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Jay R. Brooks on Beer

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Historic Cider Birthday: H.P. Bulmer

January 28, 2026 By Jay Brooks

bulmers
Today is the birthday of Henry Percival “H.P.” Bulmer (January 28, 1867-December 2, 1919). He was born in Credenhill, Herefordshire, England. He founded Bulmer’s Cider in 1887, and his brother Fred joined him in the business a year later. “He is said to have taken his mother’s advice to make a career in food or drink, “because neither ever go out of fashion.” The company’s two principal brands are its own Bulmers cider, which is sold worldwide, and Strongbow, which is sold across Europe, the US, Australasia and the Far East. The company is owned by Heineken International. Today, HP Bulmer makes 65% of the five hundred million litres of cider sold annually in the United Kingdom and the bulk of the UK’s cider exports. The firm’s primary competitor is the Irish C&C Group and its Magners brand (which holds the licence to the Bulmers name within the Republic of Ireland only).”

hp-bulmer
Here’s his biography from the Oxford Dictionary of National Biography:

Bulmer, Henry Percival [Percy] (1867–1919), cider maker, was born on 28 January 1867 at the rectory, Credenhill, Herefordshire, the second son of Charles Henry Bulmer (1833–1918), rector of Credenhill, and his wife, Mary Grace Parnel Bulmer (née Cockrem). The rector was the son and grandson of Hereford wine merchants and cider makers, and himself won prizes for his bottled cider and perry. Bulmer, who was usually known as Percy, suffered from asthma as a child, and his interrupted education at Hereford Cathedral school between 1880 and 1886 gave him no chance of going to university. In 1887, at the age of twenty, he began to make cider out of the apples grown in his father’s glebe orchard, borrowing the family pony and a neighbour’s cider-mill for the purpose.

At that time most cider was made by farmers with ancient and primitive equipment out of any apples that came to hand, to be drunk as payment in kind by their thirsty but undiscriminating labourers. Bottled cider, carefully made from selected apples, for sale in hotels, public houses, and off-licences, was a rarity. It was this select market that Bulmer meant to supply. In the autumn of 1887 he moved to Hereford, where in his first full year of business he made forty casks (4000 gallons) of cider, that sold for a mere £157. His elder brother, Edward Frederick Bulmer (1865–1941), cider maker, born on 26 May 1865, at the rectory, Credenhill, lent a hand with the manual labour in the long vacations. Unlike Percy, Fred Bulmer went from Hereford Cathedral school to Shrewsbury School, and thence to King’s College, Cambridge, with an exhibition in classics. On graduation in 1889, he joined his brother in the cider business. The brothers only had one employee at first, but, small though the firm was, it produced cider of excellent quality, winning prizes in Paris in 1888 and at the Royal Agricultural Show in 1889. These successes almost certainly reflected not only the rector’s skill and experience, but also his financial support, as the brothers had little capital. They borrowed from some of Fred’s Cambridge friends and from the local bank; the rector, by pledging his life insurance policy, raised a further £1760. With these funds they bought land, erected some buildings, and invested in equipment typical of the industrial age—a steam engine, hydraulic presses and pumps, and some large vats.

There was an informal division of labour between the two brothers: Percy Bulmer concentrated on production, organizing the factory, reading Pasteur on yeasts, visiting Rheims to learn the techniques of champagne making (transferable to cider), and Germany to study the handling of sugar beet (what was good for beet was good for apples). He also studied bottling at the works where the Apollinaris mineral water was produced. The firm consulted analytical chemists from time to time, and from 1905 had a small laboratory of its own, where important discoveries were made by H. E. Durham. Fred Bulmer undertook purchase and marketing, and was, inter alia, the commercial traveller. Affable and outgoing, he was equal to most situations. Confronted with a blunt Yorkshireman, who asked him who the hell he thought he was staring at, Fred replied ‘The rudest bugger I ever saw’ (Bulmer, Early Days, 10). The riposte won him a good order and a firm friendship. Nevertheless, he was happy to give up touting for orders when in 1896, with output not far short of 200,000 gallons a year, the firm appointed a full-time commercial traveller. The Bulmers owed their success not only to hard work, access to adequate funds, and a little science, but also to a flair for publicity. In an age well aware of the uses of advertising, they were skilful practitioners of the art: in brochures, by poster, and by the choice of such evocative brand names as Pomagne, Woodpecker, and Strongbow. The firm ran its business on advanced paternalist lines, instituting a superannuation scheme in 1898, and family allowances in 1938. It also built some workers’ housing. The housing schemes and charitable trusts continue to benefit the people of Hereford.

Percy Bulmer was chairman and managing director, and also the more single-minded businessman. He was secretary of the short-lived National Association of English Cider Makers, founded in 1894. Fred, as head of the largest firm of cider makers, was the natural choice as chairman when the association was refounded in 1920. Percy had doubted the power of government to effect much social improvement, whereas Fred Bulmer was an ardent ‘new Liberal’, active in local politics. He was a local and a county councillor, and was twice mayor of Hereford. In later years, he moved to the right and in 1931 supported the National Government.

Percy Bulmer married a cousin, Susan Mildred Ball (1870/71–1968), in 1894, and they had four sons, and a daughter who died in infancy. Fred Bulmer married, in 1899, Sophie Rittner (1874–1968), the daughter of a Liverpool merchant of German origin. They had three sons and three daughters.

The brothers ran the business as a partnership until 1918, when H. P. Bulmer & Co. was turned into a private company, as a result of Percy Bulmer’s developing cancer; he died at the early age of fifty-two at his home, Longmeadow, Hereford, on 2 December 1919. His brother succeeded him as chairman. By then the firm was a soundly established concern with 200 employees, and produced some three-quarters of a million gallons of cider a year. When Fred Bulmer retired in 1938, the workforce had quadrupled, output was approaching 4 million gallons, and the firm was by far the largest cider maker in the country. Fred died on 2 September 1941 at his home, Adams Hill, Breinton, Herefordshire, at the age of seventy-six. Of contrasting characters and complementary talents, H. P. and E. F. Bulmer can fairly be regarded as joint creators of the firm that bears the younger brother’s name. It became a public limited company in 1970.

bulmers-factory-1888
The original Bulmers’ cider factory in 1888, on Ryelands Street, Hereford.

And this history of the Bu;mer Cider Co. is from the website of The Cider Museum, Pomona Place, Hereford, on the part of their “Archive of Cider Pomology” entitled Industrialisation 1860s Onwards:

Fred Bulmer describes the beginning of the Bulmers factory, in a charming booklet called ‘Early Days of Cider Making’. He and his brother (H P or Percy Bulmer) were young men, sons of a gentleman vicar. Fred was Cambridge educated but Percy, due to ill health, had ‘no Education at all’ and it was he who began the cider business, joined one year later by Fred. In the first year of their enterprise, 1887, Percy produced 4,000 gallons of cider using traditional methods. The brothers became ‘whole time workers’, working round the clock. There were no cider making machines to speed the process up, so they invented them. With the help of an engineering friend the brothers innovated, they also imported a mill and press from France where production was more advanced, and in 1892 put in hydraulic pumps and two more presses. By 1894 they were selling £7558 of cider a year, 48 times more than the first year of their partnership in 1888. They also had a workforce. Bulmers only produced bottled cider in the early years and in 1898, just 11 years on from their first year, the bottling line employed 37 women.

Bulmers grew and grew. By 1919 there were 2 acres of cellaring below ground and they were selling 80,000 gallons p.a. which made a profit of £9,000. In 1937 as much as 20,000 tons could be pressed during the season September to December.

Between 1948 and 1960 turn over increased from £1,604,000 to £3,008,000. In 1957 a new bottling hall was erected at end of Plough Lane and by 1964 most bottling had been transferred there.

