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Jay R. Brooks on Beer

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Next Session To Clear Up Wheat Beers

October 4, 2010 By Jay Brooks

session-the
Our 45th Session will be hosted by Bruce Tichnor, who runs the Canadian BeerTaster.ca. He’s taking us back to our roots, to spend a cloudy afternoon with wheat beers, or has he describes it:

We wanted to get back closer to the roots of the Session and pick a topic which was simple and yet gives a wide range of interpretations so we chose, simply (or perhaps not so simply), Wheat Beers.
Feel free to take this topic in any direction you like, specific reviews, historical information, or any other twist you’d like to use. Wheat beers are a pretty wide topic and actually cover German style Weizen, Heffe Weizen, etc. along with Belgian style Witbier and even Flavoured Wheat beers.

There are very few guidelines here, just have some fun drinking Wheat Beers in the fall instead of the summer.

So see if you can clear up the cloudy subject of wheat beers with your own post for the next Session, on Friday, November 5.

Filed Under: Beers, Just For Fun, News, The Session Tagged With: Announcements, Canada

Beer In Art #96: Charlene Audrey’s Four Beer Nations

October 3, 2010 By Jay Brooks

art-beer
Today’s art is by Charlene Audrey, a freelance illustrator born in Syracuse, new York, but raised in Quebec, Canada. She’s done high-end wallpaper and decorative arts but more lately does painting. She created these four paintings which are sold as posters on most of the popular poster websites. Each one depicts the beer of a specific country; Belgium, the U.S., Ireland and Germany. Why these four? I couldn’t tell you. Each painting shows a bottle of beer and a glass filled with the beer in the foreground. The backgrounds include a sign for the pub or brewery and a landscape from the country, too.

Charlene_Audrey-Belgium
Belgium.

Charlene_Audrey-America
America

Charlene_Audrey-Ireland
Ireland.

Charlene_Audrey-German
Germany.

Filed Under: Art & Beer, Beers, Breweries Tagged With: Canada, New York, Quebec

Canadian Brewing Awards 2010

September 25, 2010 By Jay Brooks

cba
Last night, Friday September 24, the 8th annual Canadian Brewing Awards were presented at the Cool Brewery in Etobicoke, Ontario. At the CBA Gala and Medal Presentation, 93 medals were awarded in 31 style categories.

This year, there were 390 entries from 76 Canadian breweries, “making the 2010 edition the largest brewing competition ever held in Canada.”

Congratulations to all the winners.

CBA

North American Style Lager

Gold: Red Baron Premium Blonde Lager, Brick Brewing Co. (ON)
Silver: Laker Lager, Brick Brewing Co. (ON)
Bronze: Molson Dry, Molson Canada

North American Style Premium Lager
Gold: Molson M, Molson Canada
Silver: Premium Lager, Muskoka Cottage Brewery (ON)
Bronze Island Lager, Vancouver Island Brewing (BC)

European Style Lager (Pilsner)

Gold: King Pilsner, King Brewery (ON)
Silver: Pilsner, Mill Street Brewery (ON)
Bronze: Okanagan Spring 1516, Okanagan Spring Brewery (BC)

North American Style Amber Lager

Gold: Red Leaf Lager, Great Lakes Brewery (ON)
Silver: Barking Squirrel, Hop City Brewery (ON)
Bronze: Clancy’s Amber Ale, Moosehead Breweries Ltd.

North American Style Dark Lager

Gold: Dark 266 Lager, Cameron’s Brewing (ON)
Silver: Waterloo Dark, Brick Brewing Co. (ON)
Bronze: Hermann’s Dark Lager, Vancouver Island Brewery (BC)

Light (Calorie-Reduced) Lager

Gold: Brewhouse Light, Great Western Brewing Co. (SK)
Silver: Great Western Light, Great Western Brewing (SK)
Bronze: Moose Light, Moosehead Breweries Ltd.

