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Jay R. Brooks on Beer

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The ABCs Of Beer

December 19, 2013 By Jay Brooks

abc
Today’s infographic, The ABCs of Beer, was created by graphic designer Lise Statelman who works for Kloudless in Berkeley, California. She made this poster in 2011, while still a student, “displaying 60 styles of beer organized into 5 categories with their respective color and bitterness ranges, alcohol content, and country of origin.”

ABCs-of-beer
Click here to see the chart full size.

Filed Under: Beers, Just For Fun Tagged With: Beer Styles, Infographics

Beer In Ads #1044: World-Class Slovak Christmas

December 18, 2013 By Jay Brooks


Wednesday’s ad is for Zlaty Bazant, or Golden Pheasant, a Slovakian beer, now owned by Heineken. I don’t think it’s particularly old (it’s from 2011) but I love the idea of a pillowy head creating a wintery wonderland.

Filed Under: Art & Beer, Beers Tagged With: Advertising, Slovakia

Two Of The 10 Best Commercials Of 2012

December 18, 2013 By Jay Brooks

tv
I came across this by accident this morning (and I assume 2013’s best haven’t been decided yet). AdWeek writer Tim Nudd chose what he considered to be the 10 Best Commercials Of 2012. Of the ten he picked, two were beer commercials, numbers ten and five. Since I’m still feeling a bit jet-lagged from returning from Belgium last night, enjoy these.

adweek-13-10
Number 10: Carlton Draught, “Beer Chase” (Agency: Clemenger BBDO, Melbourne, Australia)

adweek-13-05
Number 5: Old Milwaukee, “Field Cut Off” (Production Company: Gifted Youth)

Filed Under: Beers, Breweries, Just For Fun, Related Pleasures Tagged With: Advertising, Humor, Video

Varieties Of Beer Venn Diagram

December 18, 2013 By Jay Brooks

venn
Today’s infographic is a Venn Diagram showing the basic divisions in beer styles, created by A Drinker’s Guide to Beer. I might have preferred “hybrid styles” to “mixed,” but it’s an interesting way to show that some varieties are neither an ale or a lager, but share elements of both.

varieties-of-beer-Infograph
Click here to see the venn diagram full size.

Filed Under: Beers, Just For Fun Tagged With: Beer Styles, Infographics, Science of Brewing

Beer In Ads #1043: Best Wishes From Wm. J. Lemp

December 17, 2013 By Jay Brooks


Tuesday’s ad is for Wm. J. Lemp Brewing Co. of St. Louis, Missouri, from who knows when. It looks old, but it also looks like it could be designed to look old, too. Once upon a time it was a very strong brand in Missouri, but they didn’t survive Prohibition, though they tried reviving it in 1939, then Falstaff bought it and it’s now owned privately by an individual from St. Louis, who was brewing it under contract at Stevens Point Brewing.

Lemp-best-wishes

Filed Under: Art & Beer, Beers Tagged With: Advertising, History

Surprisingly Delicious Cheese Duos

December 17, 2013 By Jay Brooks

cheese
Today’s infographic, entitled Surprisingly Delicious Duos shows ten beer and cheese pairing suggestions, though I don’t know its origin or who made the pairings.

surprisingly-delicious-duos

Filed Under: Beers, Food & Beer, Just For Fun Tagged With: Cheese, Infographics

Beer In Ads #1042: It’s Always Winter In Your Refrigerator

December 16, 2013 By Jay Brooks


Monday’s ad is for Ballantine, from 1953. Don’t you miss the days taking the horse and sleigh out to the pond and cutting off some slabs of ice to keep your beer cold? Yeah, me neither. That’s because, as the ad puts it. “It’s Always Winter in Your Refrigerator.” For “the flavor that chill can’t kill,” not that it hasn’t tried.

Ballantine-1953-freeze

Filed Under: Art & Beer, Beers Tagged With: Advertising, Ballantine, History

All Bottled Up! Ale

December 16, 2013 By Jay Brooks

lagers
Today’s infographic is from the Katz blog, and is entitled All Bottled Up! Ale, showing an overview of ale factoids and about beer in general.

ALE_INFOGRAPHIC_2013
Click here to see the infographic full size.

Filed Under: Beers, Just For Fun Tagged With: ale, Beer Styles, Infographics

All Bottled Up! Lager

December 15, 2013 By Jay Brooks

lagers
Today’s infographic is from the Katz blog, and is entitled All Bottled Up! Lager, showing an overview of lager factoids and about beer in general.

Infographic_1_Lager
Click here to see the infographic full size.

Filed Under: Beers, Just For Fun Tagged With: Beer Styles, Infographics, lager

Man & Beer: A Match Made In Heaven

December 14, 2013 By Jay Brooks

beer-heaven
Today’s infographic is entitled Man and Beer: A Match Made In Heaven, and was created by HomeBrewWest, which bills itself as “Ireland’s largest homebrew supplier.”

man-and-beer
Click here to see the infographic full size.

Filed Under: Beers, Breweries, Just For Fun, Politics & Law, Related Pleasures Tagged With: History, Infographics, Statistics

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