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Jay R. Brooks on Beer

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Celebrity Beer Gossip

February 8, 2012 By Jay Brooks

dogfish-head-green
I know it’s a good thing when celebrities drink craft beer, because people tend to copy their behavior. So the more celeb’s drinking good beer, the more some people might pick it up, too. But I can’t help but find it a little sad, too. I just don’t find all the minutiae about famous people very interesting. It’s just not my thing, though I have friends and loved ones who feel otherwise, so I do tend to find out about these gossipy items anyway, sometimes whether I want to or not. Case in point, I just learned that actress Charlize Theron served Dogfish Head’s 60 Minute IPA at her house in Los Angeles during the Super Bowl. And that’s great, don’t get me wrong. Charlize Theron was, at one time, on my list of five (married men will know what I’m talking about here) so I’m certainly glad to know she has good taste in beer.

charlize-theron-dogfish-head

The whole thing was captured in nauseating detail in the U.S. Showbiz section of the UK’s Daily Mail in an article titled — believe it or not — We’re in for a Super night: Charlize Theron hardly breaks a sweat as she carries a case of beer to a Super Bowl party. They have five, count ’em five, photos of Theron carrying the beer from her car to the house. The running commentary is hilariously absurd, though I couldn’t help but hear it in my head as if being read by Robin Leach from Lifestyles of the Rich & Famous.

To be fair, I’ve posted a photo of television celebrity Nathan Fillion drinking a Drake’s IPA through a curly straw, that my wife took during an L.A. Browncoats convention a few years ago, but somehow that seems different. Or maybe I’m just fooling myself. What I really wanted to know from the article is why she chose that beer, and how she and her guests enjoyed it. Now that I’d find far more interesting than how she managed to carry it a few feet without breaking a sweat.

Filed Under: Editorial, Just For Fun, News Tagged With: California, Delaware, Los Angeles, Southern California, UK

Football Beer Caddy

February 5, 2012 By Jay Brooks

football
I found this odd little gadget while searching for an image this morning. It’s a Football Beer Caddy, apparently “handcrafted from recycled steel.” The 12-inch tall steel sculture is meant to hold your beer, though I can’t for the life of me understand why you’d do that. After pouring your bottle into a glass — you are doing that, right? — why would you need a caddy for the empty bottle?
FOOTBALL_BEER_HOLDER
According to the website, they’re “handcrafted by American and European artisans using recycled steel and copper that is bent, cut, welded and brushed resulting in original works of art for the perfect unique football gift idea or unusual home accent piece. The moment you hold an H & K metal sculpture, you will appreciate its craftsmanship, quality and value.” Maybe, but if you want your own, $81.99 is what you’ll need to plunk down to get one of these football beer caddies for your very own. Crazy.

Filed Under: Editorial, Just For Fun Tagged With: Beer Accesories, Gifts, Humor

A Mea Culpa: Hoodwinked By Propaganda

February 4, 2012 By Jay Brooks

snake-oil-salesman
On Thursday I posted what I though was a fun little piece with some interesting statistics about how much is consumed on Super Bowl Sunday. In The Super Bowl: By The Numbers, I selected a few of the fun statistics that had been posted a few years earlier in a post on the blog Tree Hugger. Because it was “just for fun,” I didn’t question their statistics or look to see where they came from.

But it looks like I should have, as a few trustworthy commenters have pointed out that one of those factoids doesn’t make sense. The statistic in question? That Americans drink 325.5 million Gallons of beer on Super Sunday. As was pointed out, that math doesn’t really stand up to scrutiny. As Jess put it: “Doesn’t that equal over ten 12 oz. bottles of beer for every man, woman and child in the country? Or if only the 151 million watching the game are drinking, close to a case of beer for every viewer. And, at over 10 million barrels, 5% of all the beer sold in the US all year long is consumed in one day?” So what’s going on?

The estimated population of America in January 2010, when this number was first published was an estimated 308.4 million people. Today, according to the Census Bureau’s Population Clock we’re closing in on 313 million.

