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Jay R. Brooks on Beer

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Beer Birthday Redux: Jay Brooks

March 3, 2013 By Jay Brooks

brookston
Today is my 54th birthday, and even though it’s still early in the day, I’ve already been overwhelmed by an embarrassment of riches from well-wishers sending me notes via e-mail, Twitter and Facebook. My sincere thanks to one and all. As it’s usually me posting embarrassing photos of friends and colleagues, for the fifth year in a row, here’s some more howlers of me from over the years.

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An early studio portrait.

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Motorcycles: just one of my youthful indiscretions that prevented me from seeking political office later in life.

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If I cut my hair short, it doesn’t look much different than this today.

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This is an Easter outfit from when I was maybe nine or ten.

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And this is the same outfit, which looks positively restrained in comparison to my Mother and my Grandmother’s Easter outfits.

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Ready to party, look out ladies.

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My first band, we were rockin’ out.

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Probably from around junior high or early high school. I love the shiny shirt, straight out of That 70s Show.

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The world of a teenager … circa 1977.

There’s many more where these came from, for a good laugh just check out the photos from the last four years at Beer Birthday Again: Jay Brooks, Beer Birthday: Jay Brooks, Beer Birthday: J (Yes, Embarrasing Myself This Time) and Beer Birthday Overkill, from 2009, when I posted a bunch encompassing my first 50 years on planet beer. Oh, and thanks once again to everybody for the generous birthday wishes.

Filed Under: Birthdays, Just For Fun Tagged With: Bay Area, California, Humor, Northern California, Pennsylvania

Odonata Beer Returning

February 23, 2013 By Jay Brooks

odonata
I just heard from Tracy Bethune, one of the original investors in Odonata Beer, that she’s re-launching the brand, which was founded in 2009, but shut down in 2011. Peter Hoey, the original brewer, and co-founder, is not involved with the new company, nor is Rick Sellers, who was formerly married to Bethune. A new version of their Saison will be available in limited supply at events during this year’s Sacramento Beer Week, which began yesterday. Here’s what I know so far:

Odonata Beer Company’s limited reserve Cellar Aged Saison is a special release of our flagship Saison that has been conditioned in perfect Wine Cellar conditions. Like a fine wine, our Saison is traditionally designed to be aged and the bottle conditioning has allowed the live yeast to provide a very dry exquisitely herbal finish along with the refined tropical fruit notes which define our outstanding Saison. Drinkable and refreshing, this beer scored an impeccable 98/100 points before we laid it aside for cellar conditioning – and industry experts are calling our reserve inventory better than the original!

After a short hiatus, Odonata Beer is thrilled to announce it’s resurrection and our Reserve Saison is being made available only by arrangement as a celebration of our local establishments and the fine beer enthusiasts of Northern California!

Tracy also informs me that she’s working on getting a new facility open in the Sacramento area later this year.
Odonata

Filed Under: Beers, Breweries, News Tagged With: California, Northern California, Sacramento

The Celebrator Silver Polka

February 18, 2013 By Jay Brooks

celebrator-long
During last night’s Celebrator 25th Anniversary Party, Vic Kralj, from the Bistro, wrote a spoof of “Roll Out the Barrel” for our silver anniversary, entitled the Celebrator Silver Polka. Then he rehearsed it with regulars and friends from his beer bar, unveiling it as a special surprise for Tom Dalldorf during the party. Below is a video the evening’s performance.

And here’s the sheet music, if you want to sing along.
CBN-SIlver-Polka

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Afterwards, Tom was presented with a framed copy of the song.

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And later he and Arlene posed with some of the culprits who perpetrated his surprise.

Filed Under: Events, Just For Fun, SF Beer Week Tagged With: Bay Area, California, Music, Northern California, Oakland, Video

Russian River Brewing Honored By California State Legislature

February 14, 2013 By Jay Brooks

russian-river
California State Senator Noreen Evans, from District 2, honored Russian River Brewing Co. with a Resolution from the California Legislature. The resolution was also signed by Assemblyman Wesley Chesbro, who joined me and the crew from the Celebrator Beer News, at Beer Camp #93 at Sierra Nevada. Evans was also joined on stage by State Senator Alex Padilla, from District 20 (the San Fernando Valley) so that both the southern and northern parts of the state were represented.

RR-Resolution-01.
Senator Padilla, Natalie and Vinnie Cilurzo and Senator Evans presenting a joint legislative resolution from the State of California yesterday.

The joint legislative resolution “recognizes RRBC’s outstanding community and customer service, exemplary business ethics and liquid craftsmanship that have provided the county with huge local economic benefits through jobs, sales and distinction.”

