Brookston Beer Bulletin

Jay R. Brooks on Beer

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Beer In Ads #509: Brewed With Pure Rocky Mountain Spring Water

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Thursday’s ad is for Coors, from 1977 — the year I graduated from high school. Showing a pilsner glass by a mountain stream, I love their suggestion. “Refrigerate to retain brewery fresh flavor.” Did people really need to be told that? I know Coors’ has been cold-obsessed for a long time, but were there people who were unaware that beer should be stored cool? Certainly we knew it in our household. My parents had a second refrigerator in the basement that always had beer in it, along with overflow from the upstairs kitchen refrigerator.

coors-river-77

Brewing Up: WSJ Beer Sales Infographic

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wall-street-journal
The Wall Street Journal, through their WSJ News Graphics twitter feed, posted the following graphic on TwitPic, showing yearly beer sales through November 2011.

wsj-brewing-up-2011

This data is from Nielsen and the Brewers Association. A couple of weeks ago I posted similar numbers, but with data from Symphony IRI, in Beer Sales By Style Through Thanksgiving. According to Nielsen’s data, total beer volume was down 2%, while craft beer was up 16.4%. By dollars, total beer was up just 0.3%, while craft beer was up 17.5%. Nice.

Texas Beer

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texas
Today in 1845, Texas became the 28th state.

Texas
State_Texas

Texas Breweries

Texas Brewery Guides

Guild: Texas Craft Brewers Guild

State Agency: Texas Alcoholic Beverage Commission

maps-tx

  • Capital: Austin
  • Largest Cities: Houston, Dallas, San Antonio, Austin, El Paso, Fort Worth
  • Population: 20,851,820; 2nd
  • Area: 268601 sq.mi., 2nd
  • Nickname: Lone Star State
  • Statehood: 28th, December 29, 1845

m-texas

  • Alcohol Legalized: September 15, 1933
  • Number of Breweries: 37
  • Rank: 18th
  • Beer Production: 19,850,556
  • Production Rank: 2nd
  • Beer Per Capita: 25.3 Gallons

texas

Package Mix:

  • Bottles: 39.4%
  • Cans: 54.6%
  • Kegs: 5.3%

Beer Taxes (4% or Less):

  • Per Gallon: $0.19
  • Per Case: $0.44
  • Tax Per Barrel (24/12 Case): $6.00
  • Draught Tax Per Barrel (in Kegs): $6.00

Beer Taxes (Over 4%):

  • Per Gallon: $0.20
  • Per Case: $0.45
  • Tax Per Barrel (24/12 Case): $6.14
  • Draught Tax Per Barrel (in Kegs): $6.14

Economic Impact (2010):

  • From Brewing: $2,297,903,903
  • Direct Impact: $7,164,583,859
  • Supplier Impact: $5,622,775,974
  • Induced Economic Impact: $6,873,411,601
  • Total Impact: $19,660,771,434

Legal Restrictions:

  • Control State: No
  • Sale Hours: On Premises: Monday-Friday: 7am-midnight
    Saturday: 7am-1am
    Sunday: 12pm-midnight.
    Some cities/counties permit sale until 2am (with license).
    Off Premises: Beer/Non-hard liquor —
    7 a.m. to midnight (Mon.-Fri.)
    7 a.m. to 1:00 a.m. (Sat.)
    12:00 p.m. to midnight (Sun.)
    Hard Liquor —
    10 a.m. to 9 p.m. (Mon.-Sat.)
  • Grocery Store Sales: Yes
  • Notes: No alcohol cap but ABV > 15.5% requires additional license, so many places are beer/wine only.
    Wet/dry issues determined by city/county election.
    Liquor stores statewide closed all day Sunday.
    An alcoholic beverage served (on-premise) to a customer between 10 a.m. and noon on Sunday must be provided during the service of food to the customer. 29 Texas counties are completely dry. In many counties, public intoxication laws are vigorously upheld.

texas-map

Data complied, in part, from the Beer Institute’s Brewer’s Almanac 2010, Beer Serves America, the Brewers Association, Wikipedia and my World Factbook. If you see I’m missing a brewery link, please be so kind as to drop me a note or simply comment on this post. Thanks.

For the remaining states, see Brewing Links: United States.