Bock – Traditional German Style

Gold: Captivator Doppelbock, Tree Brewing Co. (BC)
Silver: Amsterdam Spring Bock, Amsterdam Brewing Co. (ON)
Bronze: Centurion, Le Saint-Bock (QC)

Kellerbier

Gold: Denison’s Dunkel, Denison’s Brewing Co. (ON)
Silver: Kellerbier, Les Trois Mousquetaires (QC)
Bronze: Bohemian Pilsner, R&B Brewing Co. (BC)

Porter

Gold: Coffee Porter, Mill Street Brewery (ON)
Silver: Two Fisted Stout, Amsterdam Brewing Co. (ON)
Bronze: Nutcracker Porter, Black Oak Brewing Co. (ON)

Strong Porter (Baltic)

Gold: Porter Baltique, Les Trois Mousquetaires (QC)
Silver: Brewmaster’s Black Lager, Okanagan Spring Brewing Co. (BC)
Bronze: Grand Baltic Porter, Garrison Brewing (NS)

Cream Ale

Gold: Sleeman Cream Ale, Sleeman Breweries
Silver: Cream Ale, Muskoka Cottage Brewery (ON)
Bronze: Cream Ale, Cameron’s Brewing Co. (ON)

Kolsch

Gold: Lug Tread Lagered Ale, Beau’s Brewing Co. (ON)
Silver: High County Kolsch, Mt. Begbie Brewing Co. (BC)
Bronze: Harvest Moon Organic Hemp Ale, Nelson Brewing Co. (BC)

North American Style Amber/Red Ale

Gold: Yukon Red Amber, Yukon Brewing Co. (YT)
Silver: Fire Chief’s Red Ale, Pump House Brewery (NB)
Bronze: Irish Red, Garrison Brewing Co. (NS)

North American Style Blonde/Golden Ale

Gold: Molson Export, Molson Canada
Silver: Red Cap, Brick Brewing Co. (ON)
Bronze: Natural Blonde, Amsterdam Brewing Co. (ON)

Brown Ale

Gold: County Ale, Wellington County Brewery (ON)
Silver: Naramata Nut Brown, The Cannery Brewing Co. (BC)
Bronze: Stonehammer Dark Ale, F&M Brewery (ON)

Scotch Ale

Gold: Squire Scotch Ale, The Cannery Brewing Co. (BC)
Silver: Wee Angry Scotch Ale, Russell Brewing (BC)
Bronze: Scotch Ale, Pump House Brewery (NB)

English Style Pale Ale (Bitter)

Gold: KLB Pale Ale, Amsterdam Brewing Co. (ON)
Silver: Red Devil Pale Ale, R&B Brewing Co. (BC)
Bronze: Wisharts ESB, Clocktower Brewpub (ON)

North American Style Pale Ale (Bitter)

Gold: Canuck Pale Ale, Great Lakes Brewery (ON)
Silver: Hopyard, Garrison Brewing Co. (NS)
Bronze: Duggan’s #9, Duggan’s Brewery (ON)

Wheat Beer – Belgian Style White/Wit

Gold: Dominus Vobiscum Blanche, Microbrasserie Charlevoix (QC)
Silver: White Bark, Driftwood Brewing Co. (BC)
Bronze: Paresseuse, Le Saint-Bock (QC)

Wheat Beer – German Style Hefeweizen

Gold: Hefeweizen, Tree Brewing Co. (BC)
Silver: Duggan’s #13 Weiss, Duggan’s Brewery (ON)
Bronze: Summer Wheat, Bushwakker Brewing Co. (SK)

Wheat Beer – North American Style

Gold: Sungod Wheat Ale, R&B Brewing Co. (BC)
Silver: Silver Wheat, Wellington County Brewery (ON)
Bronze: Dooryard Summer Ale, Picaroons Traditional Ales (NB)

Strong or Belgian Style Ale

Gold: La Fin Du Monde, Unibroue (QC)
Silver: Trois Pistoles, Unibroue (QC)
Bronze: Gros Mollet, Microbrasserie du Lac St-Jean