RR-Resolution-04
Senators Alex Padilla and Noreen Evans, Tom McCormick, Executive Director of the CCBA, and Natalie and Vinnie Cilurzo yesterday at the Russian River brewpub.

Congratulations to Vinnie and Natalie, and all of the Russian River Brewing employees, for this great honor.

Below is a short video I shot of the ceremony (using Sean Paxton‘s camera because mine was unwell, and who also shot the above photos for me — thanks Sean).

UPDATE: Here’s the actual resolution:

Russian-River-Resolution-2013

Filed Under: Breweries, Events, News Tagged With: Awards, California, Northern California

Craft Beerds On Tour Beginning Tonight

February 7, 2013 By Jay Brooks

craft-beerds
My neighbor, friend and colleague Fred Abercrombie, is debuting his new book, Craft Beerds, tonight at Taps in Petaluma. The book is a raucous look at nearly 200 beer labels involving beards, or beerds, and it’s just in time to kick off SF Beerd Week.

Taps_BeerWeekPoster_Lagunitas

Pick up your own copy of the book, signed by the author.

beerds-book

I’ll be there at least the first hour, too, but if you can’t make it tonight at Taps, consider one of the other book signing events taking place during SF Beer Week. First, there will be an event at 21st Amendment on Tuesday, February 12 (Lincoln’s birthday) starting at 6:30 p.m.

CraftBeerds_21st_BeerWeekPoster

The next night, Wednesday, February 13, beginning at 9 p.m. they’ll be a book signing at Zeitgeist in San Francisco. They’ll also be featuring Lagunitas “SoCo ‘Stache Stout.”

Zeigeist_BeerWeekPosters_01.21.13

UPDATE: Author Fred Abercrombie with his bearded fans from last night’s book release party:

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.

Filed Under: Events, Just For Fun Tagged With: Announcements, Beer Books, Northern California, San Francisco

Pliny the Younger Day 2013

February 1, 2013 By Jay Brooks

pliny-the-younger
This is the 9th year that Russian River Brewing has made their seasonal Triple I.P.A. Pliny the Younger, and the fourth year since it blew up into a huge event in 2010. I’ve been going every year since before then, and it’s been fun watching this event grow organically. This year was no exception, and was great fun. Oh, and the beer was pretty good, too.

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Each year since they were caught off guard in 2010, they’ve made changes each year to streamline the day, make it easier for more people to get a taste of Pliny the Younger and keep the event from spiraling out of control.

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When I arrived around 10:00 a.m., the line already stretched down the block from the brewpub entrance and turned the corner, running back to the beginning of the parking lot in the back of the block.

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The first people in line this was a trio from San Rafael, who started waiting in line at 3:00 a.m. the night before!

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Vinnie Cilurzo giving a last minute pep talk to the brewpub staff before opening the doors.

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Then the entire staff drank a beer shot of Pliny the Younger to prepare themselves for the onslaught of thirsty patrons about to fill the brewpub.

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Pliny the Younger 2013. This year’s version weighed in slightly higher than last year, at 10.8% a.b.v. The hop bill changed, Vinnie dropped Columbus, reduced the Tomahawk and stepped up Warrior, using it as the primary hop in the 30 day dry-hopping. Overall, Younger used Amarillo, Centennial, Chinook, Tomahawk and Warrior. He also changed the fermentation temperature, the dry hopping schedule and used even more hops. The result was an even smoother taste, amazing balance and terrific hop character. Big and bold. Vinnie believes it’s the best Younger yet, and it’s hard to disagree.

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The first customers of the day, having waited in line 8 hours for this moment. There were about 325 people in line when they opened the doors around 10:30, half an hour early.

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Vinnie Cilurzo, enjoying the day.

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One fun moment during the celebration, on stage, with Bell’s Hopslam. Last week, John Mallet from Bell’s Brewing came for a visit and left a case of their Triple IPA, Hopslam, and Vinnie and Natalie promised that they’d drink some of the beer on Pliny the Younger Day so Bell’s could post it on their Facebook page. [NOTE: So just to be clear, this is NOT Younger in bottles. There is NO Pliny the Younger in bottles.]

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Vinnie and Natalie slamming some Bell’s Hopslam. What did Mallett have to say about this year’s Younger? “It tastes like the rub table at hop selection.”

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By lunchtime, the brewpub was packed, and the line stretched down the block with people waiting for their turn to come in all day long.

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Back in the brewery, a final moment toasting with Natalie and Vinnie. Here’s to Pliny the Younger 2013.

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As I left the brewpub, relinquishing my spot for the next lucky person, I surveyed the line outside one last time, and noticed two artists capturing the spectacle in paint.