325.5 million gallons is roughly 41,664,000,000 ounces, or 3,472,000,000 12-oz. bottles (that’s nearly 3.5 billion bottles) or 2,604,000,000 pint glasses (2.6 billion pints). So assuming the 2010 population, that means each man, woman and child would have to drink 11.258 bottles of beer during the Super Bowl to make that math work. In pints, it would amount to 8.44 pints per person.

But, of course, kids aren’t drinking so let’s take them out of the equation. The census bureau states that in 2010 there were 234,564,000 adults in America (which, you have to laugh, is 18-year olds and above). Since apart from being allowed to drink alcohol, U.S. citizens are considered adults at age 18, I don’t have any statistics for 21 and above. But alright, let’s use that figure; after all the neo-prohibitionists keep claiming our youth are a bunch of drunks anyway. Assuming the 234.5 million figure, each adult would have to drink nearly 15 bottles of beer each or just over 11 pints.

And despite evil alcohol advertising, not every adult chooses to drink alcohol. But how many? That’s trickier. CBS reported in 2010 that 60% of American drink alcohol while a Rasmussen Report in November 2010 found that 29% said they never drink alcohol, meaning 71% do. Additional studies report findings that range widely, so it’s pretty hard to pin down an exact number. So for our purposes let’s examine 60% and 70%. 60% of 234.5 million is 140,736,000 and 70% is 164,194,800. So depending on whose number you accept adult American drinkers had 24.7 bottles (just over a case) or 21.2 bottles (a few bottles shy of a case). For 16-oz. servings, it’s between 18.5 and almost 16 pints. Even drilled down that far, that’s some Brobdingnagian drinking on the part of every American for the Super Bowl.

So from just about every angle, that 325.5 million gallons of beer on one day factoid appears to be a complete fantasy. It doesn’t seem physically possible that Americans could consume that much, even if they were so inclined. So who’s the Snake Oil Salesman selling that lie?

snake-oil-salesman

To Tree Hugger’s credit, they did include links at the bottom of their original post under the headline References, where the links take you to the sources they used. They’re a bit of a mishmash, and I had to essentially look at each one to sort it out, but eventually I found the source of the beer figure. Regular readers will not be surprised to learn that it came from Alcohol Justice, back in the day when they were still called the Marin Institute. As soon as I saw that name, I knew it was probably them. When you click on the link, you can download the 2010 “Fact” Sheet from their ridiculous “Free the Bowl” campaign. And there on page 4 is “Americans consume more than 325.5 million gallons of beer during the Super Bowl.” While many of the factoids there are footnoted with the source, this one, of course, is not. So where did they get it? I have to assume they just made it up, since it’s so absurd a figure.

I’m constantly amazed that an organization that claims to hold the alcohol industry “accountable” for what it calls lies and exaggerations, can be so utterly lacking in its own truthiness. Because that number simply can’t be true, and they can’t possibly be unaware that it’s not true. If you’re insisting that others be truthful, I’d think at the very least that you should apply that same standard to yourself. At the very least, it’s hypocritical.

And that’s also why it’s so insidious. They make up a number, put out a press release, which is then picked up and disseminated uncritically by someone either unfamiliar or unaware of their agenda. Who knows how many other news organizations, websites, blogs, etc. cited that statistic. And each one of them, like Tree Hugger, has the potential to spread it again, without the original source. Even though they cited it, however vaguely, most people wouldn’t even notice or question it. Many probably passed it along without even citing where it came from, and in short order it’s out there and people believe it. So that’s my mea culpa. I was hoodwinked by the propaganda. I should have looked at that number more closely, and the source of it, as well. I was just trying to have a bit of fun with the Super Bowl. Serves me right, I guess. So now you know.

