1929 merged with the Illinois Glass Company in 1929 to become Owens-Illinois, Inc. Today, O-I is an international company with 80 plants in 23 countries, joint ventures in China, Italy, Malaysia, Mexico, the United States and Vietnam, with 27,000 employees worldwide and 2,100-plus worldwide patents.

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Michael J. Owens in front of one of his bottling machines from a film shot in 1910.

Here’s a short biography of Owens:

Michael Joseph Owens was an inventor of machines that could automate the production of glass bottles.

Michael J. Owens was born on January 1, 1859, in Mason County, West Virginia. As a teenager, he went to work for a glass manufacturer in Newark, Ohio.

During the late 1800s, Toledo, Ohio was the site of large supplies of natural gas and high silica-content sandstone — two items necessary for glass manufacturing. Numerous companies either formed in or relocated to Toledo, including the New England Glass Company, which relocated to Toledo in 1888. This same year, the company’s owner, Edward Drummond Libbey, hired Owens.

Within a short time, Owens had become a plant manager for Libbey in Findlay, Ohio. At this point in time, glass manufacturers in the United States had to blow glass to produce the bottles. This was a slow and tedious process. Owens sought to invent a machine that could manufacture glass bottles, rather than having to rely on skilled laborers, greatly speeding up the manufacturing process. On August 2, 1904, Owens patented a machine that could automatically manufacture glass bottles. This machine could produce four bottles per second. Owens’s invention revolutionized the glass industry. His machine also caused tremendous growth in the soft drink and beer industries, as these firms now had a less expensive way of packaging their products.

In 1903, after Owens had invented his bottle machine but before he had patented the invention, Owens formed the Owens Bottle Machine Company in Toledo. Libbey helped finance Owens’s company. This firm initially manufactured Owens’s bottle machine. By 1919, the firm had begun to manufacture bottles, and the company changed its name to the Owens Bottle Company. The company grew quickly, acquiring the Illinois Glass Company in 1929. The Owens Bottle Company became known as the Owens-Illinois Glass Company this same year. In 1965, the company changed its name one final time. It became and remains known as Owens-Illinois, Inc.

Owens retired in 1919. He did not live to see his company grow into such an important manufacturer of glass. He died on December 27, 1923, in Toledo, Ohio. Over the course of his life, Owens secured forty-five patents.

Michael Owens / sally

Here’s his biography from his Wikipedia page:

He was born in Mason County, West Virginia on January 1, 1859. He left school at the age of 10 to start a glassware apprenticeship at J. H. Hobbs, Brockunier and Company in Wheeling, West Virginia.

In 1888 he moved to Toledo, Ohio and worked for the Toledo Glass Factory owned by Edward Drummond Libbey. He was later promoted to foreman and then to supervisor. He formed the Owens Bottle Machine Company in 1903. His machines could produce glass bottles at a rate of 240 per minute, and reduce labor costs by 80%.

Owens and Libbey entered into a partnership and the company was renamed the Owens Bottle Company in 1919. In 1929 the company merged with the Illinois Glass Company to become the Owens-Illinois Glass Company.

Michael-J-Owens

To read more about Owens’ contributions, check out Michael Owens’ Glass Bottles Changed The World, by Scott S. Smith, Owens the Innovator at the University of Toledo, Today in Science, and the West Virginia Encyclopedia has a history of the Owens-Illinois Glass Company.

michael-owens-glass-bottle-machine-no-6

Filed Under: Birthdays, Just For Fun, Related Pleasures Tagged With: Bottles, History, Packaging, Patent, Science of Brewing

Beer Birthday: Alan Newman

January 1, 2026 By Jay Brooks Leave a Comment

Today is the 80th birthday of Alan Newman. In addition to co-founding Gardener’s Supply Co. and Seventh Generation, for our purposes he’s best known for co-founding Magic Hat Brewing, an early microbrewery located in Burlington, Vermont. Newman opened the brewery in 1994, along with his partner Bob Johnson, the company’s original brewmaster. In 2005, they bought Pyramid Breweries, but today both, and others, are owned by Florida Ice & Farm Company (FIFCO), a food and beverages company located in Costa Rica. Newman later worked with Alchemy & Science, Boston Beer Company’s incubator business. I’ve only met Alan a few times, but he definitely had a great impact on the early craft beer days, especially on the East Coast. And he’s the only early beer pioneer I know of who frequently wore a cape. Join me in wishing Alan a very happy birthday.

Alan on the bottling line.
Alan’s Facebook profile photo.
The Magic Hat employees, c. 2000.
Alan’s autobiography “High on Business.”

Filed Under: Birthdays, Breweries, Just For Fun Tagged With: History, Vermont

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