In 1970, in response to a cash flow crises brought on by investment in the company and high death duties on two family members, the decision was made to go public. The Bulmer family retained 65% of the shares.

In 1970 there were nine directors, four of whom were Bulmer’s family. The turnover was nearly £11m and they employed 1,817 people. Nearly 85,000 apple trees were planted in an attempt to keep ahead of demand and the orchards were producing 15,000 tons of apples a year. Output was over 100,000 gallons a day and their modern flagon bottling line could fill 12,000 bottles and hour. They had 60% of the £25m market (£15m). In 1985 the board had been divided into executive and non executive directors, 12 in all, four of whom were Bulmer’s family. By this time 35,000 tons of apples were being pressed a year. The record day was 1982 when the company pressed just over 1,000 tonnes in a day. The group produced several drinks including cider and had overseas operations. The total turnover was £138m and the profit £17m.

In 2003 Bulmers got into financial difficulties due to over investment abroad. The firm was taken over by Scottish and Newcastle. In 2008 Scottish and Newcastle were taken over by Heineken who now run the Bulmer’s cider business. Fruit processing (crushing the apples) has moved from the Bulmers site in Plough Lane, Hereford to Universal Beverages Ltd (UBL), Ledbury, also owned by Heineken. Some fermentation, processing and bottling is also done at this site but the huge majority of production is still carried out at the Plough Lane site in Hereford. The fruit concentrate is taken into the factory here by tanker and processed into their leading brands such as Strongbow and Woodpecker employing around 250 people and producing over 3 million hectolitres a year (68 million gallons), about half UK total output. Bulmers also runs a bouyant Fruit Office employing 30 staff, managing 10,000 acres of orchard, about a quarter of which is company owned, the remaining three quarters is on long term contract to individual growers.

Bulmers-early
An early view of the Bulmers Cider Co.

And this short history is from H.P. Bulmers Wikipedia page:

Using apples from the orchard at his father’s rectory and an old stone press on the farm next door, Percy Bulmer made the first cider, upon which the family fortune would be made.

In 1889, his elder brother Fred (Edward Frederick Bulmer), coming down from King’s College, Cambridge, turned down the offer of a post as tutor to the children of the King of Siam to join Percy in his fledgling cider business.

With a £1,760 loan from their father, the brothers bought an 8 acres (3.2 ha) field just outside the city and built their first cider mill. It was little more than a barn compared to the huge modern stainless-steel computer-controlled cider-making plant that has grown up on a 75 acres (30.4 ha) site nearby.

Cider-making was then an unpredictable activity, the natural fermentation process being achieved by yeast contained within apples; meant that the cider often became sour. It was a college friend of Fred’s, Dr Herbert Durham, who, in the 1890s, isolated a wild yeast to create the first pure cider yeast culture, which would ensure that fermentations were consistent. This was the start of commercial cider-making.

Bulmers was first granted the Royal Warrant in 1911 and continues today as ‘Cider Maker to Her Majesty the Queen.’ It was incorporated as a private company on 27 June 1918. It described its cider as “The White Wine of England”.

Bulmers-early-20th
H.P. Bulmer’s in the early 20th century.

Filed Under: Birthdays, Just For Fun, Related Pleasures Tagged With: Cider, England, History

Beer Birthday: Bob Uecker

January 26, 2026 By Jay Brooks

miller-lite
Today would have been the 91st birthday of Bob Uecker, who is an “American former Major League Baseball player and later was a sportscaster, comedian, and actor, but he passed away less than two weeks ago. Facetiously dubbed ‘Mr. Baseball’ by TV talk show host Johnny Carson, Uecker had served as a play-by-play announcer for Milwaukee Brewers radio broadcasts since 1971. He was honored by the National Baseball Hall of Fame with its 2003 Ford C. Frick Award in recognition of his broadcasting career.” But he is best-remembered, beerwise, for his humorous commercials in the 1980s for Miller Lite beer.

Miller-Lite-1982-Uecker

This is his biography, from his Wikipedia page:

Though he has sometimes joked that he was born on an oleo run to Illinois, Uecker was born and raised in Milwaukee, Wisconsin. He grew up watching the minor-league Milwaukee Brewers at Borchert Field. He signed a professional contract with his hometown Milwaukee Braves in 1956 and made his Major League Baseball debut as a catcher with the club in 1962. A below-average hitter, he finished with a career batting average of .200. He was generally considered to be a sound defensive player and committed very few errors in his Major League career as a catcher, completing his career with a fielding percentage of .981. However, in 1967, despite playing only 59 games, he led the league in passed balls and is still on the top 10 list for most passed balls in a season. At least a partial explanation is that he spent a good deal of the season catching knuckleballer Phil Niekro. He often joked that the best way to catch a knuckleball was to wait until it stopped rolling and pick it up. Uecker also played for the St. Louis Cardinals (and was a member of the 1964 World Champion club) and Philadelphia Phillies before returning to the Braves, who had by then moved to Atlanta. His six-year Major League career concluded in 1967.

Perhaps the biggest highlight of Uecker’s career was when he hit a home run off future Hall of Famer Sandy Koufax, after which Uecker joked that he always thought that home run would keep Koufax from getting into the Hall of Fame.

bob-uecker-1965

After retiring as a player, Uecker returned to Milwaukee. In 1971, he began calling play-by-play for the Milwaukee Brewers’ radio broadcasts, a position he holds to this day. During his tenure, he has mentored Pat Hughes, Jim Powell, Cory Provus and Joe Block, all of whom became primary radio announcers for other MLB teams. For several years he also served as a color commentator for network television broadcasts of Major League Baseball, helping call games for ABC in the 1970s and NBC (teaming with Bob Costas and Joe Morgan) in the 1990s. During that time, he was a commentator for several League Championship Series and World Series.

As of 2016, Uecker teams with Jeff Levering to call games on WTMJ in Milwaukee and the Brewers Radio Network throughout Wisconsin, save for some road trips which he skips; for those games Lane Grindle substitutes for Uecker on the radio broadcasts. Uecker is well known for saying his catchphrase “Get up! Get up! Get outta here! Gone!” when a Brewers player hits a home run.

Known for his humor, particularly about his undistinguished playing career, Uecker actually became much better known after he retired from playing. He made some 100 guest appearances on Johnny Carson’s Tonight Show. During one Tonight Show appearance Carson asked him what the biggest thrill of his professional baseball career was and with his typical dry wit Uecker replied, “Watching a fan fall out of the upper deck in Philadelphia; the crowd booed.” Most of his wisecracks poked fun at himself. He once joked that after he hit a grand slam off pitcher Ron Herbel, “When his manager came out to get him, he was bringing Herbel’s suitcase.” On another occasion, he quipped, “Sporting goods companies would pay me not to endorse their products.” On his later acting career, he commented, “Even when I played baseball, I was acting.”

Uecker also appeared in a number of humorous commercials, most notably for Miller Lite beer, as one of the “Miller Lite All-Stars”

Here’s a selection of some of Uecker’s commercials for Miller Lite:


From 1983:
From 1984:

From 1986:

From 1987:

From 1988:

Another one from 1988, promoting the Olympics:

Filed Under: Birthdays, Just For Fun, Related Pleasures Tagged With: Advertising, Baseball, History, Humor, Light Beer

Historic Beer Birthday: Robert Burns

January 25, 2026 By Jay Brooks

burns
Tonight, of course, in Burns Night, with Burns Suppers and other celebrations going on in Scottish, and other, communities worldwide. The reason it’s today is because it’s the day that Scottish poet and lyricist Robert Burns was born (January 25, 1759–July 21, 1796). He was “also known as Rabbie Burns, the Bard of Ayrshire, Ploughman Poet and various other names and epithets. He is widely regarded as the national poet of Scotland and is celebrated worldwide. He is the best known of the poets who have written in the Scots language, although much of his writing is also in English and a light Scots dialect, accessible to an audience beyond Scotland. He also wrote in standard English, and in these writings his political or civil commentary is often at its bluntest.”

