Brookston Beer Bulletin

Jay R. Brooks on Beer

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Historic Beer Birthday: Hamar Alfred Bass

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Today is the birthday of Hamar Alfred Bass (July 30, 1842-April 8, 1898). He was the great-grandson of William Bass, the founder of the Bass brewery, and the second son of brewer Michael Thomas Bass.

Here’s his biography from Wikipedia:

Bass was born in Burton upon Trent, the second son of brewer Michael Thomas Bass and his wife Eliza Jane Arden, daughter of Major Samuel Arden of Longcrofts Hall, Stafford. Bass was the great-grandson of William Bass, the founder of the brewery firm of Bass & Co, and his elder brother became Lord Burton. Bass was educated at Harrow School and became a Director of the family firm of Bass, Ratcliff, Gretton and Co. He was Honorary Major of the 4th Prince of Wales’s (North Staffordshire) Regiment and was a J.P. for Staffordshire. Bass played cricket for the Marylebone Cricket Club (MCC), making a single first-class appearance for the MCC against Sussex in 1865. He was dismissed in the MCC’s first-innings by James Lillywhite, while in their second-innings he was dismissed for 3 runs by George Wells. The match ended in a draw.

Bass was elected MP for Tamworth at a in by-election in 1878 and held the seat until 1885 when the representation was reduced to one seat under the Redistribution of Seats Act 1885. He was elected MP for West Staffordshire in the 1885 general election and held the seat until his death aged 55 in 1898 from a complex form of rheumatism.

Bass was a breeder at the Byrkley Stud and his horse “Love Wisely” won the Ascot Gold Cup in 1896. He was also for 12 years master of the Meynell Hunt.

Bass married Louisa Bagot (1853–1942), daughter of William Bagot, 3rd Baron Bagot, in 1879. They lived at Byrkley Lodge and Needwood House, Burton, and also at 145 Piccadilly, London. After his death, Louisa married Rev Bernard Shaw.

Bass’s sister Emily Bass married Sir William Plowden, MP for Wolverhampton West, and his sister Alice Bass married Sir George Chetwode being the mother of Field Marshal Philip Chetwode.

Bass’s son William succeeded in his uncle’s baronetcy according to special remainder. Hamar Bass’s daughter Sibell Lucia married Major Berkeley John Talbot Levett of the Scots Guards, son of Theophilus Levett of Wychnor Park, Staffordshire. Berkeley Levett served as one of the Gentlemen Ushers to the Royal Family from 1919 to 1937.

Rear: Austro-Hungarian Ambassador, Lady Alice Stanley.

Back Row: Hon. Col. Legge, Marquis of Soveral, Duchess of Devonshire, Mr Hamar Alfred Bass, Lord Elcho, Miss Jane Thornewill, H.M. Queen Alexandra, Lord Burton (Michael Arthur Bass), Lady Mar & Kellie, Prince Henry of Pless

Front Row: Lady Noreen Bass, Miss Muriel Wilson, Lady Desborough, Lady de Grey, H.M. King Edward VII, Lady Burton (Harriett Bass), Princess Henry of Pless, Mrs Alice Fredrica Keppel, Miss Bunny Thornewill

And this summary is from the Local History of Burton upon Trent:

Hamar Bass was the second son of Michael Thomas Bass and his wife Eliza Jane Arden. He was brother of Lord Burton and also a Director of the family firm of Bass, Ratcliff, Gretton and Co. One sister Emily married Sir William Plowden, MP for Wolverhampton West, and the other married Sir George Chetwode being the mother of Field Marshall Philip Chetwode.

Hamar Bass was MP for Tamworth from 1878 to 1885. He was then MP for West Staffordshire from 1885 until his death aged 56 in 1898 from a complex form of rheumatism.

Hamar Bass married Louisa Bagot (1853-1942), daughter of William Bagot, 3rd Baron Bagot, in 1879. They lived at Byrkley Lodge and Needwood House, Burton, and also at 145 Piccadilly, London. Louisa subsequently married Rev Bernard Shaw. He was a breeder at the Byrkley Stud and his horse “Love Wisely” won the Ascot Gold Cup in 1896. He was also for 12 years master of the Meynell Hunt.

His son William succeeded in his uncle’s baronetcy of Stafford according to special remainder. Hamar Bass’s daughter Sibell Lucia married Major Berkeley John Talbot Levett, Scots Guard, son of Theophilus Levett of Wychnor Park, Staffordshire. Berkeley Levett served as one of the Gentlemen Ushers to the Royal Family from 1919 to 1937.

Beer Birthday: Tom Peters

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My good friend Tom Peters, one of the owners of Monk’s Cafe and Belgian Beer Emporium in Philadelphia, Pennsylvania, turns 72 today. His enthusiasm for and promotion of Belgian beer has few equals. A couple of years ago, I was privileged to travel through France and Belgium with Tom, which was amazing. And he threw perhaps the best late night parties of anyone I’ve ever known during GABF during its golden age. Plus, he flew out for my 60th birthday party at Russian River Brewery. Join me in wishing Tom a very happy birthday.