Beer In Ads #508: Reward Yourself With Genesee

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Wednesday’s ad is for Genesee Beer, from 1961 — 50 years ago. Showing a very odd-looking couple in front of an antique car — Model T? [What I don’t know about cars would fill a book.] They just look way too happy, especially him. He looks deranged. Great copy: “Reward yourself with Genesee: enjoyment pure and simple. Beer with a bracing bonus of brightness in every bottle to make it fresher and friendlier … naturally more refreshing.”

genesee-antique-car-61

Iowa Beer

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iowa
Today in 1846, Iowa became the 29th state.

Iowa
State_Iowa

Iowa Breweries

Iowa Brewery Guides

Guild: Iowa Brewers Guild

State Agency: Iowa Alcoholic Beverages Division

maps-ia

  • Capital: Des Moines
  • Largest Cities: Des Moines, Cedar Rapids, Davenport, Sioux City, Waterloo
  • Population: 2,926,324; 30th
  • Area: 56276 sq.mi., 26th
  • Nickname: Hawkeye State
  • Statehood: 29th, December 28, 1846

m-iowa

  • Alcohol Legalized: April 15, 1933
  • Number of Breweries: 21
  • Rank: 24th
  • Beer Production: 2,462,310
  • Production Rank: 29th
  • Beer Per Capita: 25.4 Gallons

iowa

Package Mix:

  • Bottles: 26.5%
  • Cans: 61.9%
  • Kegs: 11.1%

Beer Taxes:

  • Per Gallon: $0.19
  • Per Case: $0.43
  • Tax Per Barrel (24/12 Case): $5.89
  • Draught Tax Per Barrel (in Kegs): $5.89

Economic Impact (2010):

  • From Brewing: $10,089,237
  • Direct Impact: $655,803,630
  • Supplier Impact: $220,436,254
  • Induced Economic Impact: $378,926,548
  • Total Impact: $1,255,166,432

Legal Restrictions:

  • Control State: No
  • Sale Hours: 6 a.m.–2 a.m. Mon–Sat
    8 a.m.–2 a.m. Sun
  • Grocery Store Sales: Yes
  • Notes: ABV > 5% beer shipped through state warehouse

iowa-map

Data complied, in part, from the Beer Institute’s Brewer’s Almanac 2010, Beer Serves America, the Brewers Association, Wikipedia and my World Factbook. If you see I’m missing a brewery link, please be so kind as to drop me a note or simply comment on this post. Thanks.

For the remaining states, see Brewing Links: United States.

Beer Birthday: Rick Sellers

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sellers
Today is the birthday of Rick Sellers, former beer director of DRAFT magazine and former parter with brewer Peter Hoey in the Odonata Beer Co., which sadly didn’t quite get off the ground. These days he’s back writing online at Pacific Brew News. Join me in wishing Rick a very happy birthday.

Rick Sellers & Peter Hoey of California's Newest Brewery, Odonata Brewing
Rick with Odonata partner Peter Hoey at GABF in2009.

obf07-20
At the OBF media tasting: Rick, Merideth and Chris Nelson, the The Beer Geeks, and Meagan Flynn (at right) with her assistant, Annalou, publisher of Beer NW during the 2007 Oregon Brewers Festival.

ontap-1
Rick, with me and J.J. Jackson tasting beer for a segment of a TV show that was done for KVIE, the PBS station in Sacramento.

IMG_1807
Me and Rick at the Bistro’s Double IPA festival in 2008. (Thanks to Bryan Kolesar from The Brew Lounge for sending me the photo.)

Mission Rock Cafe To Become Brewery In 2012

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MoMos
Yet another new brewery is apparently coming to San Francisco next year. According to the San Francisco Chronicle and SF Weekly, the Mission Rock Cafe, in China Basin not to far from the stadium where the Giants play, will soon become a brewery. Local publican Peter Osborne, who currently owns MoMo’s, Pete’s Tavern and Pedro’s Cantina, will take over the waterside restaurant on January 1. He’ll then start renovating it with an eye toward re-opening it sometime during the summer as Mission Rock Brewery and Oyster Bar.

On on the deck at Kelly's Mission Rock
On the deck at Mission Rock Cafe during the Beerunch there during SF Beer Week in 2010.

The Philadelphia History of Beer

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philly-beer
This was created back in May, but it escaped my notice. April Kuhn created a cool poster for Drink Philly entitled The Philadelphia History of Beer. According to the website, “[w]hile it doesn’t cover everything that’s occurred in Philadelphia since its founding, it does cover a lot — and it shows why this truly is one of the world’s greatest spots for beer.” If you’d like one of the poster for your very own, they’re on sale online for $10 right now.

philadelphia-history-of-beer