BGNMAC

He is regarded as a pioneer of the Romantic movement, and after his death he became a great source of inspiration to the founders of both liberalism and socialism, and a cultural icon in Scotland and among the Scottish diaspora around the world. Celebration of his life and work became almost a national charismatic cult during the 19th and 20th centuries, and his influence has long been strong on Scottish literature. In 2009 he was chosen as the greatest Scot by the Scottish public in a vote run by Scottish television channel STV.

As well as making original compositions, Burns also collected folk songs from across Scotland, often revising or adapting them. His poem (and song) “Auld Lang Syne” is often sung at Hogmanay (the last day of the year), and “Scots Wha Hae” served for a long time as an unofficial national anthem of the country. Other poems and songs of Burns that remain well known across the world today include “A Red, Red Rose”, “A Man’s a Man for A’ That”, “To a Louse”, “To a Mouse”, “The Battle of Sherramuir”, “Tam o’ Shanter” and “Ae Fond Kiss”.

burns-portrait

Never been to a Burns Night? The Telegraph has an answer to What is Burns night and who was Robert Burns? “It’s a night that features whisky, haggis and poetry in honour of ‘Rabbie’ Burns.” Notice that it’s primarily whisky that is the featured drinks at these events. In a nutshell, “Burns suppers may be formal or informal. Both typically include haggis (a traditional Scottish dish celebrated by Burns in Address to a Haggis), Scotch whisky and the recitation of Burns’s poetry. Formal dinners are hosted by organisations such as Burns clubs, the Freemasons or St Andrews Societies; they occasionally end with dancing when ladies are present.”

Burns’ favorite drink was most likely whisky, but that doesn’t mean he wouldn’t drink wine or beer, and that fact was reflected in his poetry and song lyrics. He even did his own well-known version of the folksong John Barleycorn. So after you’ve enjoyed your haggis, and drank your whisky, here are a selection of Burns’ work where he mentions beer or ale. Some are the full poem, though most are simply an excerpt from longer poems or lyrics.

Robert Burns, from “Epitaph On John Dove, Innkeeper,” 1785

“Strong ale was ablution,
Small beer persecution,
A dram was memento mori;
But a full-flowing bowl
Was the saving his soul,
And port was celestial glory.”

Robert Burns, from “The Holy Fair,” 1785

“Leeze me on drink! it gies us mair
Than either school or college;
It kindles wit, it waukens lear,
It pangs us fou o’ knowledge:
Be’t whisky-gill or penny wheep,*
Or ony stronger potion,
It never fails, or drinkin deep,
To kittle up our notion,
By night or day.”

[*Note: a “penny wheep” is English small beer.]

Robert Burns, chorus from “Lady Onlie, Honest Lucky,” 1787

“Lady Onlie, honest Lucky,
Brews gude ale at shore o’ Bucky;
I wish her sale for her gude ale,
The best on a’ the shore o’ Bucky.”

Robert Burns, from “Duncan Davison,” 1788

“A man may drink, and no be drunk;
A man may fight, and no be slain;
A man may kiss a bonie lass,
And aye be welcome back again!”

Robert Burns, from “Tam o’ Shanter,” 1791

“Inspiring bold John Barleycorn, What dangers thou canst make us scorn! Wi’ tippenny, we fear nae evil; Wi’ usquebae, we’ll face the devil!”

Robert Burns, “Gude Ale Keeps The Heart Aboon,” 1795

“O gude ale comes and gude ale goes,
Gude ale gars me sell my hose,
Sell my hose, and pawn my shoon,
Gude ale keeps my heart aboon.

I had sax owsen in a pleugh,
They drew a’ weel eneugh,
I sald them a’, ane by ane,
Gude ale keeps my heart aboon.

Gude ale hauds me bare and busy,
Gars me moop wi’ the servant hizzie,
Stand i’ the stool when I hae done,
Gude ale keeps my heart aboon.

O gude ale comes and gude ale goes,
Gude ale gars me sell my hose,
Sell my hose, and pawn my shoon,
Gude ale keeps my heart aboon.”

Robert Burns, “On Gabriel Richardson,” 1795

“Here brewer Gabriel’s fire’s extinct,
And empty all his barrels:
He’s blest – if as he brew’d he drink –
In upright, honest morals.”

Robert Burns, from “Scroggam, My Dearie,” 1803

“There was a wife wonn’d in Cockpen, Scroggam;
She brew’d gude ale for gentlemen;
Sing auld Cowl lay ye down by me,
Scroggam, my dearie, ruffum.”

Allan-contented-wi-little
Engraving by David Allan, an artist from Alloa, of Burns’ poem Contented Wi’ Little.

Robert Burns, from “Contented Wi’ Little and Cantie Wi’ Mair,” 1794

“Contented wi’ little, & canty wi’ mair,
Whene’er I forgather wi’ sorrow & care
I gi’e them a skelp as they’re creeping alang,
Wi’ a cog of good ale & an auld Scottish sang.”

Robert Burns, from the song “The Country Lass,” 1792

“Syne as ye brew, my maiden fair,
Keep mind that ye maun drink the yill.”

[*Note: “yill” is ale.]

belhaven_robert_burns
Belhaven’s Robert Burns Scottish Ale.

Filed Under: Birthdays, Just For Fun, Related Pleasures Tagged With: History, Poetry, Scotland

Beer Birthday: Michael ‘Motor’ Kiesling 

January 22, 2026 By Jay Brooks

Today is the 60th birthday — The Big 6-O — of Michael Kiesling, better known to most of us as “Motor.” While not technically in the beer industry, he’s adjacent enough in the Bay Area beer world that I felt he should have a birthday post. While by day Motor is an architect at this own firm, Architecture 21, and is almost as much of a train geek as my son, by night and/or in his free time he can be found at numerous watering holes and beer events throughout the Bay Area. I took a memorable trip to England for the Old Ale Festival at the White Horse in 2007 with Motor and a few others, and I love running into him whenever it happens. Join me in wishing Motor a very happy birthday.

Motor at the Best of the West Beer Festival in 2009 with Sarah Knopp and Jen Garris.
Shaun O’Sullivan, from 21st Amendment, with Gabby, Justine, and Motor playing golf at the 3rd annual Sasquatch Brew Am in 2007.
Motor and Shaun O’Sullivan with a couple of Burgundian Babble Belt members at the festival at the Old Ale Festival in London in 2007.
Rodger Davis, Dave Keene, Melissa Myers, James Costa, and Motor at the Drake’s Summit Hop Festival in 2006.
At the White Horse in London.
Delicious.
Motor, with Adrienne, Gabby, and Steve, at the Toronado Barley Wine Festival in 2007.
The poster from Strong Beer Month in 2014. See if you can find Motor?

Filed Under: Birthdays, Just For Fun, Related Pleasures Tagged With: Bay Area, California, Northern California

Historic Beer Birthday: Grigori Rasputin

January 21, 2026 By Jay Brooks

north-coast
Today is the birthday of Grigori Rasputin (January 21, 1869–December 30, 1916). He “was a Russian peasant, an experienced traveler, a mystical faith healer, and trusted friend of the family of Nicholas II, the last Tsar of the Russian Empire. He became an influential figure in Saint Petersburg, especially after August 1915 when Nicholas took command of the army fighting in World War I. Advising his wife, Alexandra Feodorovna, in countless spiritual and political issues, Rasputin became an easy scapegoat for Russian nationalists, liberals and aristocrats.