Me and Tom after the Great Lambic Summit at the University of Pennsylvania Museum of Archeology & Anthropology during Philly Beer Week in 2010.
Tom and me at my 60th birthday party at Russian River Brewing.
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In Belgium, with a perfectly poured Orval, with Daniel Neuner, William Reed and Justin Low.
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Tom Peters with Dave Keene, owners of the best two Belgian beer bars on both coasts.
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Tom Peters, with Rob Tod from Allagash in Portland, Maine, at GABF.
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Shaun O’Sullivan from 21st Amendment, Fergie Carey, co-owner of Monk’s, Lucy Saunders, the beer cook, and Tom Peters.
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Also in Belgium, with a Fanta and Frites sandwich.

Beer In Ads #5038: Goetz Bock Now For Your Enjoyment

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Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Tuesday’s ad is for Goetz Country Club Bock Beer, which was published on July 29, 1948. This one was for the M.K. Goetz Brewing Co. of Saint Joseph, Missouri (and they also had a brewery in Kansas City), which was originally founded in 1859. This ad ran in The Mound City News Independent, of Mound City, Missouri, serving Holt County.

Historic Beer Birthday: Max Schwarz

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Today is the birthday of Max Schwarz (July 29, 1863-February 7, 1901). He was the son of Anton Schwarz, who owned the magazine/journal American Brewer, which he turned into a serious scientific journal, writing many of the articles himself, and is credited with helping the entire industry improve its standards and processes. His son Max took over as publisher of the American Brewer when he passed away.

Max-Schwarz

He was also mentioned in his father’s entry in the Jewish Encyclopedia, published in 1906.

Schwarz’s eldest son, Max Schwarz (b. in Budapest July 29, 1863; d. in New York city Feb. 7, 1901), succeeded him as editor of “The American Brewer” and principal of the Brewers’ Academy. He studied at the universities of Erlangen and Breslau and at the Polytechnic High School at Dresden. In 1880 he followed his father to the United States and became associated with him in many of his undertakings.

Both as editor and as principal of the academy he was very successful. Many of the essays in “The American Brewer,” especially those on chemistry, were written by him. He was a great advocate of the “pure beer” question in America.

And here’s his obituary from the American Brewers Review, Vol. XIV:

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Beer In Ads #5037: Oster-Bock On A Barrel

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Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Monday’s poster is for Falken Schaffhauser’s Oster-Bock, and was published in 1929. This one was made for the Bierbrauerei Falken Schaffhausen, or Falcon Brewery, of Schaffhausen, Switzerland. The brewery was founded in 1799, and is still in business today, and is “considered the only independent brewery in the Schaffhausen region,” and is Switzerland’s 5th largest brewery. This one is for their Schaffhauser Oster-Bock (Easter Bock) and shows a man balancing on a wooden beer barrel while holding a mug full of beer and a pipe in his mouth. It was created by Swiss artist Arnold Oechslin.

Historic Beer Birthday: Sharon Vaughn

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Today is the birthday of Sharon Vaughn (July 28, 1938-December 2023). Her claim to beer fame was being named as Miss Rheingold for 1965, the last Miss Rheingold in the golden era. She was also chosen by the new owners of the brewery rather than through a public vote, which hadn’t been the case since the second year of the contest in 1941. Unfortunately, the new owners didn’t really know what to do with her and she appeared in no ads her year, but instead only made public appearances at events and had fluff pieces written about those appearances. As a result, there’s far less breweriana of her than almost any other Miss Rheingold, which is a shame. She didn’t even appear in print until March of 1965, unlike previous ones who typically were announced the previous September or October.

She was born in Missouri, but moved to Washington state when she was five, and graduated from the University of Washington as a music major. While in college, she became Miss Washington and represented the state at the Miss America Pageant, where she was second runner-up. After college, she moved to New York City and attended Julliard. She began getting small parts in Broadway musicals, but also sang in nightclubs and appeared in television commercials. In 1965, she took a year off to become Miss Rheingold. Afterwards, she was cast in Funny Girl, and also appeared in the film a few years later. While in L.A. for filming she met talent agent Byron Lapin, whom she married. She also did some television, appearing on Bewitched and Get Smart. The couple later moved to St. Louis when he took over his family’s business. She passed away in December of 2023.

In 1968, Vaughn played a villain known as “Wanda” in an episode of “Get Smart” called “The Groovy Guru.“
Headshot when she competed in the Miss America pageant as Miss Washington.
Getting her evening gown ready for the Miss America pageant.

Beer In Ads #5036: Old Bohemian Bock Beer

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Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Sunday’s ad is for Old Bohemian Bock Beer, which was published on July 27, 1962. To be fair, it’s primarily advertising their Light Beer, but also mention they have Cream Ale and Bock beer, too. It’s also an interesting advertising strategy, the anti-local but cheaper gambit. This one was for the Eastern Brewing Corp. of Hammonton, New Jersey, which was originally founded out of Prohibition in 1933. This ad ran in the Daily News, of New York, New York.

