Brookston Beer Bulletin

Jay R. Brooks on Beer

  • Home
  • About
  • Editorial
  • Birthdays
  • Art & Beer

Socialize

  • Dribbble
  • Email
  • Facebook
  • Flickr
  • GitHub
  • Instagram
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube

Powered by Genesis

National Action Alert: Help Craft Brewers Reduce Taxes

March 15, 2010 By Jay Brooks

tax
If you’re a regular Bulletin reader, you’ve already seen me rant about how unfairly taxes are levied on the brewing industry, who has to pay more taxes than any other product sold in America, except tobacco. With the help and support of the Brewers Association, H.R. 4278 has been introduced into thee U.S. House of Representatives seeking a redress of those egregious taxes. The BA has issued a national action alert, asking beer lovers everywhere to contact their elected officials to ask them to co-sponsor the bill. Here’s the press release:

Federal legislation in the U.S. House of Representatives, H.R. 4278 (link opens a PDF), seeks to enact a reduction in beer excise tax for America’s small brewers.

For small brewers brewing less than 6 million barrels annually, this legislation would cut the small brewer tax rate in half, to $3.50/barrel on the first 60,000 barrels, and reduce the upper tax rate from $18/barrel to $16/barrel on beer production above 60,000 barrels up to 2 million barrels.

Of the 1,525 breweries in America, 962 are brewpubs and 470 are the smallest bottling breweries, which produce volumes of 15,000 barrels of beer a year or less and sell their beers in local markets. Once barrel equals about 13.8 cases of beer.

The original small brewer tax rate of $7/barrel was established in 1976 and has never been updated. Since then, the annual U.S. production of America’s largest brewery increased from about 45 million to 107 million barrels and over 200 million barrels globally (or 1,240,000,000 five-gallon batches of homebrew!). Much has changed and the challenges small brewers face as small American businesses have grown dramatically since 1976.

Why is this a good idea?

  1. A tax reduction will help grow small business breweries and provide greater access to the beers you enjoy.
  2. Harvard University’s John Friedman’s study, Economic Impact of Small Brewers Excise Tax Reduction (H.R. 4278), (link opens a PDF), reveals that H.R. 4278 would also help stimulate job creation quickly and at a low cost:
    • The bill would generate more than 2,700 new jobs over the first year to 18 months, followed by an average of 375 new jobs per year over the following four years.

Please contact your U.S. Representative and ask that he/she sign on as a co-sponsor of H.R. 4278.

We have developed a resource page to give you the information and tools you need to make the case to your Representative for supporting this tax relief measure—and by extension, for supporting the small brewery businesses that are such a vital part of our local communities.

On the resource page, you will find a link to a list of current sponsors of H.R. 4278. If your Representative DOES NOT appear on this list, please take a moment and email your Member of Congress to ask them to cosponsor H.R. 4278.

If your Representative is already a cosponsor, please email him/her a brief thank you for their support of small brewers and you, the craft beer drinker and enthusiast.

Here’s some links to help you find out who your elected officials are so you know who to contact:

  • Contacting the Congress
  • Project Vote Smart
  • U.S. House of Representatives official website
  • U.S. Senate official website
  • Who Is My Representative?

Okay, people get contacting. Your brewers thank you.

Filed Under: Breweries, Editorial, Politics & Law Tagged With: Government, Taxes, United States

Food Hates You, Too

March 14, 2010 By Jay Brooks

tomato
Every Sunday I take the kids to the library. I’m a voracious reader, and I’m grateful to an aunt, and to some extent my mother, for instilling in me that passion for books and literature. So it’s very important to me that I try to do the same for my own kids, and so far they both love books. Last Sunday, my daughter Alice picked out a book called Food Hates You, Too and Other Poems by Robert Weinstock.

food-hates-1

The cover alone was reason enough, but some of the poems are pretty funny. My kids are also following in my food phobic footsteps and are very picky eaters. I’m better now — not exactly cured — but my Mom would be spinning in her grave if she knew all the foods I’ve eaten since I moved out of her house.

So the titular poem Food Hates You, Too is a pretty funny concept about how some of the food we don’t like might hate us, too.

The opening stanza:

If everyone hates different foods,
Then couldn’t it be true
That creamed chipped beef dislikes Gertrude,
And liver gags on Lou.

And here’s the final two quatrains:

If cotton candy, apple pie,
And french fries looked at you
And said, “Gross! Blecchh! Nope, I won’t try.
I’ll never like it. Ew!