There is uncertainty over much of Rasputin’s life and the degree of influence that he exerted over the extremely shy Tsar and the strong-willed Tsarina. Accounts are often based on dubious memoirs, hearsay, and legend. While his influence and position may have been exaggerated by society gossip and his own drunken boasting his presence played a significant role in the increasing unpopularity of the Imperial couple. Rasputin was murdered by monarchists who hoped to save Tsarism by ending his sway over the royal family.”

Rasputin-in-color

Here’s his entry from the Encyclopedia Britannica:

Grigory Yefimovich Rasputin, original name Grigory Yefimovich Novykh (born 1872?, Pokrovskoye, near Tyumen, Siberia, Russian Empire—died December 30 [December 17, Old Style], 1916, Petrograd [now St. Petersburg, Russia]), Siberian peasant and mystic whose ability to improve the condition of Aleksey Nikolayevich, the hemophiliac heir to the Russian throne, made him an influential favourite at the court of Emperor Nicholas II and Empress Alexandra.

Although he attended school, the peasant Grigory Yefimovich Novykh remained illiterate, and his reputation for licentiousness earned him the surname Rasputin, Russian for “debauched one.” He evidently underwent a religious conversion at age 18, and eventually he went to the monastery at Verkhoture, where he was introduced to the Khlysty (Flagellants) sect. Rasputin perverted Khlysty beliefs into the doctrine that one was nearest God when feeling “holy passionlessness” and that the best way to reach such a state was through the sexual exhaustion that came after prolonged debauchery. Rasputin did not become a monk. He returned to Pokrovskoye, and at age 19 married Proskovya Fyodorovna Dubrovina, who later bore him four children. Marriage did not settle Rasputin. He left home and wandered to Mount Athos, Greece, and Jerusalem, living off the peasants’ donations and gaining a reputation as a starets (self-proclaimed holy man) with the ability to heal the sick and predict the future.

Rasputin’s wanderings took him to St. Petersburg (1903), where he was welcomed by Theophan, inspector of the religious Academy of St. Petersburg, and Hermogen, bishop of Saratov. The court circles of St. Petersburg at that time were entertaining themselves by delving into mysticism and the occult, so Rasputin—a filthy, unkempt wanderer with brilliant eyes and allegedly extraordinary healing talents—was warmly welcomed. In 1905 Rasputin was introduced to the royal family, and in 1908 he was summoned to the palace of Nicholas and Alexandra during one of their hemophiliac son’s bleeding episodes. Rasputin succeeded in easing the boy’s suffering (probably by his hypnotic powers) and, upon leaving the palace, warned the parents that the destiny of both the child and the dynasty were irrevocably linked to him, thereby setting in motion a decade of Rasputin’s powerful influence on the imperial family and affairs of state.

In the presence of the royal family, Rasputin consistently maintained the posture of a humble and holy peasant. Outside court, however, he soon fell into his former licentious habits. Preaching that physical contact with his own person had a purifying and healing effect, he acquired mistresses and attempted to seduce many other women. When accounts of Rasputin’s conduct reached the ears of Nicholas, the tsar refused to believe that he was anything other than a holy man, and Rasputin’s accusers found themselves transferred to remote regions of the empire or entirely removed from their positions of influence.

rasputinx1

By 1911 Rasputin’s behaviour had become a general scandal. The prime minister, P.A. Stolypin, sent the tsar a report on Rasputin’s misdeeds. As a result, the tsar expelled Rasputin, but Alexandra had him returned within a matter of months. Nicholas, anxious not to displease his wife or endanger his son, upon whom Rasputin had an obviously beneficial effect, chose to ignore further allegations of wrongdoing.

Rasputin reached the pinnacle of his power at the Russian court after 1915. During World War I, Nicholas II took personal command of his forces (September 1915) and went to the troops on the front, leaving Alexandra in charge of Russia’s internal affairs, while Rasputin served as her personal advisor. Rasputin’s influence ranged from the appointment of church officials to the selection of cabinet ministers (often incompetent opportunists), and he occasionally intervened in military matters to Russia’s detriment. Though supporting no particular political group, Rasputin was a strong opponent of anyone opposing the autocracy or himself.

Several attempts were made to take the life of Rasputin and save Russia from further calamity, but none were successful until 1916. Then a group of extreme conservatives, including Prince Feliks Yusupov (husband of the tsar’s niece), Vladimir Mitrofanovich Purishkevich (a member of the Duma), and Grand Duke Dmitry Pavlovich (the tsar’s cousin), formed a conspiracy to eliminate Rasputin and save the monarchy from further scandal. On the night of December 29–30 (December 16–17, Old Style), Rasputin was invited to visit Yusupov’s home and, once there, was given poisoned wine and tea cakes. When he did not die, the frantic Yusupov shot him. Rasputin collapsed but was able to run out into the courtyard, where Purishkevich shot him again. The conspirators then bound him and threw him through a hole in the ice into the Neva River, where he finally died by drowning.

The murder merely strengthened Alexandra’s resolve to uphold the principle of autocracy, but a few weeks later the whole imperial regime was swept away by revolution.

grigori-efimovici-rasputin-starets-yurodiviy-holy-fool-mysticism-spiritism-occultism

Naturally, the reason Rasputin has anything to do with beer, is that Mark Ruedrich, the founder of North Coast Brewing in Fort Bragg, California, named his imperial stout after the “mad monk,” and his Old Rasputin Russian Imperial Stout has become a classic beer, one of the earliest examples of what’s become a very popular style of beer, and, frankly, is still one of the best tasting.

old-rasputin-bottles-carrier

For one of my newspaper columns, in the Fall of 2012, I wrote about imperial stouts, and below is an excerpt from that, the part that tells the story of North Coast’s Old Rasputin:

Happily, you don’t have to go as far as Russia, or even England, to find an imperial stout. We’re very lucky that one of the best Russian Imperial Stouts brewed anywhere is made in nearby Fort Bragg. North Coast Brewing’s Old Rasputin Russian Imperial Stout was also one of the first brewed in America, and was most likely the second (after Bert Grant’s Imperial Stout), which makes it the oldest one still being made. I visited the Fort Bragg brewery last week and watched the latest batch of Old Rasputin being bottled, as I spoke to founder Mark Ruedrich about his beer.

When they opened in 1988, North Coast had a terrific stout they called Old No. 38. But a few years later, Ruedrich decided he wanted to do something different, and noticed that almost nobody else was making the style. Grant’s version also included honey, which is not a traditional ingredient for the style. So he set to work brewing an authentic version of the style, which by that time was even nearly gone in England, too, with very few still making it.

Shortly before its 1994 debut at the pub, Tom Dalldorf, publisher of the “Celebrator Beer News,” happened to be in town visiting the brewery. He recalls Ruedrich handing him a glass and saying. “Here’s a new beer I’m about to release.” Dalldorf recalls seeing its inky black color and asking “don’t you already make a stout?” Mark responded with something like “this is different, just try it.” Like most of us, Tom immediately fell in love with it.

The beer has a definite “wow factor” from the very first sip, with gorgeous milk chocolate, roasted coffee notes and warming sweet flavors from its 9% a.b.v. It’s as bold as they come and infinitely complex, an ever-lasting gobstopper of a beer. It also enjoys near perfect balance. It’s a sipping beer, and changes as it warms in your glass. It’s a not a beer for a pint glass, you’ll want a snifter to get the full aromas of the beer as you slowly sip it by the fire.

One additional fun fact: on the label of Old Rasputin in a quote written in the Cyrillic Russian alphabet. Translated, it’s apparently a traditional Russian saying, or proverb: “a sincere friend is not born instantly.” But if you’re a fan of big beers, you’re love for this beer will almost certainly be instantaneous. For even bigger flavors, if that’s possible, try North Coast’s Old Rasputin XIV, which is their imperial stout aged in bourbon barrels.

