Brookston Beer Bulletin

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Open It! Today, Tomorrow Or Sunday

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open-bottle-cap
Here’s a gentle remainder that Open IT! Weekend begins today and runs through this Sunday, so get cracking … those bottles open.

The brainchild of UK beer writer Mark Dredge, who writes at Pencil and Spoon, he’s designated the first weekend in December — the 3rd through the 5th — as “Open It!” weekend. What that means is it’s time for you — and me — to open some of those special bottles we’ve been saving for … a special occasion that never comes. Instead, let’s open them now and, in the spirit of the holidays, start sharing.

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Here’s how he put it a few weeks ago, in his initial post, Announcing Open It:

So here’s the idea: let’s create a special occasion. Let’s call this special occasion Open It! and let’s drink the good beers. Let’s find a bottle from the depth of the cellar and open it, drink it and then tell others about it (in blogs, blog comments or twitter or facebook).

Open it alone or open it with others; hold an Open It! party or take it to the pub to see what people think. Most importantly, get that bottle open and drink the thing and then tell everyone about it.

Open It! over the first weekend in December — Friday 3rd to Sunday 5th — and then blog about it in the week after. Use the #openit hashtag on twitter while you are drinking it and like the facebook group. It’s just about opening something special and enjoying it.

Doesn’t that sound like fun? The key, I think, is letting everybody know what you opened. That should be the best part, our collective stash. So just open it! Today, tomorrow or Sunday. Yum!

Mutineer Magazine’s Holiday Comedy Festival In Wine (& Beer) Country

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This should be a fun — and funny — event. Mutineer Magazine is hosting a comedy event to benefit A Child’s Right, an organization with a mission to ensure children have access to safe drinking water. The Mutineer Magazine Holiday Comedy Festival will take place at the Jacuzzi Family Vineyards in Sonoma on December 11, beginning at 7:00 p.m. In addition to Jacuzzi wine, tequila from sponsor Don Roberto and beer from Lagunitas and Firestone Walker will also be served.

The evening of stand-up comedy will include comedians Ben Morrison (host), Bryan Callen (co-headliner), Natasha Leggero (co-headliner), Ben Gleib, Greg Wilson, and Daryl Wright. In addition, the winner of a Laugh Factory contest is scheduled to appear. Also special guest Jonathan Goldsmith will appear. He’s the Dos Equis spokesperson for the “The World’s Most Interesting Man” advertising campaign. You can read more about each performer at the Mutineer event website.

Tickets are only $35 and can be purchased online.

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From the press release:

RARE LAUGHS, SPECTACULAR BEVERAGES

Performing against this fantastical blue backdrop (blue for water relief, naturally!)? An all-star lineup of standup comedians and special guests, no shortage of Hollywood-style glamour (think paparazzi-style photogs on the blue carpet) and outstanding libations from some of the finest names in beverage. It’s all in line with the publication’s rep for pushing boundaries and exceeding expectations where drinks and lifestyle experiences collide, and looks to be one of the wildest nights wine country will see this side of 2011. Los Angeles-based funnyman and festival host Ben Morrison – known as well for being Ashton Kutcher’s right-hand man on the hit MTV show “Punk’d” as for his prolific appetite for Single Malt Scotch – says, “It’s a totally rare opportunity to see this caliber of comedic talent all under one roof, in one night outside of Hollywood.”

Even better: it’s for a good cause.

LAUGHS TO BENEFIT WATER RELIEF

The festival is an ebullient catalyst for Mutineer’s 2011 trek to Nepal, where magazine staff, select “cultural influencers” and beverage industry reps will install five water filtration systems on behalf of relief organization A Child’s Right. The systems will provide clean drinking water to 25,000 children for ten years. To bring the full impact of the outreach home to readers, magazine editors will blog about the trip along the way and report on the endeavor with significant coverage in the May 2011 issue. Kropf sees it this way: “There’s nothing funny about the need for clean water. But bringing top comedic talent – and lots of laughter – to wine country to raise funds for water relief among at-risk kids? Priceless.”