I’m sure you’d say, “Hey! That’s no fair!
Give me a chance! You should
Just try me. Pretty please? I swear!!
With sugar on top …? I’m good!”

food-hates-4

There are maybe two dozen fun poems for kids in the book, most of them about food. The Cheese Sonnet is great and so is a short one about two pieces of Toast named Ned and Fred. But I’ll leave you with a final poem entitled Doughnuts.

I go nuts for doughnuts,
All tingles from Pringles
And swoony from bacon,
If I’m not mistaken.

Indeed I do.

Filed Under: Food & Beer, Just For Fun, Related Pleasures Tagged With: Humor, Poetry

Beer In Art #69: Alex Caldwell’s Typographic Beer Destinations

March 14, 2010 By Jay Brooks

art-beer
Today’s work of art was originally created while Alex Caldwell was still in college, a project presumably for one of his classes at Philadelphia University. It’s called Typographic Beer Destinations and tells the story in type of a journey from home to Philadelphia.

Typographic-Beer-Directions

But not just any journey, a trip involving stops at beer destination every ten minutes along the way. And like any great journey, it begins with someone calling “shotgun.” Here’s the story of the work:

This assignment was to simply create a poster with directions from our home (Central New Jersey for myself) to Philadelphia. I themed it around the idea of getting a beer every ten minutes at a different bar along the way. I tried to convey the idea of a drunken night by making it jumbled and somewhat confusing. I also threw in some random things that one might have said in this adventure. All the directions are there though.

Click through to see the image much larger. Especially check out the warning label, which reads:

Government Warning: (1) The artist does not condone drinking and driving. (2) Consumption of alcoholic beverages impairs your ability to drive a car or operate machinery, and may cause health problems. (3) If drinking, get a designated driver and make sure to call shotgun.

You can also buy a copy of the print, in three different sizes.

Caldwell graduated the year after he made this, and freelances at his own Caldwell Designs. You call also see more of his work at his DeviantArt gallery.

Filed Under: Art & Beer, Beers, Just For Fun Tagged With: Pubs, Typography

Guinness Ad #9: It’s A Poor Fish

March 13, 2010 By Jay Brooks

guinness-toucan
Our ninth Guinness poster by John Gilroy features a frustrated goldfish who can’t reach a pint of Guinness just outside his fishbowl. Under the “Guinness For Strength” banner, it also uses the curious tagline. “It’s a poor fish that never has a Guinness.”

guinness-goldfish

Filed Under: Art & Beer, Beers Tagged With: Advertising, Guinness, History

Redesign Newcastle’s Label

March 13, 2010 By Jay Brooks

newcastle
Whatever your feelings about Newcastle Brown Ale, it is perceived as one of the classic English brown ales and its label is one of the most recognizable.

newcastle

So I was surprised to see that Newcastle is sponsoring a contest to redesign their iconic label. The contest is known as Your Beer Your Label and gives you two ways to create a new label, either using their online label generator or download a template and have at it with your favorite graphics software (or at least Adobe Illustrator or Photoshop).

newk-ale-queen

The Online Design Tool is actually pretty fun to use and you can do quite a bit of manipulation using it, as evidenced by the many submitted designs.

newk-superstar

Unfortunately, the contest ends tomorrow, so if you want to play around or submit your own, you better get cracking.

newk-last-name-ever

Though you can still look at the submitted designs and vote for your favorite until the end of March.

newk-drink-up

Though in the end I wish they were going to do a run of bottles with the winner’s design or, better still, with the top few vote-getters. I think that would have been cool. But instead all the winners get is displayed on Newcastle’s website which seems like a pretty poor payoff for all the effort.

newk-vintage

Oh, well, perhaps it’s just as well, as despite some very cool label designs submitted, the label below is currently at the top of the heap with the most votes cast. I guess that either says something about human nature or the demographics of Newcastle drinkers.

newk-number-1

Filed Under: Art & Beer, Beers Tagged With: Beer Labels, Packaging, UK

Beer In Ads #64: Miller High Life Witch

March 12, 2010 By Jay Brooks

ad-billboard
Friday’s ad is for Miller High Life featuring the “Girl in the Moon,” which was originally created in the early 1900’s by an unknown artist. The beer itself debuted in 1903 and was advertised with the girl in the moon from the beginning, though to me she looks more like a witch. I think it’s that hat. It’s rumored that the model for her was brewery founder Frederick Miller’s granddaughter. But I’ve always liked the stylized, colorful costume she wears.

miller-high-life

And here’s another one featuring her.

miller-hi-life

Filed Under: Art & Beer, Beers Tagged With: Advertising, History, Miller Brewing

Backlash Brewing In Pennsylvania

March 12, 2010 By Jay Brooks

pennsylvania
After the furor caused by the state police raids on three Philadelphia bars, and a subsequent raid on a beer distributor, there does appear to be a backlash coming. Several people predicted that was one possible outcome — I believe Don and Lew both mentioned it — and now it may indeed be playing out that way. In a new report posted today by Don Russell and Bob Warner, Beer-Raid Flap Coming to a Head, Hearing Ordered, it appears that the state legislature has scheduled a joint hearing (of the House Liquor Control Committee and the Senate Judiciary Committee) for April 13 to look into the matter.