The cyrillic text on the label is taken from an old Russian proverb. “A sincere friend is not born instantly.”

old-rasputin

The label also features part of a well-known photograph of Rasputin. And while you find it all over the internet, its origin seems unknown, or at least widely uncredited.

grigori-rasputin

The Smithsonian published a story on the 100th anniversary of his death a few years ago, entitled The Murder of Rasputin, 100 Years Later:

The holy man is he who takes your soul and will and makes them his. When you choose your holy man, you surrender your will. You give it to him in utter submission, in full renunciation.” – Feodor Dostoyevsky, The Brothers Karamazov

The murder of Rasputin, Russia’s infamous “Mad Monk,” is the fodder for a great historical tale that blends fact and legend. But the death of the controversial holy man and faith healer had a combustible effect on the tense state of affairs in pre-revolution Russia. Rasputin was killed on December 30, 1916 (December 17 in the Russian calendar in use at the time), in the basement of the Moika Palace, the Saint Petersburg residence of Prince Felix Yussupov, the richest man in Russia and the husband of the Czar’s only niece, Irina. His battered body was discovered in the Neva River a few days later.

In the decade prior, Rasputin had risen rapidly through Russian society, starting as an obscure Siberian peasant-turned-wandering-holy-man and then becoming one of the most prominent figures in the Czar’s inner circle. Born in 1869 in the village of Pokrovskoye, on the Tura river that flows eastward from the Ural Mountains, where Europe meets Asia in Siberia. He seemed destined for an ordinary life, despite a few conflicts in his youth with local authorities for unruly behavior. He married a local woman, Praskovya Dubrovina, became the father of three surviving children, Maria, Dmitri and Varvara, and worked on his family’s farm.

Rasputin’s life changed in 1892, when he spent months at a monastery, putting him on the path to international renown. Despite his later nickname, “The Mad Monk,” Rasputin never took Holy Orders. Men in Rasputin’s position usually gave up their past lives and relationships but Rasputin continued to see his family – his daughters later lived with him in Saint Petersburg – and support his wife financially.

His religious fervor, combined with an appealing personal charisma, brought Rasputin to the attention of some Russian Orthodox clergymen and then senior members of the Imperial family, who then introduced him to Nicholas II and his wife, Alexandra.

Nicholas wrote to one of his ministers in October 1906, “A few days ago I received a peasant from the Tobolsk district, Grigori Rasputin, who brought me an icon of St. Simon Verkhoturie. He made a remarkably strong impression both on Her Majesty and on myself, so that instead of five minutes our conversation went on for more than an hour.”

The Imperial couple had consulted unconventional spiritual advisors in the past, but Rasputin filled this role by his ability to read their inner hopes and tell them what they wanted to hear. He encouraged Nicholas to have more confidence in his role as czar, and Alexandra found that his counsel soothed her anxieties. By the First World War, Rasputin was also providing political advice and making recommendations for ministerial appointments, much to the dismay of the Russian elite.

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Rasputin cemented his relationship with the czar and czarina when he supposedly helped alleviate their only son Alexei’s hemophilia. Rasputin’s alleged healing powers continue to be debated today. The Czar’s sister, Grand Duchess Olga, wrote that she observed Rasputin healing Alexei by kneeling at the foot of his bed and praying; the calming atmosphere that he created in the palace may have assisted with the recovery. Alexandra’s lady-in-waiting, Baroness Sophie Buxhoeveden, thought that Rasputin employed peasant folk medicine used in Siberian villages to treat internal bleeding in horses.

Historians continue to debate Rasputin’s impact on Alexei’s health. In his 2016 book, Rasputin: Faith, Power and the Twilight of the Romanovs, Douglas Smith observes, “Rasputin’s assurances calmed the anxious, fretful mother and filled her with unshakeable confidence, and she, in turn, transferred this confidence to her ailing son, literally willing him back to health.” In addition to increasing confidence in recovery, a key variable may have been Rasputin’s insistence that doctors keep away from Alexei. Medical knowledge was still sparse, even though drugs like aspirin were available for treatment. Unfortunately for Alexei, aspirin, considered a cure-all remedy, had the then-unknown side effect of thinning the blood, which would have exacerbated hemophilia symptoms. French historian Hélène Carrère d’Encausse argued that when Rasputin insisted that remedies prescribed by the doctors be thrown in the fire, the discarded medicine likely would have included aspirin. Rasputin’s insistence that the doctors leave him alone would have improved his condition and appeared to create a miraculous improvement in his symptoms.

Rasputin presented himself in the Imperial Court as holy man, despite no formal affiliation with the Russian Orthodox Church, and spoke as a self-appointed representative of the peasantry, but his behavior away from court offered a different portrait. His drunkenness and affairs with women of all social backgrounds, from street prostitutes to society ladies, scandalized the public. Rasputin appeared to bask in his fame, showing off shirts embroidered for him by the Empress and inviting her friends and servants to his home in Prokovskoye. (Rasputin’s wife appeared untroubled by his infidelities, commenting “He has enough for all.”)

The press, unshackled thanks to rights granted to them by Nicholas II in 1905, spread lurid tales about Rasputin both within Russia and abroad. Rumors about Rasputin’s influence over the Czarist regime spread throughout Europe. Petitioners, believing that Rasputin lived with the Imperial family, mailed their requests to “Rasputin, Czar’s palace, Saint Petersburg.”

Soldiers on World War I’s Eastern front spoke of Rasputin having an intimate affair with Alexandra, passing it off as common knowledge without evidence. As the war progressed, outlandish stories expanded to include Rasputin’s supposed treason with the German enemy, including a fantastical tale that he sought to undermine the war effort by starting a cholera epidemic in Saint Petersburg with “poisoned apples imported from Canada.” What the public thought they knew about Rasputin had a greater impact than his actual views and activities, fueling demands that he be removed from his position of influence by any means necessary.

Until he murdered Rasputin, Felix Yussupov lived a comparatively aimless life of privilege. One of Nicholas II’s daughters, also named Grand Duchess Olga, worked as a nurse during the war and criticized Yussupov’s refusal to enlist, writing to her father, “Felix is a ‘downright civilian,’ dressed all in brown…virtually doing nothing; an utterly unpleasant impression he makes – a man idling in such times.” Plotting Rasputin’s murder gave Yussupov the opportunity to reinvent himself as a patriot and man of action, determined to protect the throne from a malign influence.

For Yussupov and his co-conspirators, the removal of Rasputin could give Nicholas II one last chance of restoring the reputation and prestige of the monarchy. With Rasputin gone, the czar would be more open to the advice of his extended family, the nobility and the Duma and less dependent on Alexandra. There was hope that he would return from military headquarters and once again govern from Saint Petersburg.

The most well-known account of Rasputin’s murder was the one that Yussupov wrote in his memoirs, published in 1928. Yussupov claimed to have invited Rasputin to his palace to meet his wife Irina (who was in fact away at the time) and then served him a platter of cakes and numerous glasses of wine laced with potassium cyanide. To Yussupov’s astonishment, Rasputin appeared to be unaffected by the poison. A desperate Yussupov borrowed the revolver of the Grand Duke Dmitri, the czar’s cousin, and shot Rasputin multiple times, but was still unable to kill him. According to the memoir, “This devil who was dying of poison, who had a bullet in his heart, must have been raised from the dead by the powers of evil. There was something appalling and monstrous in his diabolical refusal to die.” There was reputedly water in his lungs when his remains were discovered, indicating that he had finally died by drowning.

Yussupov’s account of Rasputin’s murder entered popular culture. The lurid scene was dramatized in numerous films about Rasputin and the Romanovs and even made it into a 1970s disco hit by Boney M., which included the lyrics “They put some poison into his wine…He drank it all and said, ‘I feel fine.’”