Barley Wine

Gold: Thor’s Hammer, Central City Brewery (BC)
Silver: St. Ambroise Vintage Ale, McAuslan Brewing (QC)
Bronze: Barley Wine, Mill Street Brewery (ON)

Stout

Gold: Dark Star Oatmeal Stout, R&B Brewing Co. (BC)
Silver: Malediction, Le Saint-Bock (QC)
Bronze: Timber Hog Stout, Picaroons Traditional Ales (NB)

Imperial Stout

Gold: Black IPA, Garrison Brewing Co. (NS)
Silver: Russian Imperial Stout, McAuslan Brewing (QC)
Bronze: Imperial Russian Stout, Wellington County Brewery (ON)

English Style India Pale Ale

Gold: Nasty Habit IPA, Mt. Begbie Brewing Co. (BC)
Silver: Brockton IPA, Granville Island Brewing (BC)
Bronze: India Pale Ale, Mill Street Brewery (ON)

American Style India Pale Ale

Gold: Red Racer IPA, Central City Brewery (BC)
Silver: Hop Rock Candy Mountain IPA, Hart & Thistle Brewpub (NS)
Bronze: My Bitter Wife, Great Lakes Brewery (ON)

Imperial India Pale Ale

Gold: Red Racer Imperial, Central City Brewery (BC)
Silver: Cuda, Benelux brasserie artisanale et café (QC)
Bronze: Ten Bitter Years, Black Oak Brewing Co. (ON)

French and Belgian Style Saison

Gold: Farmhand Ale, Driftwood Brewing Co. (BC)
Silver: Saison, Black Oak Brewing Co. (ON)
Bronze: Blonde de Chambly, Unibroue (QC)

Fruit & Vegetable

Gold: Coconut Porter, Swans Buckerfields (BC)
Silver: Quelque Chose, Unibroue (QC)
Bronze: Frambozen, Mill Street Brewery (ON)

Special Honey/Maple Lager or Ale

Gold: Enigma, Le Saint-Bock (QC)
Silver: Holiday Honey, Old Credit Brewing (ON)
Bronze: Mackroken Flower Grande Reserve, Bilboquet Microbrasserie (QC)

Two additional medals were bestowed during the CBAs Gala and Medal Presentation — Canadian Brewery of the Year and Canadian Beer Of The Year awards. Rob Engman, President of TAPS Media, was thrilled with the announcement that first time participants, Central City Brewery from Surrey, BC, won both of the prestigious awards. “I am extremely excited for Central City Brewery,” stated Engman. “This is the first year that the brewery has competed in the CBAs and they wowed the judges with their submissions.”

Beer of the Year: Thor’s Hammer Barley Wine, Central City Brewery (BC)

CBA-brewery

Brewery of the Year: Central City Brewery (BC)

Filed Under: Breweries, Events, News Tagged With: Awards, Canada

Beer In Ads #200: Vote For Mr. Pilsener

September 22, 2010 By Jay Brooks

ad-billboard
Wednesday’s ad is from 1960 for Labatt’s of Canada, which must have been election year there, too. I love Labatt’s little old German brewer persona. I’d vote for that guy. And what a great tagline: “Vote For Mr. Pilsener, The Friend of the People, and leader of the Labatt’s Pilsener Party.” Hilarious. “3 Cheers” indeed.

Labatts-pils-1960

Filed Under: Art & Beer, Beers Tagged With: Advertising, Canada, History

Beer In Art #94: Rufus’ Northern Breweries, Sudbury

September 19, 2010 By Jay Brooks

art-beer
Today’s featured artwork is by a Canadian artist known only as Rufus. She works in mixed media and the piece is entitled Northern Breweries, Sudbury, a brewery in Ontario. Northern Breweries was founded in 1907, but closed around five years ago. The work was created in 2008, and is Mixed Media on canvas, 8 x 10 inches.