From the article:

“We’re scared,” one bar owner told the Daily News. “I’ve instructed my staff to match every beer we get delivered with the PLCB’s list of registered brands. If it’s not on the list, we’re not going to take delivery.”

Sources told the Daily News that several beer distributors in other parts of the state had been visited by State Police in search of unregistered beer.

As I’ve opined before, this is creating a culture of fear among legitimate business people and that’s not something our government should be doing, especially under the economic duress of today. Lew Bryson has even set up a new Facebook page, Abolish the PLCB-Rewrite the Code. After a few short hours there were nearly 3,000 members. Even if you’re not from Pennsylvania, join it and show the world that we’re tired of arcane alcohol laws and they need to be changed.

There’s also a new separate account by Patrick Walters of the Associated Press, Brew-haha Frothing Over Philly Bar Raids.

Filed Under: Beers, News, Politics & Law Tagged With: Government, Pennsylvania

Bill Hicks Movie Coming

March 12, 2010 By Jay Brooks

bill-hicks
Please indulge me for a moment as I go off topic, beery news will follow. Regular Bulletin readers will know I’m a huge fan of the late stand-up comedian Bill Hicks, who died in 1994. Even though he’s been gone 16 years, his comedy is as fresh and relevant as it was then, a testament to how far ahead of his time he was and how universal his message was. I saw his act live at least a dozen times, probably more, and even had the pleasure of meeting him after a show once and chatting briefly. At every one of those shows, at least one person, and sometimes more, would get offended and leave. That was because Hicks challenged his audiences to not just laugh at his jokes, but to think about ideas and consider inequities in the world. In short, he made some people feel uncomfortable who weren’t ready to confront the world’s hypocrisies and their role in them. He was nothing short of a genius in that regard. Since his death, his popularity has continued to grow in the UK, where people “got” Bill. Over here, sadly, he’s been largely forgotten.

But there’s a new documentary film coming out, American: The Bill Hicks Story, and it’s premiering tonight in the U.S. at the SXSW Festival in Austin, Texas. There’s also a Facebook page for the film. No word yet on when or if it will get a wide theater release, but fingers crossed, you’ll be able to see it soon at a theater near you. As the filmmakers have asked people to help them spread the word about the film, below is the trailer for it. If it comes to your town, go see it. I can’t, of course, vouch for the film-making (though the trailer looks good), I can vouch for the subject matter. Bill Hicks deserves to be more widely known, and especially the ideas he espoused during his lifetime.

Filed Under: News, Related Pleasures Tagged With: Film, Humor, Texas

Beer In Ads #63: Shiner’s Brewery Workers

March 11, 2010 By Jay Brooks

ad-billboard
Thursday’s ad is for the Spoetzl Brewery, makers of Shiner Bock. Today is their 101st anniversary. This isn’t too old, but I like the concept of it. It has an old-time look and feel to it and it’s part of a larger series that focuses on the actual brewery workers. If you’ve ever been to the actual brewery, it’s a very cool-looking historical brewery in a small Texas town. This one features Richard Hartmann, who’s in shipping and receiving. But it’s the slogan, possibly being attributed to Hartmann, that really makes it for me. “There’s more to life than brewing beer. There’s also drinking beer, talking about beer ….”

Shiner-brewing

To same more, similar ads from a campaign in 2009, see the Behance Network.

Filed Under: Art & Beer, Beers Tagged With: Advertising, Texas

Senator Asks Military To Let Fighting Soldiers Drink Beer

March 11, 2010 By Jay Brooks

camo-beer
Since we’ve been in the Middle East and Afghanistan, we’ve struggled with how to keep our soldiers happy and yet respect local laws and customs. In March of 2006, General Abizaid of the U.S. Central Command, signed General Order No. 1 to help clarify and determine how our men and women fighting overseas are permitted to relax and conduct themselves. One thing General Order No. 1 prohibits them from enjoying is a beer, or indeed any alcohol whatsoever.