Rasputin’s actual murder was probably far less dramatic. His daughter Maria, who fled Russia after the Revolution and became a circus lion tamer billed as “the daughter of the famous mad monk whose feats in Russia astonished the world,” wrote her own book in 1929 that condemned Yussupov’s actions and questioned the veracity of his account. She wrote that her father did not like sweets and never would have eaten a platter of cakes. The autopsy reports do not mention poison or drowning but instead conclude that he was shot in the head at close range. Yussupov transformed the murder into an epic struggle of good versus evil to sell books and bolster his own reputation.

The responses from the public were mixed, reflecting Rasputin’s checkered reputation. The elite, from whence Yussupov and his co-conspirators came, rejoiced and applauded the killers when they appeared in public. The peasantry mourned Rasputin as one of their own, seeing the murder as one more example of the nobility controlling the Czar; when a peasant rose to a position of influence with the Czar, he was murdered by wealthy men.

To the dismay of Yussupov and his co-conspirators, Rasputin’s murder did not lead to a radical change in Nicholas and Alexandra’s polities. To the emergent Bolsheviks, Rasputin symbolized the corruption at the heart of the Imperial court, and his murder was seen, rather accurately, as an attempt by the nobility to hold onto power at the continued expense of the proletariat. To them, Rasputin represented the broader problems with czarism. In the aftermath of the Russian Revolution, Provisional Government leader Alexander Kerensky went so far as to say, “Without Rasputin there would have been no Lenin.”

And, apropos of nothing, there’s apparently a commercial vodka called “Rasputin.”

Rasputin-vodka

Filed Under: Birthdays, Just For Fun, Politics & Law, Related Pleasures Tagged With: Beer Styles, California, History, Russia

Historic Beer Birthday: James Watt

January 19, 2026 By Jay Brooks

Today is the birthday of James Watt, not the BrewDog co-founder, but the “Scottish inventor, mechanical engineer, and chemist who improved on Thomas Newcomen’s 1712 Newcomen steam engine with his Watt steam engine in 1781, which was fundamental to the changes brought by the Industrial Revolution in both his native Great Britain and the rest of the world.

While working as an instrument maker at the University of Glasgow, Watt became interested in the technology of steam engines. He realised that contemporary engine designs wasted a great deal of energy by repeatedly cooling and reheating the cylinder. Watt introduced a design enhancement, the separate condenser, which avoided this waste of energy and radically improved the power, efficiency, and cost-effectiveness of steam engines. Eventually he adapted his engine to produce rotary motion, greatly broadening its use beyond pumping water.

Watt attempted to commercialise his invention, but experienced great financial difficulties until he entered a partnership with Matthew Boulton in 1775. The new firm of Boulton and Watt was eventually highly successful and Watt became a wealthy man. In his retirement, Watt continued to develop new inventions though none was as significant as his steam engine work. He died in 1819 aged 83.

He developed the concept of horsepower, and the SI unit of power, the watt, was named after him.”

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A portrait of James Watt, by Carl Frederik von Breda, completed in 1792.

Of course, from our perspective his most important contribution was to the industrial revolution, and specifically the improvement of brewery efficiency. While Watt did not invent the steam engine, his improvements made it practical, especially in breweries.

The Watt Steam Engine

The Watt steam engine (alternatively known as the Boulton and Watt steam engine) was the first type of steam engine to make use of a separate condenser. It was a vacuum or “atmospheric” engine using steam at a pressure just above atmospheric to create a partial vacuum beneath the piston. The difference between atmospheric pressure above the piston and the partial vacuum below drove the piston down the cylinder. James Watt avoided the use of high pressure steam because of safety concerns. Watt’s design became synonymous with steam engines, due in no small part to his business partner, Matthew Boulton.

The Watt steam engine, developed sporadically from 1763 to 1775, was an improvement on the design of the Newcomen engine and was a key point in the Industrial Revolution.

Watt’s two most important improvements were the separate condenser and rotary motion. The separate condenser, located external to the cylinder, condensed steam without cooling the piston and cylinder walls as did the internal spray in Newcomen’s engine. Watt’s engine’s efficiency was more than double that of the Newcomen engine. Rotary motion was more suitable for industrial power than the oscillating beam of Newcomen’s engine.

watt-engine

Watt’s most famous steam engine was the one installed at the Whitbread Brewery in 1785, which was known as the Whitbread Engine. Today it’s located in the Powerhouse Museum in Sydney, Australia.

The Whitbread Engine

The Whitbread Engine preserved in the Powerhouse Museum in Sydney, Australia, built in 1785, is one of the first rotative steam engines ever built, and is the oldest surviving. A rotative engine is a type of beam engine where the reciprocating motion of the beam is converted to rotary motion, producing a continuous power source suitable for driving machinery.

This engine was designed by the mechanical engineer James Watt, manufactured for the firm Boulton and Watt and originally installed in the Whitbread brewery in London, England. On decommissioning in 1887 it was sent to Australia’s Powerhouse Museum (then known as the Technological, Industrial and Sanitary Museum) and has since been restored to full working order.

Installation of the Watt Steam Engine at Whitbread.

History of the Whitbread Engine

The engine was ordered by Samuel Whitbread in 1784 to replace a horse wheel at the Chiswell Street premises of his London brewery. It was installed in 1785, the second steam engine to be installed in a brewery, and enabled Whitbread to become the largest brewer in Britain. The horse wheel was retained for many years, serving as a backup in case the steam engine broke down. The drive gear of the engine, still evident today, was connected to a series of wooden line shafts which drove machinery within the brewery. Connected machinery included rollers to crush malt; an Archimedes’ screw, that lifted the crushed malt into a hopper; a hoist, for lifting items into the building; a three-piston pump, for pumping beer; and a stirrer within a vat. There was also a reciprocating pump connected to the engine’s beam, used to pump water from a well to a tank on the roof of the brewery.

In a marketing coup for both the brewer and the engine’s manufacturer, King George III and Queen Charlotte visited the brewery on 24 May 1787. The engine remained in service for 102 years, until 1887.

The engine made its way to the Powerhouse Museum (then known as the Technological, Industrial and Sanitary Museum) through Archibald Liversidge, an English-born chemist, scientist and academic at the University of Sydney, who was a trustee of the museum. Liversidge was in London in 1887, at the time of the engine’s decommissioning, and when he heard that the engine was to be scrapped he asked whether it could be donated to the museum. Whitbread & Co agreed on condition that the engine be set up and used for educational purposes.

Subsequently, the engine was dismantled and shipped to Sydney on the sailing ship Patriarch. For shipping purposes, the large flywheel was divided into two halves. While the flywheel’s rim could be unbolted, the hub with attached spokes had to be drilled through and rejoined after shipping. A shortage of funds meant the engine was kept in storage for several years. Eventually the engine was erected in its own engine house, behind the main building at the museum’s old Harris Street premises. During the 1920s or 1930s, an electric motor was added so that people could see the engine in motion. During the 1980s the Technology Restoration Society was formed in order to raise funds for the engine’s restoration. Restoration took place at the Museum’s Castle Hill site. During the restoration, some parts – including the piston – were replaced to preserve the original parts. The engine, restored to steaming condition, was installed in the new Powerhouse Museum in 1988. Today the engine is sometimes operated as part of the Museum’s Steam Revolution exhibition, steam being provided by the Museum’s central boiler.

watt-steam-engine

Technical specifications

The engine has a 0.64 metres (25 in) diameter piston with a 1.8 metres (6 ft) long stroke, driven by a mean effective pressure of 70 kilopascals (10 psi). Its top speed is 20 revolutions per minute (rpm) of the flywheel. In the engine’s youth, it had a maximum power output of approximately 26 kilowatts (35 hp).[It underwent a series of alterations in 1795, converting it from single-acting to double-acting; it was alleged at the time that this conversion improved its power to 52 kilowatts (70 hp), but the Powerhouse Museum claims this is false. A centrifugal governor, which moderates the level of steam provided if the engine begins to overload was added some years after this, and beam and main driving rod, both originally of wood, were replaced in sand-cast iron.