Filed Under: Editorial, Just For Fun Tagged With: Anti-Alcohol, Prohibitionists, Statistics

State Alcohol Administrators Slam Alcohol Justice

January 27, 2012 By Jay Brooks

ncsla
You probably knew that each state has some form of an ABC, an alcohol control organization that after Prohibition was created to administer their state’s laws regarding alcohol. Not surprisingly, they also have an organization where the professionals in these state organizations can get together and share information, how they do things, and generally learn from and help one another be better at their jobs. It’s called the National Conference of State Liquor Administrators, or NCSLA. Their stated purpose is:

The purposes of the Association shall be to promote the enactment of the most effective and equitable types of state alcoholic beverage control laws; to devise and promote the use of methods which provide the best enforcement of the particular alcoholic beverage control laws in each state; to work for the adoption of uniform laws insofar as they may be practicable; to promote harmony with the federal government in its administration of the Federal Alcohol Administration Act; and to strive for harmony in the administration of the alcoholic beverage control laws among the several states.

They have an annual convention where they get together, along with other events throughout the year. Also, in addition to the obvious members, it’s also open to distributors, suppliers, retailers, law firms, health organizations and anyone else with an interest in the administration of alcohol at the state and federal level.

Well. Earlier this week, Alcohol Justice posted a press release entitled Big Alcohol Dominates Alcohol Regulator Meeting, which touted an article in the new edition of the journal Addiction that they claim “Documents Unhealthy Influence of Alcohol Industry over State Regulators.” Not surprisingly, the author of the article, Sarah M. Mart, is the Director of Research for Alcohol Justice. So they created the propaganda, then promote it is as if it’s news and/or impartial information and it’s not surprising that it just happens to support their agenda. Is the concept of a self-fulfilling prophecy lost on them?

In this case, the article, Top priorities for alcohol regulators in the United States: protecting public health or the alcohol industry?, purports to examine the “NCSLA Annual Meeting [that] took place 20–24 June 2010 in New Orleans, Louisiana.” Smart claims as a “finding” that “[m]ore than two-thirds (72.2%) of the 187 conference attendees were from alcohol producers, importers, wholesalers, retailers or their attorneys. Nearly two-thirds (65.0%) of the 40 panelists were from the alcohol industry. The author of this paper was the only attendee, and the only panelist, representing public health policy.”

In the press release, Alcohol Justice spins it this way.

In a peer-reviewed article in the February 2012 issue of Addiction, Sarah Mart, director of research at Alcohol Justice, has documented the alcohol industry’s excessive involvement in a 2010 annual conference of state liquor administrators.

“With alcohol use being the third leading preventable cause of death in the U.S, you would think state regulator meetings would focus on the most effective and cost-effective ways to reduce alcohol-related harm,” stated Mart. “But this event was really about the industry’s agenda.”

Mart’s article details her experience at the annual National Conference of State Liquor Administrators (NCSLA), which took place in June 2010. More than two-thirds (72%) of the 187 meeting attendees, and 65% of the panelists, were from the alcohol industry. The rest represented state alcohol control systems and federal government agencies. Mart was the only participant representing public health policy.

“The NCSLA is dominated by the global companies that produce, import, distribute and sell alcohol,” said Mart. “Not surprisingly, the Association’s liquor control agenda lacks public health considerations.”

On average, 79,000 deaths annually are attributed to alcohol consumption. In 2005, there were over 1.6 million hospitalizations and 4 million emergency room visits for alcohol-related causes. Alcohol-related costs to state budgets are staggering, yet this trade organization of state regulators, which could play an important role in reducing the harm, has no stated position supporting public health.

“Big Alcohol panelists actually sent regulators a warning message: Be industry-friendly. Don’t rock the boat of commerce with public health concerns, or your job may be on the line,” reported Mart. “The Federal officials that were present also spoke about supporting the industry, instead of protecting public safety. That was a disappointment.”

Sounds bad, right? Well, the NCSLA sees it a different way. They’ve now responded with their own press release telling the other side of this story.

NCSLA, The Inclusive Crucible Of Alcohol Policy Issues, Dismayed By Inaccuracies Of “Sour Grapes”

When requested to comment on the recent press release from an entity named “Alcohol Justice”(formerly known as The Marin Institute), NCSLA President William A. Kelley, Jr. today said,

“The National Conference of State Liquor Administrators (“NCSLA”) has for decades been the only organization of the 50 states with the sole clear, transparent and inclusive purpose of effectively controlling alcoholic beverages. That purpose cannot be effective without input from all interested parties. Indeed since this Nation was founded, the fundamental principle of American government has been to make decisions with the consent of the governed. That requires substantive communication with and consideration of the concerns and competing interests of those who would be subject to regulatory action by the federal and state government. This is the hallmark of a real democracy.

