Today is the 47th birthday of Jason Petros, who is part of The Brewing Network, and co-host on the Session, host of Dr. Homebrew, plus he inexplicably has a podcast about Disneyland called EarzUp Podcast. He really likes the happiest place on earth. He even has a side business, covears, selling colorful covers for your mouse ears. Oh, and he’s the social media director for the Brewing Network, not to mention an avid homebrewer, of course. Join me in wishing Jason a very happy birthday.
Today is the 65th birthday of Steve Altimari, until recently the founder and brewmaster of High Water Brewing. I first met Steve when he was still brewing for Valley in Stockton, before that went spectacularly south, and we’ve been good friends ever since. When Steve was working on the new brewing company, I even suggested the name and he graciously gave me a few shares in the company as a thank you. Of course, he’s also smart enough to never ask my business advice so I’m hardly involved and can remain in impartial. Though to be fair, the fact that he makes uniformly great beers helps. Join me in wishing Steve a very happy birthday.
Today is the 69th birthday of Gary Fish, founder of Deschutes Brewing in Bend, Oregon. Gary grew up in Northern California wine country, but relocated to Bend to start the brewery in 1987, opening the original brewpub the following year. Since then, they built a production brewery and have gone on to open two additional brewpub locations, one in Bend and one in Portland. As of last year, they were the 5th largest craft brewery and the 11th largest brewery in America. Not bad for a brewery with a Porter as its flagship. Plus, Gary is a great person to discuss politics with, preferably over a beer. Join me in wishing Gary a very happy birthday.
Today is the birthday of John N. Straub (November 6, 1810-November 1891). He was born in Darmstadt, Germany, and emigrated at age 20 to the U.S., in 1830, landing initially in Baltimore, but as soon as he was able moved to Pittsburgh, Pennsylvania. In 1831, he founded the John N. Straub Brewery and became what is believed to be the first lager brewer there. As far as I can tell, he is not related to the Straub Brewery in nearby St. Marys, Pennsylvania, although its founder Peter Straub did work for John N. Straub when he first came to America, before starting his own brewery. The John N. Straub Brewery also had a branch in Allegheny, and in 1899, it became a branch of the Pittsburgh Brewing Co.
This biography by his son is from “100 Years of Brewing:”
This short obituary is from the Brewers Journal:
And this is a short history of the brewery itself, also from “100 Years of Brewing.”
Today is the 60th birthday — The Big 6-O — of Greg Hall, former brewmaster at Goose Island Brewing. Goose Island, of course, made some incredible beers. Founded by Greg’s father John Hall in 1988, Greg became brewmaster a few years later and has been setting high standards ever since, though he left after the family business was acquired by ABI. His new venture is Virtue Cider. Join me in wishing Greg a very happy birthday.
Today is the 46th birthday of Kim Sturdavant. He was born in Eugene, Oregon and got his professional brewing start at Marin Brewing Co. before taking over at Social Kitchen & Brewery in San Francisco in 2011. While there he invented the Brut IPA sub-style, which was a popular type of IPA for a time. He left in 2019 and for a time was brewing at Pacifica Brewery, but more recently he’s joined Admiral Maltings as a Technical Sales Representative. Kim’s a great brewer and a terrific person. Join me in wishing Kim a very happy birthday.
Today is the birthday of William Gustave Jung (November 5, 1886-September 17, 1947). I couldn’t find very much information about Jung, though I believe he was born in Germany. After seeking his fortune in America, he apparently worked at the Silver Creek Brewery, which also became known as the Chas. Hamm Brewing Co. in 1910. Unfortunately, Charles Hamm died of pneumonia while an American soldier in Europe in 1918. Jung, who was a brewmaster, leased the brewery from the Hamm family after Charles Hamm’s death (including making non-alcoholic drinks and soda during prohibition as the Jung Beverage Co.) until 1932, when he bought it from the family, renaming it the William G. Jung Products Co. Brewery, but a few years later shortening that to the Jung Brewing Co. It remained in business until 1958, when it closed for good.
Today is Rob Widmer’s 69th birthday. Rob is, of course, one of the bros in Widmer Brothers. He and his brother Kurt helped found the Oregon Brewers Festival, created the style American Hefeweizen and are one of the few small brewers that have managed to retain their spirit and reputation as they’ve grown much larger. Join me in wishing Rob a very happy birthday.
Today is the 62nd birthday of Alastair Hook, founder and brewmaster of Meantime Brewing, which was one of the first breweries in the UK to make good Non-CAMRA beer. I’m not sure when I first met Alastair, either at GABF or World Beer Cup, or over on his turf, but sometime last decade, and he’s great fun to judge with as the topics he’s interested in are wide-ranging and always interesting. Join me in wishing Alastair a very happy birthday.
Today is the birthday of Alfred “Freddy” Heineken (November 4, 1923-January 3, 2002). “He was the grandson of Gerard Adriaan Heineken, who was the founder of the brewery Heineken” in 1864. Under his management, it became a global company and today one of the largest breweries in the world.
He entered the service of the Heineken company – which by then was no longer owned by the family – on June 1, 1941 and bought back stock several years later, to ensure the family controlled the company again. He created the Heineken Holding that owned 50.005% of Heineken International; he personally held a majority stake in Heineken Holding. By the time of his resignation as chairman of the board in 1989 he had transformed Heineken from a brand that was known chiefly in the Netherlands to a brand that is currently famous worldwide.