Historic Beer Birthday: Frederick J. Stegmaier

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Today is the birthday of Frederick J. Stegmaier (July 27, 1861-April 23, 1915). He was the son of Charles Stegmaier, who founded the Baer & Stegmaier Brewery with his father-in-law in 1857. It eventually became known as the Stegmaier Brewing Co., and ran it with his sons, Christian, Fred and George. Fred became president when his father passed away in 1906.

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Here’s his obituary, published on Find a Grave:

And here’s another obituary, from the Encyclopedia of Pennsylvania Biography Illustrated, Volume 7:

Frederick J., son of Charles and Kathleen (Baer) Stegmaier, was born in Wilkes-Barre, July 27, 1861, and died at his home on South Franklin street, Wilkes-Barre, Pennsylvania, April 22, 1915. He was educated in the public schools, St. Nicholas Parochial School, and Wyoming Seminary, being a graduate of the last named institution. He then became actively associated with his father in business, and at the death of Charles Stegmaier, the father, Frederick J. Stegmaier succeeded him as president of the Stegmaier Brewing Company. It was through the foresighted planning and energy of the sons of Charles Stegmaier that the business founded by the father was developed until it became one of the largest and best equipped plants of its kind in the country. In addition to his responsibilities as head of the company, Frederick J. Stegmaier had other large and important interests. He was for many years president of the South Side Bank, a position ill health caused him to relinquish. He was a director of the First National Bank, director of the Fenwick Lumber Company, director of the Stegmaier Realty Company, and largely interested with his brothers and Abram Nesbitt in the Wales Adding Machine Company. When the last company was threatened with absorption by rivals, these men fought for a number of years to retain the company as a separate plant manufacturing an independent machine, and finally succeeded. Mr. Stegmaier was interested in many other projects, but failing health during his latter years compelled him to withdraw from active participation in many. For four years he lived under the constant care of his physician and knew that his days were numbered, but he neither lost courage nor became despondent. He passed the last winter of his life in the south, but after his return spent nearly every day in his office, literally “dying in the harness.”

He was kind and considerate, very generous, charitable organizations having in him a liberal friend, and when his will was read it was found that Wilkes-Barre City Hospital, Mercy Hospital, United Charities, Nanticoke Hospital, Wilkes-Barre Home for Friendless Children, the Florence Crittenden Shelter and Day Nursery, and the Ladies’ Aid Society had been generously remembered, as had the Home of the Good Shepherd, St. Patrick’s Orphanage, and St. Patrick’s Foundling Home, of Scranton. During his life he served as a director of the City Hospital, knew its needs, and did his full share there as elsewhere in relieving suffering. He was a member of St. Nicholas Church (Roman Catholic) and was a member of the Benevolent and Protective Order of Elks, who after a solemn high mass of requiem in the church conducted final services at the Stegmaier mausoleum in Hollenback Cemetery. He was also a member of the Franklin Club and the Concordia Singing Society.

And here’s one more from American Brewers’ Review from 1915:

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Beer In Ads #5035: Brewed In The Winter For Spring Pleasure

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Last year I decided to concentrate on Bock ads. Bock, of course, may have originated in Germany, in the town of Einbeck. Because many 19th century American breweries were founded by German immigrants, they offered a bock at certain times of the year, be it Spring, Easter, Lent, Christmas, or what have you. In a sense they were some of the first seasonal beers. “The style was later adopted in Bavaria by Munich brewers in the 17th century. Due to their Bavarian accent, citizens of Munich pronounced ‘Einbeck’ as ‘ein Bock’ (a billy goat), and thus the beer became known as ‘Bock.’ A goat often appears on bottle labels.” And presumably because they were special releases, many breweries went all out promoting them with beautiful artwork on posters and other advertising.

Saturday’s ad is for Acme Bock Beer, which was published in 1949. The brewery was the Acme Brewing Co. of San Francisco, California, which was originally founded in 1907, though they also opened a location in the Los Angeles area. Today the brand is owned by North Coast Brewing. This ad ran in the Palo Verde Valley Times of Blythe, California.

Beer Birthday: Mark Ruedrich

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Today is the 74th birthday of Mark Ruedrich, co-owner, and original brewer, of North Coast Brewing in Fort Bragg. Mark was a marine biologist who discovered good beer while living in England. Looking for a spot to build a brewery in Northern California, he was drawn to the tidal pools around Fort Bragg, and built a mini-beer empire there beginning in 1988. His Old Rasputin Russian Imperial Stout was one of the first truly great world-class beers made by early American microbreweries and helped put the nascent industry on the map. Plus he’s great fun to share a pint with. He’s retired now from the brewery, but his legacy continues to pour great beer. Join me in wishing Mark a very happy birthday.

A promotion shot of Mark in front of the old brewery with the new facility across the street in the background.
North Coast brewer Ken Kelley with Mark at the brewery a few years ago.
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Mark with North Coast co-owner Tom Allen at GABF in 2006.