The NCSLA is dismayed at the conduct of any organization which has chosen to re-brand itself and seeks to create relevance for its new brand by pandering for headlines, while taking no real, affirmative action to support and defend the federal and state beverage alcohol regulators in the executive, judicial and legislative branches of state and federal government. These federal and state regulators stand alone as they fulfill their lawful obligations to strike a balance between the protection of the common good and the service of the public demand for the different sorts of alcoholic beverages made available by this legitimate, responsible industry.

The agenda of self-promotion by “Alcohol Justice” is obvious and unavailing. The telling fact is that the now re-branded entity formerly known Marin Institute has repeatedly chosen not to become a member of the NCSLA despite the numerous invitations that have been extended to them and the years of courtesies from the NCSLA they have enjoyed in the form of expense-paid attendance at NCSLA conferences and participation on NCSLA panels. It is equally telling that this statement comes when further special treatment has been denied this re-branded entity while at the same time it was directly invited and encouraged to join the NCSLA, take a seat at the proverbial table, but on the same terms as those long met by other public health and public advocacy groups. It is disheartening when any entity with substantial financial resources, yet without the economic hardships endured for years by state beverage alcohol regulators, appears content to do nothing.

The silence of this re-branded entity is deafening in the national dialogue that continues as Congress, The President of the United States, the people of the state of Washington and the representatives of the people in all the 50 states grapple with the modern issues of beverage alcohol control. This struggle is the American legacy of that failed experiment named “Prohibition.”

I look forward to the honor of leading the NCSLA when it convenes in Washington D.C. to continue its efforts in fostering principles and techniques of balanced alcoholic beverages control. Unfortunately it appears that this re-branded entity chooses to continue to sit on the sidelines in its complacency, fermenting in its sour grapes. Perhaps sometime soon the reality will be recognized that much is expected from those who are given much.”

Nicely said, Mr. Kelley. Nicely said.

Filed Under: Editorial, News, Politics & Law Tagged With: Anti-Alcohol, Law, Press Release, Prohibitionists, State Agencies

Big Changes At A-B InBev

January 23, 2012 By Jay Brooks

ab-inbev
Wow, there’s a lot going over at Anheuser-Busch InBev, and besides the slip in sales of their core brands. Last week, rumors abounded that ABI was planning to roll out some version of 100% Share of Mind, which had been the “unofficial” policy until a few years ago, when it became unworkable. I wrote about it four years ago as it started to wane in Losing Their Share of Mind, and you can get the history and background of the policy there, assuming you’re unfamiliar with it. In a nutshell, A-B insisted that their distributors focus ONLY on A-B and A-B-related brands, and there were ways they had for dealing with those distributors that didn’t toe the line. And it worked well enough while A-B brands were selling well, but when they began to slip, it became harder to enforce and harder for distributors to remain profitable without taking on non-A-B brands, especially craft brands.

According to Beer Business Daily, ABI “is again turning up the leverage with Sales Opportunity Teams starting next week.” Apparently “Sales Opportunity Teams” (SOT) is the new buzzword for it this time around. They continued:

The SOTs, which A-B chief Dave Peacock has repeatedly said are not punitive in nature, will certainly be uncomfortable for distributors with growing competing brands in the house, as they try to explain this or that competing display or tap handle on the floor.

It’s got to be even harder this time, with craft beer riding a wave, with great growth, higher rings and consequently more profits. Sell less, make more. Hard to walk away from that, but of course having the best-selling brands is also pretty attractive, too. So what’s a distributor to do?

Today, the other shoe dropped, as Anheuser-Busch President Dave Peacock — and the last of the pre-InBev top executives — resigned effective today. According to ProBrewer

Peacock was one of the few remaining high-level holdovers who had stayed with the company after it was acquired in 2008 by InBev. He was only one of two non-Busch family members to hold the title of CEO.