Filed Under: Beers, Breweries, Events, Just For Fun, News Tagged With: California, Northern California, Russian River Brewing

The Lagunitas Loft Couch Goes To Chicago

January 28, 2013 By Jay Brooks

lagunitas-circle
If you’ve ever been to the loft that overlooks the Lagunitas Brewery, you’ve probably seen this orange couch. I’ve sat in it on numerous occasions. As I remember it, it’s a pretty comfy sofa, and you sink right into it.

orange-couch

But I guess I’ll have to travel to Chicago if I want to sit on it again. Check out its journey in this humorous video from Lagunitas.

Filed Under: Breweries, Just For Fun Tagged With: California, Chicago, Humor, Illinois, Northern California, Video

Upcoming Pliny The Younger Day On NBC

January 13, 2013 By Jay Brooks

russian-river
New England Cable News, an NBC News affiliate, had a nice video on Russian River Brewing, and Pliny the Elder and the upcoming Pliny the Younger release, which this year will take place February 1. It’s a nice piece, by Garvin Thomas, but when they return to the Anchor, she should have just kept her mouth shut, instead putting her foot well and truly in it. But watch the video first, concentrate on the good vibes, and see if you notice it, too.

At the end, they talk about the poll that the American Homebrewers Association takes annually, asking nationwide members to pick the best beer in America, and how Pliny has been picked as #1 four years in a row. The 2012 Poll got a record 16,445 votes from homebrewers around the country. But that didn’t stop the snark. Understandably, since this is New England Cable News, the announcer chided the list because there were no New England breweries in the Top 25 and the highest ranked New England beer was Samuel Adams, which tied for #31. I understand that’s their audience but was the snark really necessary? She then states almost all of the beers on the list were from the West Coast, saying “not a surprise since the American Homebrewers Association is based in California,” implying that the voting must have been rigged in favor of West Coast beers. Of course, the AHA has been in Boulder, Colorado since 1978 and has members all across the U.S., not concentrated in the Western states. That was just moronic and completely unnecessary. Congratulations to Vinnie and Natalie on the coverage.

Filed Under: Beers, Breweries, Events, Just For Fun, News Tagged With: California, Northern California, Russian River Brewing, Video

Sierra Nevada: Our Story

December 13, 2012 By Jay Brooks

sierra-nevada
Sierra Nevada Brewing recently released a really cool video to tell their 30+ year story, with some great photography by Seattle-based agency Digital Kitchen. Enjoy.

Filed Under: Breweries, Just For Fun Tagged With: California, Northern California, Sierra Nevada, Video

Cheese Event At Point Reyes With The Homebrew Chef

December 3, 2012 By Jay Brooks

blue-cheese Home-Brew-Chef
This should be a great event. Sean Paxton, the Homebrew Chef, has teamed up with Point Reyes Cheese for an amazing day of cheese and beer. On Saturday, December 8th from 10:30 am to 3:00 pm, Sean will be at the Point Reyes Farmstead Cheese Company, makers of the wonderful Point Reyes Blue, among others. The day will include “an educational walking farm tour, focused cheese tasting and a demonstration class led by Home Brew Chef, Sean Paxton. This special day will include a craft-beer-inspired and paired 4-course lunch. This educational experience is definitely for beer and food lovers!” It would also make a great early Christmas present, too. Wouldn’t you rather be drinking beer, eating cheese and taking in the beauty of nature than fighting the Christmas shopping crowds?

The luncheon will include beer from Anderson Valley, Bear Republic, Lagunitas and Russian River. Here’s the full menu:

First Course
Hog Island oysters topped with an iced Anderson Valley Barney Flats Oatmeal Stout mignonette, crumbled Original Blue
Anderson Valley Barney Flats Oatmeal Stout

Second Course
A homage to pot pie: local root vegetables and Willie Bird turkey breasts braised in Russian River Temptation with a thyme New Blue barley crust
Russian River Temptation

Third Course
Local lamb cheeks braised in Lagunitas Brewing Co. Cappuccino Stout on a bed of mashed potatoes infused with Toma, sautéed winter greens and garnished with a Marin County gremolata
Lagunitas Brewing Brown Shugga ‘10

Fourth Course
Bear Republic Hop Rod Rye beer caramel mixed into a mascarpone mousse, layered with a fall spiced Red Rocket Ale cake, garnished with a pumpkin seed Heritage Ale brittle
Bear Republic Heritage Ale

Tickets can be purchased online and are $120 per person. That includes everything; a Walking Farm Tour, Focused Cheese Tasting, and the Four Course Cooking Demonstration with Lunch & Craft Beer Pairings by Sean Paxton over four and a half hours.

point-reyes-farm-2

Filed Under: Events, Food & Beer, Just For Fun, News Tagged With: Announcements, California, Cheese, Northern California

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