Today is the birthday of living legend Mike “Tasty” McDole, homebrewer extraordinaire, and one time co-host of “The Jamil Show,” or “Can You Brew It?” and a regular still on the “Sunday Show” on The Brewing Network. Tasty would never refer to himself that way, and on Twitter he claims to be simply a “homebrewer and a craft beer enthusiast.” But most of us who know him would, as he also admits, “make [him] out to be much more.” And that is correct, I believe, as Tasty is one of the best. He’s a former Longshot winner, has given talks at the National Homebrew Convention and has won countless awards and has collaborated with numerous commercial breweries on beers. Join me in wishing Tasty a very happy birthday.
Saturday’s ad is for Carlsberg, from the 1910. In this ad, a couple appears to be in their train compartment on their honeymoon. The man’s bag is open on the bed, revealing bottles of Carlsberg Pilsner. They stare lovingly into each other’s eyes, though their minds are most likely on the full glasses of beer they’re clinking together. Now that’s the way to begin a successful marriage.
Between 1951 and 1953, P. Ballantine and Sons Brewing Company, or simply Ballentine Beer, created a series of ads with at least thirteen different writers. They asked each one “How would you put a glass of Ballantine Ale into words?” Each author wrote a page that included reference to their beer, and in most cases not subtly. One of them was C. S. Forester, who’s best known for his .
Today is the birthday of Cecil Louis Troughton Smith (August 27, 1899–April 2, 1966), who wrote under the nom de plume Cecil Scott or “C. S.” Forester. He “was an English novelist known for writing tales of naval warfare such as the 12-book Horatio Hornblower series, depicting a Royal Navy officer during the Napoleonic wars. Two of the Hornblower books, A Ship of the Line and Flying Colours, were jointly awarded the James Tait Black Memorial Prize for fiction in 1938. His other works include The African Queen (1935) and The General (1936).” His Ballantine ad ran in 1952.
His piece for Ballantine was done in the form of a letter reminiscing about first beers he’d tried doing his travels, including Ballantine the first time he came to New York City:
There’s always a first time for everything, and I still remember my first Ballantine Ale.
I had ordered my first “kleines hells” in Munich, my first Bock in Paris. As a rather bewildered young man in New York, I did a two-hour sight-seeing tour before being shipped to Hollywood, and in the half-hour before my train was to go, I had my first Ballantine Ale.
So my first recollection of Ballantine is linked with the Port of New York, the Empire State Building, and Grand Central Station. All of them were different from anything that had ever come into my experience — and all of them great.
Even then, I realized that the flavor of Ballantine Ale was unique. I thought it better than any brew I had met in Europe’s most famous beer gardens. I still do.
Today is Fred Bowman’s 72nd birthday. Fred co-founded the Portland Brewing Co., which was bought a few years ago byPyramid Breweries, which in turn was bought by Magic Hat and then again by North American Breweries. Fred continues to be very active in the craft beer community, and has been supportive of the movement since the beginning. A couple of years ago, he dropped by and stayed with us during his drive ’round the country in a van, visiting old friends and family. Join me in wishing Fred a happy birthday.
By the Celebrator booth at OBF, from left, John Harris (head brewer at Full Sail Brewing), Tom Dalldorf, and Fred.
Today in 1907, US Patent 864560 A was issued, an invention of Otto L. R. Ritter, for his “Keg Sprinkling Machine.” There’s no Abstract, although in the description it includes these claims:
This invention relates to sprinkling machines for sprinkling kegs, barrels, bottles, jars and analogous articles.
The invention primarily contemplates a machine provided with a rotatable and disappearing nozzle for applying the cleansing medium, the latter actuating the nozzle when supplied to wash or rinse an article gravity when the cleansing medium supply is cut off, thereby permitting the article to be readily removed after it has been washed or rinsed without in the least damaging the nozzle.
The invention further contemplates a machine provided with a support for the article to be washed or rinsed, said support being capable of rotation upon a vertical axis, and provided-with means for opening a hot or cold cleansing medium supply. The nozzle by its rotation projects the cleansing medium outwardly in all directions, and it is thus rendered more effective in treating a greater surface area of the article cleansed. The movement of the nozzle is rendered easy and Without obstruction when rotated by providing a ball bearing therefor, all of which will be more fully hereinafter set forth.