Peacock is well liked by wholesalers and is known as reasonable, fair and an advocate for the second tier. The latest pressure on wholesalers by InBevAB may certainly have prompted Peacocks departure.

Peacock began his career at A-B in 1992 and was promoted to president in 2008 in the wake of the acquisition after serving as VP-marketing since late 2007. Many U.S. executives departed after the InBev takeover, but Peacock was handpicked by the new owners to lead the U.S. operation.

Harry Schuhmacher, in his Beer Business Daily, broke the news this morning, calling it “a watershed moment in the history of A-B since its acquisition by InBev.”

Coincidence? Hard to imagine the two developments are completely unrelated, especially since Beer Business Daily, presumably working from a press release, states he’s leaving “to spend more time with his family and pursue other business interests.” I’m always more than a little suspicious when that’s the official reason for leaving, as it so often is in circumstances like this one.

Peacock is succeeded by Luiz Fernando Edmond, who until today was the Zone President of North America. Oh, and Bud Light Platinum is coming soon, in the cobalt blue bottle, and should be on store shelves as early as this week. They’re calling it a “game changer,” but I tend to think these other two developments will change the beer landscape far more than a Bud Light line extension.

bud-light-platinum-sixer

Filed Under: Breweries, Editorial, News Tagged With: Anheuser-Busch InBev, Big Brewers, Business

Loving the White Rabbit

January 19, 2012 By Jay Brooks

rabbit-fingers
We all know good labels, packaging and artwork can help a beer sell. I may not like that a mediocre beer might sell better than a great one if it has more eye-catching artwork, but it happens all the time. It was especially true in the early days of craft beer when many people who were passionate about the beer they were making believed that was enough. They thought all they had to do was make great beer, and people would buy it. And so a lot of good breweries failed for no better reason than they weren’t good businesspeople, as well as good brewers. These days, as we close in on the 2,000th American brewery, most brewers now understand they have to do something to get noticed on the shelf. Good beer in the bottle or can will undoubtedly keep people buying your beer, but you have to get them to try it first. And so most at least try to be clever, artistic or interesting with their packaging. If they have the means, they hire inventive, capable people and agencies to help them.

As an unabashed art lover, a great label or package will impress me. As I’ve said, the beer inside ultimately has to deliver, but great art is an all but necessary first step. That said, I recently came across some of the most impressive new art for a beer I’ve seen in a long time. It’s for an Australian beer I’d never heard of, which makes sense since it’s brand new. It’s a new, separate brewery launched by the Melbourne brewery Little Creatures. It’s located in Healesville in the Yarra Valley, in Victoria, which is in the southeast corner of the continent of Australia. Victoria is the smallest Australian state and Melbourne is its capital.

The name of the brewery is the White Rabbit Brewery. (Note: their website was up and running yeasterday, but today is not.) The Facebook page, however, is working. The design for the beer that a design agency, BrainCells, came up with is just brilliant. This was their mission:

Little Creatures Brewing in 2009 commissioned the White Rabbit Brewery in the Yarra Valley Victoria. The new initiative is focused on delivering a unique dark ale using traditional European open fermenters that bring mysterious wild yeast character into play. brainCELLS was asked to develop the brand look and feel representative of the product, the region, and the eccentricity of the process.

whiterabbit03

I may be biased, I love rabbits. Always have. I’ve owned a few as pets over my lifetime. And it also doesn’t hurt that I love the works of Lewis Carroll, have a daughter named “Alice,” and my son’s first stuffed animal was a white bunny named “bunny” I bought him his first week (and which is still his favorite). Truth be told, my first stuffed animal when I was a kid was also a rabbit, but it had a much more embarrassing name, one that no amount of beer will ever ply from my lips.