Rufus_Northern-Breweries-Sudbury

Rufus is an art teacher in Newmarket, Ontario. Her art can be seen at a variety of blogs, such as Industrial Arts and Little Black Sketchbook.

Filed Under: Art & Beer, Beers Tagged With: Canada

Ontario Declares Santa Claus Only For Kids

May 28, 2010 By Jay Brooks

ontario
According to the Canadian National Post (sent in by an alert reader — thanks Brian S.), the LCBO — the Liquor Control Board of Ontario — has banned the Christmas beer Samichlaus, from Schloss Eggenberg. Here’s the reason, if you can even call it that.

The Alcohol and Gaming Commission of Ontario has decided the beer’s label contravenes rules against advertising to children. It features the name of the beer, Samichlaus, a Swiss-German nickname for the saint behind the Santa Claus legend, and a small black-and-white bearded figure.

It’s apparently a violation of “section 1(4) of the commission’s advertising guidelines, which prohibits liquor packaging aimed at children.”

Samichlaus

But the notion that Santa Claus, and by extension Christmas itself, is exclusively the domain of children is absurd on its face. But set that aside for a moment, and look at the label. Have you ever seen a less kid-friendly label? Nothing pulls in kids like a brown label, almost devoid of holiday colors. And the image of Santa Claus they believe puts children at risk? As the article suggests, the label’s image looks more like an “old fisherman [o]r a weather-beaten hobo.” I just see an old man with a beard and a nondescript hat; anything but someone kids would be drawn to the dark side over. How could any reasonable person look at that label and conclude it’s “aimed” at marketing to children?

Of course, Santa Claus — or St. Nicholas — is also the patron saint of brewers and the brewery only makes Samichlaus once a year, on December 6, which is his saint’s feast day.

I’m not sure why this issue keeps coming up, apart from some people seem to have some very strange ideas about who Christmas is for and who gets to decide. And that brings us back to this idea that Santa Claus somehow only appeals to children and is not for adults. I don’t know who the adults are who feel this way, but they must be some of the least empathetic, most stingy, unfeeling curmudgeonly people on the planet because for me the spirit of Santa Claus is about giving, regardless of age. I’m 51, a devout non-believer, and I love Christmas and especially the idea of Santa Claus. And I know I’m not alone on this one.

What’s perhaps most unsettling, is that the entire province has been mobilized to eradicate this scourge of Samichlaus based on a “single complaint from a private person.” Yes, that’s right. One person didn’t like the label and now the rest of the people in the province will be deprived this great beer. Nice going, jackass. This seems to keep happening — in the UK, Philly, San Diego and elsewhere — where the opinion of one person seems to matter more than the collective sensibilities of a whole community or society.

In an earlier post, I referred to this as the “tyranny of the minority,” but perhaps the better question is why government agencies spring into action over just one complaint? With a large population and just a single (or even just a few complaints) shouldn’t the silence of the many be taken into account, too? Ontario has an estimated population of just over 13 million people (as of last year) yet access to a (very good) product has been removed from the entire population because one guy didn’t like it. This is not how decisions should be made in a democracy or even in a “federal parliamentary democracy and constitutional monarchy.”

Filed Under: Beers, News, Politics & Law Tagged With: Canada, Ontario, Prohibitionists

Beer In Ads #92: Snappa Cappa Red Cap

April 21, 2010 By Jay Brooks

ad-billboard
Wednesday’s ad keeps the week’s accidental theme of strange glances going. It’s a 1958 ad for Carling’s Red Cap beer, “the true Canadian ale” — at least according to the ad. The primary sidewards glance in this ad is looking up at someone looking to have their not-yet-empty glass filled. That’s odd enough, but notice the full glass just to his left (our right). Above that glass is another strange sight. Just what exactly is that out-of-focus man holding on to, and looking up at? A light saber? No, it was nearly twenty years before Star Wars debuted. A RC remote? A red fishing rod? At any rate, that makes two odd looks in one ad, two for the price of one.