Heineken married Lucille Cummins, an American from a Kentucky family of bourbon whiskey distillers. Heineken died unexpectedly from pneumonia on January 3, 2002 at the age of seventy-eight in his home in Noordwijk. The businessman died around 6pm in the presence of his immediate family, including his daughter Charlene de Carvalho-Heineken. Heineken struggled for some time with deteriorating health, in 1999 he suffered a mild stroke but recovered. Shortly before his death he broke his arm in a fall. Heineken was buried at the General Cemetery in Noordwijk. Heineken’s daughter, Charlene de Carvalho-Heineken, inherited his fortune. Heineken was a member of the People’s Party for Freedom and Democracy (VVD).
One dark period of life occurred when he was kidnapped and held for ransom in 1983.
Freddy Heineken and his driver Ab Doderer were kidnapped in 1983 and released on a ransom of 35 million Dutch guilders (about 16 million Euros). The kidnappers Cor van Hout, Willem Holleeder, Jan Boelaard, Frans Meijer, and Martin Erkamps, were eventually caught and served prison terms. Before being extradited, Van Hout and Holleeder stayed for more than three years in France, first on the run, then in prison, and then, awaiting a change of the extradition treaty, under house arrest, and finally in prison again. Meijer escaped and lived in Paraguay for years, until he was discovered by Peter R. de Vries and imprisoned there. In 2003, Meijer halted resisting his extradition to the Netherlands, and was transferred to a Dutch prison to serve the last part of his term.
There have been two films about the incident, one in the Netherlands starring Rutger Hauer, and a more recent one starring Anthony Hopkins, entitled “Kidnapping Mr. Heineken , released in 2015.
Alfred Henry Heineken, who built an Amsterdam brewer into one of the world’s biggest beer companies, died on Thursday at his home in the Dutch coastal town of Noordwijk. He was 78 and died of pneumonia.
Mr. Heineken, who was known as Freddy, created the green bottle that helped Heineken become synonymous with imported beer in the United States. Aided by the company’s marketing, Heineken was the best-selling import in the United States for many years before it was dethroned by Corona of Mexico in 1998.
Born in Amsterdam in 1923, Mr. Heineken began working for his family’s brewing company at the age of 18, during World War II. The company was started in 1863 by his grandfather Gerard Heineken, who persuaded his mother to back him financially by arguing that there would be fewer displays of drunken behavior on the streets if the Dutch were able to drink a good beer instead of gin.
His grandson Freddy would prove himself equally gifted in the art of persuasion, directing Heineken’s advertising and marketing efforts. ”Had I not been a beer brewer I would have become an advertising man,” he once said.
Shortly after the war, he went to New York and walked the streets of Manhattan presenting samples of Heineken to bartenders. His two years in New York changed Mr. Heineken’s life. Not only did he learn about the export market that would make the company one of the three global giants in beer — behind Anheuser-Busch of the United States and neck-to-neck with Interbrew of Belgium — he also found the partner of his life. In 1948, he married Lucille Cummins, the daughter of a whiskey-making family in Kentucky.
In addition to his wife, Mr. Heineken is survived by his daughter, Charlene, and five grandchildren. Family members continue to control Heineken Holding, which owns 50.1 percent of the brewing company, Heineken N.V.
Freddy Heineken began working at the company’s headquarters in Amsterdam in 1951, and set up its advertising department. He made Heineken’s brand color a bright green and oversaw the bottle’s distinctive design, with the red star logo and a black banner bearing the Heineken name. ”I don’t sell beer, I sell warmth” was his motto.
His talents were not limited to sales and marketing. In 1954, he succeeded in regaining the family’s controlling interest in the brewing company, which his father had sold in 1942.
From 1971 to 1989, Mr. Heineken served as chairman of Heineken, setting the company’s long-term strategy nearly single-handedly. Under his leadership, Heineken grew into a global powerhouse.
Heineken, which says it was the first brewer to export to the United States after Prohibition, had particularly strong growth in the American market. In 1960, the company sold a million cases of beer in the United States; 40 years later, the company sold more than 53 million cases, according to Impact, a beverage industry publication.
The company acquired a Dutch rival, Amstel, in 1968, and Murphy’s of Cork, Ireland, a brewer of stout, in 1970. Today, Heineken has 110 breweries in more than 50 countries. Its beer can be found in more than 170 countries.
Mr. Heineken became one of the wealthiest men in Europe and enjoyed near royalty status in the Netherlands.
But his life was turned upside down in November 1983, when he and his chauffeur were kidnapped. The two men were chained to neighboring concrete cells for three weeks before the Dutch police raided a warehouse in Amsterdam and freed them. The rescue came after a ransom, said to be more than $10 million, was paid.
Afterward, Mr. Heineken limited his public appearances and became very protective of his family’s private life. In 1989, he relinquished his control of the brewing company but he continued to play a role in its running right up to his death.
In November, he resigned as chairman of the holding company that owns a majority stake in Heineken N.V. His daughter, Charlene, was supposed to take over some of Mr. Heineken’s responsibilities at a shareholders meeting in April, but will now do so immediately, the company said. His family will retain its majority ownership of the company.
Outside of brewing, Mr. Heineken played an active role in promoting science and the arts. In 1964, in honor of his father, he founded the Dr. H. P. Heineken Foundation, which awards cash prizes for pioneering work in biochemistry and biophysics. In the 1980’s, Mr. Heineken started a second foundation in his own name that awards cash prizes to the sciences and the arts.