Still, it’s such a beautiful scene, with the white rabbit jumping through the hop forest. It looks great on the six-pack carrier and the bottle, as well. If you look closely, you can see the rabbit is in a different spot on the bottle than the side of the sixer.

whiterabbit01

And below is the packaging for the white ale, which is ironically a night setting, while the dark ale is a daytime scene.

whiterabbit07

Even the glassware is cool, using a clever, and simple, two-fingered rabbit hand as a logo. It’s one that’s immediately recognizable.

whiterabbit08

I sure hope they paid as much attention to the beer as the design for the packaging. If the beer is even half as good as the artwork, it should be terrific beer. If anyone in Australia wants to send me some of the beer, or can tell me how to get some, I would be a very happy camper. I am loving the White Rabbit.

Filed Under: Art & Beer, Beers, Breweries, Editorial, Just For Fun Tagged With: Australia, Beer Labels

Paper or Plastic & Beer

January 18, 2012 By Jay Brooks

paper-or-plastic
Here’s an odd little story from Virginia, sent in by an alert reader (thanks Jeff). In many places, there’s a growing debate about plastic bags, paper bags or no bags at the grocery store. In Virginia, there currently is no law regarding them, but that hasn’t stopped stores all along the southeastern coast of Virginia — an area known as Hampton Roads — from insisting that customers get a plastic bag, if they’re buying beer, that is. It’s not the law, of course, as confirmed by Kathleen Shaw, a spokeswoman for the state Department of Alcoholic Beverage Control.

According to a story in the local Daily Press, apparently “[c]ashiers are either erroneously told by their employer that Virginia requires them to bag alcohol or they mistakenly equate store policy to state law. Either way, beer is bagged at nearly every supermarket and convenience store in Hampton Roads.” As the article, entitled The ABCs of plastic bags and beer shopping in Virginia, points out, in many places outside the area, stores are actually prohibited from using plastic bags, while still others champion their use.

But whether you think plastic, paper or your own bag is the way to go at the grocery store, that’s not what caught my eye. It’s the notion that it’s “beer” that has to be covered before it leaves the store. As for why that might be the case, multiple 7-11 franchise owner Raj Gupta, had this to say: “it’s convenient for the customer [and] it deters customers from drinking alcohol in the store parking lot.” Uh-huh. Whether it’s more “convenient” is debatable, and a bit beside the point if it’s mandatory at all of his stores. And as for deterring customers from ripping open the thin plastic bag and starting to drink in the parking lot, I can’t believe placing the six-pack into a bag is really going to do much good. Gupta certainly doesn’t care about the environment, as he also states. “If they don’t want the bag, they can throw it out in the trash can when they leave the store.” And then start drinking it, one presumes, which is what he was claiming the bag prevented.

But since those reasons are as flimsy as the plastic the bags are made out of, it seems more likely it’s his third reason why “he requires cashiers to bag six-packs, bottles of wine, and single cans and bottles of alcohol.” And it’s a doozy. “[I]t prevents minors from seeing people carrying alcohol.” Holy crime wave, Batman, thank goodness Gupta’s on the scene. We wouldn’t want the little kiddies “seeing people carrying alcohol.” Goodness knows what untold harm that might cause. He doesn’t mind selling alcohol, but he doesn’t want children seeing it. If parents bring their children into his stores, do employees have to cover the kid’s eyes? Or is alcohol on a shelf safe; it’s only dangerous when an adult is carrying it? Or when it’s outside the sanctuary of the store.

Yes, I’m making fun of him, but only because he deserves it. Yes, he’s free to run his stores any way he sees fit, just as anyone is free to not shop at any of his stores. But it points out a deeper issue, which is that he has some weird, unhealthy issues with alcohol. They’re obviously deep enough that he believes that children seeing adults carrying alcohol is such a problem that he’d make it his “company policy” to avoid it happening. As I pointed out, not enough of an issue that he’d voluntarily stop selling alcohol, but still. Why that might be, I can’t fathom, but I’m curious enough to want to know. It has to have something to with the way alcohol is demonized by certain factions of our society. It has to have something to do with our society only hearing one side of the story, with neo-prohibitionist groups spreading their biased propaganda, and doing everything in their power to prevent anyone else from having their say, telling the opposite side of that tale. How else to explain a businessman who sells alcohol believing it’s in his best interests to make sure that children don’t get the idea that people buy alcohol. What possible benefit could he derive from that “company policy?” Frankly, I’m stumped. I can’t think of one reason that’s not fanatical, based on erroneous information or just plain looney.