Friday’s ad is for Carlsberg, from the 1980s. In this ad, a pair of blokes are playing snooker, or billiards, although the six bottles of Carlsberg HOF on the table may make the game a little difficult. The sign in the wall reads “A Good Bulletin,” though I’m pretty sure they’re not talking about me. The text at the bottom says “HOF has the clean fresh pilsner taste.”
Today is Pete Reid’s 53rd birthday. Pete is the publisher of Modern Brewery Age. I first met Pete a number of years ago at a Craft Brewers Conference but finally got to know him much better during a trip to Bavaria a few years back, where the two of us took a side trip to Salzburg to visit the Austrian Trumer Brauerei. Join me in wishing Pete a very happy birthday.
Today in 1941, US Patent 2253883 A was issued, an invention of Valentine Beecher, for his “Beverage Dispensing Display Bar.” There’s no Abstract, although in the description it includes these claims:
The main object of the invention is to provide a beer dispensing system in which a transparent, insulated dispensing riser extends directly from a beer keg in a pre-cooling chamber through a bar or counter provided with transparent windows through which the riser and its contents may be seen at all times.
Another object of the invention is to provide a transparent dispensing riser of the character referred to constructed in the manner of the well known Thermos or vacuum bottle to maintain the temperature of the beer’being dispensed during its passage from kegs in the pre-cooling chamber to a dispensing faucet mounted on the bar or counter, and thereby eliminate the cooling coils, air ducts and ice chambers heretofore used for this purpose.
Today is my good friend Pete Slosberg’s 66th birthday. Pete is, of course, best known for Pete’s Wicked Ales. After that he toyed with the idea of making barbecue but decided instead to make some incredible chocolates and had a small company, Cocoa Pete’s. A few years ago, I traveled to South America with Pete (where we took to calling him “El Pete“), where we both spoke and judged beer at a beer conference/competition in Argentina, the South Beer Cup, and then flew to Brazil to attend a pair of beer dinners Stephen Beaumont was hosting and for a while he was working on Mavericks, a newish line of canned session beers, along with Half Moon Bay Brewing, Pete and his wife Amy are just doing a lot of traveling and looking for the next adventure … or sour beer. Join me wishing Pete a very happy birthday!
This was taken the first time I met Pete, over fifteen years ago at the KQED Beer and Food Festival in San Francisco, when I was more or less still a civilian. It was after I’d written a book on beer, but before I started working as the beer buyer for BevMo.
Pete with his wife Amy and Celebrator publisher Tom Dalldorf at one of Bruce Paton’s beer dinners at the Cathedral Hill Hotel in February 2006.
Martin Boan, who organized and ran the South Beer Cup, with Pete in Buenos Aires.
Today in 1941, US Patent 2253940 A was issued, an invention of Gerald D. Peet, for his “Brew Cooling Equipment.” There’s no Abstract, although in the description it includes these claims:
The present invention is concerned with the art of cooling brew within the original shipping and storage package, by the circulation of cooling fluid through hollow structures in heat conductive relation with the brew contents.
As conducive to a clear understanding of the invention, it is noted that in the practical operation of brew cooling and dispensing systems of a it would be sufficient, however, to keep the contents of the kegs on reserve at ‘a temperature well above dispensing temperature and yet sufficiently cool to prevent deterioration. An arrangement which would impart such lesser degree of refrigeration to the contents of the kegs on reserve would bring about economy in power consumption and in the capacity of the refrigerating installation when it is attempted to direct the cooling fluid through cooling passages of constant area, the desired economy is not readily attainable because it is the magnitude of the cooling conduit area submerged in the brew which primarily determines the temperature to which the brew is cooled, assuming that an adequate supply of refrigeration is available, as it is in practice.
Viewed from the aspect of the keg structure per se, rather than as a system and method of operation, it is noted that the cooling instrumentalities which engage the contents of brew kegs of the internally cooled type require periodic inspection to assure their operative and sanitary condition.
For convenience and economy, it is therefore an important object so to construct and arrange such coolers as to facilitate removal thereof from the keg structures for such inspection and for repair and re-installation or replacement as the case may be, and that without bling or breaking down the kegs.