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Today’s infographic is a simple Beer Styles poster, divided into ales and lagers, with just five of each. At the bottom there are also three hybrids (not marked) and hard cider. Still, if you knew nothing, this would be an okay place to start your education.
New San Francisco Brewery Announced

According to Inside Scoop SF, a new brewery to be named Phantom Coast Gastropub and Brewery has signed a lease for 5,000-square feet in the Tenderloin. The specific address is 65 Taylor Street, which used to house the Sixty-Five Club. According to the article, “The guys behind the project are Keith Wilson and Casey Gray, who own Tope in North Beach together; Wilson also owns the Boardroom in North Beach. But according to Wilson, a bigger gastropub and brewery project has always been the goal.” There’s not much else that’s been revealed yet, other than this.
Phantom Coast — a moniker stemming from a name that they saw on a vintage San Francisco map of the bay-side waterfront — will focus on West Coast beer and wine. Wilson and Gray are going to brew their own beer, but with at least 75 taps (!) on the premises, they will also highlight West Coast craft breweries and local wineries. Everything — both beer and wine — will be served on tap, Wilson says, thereby minimizing waste and passing on savings to customers.
Their plan is to have live music — with the hope that the city can help out with the permitting process there — and create a raucous, “Bavarian-style” atmosphere with big tables and communal seating. There will be food, too, with housemade sausages, housemade pretzels, salads, sandwiches and more.
The current estimate for opening is early 2014, which more likely means we’ll see Phantom Coast open next summer.

Beer In Ads #898: Finest Beer I Ever Tasted
Talking About Hops & History In San Francisco

Last Thursday, I helped the San Francisco Brewers Guild put together a fun event at the Old Mint with Flipside and the San Francisco Museum and Historical Society called Hops and History. My part during the event included being the moderator of a panel discussion about opening and running a brewery in the city of San Francisco.

Shaun O’Sullivan (21st Amendment), Shaun’s son Ryan, Dave McLean (magnolia), Keith Greggor (Anchor) and me. Below is the audio of our discussion.
One of my favorite parts of the evening was a gallery showing of local breweriana, provided by my friend Ken Harootunian, along with some pieces from Anchor Brewing and some labels from SF Brewers Guild executive director Brian Stechschulte.
Below are a few highlights from the gallery:

The gallery room.

Acme Beer.

Steam Beer wooden sign.

More Acme Beer artifacts.

The original artwork from a Lucky Lager ad.

Items from Rainier, Lucky Lager and Regal Pale Beer.

Lucky Lager. Ice Cold.

An old, pre-Prohibition, wooden keg and taps from Anchor, along with some additional steam beer artifacts.

Another Acme pin-up ad.
The First 10 Days Of Beer Hunt
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Today’s infographic is an interesting one. It was created by the makers of a new iPhone app, Beer Hunt, which looks to be giving Untappd a run for the money. It was created by Monkey Inferno, located in San Francisco. Essentially, it gives the stats of beer check-ins for Beer Hunt’s first ten days of use. It will be interesting to see it updated for the first month, first quarter, etc. to see how the data changes.
Beer In Ads #897: A Toast To You

Tuesday’s ad is for Miller High Life, from 1949. The scene in the ad depicts a ceremonial burning of the mortgage — presumably because it’s now paid off and not in protest — with the assembled party goers toasting the event with beer, and making the comparison to champagne that Miller continually advanced as its selling point. It’s funny to think that there was a time when people actually paid off their mortgages in full and owned their homes outright, but it happened. It was even relatively common enough back then that it could be used in a beer ad. But when’s the last time you heard of that happening recently?

Alpha Acid Ranges By Hop Variety
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Today’s infographic is another one from Lug Wrench Brewing, this one showing Alpha Acid Ranges By Hop Variety, based on the info provided by HopUnion.
Beer In Ads #896: It’s The Little Extras
Forget Hangovers

Today’s infographic, entitled Forget Hangovers, is all about them, including their causes, contributing factors and cures.

Click here to see the infographic full size.
What’s Your Local Summer Beer?

Today’s infographic is a local one, for the East Bay of the San Francisco Bay Area. It ran last week in the East Bay Express, and following the chart will lead you to discover What’s Your Local Summer Beer? But the answers are all beers brewed locally, in the East Bay or San Francisco, not that that’s a bad thing.

Clici here to see the chart full size.