Filed Under: Beers, Editorial, News, Politics & Law Tagged With: Anti-Alcohol, Business, Virginia

Climate Change In Terms Of Beer Temperature

January 16, 2012 By Jay Brooks

global-warming
This is fairly clever. A blog dedicated to chronicling the science surrounding climate change, Real Climate, posted a chart comparing the chronology of climate change from 1960 through the year 2100. It was originally created by Artist As Citizen, which is described as “a collaborative, student-driven blend of art and journalism. The infographic is called Risks and Impacts of Increasing Beer Temperature.

beer-climate-change
You can view the full size version of the image here.

I’m not sure about that tagline. “If we can pay as much attention to the Earth as we do to our beer, we probably wouldn’t need to worry about global warming.” I’m pretty sure we can do both fairly easily. And it’s not as if beer drinking is what’s distracting us from addressing global warming.

Still it’s interesting to see climate change described in terms of the serving temperature of beer. Below are the 8 stages of global warming split in two so they can bee seen a little larger, and consequently so the text is more readable, too.

1960—2020

beer-climate-change-left

2040—2100

beer-climate-change-right

Filed Under: Beers, Editorial, News, Related Pleasures Tagged With: Science

Danny Williams Needs Your Help

January 13, 2012 By Jay Brooks

ba
If you’re in the brewing industry, and especially if you’ve entered your beers in the Great American Beer Festival and/or the World Beer Cup, then you no doubt know Danny Williams. He’s worked with the Brewers Association at GABF for a number of years, and since 2001 has been in charge of the beer for competition judging. It’s his job to see that it arrives, is maintained under the proper conditions, and eventually makes it into the hands of the judges. Last year there were 3,930 beers judged at GABF. So it’s quite a task.

Danny Williams and a friend
Danny Williams and Lindsay Husted, also from the Brewers Association, at the World Beer Cup dinner in Chicago two years ago.

Unfortunately, Danny cannot work these days. He’s recently been diagnosed with cancer, and has cancerous legions all over his stomach and pancreas, which tragically is a type of cancer that typically has a very low survival rate. The pain he’s enduring is so great that he is simply unable to work, and he’s chosen not to attempt to treat it since the prognosis is so bleak and recovery unlikely. Danny’s decided instead to enjoy what time is left to him with his friends and family as best he can.

Danny is only 52 and has two grown kids from his first marriage. He also has an 8-year old son, Fletcher, from his most recent. As you might expect, not being able to work, having mouths to feed, and medical bills to pay, has left him in dire financial straits. At the moment, he is in danger of losing his home and the infamous “beer mine” — a former gold mine, sadly with no more riches — where he ages his beer collection. It’s even been mentioned in the New York Times. His friends and family are trying their best to make sure he can stay in his home during his remaining months and, if possible, that it can stay in his family after he’s gone. I can’t stress enough how precarious his situation really is.

His good friend, Ben Spencer — who’s the head brewer at Magnolia in San Francisco — recently went to Colorado to spend some time with Danny. Talking with Ben, I think it was rough on him seeing his friend in such a difficult situation. It’s hard for a lot of people to deal with such tragedy. I know. I went through something very similar with my own mother when I was in my early twenties. Ben reflected on seeing Danny last week and asks that you help out his friend, and your friend, as best you’re able.

Danny is a great man, and an amazing advocate of the craft brewing movement. He has affected all of us in many ways. I understand that times are tough, but please help my brother out. He needs us now.

Please donate what you can to help Danny. If you’re a brewery or other business and want to make a more substantial donation, there is a fund set up at First Bank in Boulder, Colorado under the name the “Danny Williams Fund.” Contact me or Ben Spencer for the account number and routing information. Or just post a comment below and one of us will send you the information.