Under Prohibited Activities:

general-order-1b

According to a Wired report:

In part, the order is out of sensitivity to “host-nation” culture. But it’s also a major safety issue. Alcohol, firearms and heavy machinery don’t mix, and the Department of Defense doesn’t want to have to explain a rise in negligent weapons discharges to angry members of Congress.

Recently, however, Senator Jim Webb of Virginia (Dem.), during a Senate Armed Services Committee meeting, floated the idea that “U.S. military commanders should consider loosening the ban to allow ‘alcohol for stress relief.’”

Now before you jump down my throat, consider that there’s already a problem with the “increased use — and abuse of — of prescription drugs by deployed troops” with “troops popping pills to fight everything from fatigue to depression. The Pentagon is even investigating using pills as a preventive treatment for post-traumatic stress.” So his suggestion that maybe letting the troops have an occasional beer while off duty might have some benefits to the mental and physical health of our soldiers doesn’t seem too outlandish under the circumstances. During my time in the military I was never in a war zone, so I never experienced this kind of prohibition. Hell, we had a coin-operated soda machine in our day room filled with cans of beer.

But beyond respecting the “host-nation culture,” weren’t troops in World War II, Korea and other police actions permitted limited amounts of alcohol? My stepfather was in Vietnam with the Marines in the early 1960s and I know he drank quite a bit while he was there. From time to time, he’d open up about his time “in country” and what they’d do when they were off-duty, and it involved a lot of drinking, much of did in fact seem designed to relieve stress. I can’t help but think the ban is more a sign of the times than about any real danger from soldier’s drinking in moderation.

If soldiers made it through at least WWII, Korea and Vietnam safely while being able to have a drink, it doesn’t seem like they’d fare any worse today. Winston Churchill quipped that his staff should “make sure that the beer — four pints a week — goes to the troops under fire before any of the parties in the rear get a drop.” And before that John Churchill, First Duke of Marlborough, said. “No soldier can fight unless he is properly fed on beef and beer.” And before that Frederick the Great concluded that “many battles have been fought and won by soldiers nourished on beer.” But yeah, I understand the argument that war is different now, but I’m pretty sure that argument has been used during every single increasingly modern war. I just don’t agree with it. Given all we ask of our soldiers and how badly our government has treated so many of them, I think we should be doing everything possible to help them relax and unwind whenever they get a little time away from the job.

And even within the scope of respecting cultures, it doesn’t seem too out of line to me that something like the “green zone” or some other spot that’s secluded and separated from the native population could be created where soldiers could relax and have a drink. They did just that for the Super Bowl, where an exception was made and beer was served during the game.

The Wired piece concludes:

Would the military consider lifting its ban on booze? I highly doubt it. Gen. Stanley McChrystal, the top U.S. commander in Afghanistan, banned alcohol at NATO’s International Security Assistance Force headquarters in Kabul, after he noticed coalition officers dozing off at a picnic table.

Now I hope I’m not going too far here, but why were officers taking a nap at a picnic (presumably after drinking alcohol) such an Epiphanal moment for the general? What on earth is wrong with a tired, stressed soldier having a drink and catching a little shuteye while off duty? They weren’t belligerent. They weren’t fighting. They weren’t getting into any mischief. They were taking a nap. And this sight made General McChrystal worried enough that he decided, not to figure out how his soldiers could get the rest they needed, but instead to ban the alcohol that helped them fall asleep. Personally, I’m all for letting them have a beer once in a while. At the very least, they’ve earned it.

Filed Under: Beers, Editorial, News, Politics & Law Tagged With: Government, Middle East, United States

« Previous Page
Next Page »

Find Something

Northern California Breweries

Please consider purchasing my latest book, California Breweries North, available from Amazon, or ask for it at your local bookstore.

Recent Comments

  • Bob Paolino on Beer Birthday: Grant Johnston
  • Gambrinus on Historic Beer Birthday: A.J. Houghton
  • Ernie Dewing on Historic Beer Birthday: Charles William Bergner 
  • Steve 'Pudgy' De Rose on Historic Beer Birthday: Jacob Schmidt
  • Jay Brooks on Beer Birthday: Bill Owens

Recent Posts

  • Beer In Ads #5217: The King Of All Beers April 11, 2026
  • Historic Beer Birthday: Gambrinus April 11, 2026
  • Beer In Ads #5216: The Finest Bock, As Usual April 11, 2026
  • Historic Beer Birthday: Anton Heeb April 11, 2026
  • Beer In Ads #5215: Another Load Of “Milwaukee’s Choicest” April 10, 2026

BBB Archives

Feedback

Head Quarter
This site is hosted and maintained by H25Q.dev. Any questions or comments for the webmaster can be directed here.