
Friday’s ad is for Schaefer, from maybe the late 1940s or 50s. The Valentine’s Day ad shows how clear Schaefer is by showing the heart from a deck of playing cards through the glass. And I love that tagline: “Love at first glass.”

By Jay Brooks
By Jay Brooks

Today’s beer video, is part 5 of 6 of television program that appears to have aired on the History Channel. This History of Beer appears to be aimed at mainstream America and contains some good and some less than good information.
By Jay Brooks
By Jay Brooks

Today’s beer video, is part 4 of 6 of television program that appears to have aired on the History Channel. This History of Beer appears to be aimed at mainstream America and contains some good and some less than good information.
By Jay Brooks

Wednesday’s ad is still for Rheingold Beer, this one from 1946, featuring Miss Rheingold from that year, Rita Daigle. Rita is standing at the window, head sticking out, tending to her flower box in the windowsill. She’s got a trowel in one hand and some flowers in the other. She’s going to have to give up one of those in order to make room for her beer.

By Jay Brooks

Today’s beer video, is part 3 of 6 of television program that appears to have aired on the History Channel. This History of Beer appears to be aimed at mainstream America and contains some good and some less than good information.
By Jay Brooks

Tuesday’s ad is another one for the English beer Double Diamond Burton Pale Ale, also from 1954. Part of a series called “Inn-Sign Rhymes,” this one shows the iconic Double Diamond dude toasting a sign for “The George & Dragon” pub. Below the illustration is the rhyme of the series and the tagline “A Double Diamond works wonders.”

By Jay Brooks

Today’s beer video, is part 2 of 6 of television program that appears to have aired on the History Channel. This History of Beer appears to be aimed at mainstream America and contains some good and some less than good information.
By Jay Brooks

Monday’s ad is for the English beer Double Diamond Burton Pale Ale, from 1954. Part of a series called “Inn-Sign Rhymes,” this one shows the iconic Double Diamond dude toasting a sign for “The Robin Hood” pub. Below the illustration is the rhyme of the series and the tagline “A Double Diamond works wonders.”

By Jay Brooks

Today’s beer video, is part 1 of 6 of television program that appears to have aired on the History Channel. This History of Beer appears to be aimed at mainstream America and contains some good and some less than good information.