58carlingredcap

Filed Under: Art & Beer, Beers Tagged With: Advertising, Canada, History

I Am A Canadian Craft Brewer

April 21, 2010 By Jay Brooks

canada
In an effort to promote Vancouver Beer Week, which is set to take place May 10-16 throughout the Vancouver, Canada area, the organizers have created a wonderful video, I Am A Canadian Craft Brewer.

I am a Canadian Craft Brewer from VancouverCBW on Vimeo.

Filed Under: Breweries, Just For Fun Tagged With: Beer Weeks, Canada, Vancouver, Video

Beer In Ads #89: Labatt 50’s Spirit

April 16, 2010 By Jay Brooks

ad-billboard
Friday’s ad is for a Canadian beer from Labatt’s. Labatt’s 50 Ale debuted in 1950 “to commemorate 50 years of partnership” and until 1979 was their best-selling beer. According to Labatt’s website:

John and Hugh Labatt, grandsons of founder John K. Labatt, launched Labatt 50 in 1950 to commemorate 50 years of partnership. The first light-tasting ale introduced in Canada, Labatt 50 was Canada’s best-selling beer until 1979 when, with the increasing popularity of lagers, it was surpassed by Labatt Blue. Labatt 50 is fermented using a special ale yeast, in use at Labatt since 1933. Specially-selected North American hops and a good balance of dryness, complemented by a fruity taste, provide Labatt 50 with all the distinguishing features of a true ale.

According to the ad copy, it was “Canada’s fastest growing ale because it has Spirit!” I’m not even sure what that means. The artwork looks typical of North American beer ads from the 1950s and so I suspect the ad is from that decade.

labatts50-spirit

Filed Under: Art & Beer, Beers Tagged With: Advertising, Canada, History

Canadian Iceholes

February 11, 2010 By Jay Brooks

canada
If you’re a regular viewer of Comedy Central’s Colbert Report, then you’re probably already aware of his mock feud with Canada over ice time for the U.S. speed skating team, which the show sponsored after the team lost its long-time previous supporter due to the economy. The Colbert Nation stepped up and donated thousands of dollars so the show could become the new sponsor. Colbert has featured the team on the show repeatedly. He also featured a story that the Canadian team was in some way keeping the U.S. team off the practice ice, though I can’t recall the exact details of the dispute. At any rate, in response, Colbert launched the Don’t Be An Ice-Hole campaign and even set up a Facebook page.

ice-hole
Now a Vancouver microbrewery, R&B Brewing, has released a new one-off beer, just in time for the Winter Olympics and playing up the feud. The new beer is Iceholes Celebration Lager.

According to Vancouver’s Scout:

For limited release only, Vancouver’s Local Microbrewery, R&B Brewing Co. introduces Iceholes Celebration Lager in response to the recent “Don’t be an Ice-Hole” campaign against Canada started by Stephen Colbert, of Comedy Central’s Colbert Report. Barry Benson, co-owner of R&B Brewing Co. says “ We are proud syrup-sucking Canadian iceholes. In celebration of our icehole-ish behaviour we have decided to get even rather than get mad. Canadians can wreak their revenge against Stephen Colbert in a truly Canadian way and have a beer.”

R&B Brewing Co. Iceholes Celebration Lager is a medium bodied beer, gold in colour with a spicy aroma. Brewed in the tradition of a European Pilsner, Iceholes Lager has a snappy hop flavour and a clean dry finish creating a truly refreshing beer. Iceholes Celebration Lager will be available in 650ml bottles for a limited time only starting February 2, 2010. Consumers can purchase the specialty beer at independent beer stores and local Vancouver restaurants during the month of February.

To which I can only add, as Stephen Colbert would, U-Ice-A! U-Ice-A! Now that’s great marketing.

iceholes

Filed Under: Beers, Just For Fun Tagged With: Beer Labels, Canada, Humor, Packaging, Vancouver

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