Today’s infographic is Know Your Beer Flavors: The Beer Pyramid, created by Jennifer Hood for an article in San Diego’s Locale Magazine, Beerology: How to analyze flavors, why you shouldn’t drink from a can, and why you vote like you drink…
Click here to see the pyramid full size.
UPDATE: It looks like the material for the pyramid was taken from Cicerone Michael Agnew’s video he did for Betty Crocker. Here’s a link to the video, Beerology: The Flavor Triangle.
Today, Anchor Brewery announced that they’re releasing a new fall seasonal beer, BigLeaf Maple Autumn Red. According to the press release, the beer will be available beginning August 5 and will be around through October. In addition to draft, it will also be bottled in 6-packs and 22-oz. bombers.
BigLeaf Maple Autumn Red was inspired by a native California tree, its incredible leaves, its delicious syrup, and the colors of fall. The tree, known as Bigleaf maple, thrives along the banks of California’s mountain streams. Native Californians once made rope and baskets from its bark. Today, artisans handcraft its wood and burl into custom guitars.. Bigleaf maple sugaring in California dates to the 1800s; yet this tree’s unusually flavorful syrup remains the product of a small group of hobbyists. A hint of maple—including bigleaf maple—syrup in every brew perfectly complements the malty complexity, balanced hoppiness, and rich fall hue of BigLeaf Maple Autumn Red, a red ale like no other.
“When presented with the challenge of developing a new seasonal beer, all of our brewers collaborated to think fall and came up with this red ale,” said Mark Carpenter, brewmaster at Anchor Brewing. “We are very happy with the finished product, especially since we don’t do test batches here at Anchor. It requires us to be on top of our game when crafting new beers and BigLeaf Maple is a beer we’re all proud to share.”
BigLeaf Maple Autumn Red (6% ABV) is a quaffable, well-balanced red ale with character. Its malty complexity and coppery color come from a combination of two caramel malts, pale malt, and a hint of maple syrup. To complement these flavors, Anchor Brewing uses three additions of Nelson Sauvin hops in the brewkettle and a unique blend of Nelson Sauvin, Citra, and Cascade for dry hopping. The result is a distinctive fall seasonal with extraordinary depth and intriguing aroma.
Since the 1970’s, Anchor Brewing has worked with renowned local Artist Jim Stitt to create our beer labels. A distinct, handmade beer deserves a distinct, handmade label and BigLeaf Maple is no exception. In autumn, the bigleaf maple’s huge leaves, up to a foot across, can display a full range of color as they slowly turn from green to gold to red. Capturing this symbolic transition from summer to fall, a watercolor of bigleaf maple’s magnificent leaf is featured on our label and signed by Jim Stitt.
Today’s infographic is entitled “Facts About Beer,” and was created by Wong Sockying of Singapore. It looks like there’s a lot of information there, but I couldn’t find an example of much larger than the one below.
Click here to see the infographic full size.
Today’s infographic is a pie chart showing where people buy their beer. The chart was originally used with an AdAge story, Stat of the Day: Where People Buy Their Beer, using statistics from February of last year. By dollars, most people buy their beer at restaurants, but imagine how much more would be sold if more restaurants actually paid better attention to their beer list. Second was bars, followed by convenience stores in third place. By volume, the most beer is sold at convenience stores, followed by supermarkets/grocery stores and “other” in third place. In both measure, concessions comes in last place; I wonder if the often-gouging price has something to do with that?
Click here to see the chart full size.
Friday’s ad is for Budweiser, from 1961. It’s another one from their long-running “Where there’s life … there’s Bud” series. This one features a way-too-happy woman grinning like a Cheshire cat and reaching for a Budweiser in a tall glass. She appears to be looking at the person grilling the meat, but look at his hand on the left edge of the ad; doesn’t it look like it was cut and pasted there? And for that matter, so does the man at the right.
Today’s infographic is actually a series of U.S. maps from SAMHSA (the Substance Abuse and Mental Health Services Administration), a government agency created in 1992. The series of maps breaks down various aspects of Alcohol Use, by state. And the source of all of the data is “SAMHSA, Office of Applied Studies, National Survey on Drug Use and Health, 2004 and 2005.”
Alcohol Use in Past Month among Persons Aged 12 or Older
Alcohol Use in Past Month among Youths Aged 12 to 17
Alcohol Use in Past Month among Persons Aged 18 to 25
Alcohol Use in Past Month among Persons Aged 26 or Older
Binge Alcohol Use in Past Month among Persons Aged 12 or Older
Binge Alcohol Use in Past Month among Youths Aged 12 to 17
Binge Alcohol Use in Past Month among Persons Aged 18 to 25
Binge Alcohol Use in Past Month among Persons Aged 26 or Older
Perceptions of Great Risk of Having Five or More Drinks of an Alcoholic Beverage Once or Twice a Week among Persons Aged 12 or Older
Perceptions of Great Risk of Having Five or More Drinks of an Alcoholic Beverage Once or Twice a Week among Youths Aged 12 to 17
Perceptions of Great Risk of Having Five or More Drinks of an Alcoholic Beverage Once or Twice a Week among Persons Aged 18 to 25
Perceptions of Great Risk of Having Five or More Drinks of an Alcoholic Beverage Once or Twice a Week among Persons Aged 26 or Older
To see all of the maps full size, go here, where you can also see a write-up of them.
Thursday’s ad is for Senate Beer and Ale, a brand made by the Olde Heurich Brewery of Washington, D.C. back in the day. Back in the day, in this case, means 1942. It’s curious that there’s no beer at all depicted in the ad, just the lovely woman staring at us.
Today’s infographic shows Annual Beer Consumption Per State Per Capita, based on data from 2009. It was created to answer the question of whether or not there “is there a link between climate and beer consumption?” If you’ll pardon the pun, the results seem allover the map, so I’d have to conclude that the answer is “no.”
Okay, be warned, this isn’t for the easily offended and it’s somewhat juvenile and more than a little lascivious. But it’s also funny. You also do have to stick with it all the way to the end. And remember, I did warn you.
Wednesday’s ad is for my hometown beer, Reading Premium, which closed in 1976. This ad shows a cowboy who looks to be ready for a High Noon sort of dual, but instead of reaching for his gun, he’s reaching for a beer. Good choice.