To make a smaller, or really any amount, donation, we’ve set up a simple PayPal donation that’s very easy to use. Just click on the button below, fill in any amount you wish and follow the on screen instructions. Thank you.

paypal_donate_button

Below are some photos of Danny enjoying life, which is how he should be remembered.

slofn08-04
Tom Nickel (owner of O’Brien’s in San Diego), Nancy Johnson, Director of GABF and Danny at Slow Food Nation 2008 in San Francisco.

Danny-Gold-Mine
Danny in the former goldmine beer cellar.

Dannys-Angels
Danny’s Angels, after a BA event.

Be an angel, too. Please donate generously to make Danny’s remaining time as comfortable, enjoyable and stress-free as possible; and help secure a future for his family after he’s gone.

donate

Also, while I don’t usually condone plagiarism, this is a special circumstance. If you write a blog or website, feel free to take any or all of this content, text, links and photos, to help spread the word to help out Danny. The more people we can reach, the more we can help. Thanks.

Filed Under: Beers, Editorial, Events, News Tagged With: Brewers Association, Charity, Colorado

Wisconsin Homebrewing Under Fire

January 12, 2012 By Jay Brooks

wisconsin
If you’re a homebrewer in Wisconsin, be careful not to leave the house with your beer. When they call it home brew, they really mean it. Apparently there’s a growing strict interpretation of the state’s laws regarding homebrewing — similar to what went down in Oregon recently — that could prevent homebrewers from taking their beer to competitions and homewbrew club meetings, or indeed just sharing it with friends. I first heard about it from Jason Heindel, the President of the Beer Barons of Milwaukee Cooperative, a local beer enthusiast and homebrew club. He’s written up a nice overview of what’s going on, which you can read below, modified slightly by me for the web:

“As some of you may be aware, there have been some developments in the past year with how the WI Department of Revenue interprets the current State Statues relative to homebrewing. The current statutes can be found here. If you take a strict interpretation of those statues, the only place one can make or enjoy your own home brewed beer is at your home or farm. This means you could not legally brew a beer and hand it over your fence to your neighbor. The Wisconsin statues are outdated and not conforming with the overall Federal statutes regarding homebrewing. One of the highlights of the Federal Statute is the following section:

§ 25.206 Removal of beer.

Beer made under §25.205 may be removed from the premises where made for personal or family use including use at organized affairs, exhibitions or competitions such as homemaker’s contests, tastings or judging. Beer removed under this section may not be sold or offered for sale.

All of those activities are not allowed by Wisconsin statute. So the State Fair beer and wine competitions would not be allowed, tastings and homebrew club meetings would also not be allowed.

A group was formed earlier this year to address these problems. The AHA formed the Wisconsin Homebrewer’s Alliance. The group was comprised of a member from as many homebrew clubs as we could find contacts for, homebrew shop owners, etc. This group has worked to introduce legislation to the Wisconsin Senate to correct these deficiencies. We have been asked to voice our support to our State Senators and Assembly members in support of this legislation. Take a look at the proposed legislation.

Now is the time for all Wisconsin Homebrewer’s to take action and ask for your representative’s to support this bill. Below is an except from an email to the Wisconsin Homebrewer’s Alliance from 1/5/2012:

‘Sen. Ellis’s office and a “Dear Colleague’ letter is going out within minutes asking for co-sponsorship of our legislation. The co-sponsorship period is for 2 weeks starting from today. So, now is the time for all of our memberss to contact their respective Clubs to get them to contact both of their legislators. The most sponsors that we can get the better. The legislation is LRB 3101 The Ellis/Kaufert legislation. We can also contact breweries, distributors, homebrew shops, etc.

Dan Grady, who’s spearheading the legislation, did give Heindel some words of warning. ‘Time is running short. The January floor period is taken up already leaving only February and March. The legislature is going to shut ASAP due to the recalls.'”

Wow, that’s not good. If you live in Wisconsin and want to see homebrewing continue to flourish, find your local legislators and contact them immediately.

Filed Under: Beers, Editorial, News, Politics & Law Tagged With: Homebrewing, Law, Wisconsin

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