FUNNY, SEXY & BLUE ALL OVER

Officially on the program roster: Cocktails by presenting sponsor Don Roberto Tequila and other select purveyors in the beverage tent, festive surprise guests, base-thumping holiday soul and funk beats, and lots of laughs. As for the show itself, the endlessly funny Natasha Leggero (as seen in NBC’s “Last Comic Standing,” Comedy Central’s “Reno 911” and “Ugly Americans”) and Bryan Callen (“MadTV” and “The Hangover”) are set to co-headline an elite group of seven Hollywood humorists, all of whom have pledged to share with guests their most amusing insights into the theme of thirst. One of the comedians for the evening will be a wild-card performer selected at a Mutineer-sponsored search contest at LA’s Laugh Factory November 18, 2010, and a special appearance will be made at the festival by Jonathan Goldsmith, who famously portrays “The Most Interesting Man In the World” in Dos Equis’ advertisements.

A CHARITABLE GIFT EVERY HIP HOLIDAY REVELER CAN EMBRACE!

Best part of all? Festival guests will know that they’re laughing and sipping in the name of charitable water relief. And thanks to the show’s top-shelf talent, delicious drinks, eye-popping blue décor and insanely affordable ticket price — Mutineer tagged entry at a rightly reasonable $35 to make the show as millennial-accessible as possible — it looks as though everyone gets to have the last laugh come December 11. Cheers to that.

A Chanukah Whassup

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With Chanukah a.k.a. Hanukkah beginning this evening at sundown, I thought I’d share this gem, a spoof of the popular Budweiser Whassup spots from a few years ago, though they were actually called “True,” at least internally. The original is below in case you want to remind yourself what they’re spoofing. L’Chiam.

A Jewish Whassup

The Original Whassup — a.k.a. “True”

Bruce Nichols Passes Away

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I just heard a few minutes ago the sad news that Bruce Nichols passed away from leukemia. Bruce was one of the founders of Philly Beer Week and launched the annual The Book & The Cook event nearly two decades ago at the University of Pennsylvania’s Museum of Archeology & Anthropology where Michael Jackson did an amazing beer dinner each year. I last saw Bruce earlier this year during Philly Beer Week in July but, sad to say, we only spoke briefly, each of us on our way to different events. I’d heard he’d been ill but did not know the extent of it. Philadelphia’s beer community lost one of its leading lights today, and I extend my sympathy to Bruce’s family and all my friends in Pennsylvania and beyond who knew Bruce. He will be missed. Join me in drinking a toast tonight to Bruce’s memory.

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Bruce with Don Russell and Tom Peters at the opening of the first Philly Beer Week in 2008.

Tom Peters, owner of Monk’s Cafe, posted the following on his website today:

I lost a good friend today and so did the entire Philadelphia beer community. Bruce Nichols lost his battle with leukemia. Bruce was president of Museum Catering Company and co-founder of Philly Beer Week. Bruce was a voice of reason, always calm and had an innate ability to bring people together.

Bruce, myself and Don Russell organized the first Philly Beer Week with the help of many bars, restaurants, distributors, brewers, etc. Bruce was always a driving force behind the Philly beer movement. He was also adept at keeping us crazy beer people organized and on-point. Philly Beer Week would have never happen without his ideas and positive energy.

Bruce is the person that brought famed beer writer, Michael Jackson, to Philly, way back in 1991. Bruce Nichols hosted Michael at the University of Pennsylvania Museum of Archeology and Anthropology for a “The Book & The Cook” event. That single beer event drew more people than any 10 food events combined. Thus began the real emergence on the Philadelphia beer culture. Bruce & Michael combined for seventeen annual beer events, each more challenging than the previous. Bruce really helped push the boundaries of beer culture in Philadelphia. We are all thankful and grateful to all that Bruce has done for us.

Bruce will be missed by all who were close to him and the beer community has lost a good friend and champion.

I raise a glass to your life. Goodbye, my friend.

And thanks to Jack Curtin for letting me and everybody know.