Apart from its age, the engine is notable in that it embodies the four innovations which made Boulton & Watt’s engines a significant driver of the Industrial Revolution. The first is a separate condenser, which increases the efficiency of the engine by allowing the main cylinder to remain hot at all times. The second is the parallel motion, which converts the up-and-down motion of the piston into the arcing motion of the beam, whilst maintaining a rigid connection. The rigid connection allowed the engine to be double-acting, meaning the piston could push as well as pull the beam. Third is the centrifugal governor, used to automatically regulate the speed of the engine. Finally the sun and planet gear convert the reciprocating motion of the beam into a rotating motion, which can be used to drive rotating machinery.

There’s also another Boulton & Watt engine at the National Museum of Scotland. It “was built in 1786 to pump water for the Barclay & Perkins Brewery in Southwark, London. Made double-acting in 1796, it was then capable of grinding barley and pumping water. At that time, no one else could supply a steam engine that performed both these actions at once. With some minor modifications, it remained in service at the brewery until 1884.”

boutonwattengine

And this is more from the National Museum of Scotland:

James Watt (1736-1819) was a prolific inventor, surveyor, instrument maker and engineer. His engines dramatically increased the power that could be generated through steam.

By entering into partnership with the Birmingham magnate Matthew Boulton in 1774, James Watt was able to channel the vast resource of Boulton’s Soho Foundry. Their partnership was so successful that the Boulton & Watt firm supplied engines and expertise to countries as far a field as Russia and Greece.

After pumping water and grinding barley for almost eighty-seven years, the engine came out of service in 1883.

You can see a diagram of the engine in action here:

Watt’s Steam Engine
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Inside the Engine
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Lighting the Fire
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Running the Engine
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If you want to read more in-depth about Watt’s development of the steam engine, Chapter III of “The Development of the Modern Steam-Engine: James Watt and His Contemporaries” is online, and there’s also various links at Watt’s page at the Scottish Engineering Hall of Fame.

Watt-postcard

Filed Under: Birthdays, Breweries, Related Pleasures Tagged With: Brewing Equipment, History, Science, Science of Brewing, Scotland

Historic Beer Birthday: Samuel Whitbread II

January 18, 2026 By Jay Brooks

whitbread
Today is the birthday of Samuel Whitbread II (January 18, 1764-July 6, 1815). Despite being the son of Whitbread Brewery founder Samuel Whitbread, he is most remember for being a politician. According to Wikipedia:

Whitbread was born in Cardington, Bedfordshire, the son of the brewer Samuel Whitbread. He was educated at Eton College, Christ Church, Oxford and St John’s College, Cambridge, after which he embarked on a European ‘Grand Tour’, visiting Denmark, Sweden, Russia, Poland, Prussia, France and Italy. He returned to England in May 1786 and joined his father’s successful brewing business.

Samuel-Whitbread_II
“Samuel Whitbread Esqr. M.P.” by Samuel William Reynolds after John Opie, 1804. This is the painting’s description. “A fine full length, seated portrait of the brewer, philanthropist and Whig politician Samuel Whitbread (1758-1815). He sits at his desk, wearing a dark suit and hessian boots, before an open window, his hand resting on a piece of paper. In the background is a draped curtain and on the floor is a pile of books.”

For over two decades he was a Member of Parliament:

Whitbread was elected Member of Parliament for Bedford in 1790, a post he held for twenty-three years. Whitbread was a reformer — a champion of religious and civil rights, for the abolition of slavery, and a proponent of a national education system. He was a close friend and colleague of Charles James Fox. After Fox’s death, Whitbread took over the leadership of the Whigs, and in 1805 led the campaign to have Henry Dundas, 1st Viscount Melville, removed from office.

Whitbread admired Napoleon and his reforms in France and Europe. He hoped that many of Napoleon’s reforms would be implemented in Britain. Throughout the Peninsular War he played down French defeats convinced that sooner or later Napoleon would triumph, and he did all he could to bring about a withdrawal of Britain from the continent. When Napoleon abdicated in 1814 he was devastated. Whitbread began to suffer from depression, and on the morning of 6 July 1815, he committed suicide by cutting his throat with a razor.

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This portrait of Whitbread was done in 1806.

Bedfordshire Genealogy and History has a fuller biography of Samuel Whitbread 2nd:

Samuel Whitbread, the son of the brewer Samuel Whitbread, and Harriet Hayton, was born in Cardington, Bedfordshire in 1758. His mother died when he was a child and his father took great care over his only son. When Samuel was sent to Eton he was accompanied by his own private tutor. Samuel continued his education at Christ Church, Oxford and St. John’s College, Cambridge, where he met his lifelong friend, Charles Grey.

After university Samuel Whitbread sent his son on a tour of Europe, under the guidance of the historian, William Coxe. This included visits to Denmark, Sweden, Russia, Poland, Prussia, France and Italy. When Samuel returned in May 1786, he joined his father running the extremely successful family brewing business.

In 1789 Samuel Whitbread married Elizabeth Grey, the sister of Charles Grey. The two men were deeply interested in politics. Grey was already MP for Northumberland and in 1790 Whitbread was elected MP for Bedford. In the House of Commons, Whitbread and Grey became followers of Charles Fox, the leader of the Radical Whigs.

Whitbread soon emerged in Parliament as a powerful critic of the Tory Prime Minister, William Pitt. A passionate supporter of reform, Whitbread argued for an extension of religious and civil rights, an end to the slave-trade, and the establishment of a national education system.

In April 1792, Whitbread joined with a group of pro-reform Whigs to form the Friends of the People. Three peers (Lord Porchester, Lord Lauderdale and Lord Buchan) and twenty-eight Whig MPs joined the group. Other leading members included Charles Grey, Richard Sheridan, Major John Cartwright, Lord John Russell,George Tierney, and Thomas Erskine. The main objective of the the society was to obtain “a more equal representation of the people in Parliament” and “to secure to the people a more frequent exercise of their right of electing their representatives”. Charles Fox was opposed to the formation of this group as he feared it would lead to a split the Whig Party.

On 30th April 1792, Charles Grey introduced a petition in favour of constitutional reform. He argued that the reform of the parliamentary system would remove public complaints and “restore the tranquillity of the nation”. He also stressed that the Friends of the People would not become involved in any activities that would “promote public disturbances”. Although Charles Fox had refused to join the Friends of the People, in the debate that followed, he supported Grey’s proposals. When the vote was taken, Grey’s proposals were defeated by 256 to 91 votes.

In 1793 Samuel Whitbread toured the country making speeches on the need for parliamentary reform. He encouraged people to sign petitions at his meetings and when he returned to London they were presented to Parliament. Whitbread also campaigned on behalf of agricultural labourers. In the economic depression of 1795, Whitbread advocated the payment of higher wages. When Whitbread introduced his minimum wage bill to the House of Commons in December 1795 it was opposed by William Pitt and his Tory government and was easily defeated.

Whitbread was a strong supporter of a negotiated peace with France and supported Fox’s calls to send a government minister to Paris. Whitbread argued for Catholic Emancipation and opposed the act for the suppression of rebellion in Ireland. His friend, Samuel Romilly, said that Whitbread was “the promoter of every liberal scheme for improving the condition of mankind, the zealous advocate of the oppressed, and the undaunted opposer of every species of corruption and ill-administration.”

In 1807 Samuel Whitbread proposed a new Poor Law. His scheme not only involved an increase in the financial help given to the poor, but the establishment of a free educational system. Whitbread proposed that every child between the ages of seven and fourteen who was unable to pay, should receive two years’ free education. The measure was seen as too radical and was easily defeated in the House of Commons.

Whitbread refused to be disillusioned by his constant defeats and during the next few years he made more speeches in the House of Commons than any other member. Sometimes his attacks on George III and his ministers were considered to be too harsh, even by his closest political friends.

Unable to persuade Parliament to accept his ideas, Whitbread used his considerable fortune (his father, Samuel Whitbread had died in 1796) to support good causes. Whitbread gave generous financial help to establish schools for the poor. An advocate of the monitorial system developed by Andrew Bell and Joseph Lancaster, he helped fund the Royal Lancasterian Society that had the objective of establishing schools that were not controlled by the Church of England.

When the Whigs gained power in 1806, Whitbread expected the Prime Minister, Lord Grenville, to offer him a place in his government. He was deeply disappointed when this did not happen. Some claimed it was because Whitbread was too radical. Others suggested it was due to snobbery and the aristocrats in the party disapproved of a tradesman entering the cabinet.

After this rejection, Whitbread consoled himself with his involvement in the Drury Lane Theatre. In 1809 the theatre was destroyed by fire. Already over £500,000 in debt, the theatre was in danger of going out of business. Whitbread became chairman of the committee set up to rebuild the theatre. With the help of his political friends, Whitbread managed to raise the necessary funds and the Drury Lane Theatre was reopened on 10th October, 1812.

In 1815 Whitbread began to suffer from depression. Over the years he had been upset by the way he was portrayed by the political cartoonists such as, James Gillray and George Cruikshank. He also began to worry about the brewery business and the way he was treated in the House of Commons. After one debate in June he told his wife: “They are hissing me. I am become an object of universal abhorrence.” On the morning of 6th June 1815, Samuel Whitbread committed suicide by cutting his throat with a razor.

And if that’s not enough, the “Dictionary of National Biography, 1885-1900, Volume 61” also includes a biography and Encyclopedia.com has an overview of the company, as does AIM25.

This is a political cartoon featuring Samuel Whitbread entitled “The Brewer and the Thistle.” It was drawn by James Sayers, and published by Hannah Humphrey, June 26, 1805. The people in the cartoon include Charles James Fox (1749-1806), James Maitland Lauderdale (1759-1839), William Wilberforce (1759-1833), Sir Home Riggs Popham (1762-1820), Samuel Whitbread (1758-1815) and Henry Dundas Melville (1742-1811). While I’m sure you need to be a historian specializing in this period of British history, the Royal Collection Trust gives this description. “Whitbeard in costume of beer casks, attacks thistle with Melville’s head. (r) alehouse; Fox and Launderdale (in tartan) laugh. Wilberforce leans out of window dressed as Puritan. (l) blunderbuss fired at sign of St. Vicent.”

Whitbread-Brewery-1900
Finally, here’s the Whitbread Brewery on Chiswell Street in London as it appeared around 1900.

Filed Under: Beers, Birthdays, Just For Fun, Politics & Law, Related Pleasures Tagged With: England, Great Britain, History, Politics

Historic Beer Birthday: Joseph Junk

January 15, 2026 By Jay Brooks

chicago-1
Today is the birthday of German-born Joseph P. Junk (January 15, 1841-February 17, 1887) who emigrated to the U.S. in 1868, and in 1883 opened the eponymous Joseph Junk Brewery in Chicago, Illinois. Unfortunately, he died just a few years later, in 1887, and his widow, Magdalena Junk, took over management of the brewery, renaming it Junk’s Brewery and then the Jos. Junk Brewery, which it remained until 1909. She increased production from around 4,000 barrels to 45,000 barrels of lager beer.

It then became the South Side Brewing Co. until prohibition, and afterwards reopened under that same name. But in 1937 in became the more fancifully named Ambrosia Brewing Co., then changed again one final time, to the Atlantic Brewing Co., before closing for good in 1965. It was located at 3700/3710 South Halstead and 37th Streets. According to Tavern Trove, “the brewery has been torn down. What was the Ambrosia Brewery is now the parking lot for Schaller’s Pump, a tavern located at 3714 S. Halsted, Chicago.”

Here’s a short article from the Western Brewer (Brewer’s Journal) from August 1909 reporting on the transition from Jos. Junk to South Side Brewing.

south-side-chicago

I was unable to find any photos of any of the Junk family, and in fact very little of anything, which I guess makes sense since they were the Junk Brewery, or some variation, for a relatively short time a very long time ago. Here’s what I did find.

junk-bottle
A rare Junk bottle.

Delivery-from-South-Side-Brewing-aka-Ambrosia-Brewing-circa-1936
This is a South Side delivery truck taken around 1936.

postcard-chicago-ambrosia-brewing-company-3700-s-halsted-aerial-c1930
The website where I found this claims it was from 1930, but American Breweries II states that it wasn’t called Ambrosia Brewing until 1937, so it’s probably from the late 1930s at the earliest. But another source says it’s from the 1950s, and indeed it as known as Ambrosia through 1959, so that’s perhaps more likely given the look of the postcard.

ambrosia-brewing
This is in the collection of the Chicago History Museum, but they appear to have no idea when it was taken.

AmbrosiaChicago1952This is the brewery around 1952, taken by Ernie Oest and featured at beer can history.

But by far, this is the most interesting bit of history on Joseph Junk I turned up. This is a newspaper article from the Chicago Tribune for March 29, 1902. It concerns what I can only assume is Joe and Magdalena’s son, since they refer to him as a “young man” and “member of the Chicago Brewery” rather then saying “owner.” Seems the young man went on a bender in San Francisco and ended up marrying some floozy he’d just met. But here’s the best bit. “The trouble began when the young man’s family learned that Lottie (is that not a floozy’s name?) had done a song-and-dance turn in abbreviated skirts.” Oh, the horror. It sounds like they could live with or tolerate the “song-and dance turn,” but not, I repeat not, if there were “abbreviated skirts” involved. That was the deal breaker, so they sent him off on “a Southern tour” and her packing back to Frisco, eventually settling on a payoff on $10,000, which in today’s money is over a quarter-million dollars, or roughly $276,150. It must have been the talk of polite society for months afterwards, bringing shame down on the Junk family.

Junk-chi-tribune-1902

Filed Under: Beers, Birthdays, Breweries, Just For Fun, Related Pleasures Tagged With: Chicago, History, Illinois

Historic Beer Birthday: Henry Shlaudeman

January 13, 2026 By Jay Brooks

decatur-brewing-old
Today is the birthday of Henry Shlaudeman (January 13, 1834-February 24, 1923), who founded what would become the Decatur Brewing Co., in Decatur, Illinois. Shlaudeman was born in Wildeshausen, Grossherzogtum Oldenburg, in what today is part of Germany. He emigrated to America in 1846. After a short stint in the cigar trade, he joined the Edward Harpstrite Brewery (which was originally the John Koehler & Adam Keck Brewery when it opened in 1855). Within a few years, he’d made enough of an impact that it became the Harpstrite & Shlaudeman Brewery, and two years after that, in 1884, he bought out his partner and it became the Henry Shlaudeman Brewery. In 1888, it was again renamed, this time the Decatur Brewing Co. It reopened after prohibition in 1934 under the name Macon County Beverage Co., but closed for good the same year.

Here’s his obituary from the Decatur Herald and Review in February 27, 1923:

The City of Decatur and Macon County, subtitled “A Record of Settlement, Organization, Progress and Achievement,” includes a biography of Henry Shlaudeman:

Henry-Shlaudeman-bio-1
Henry-Shlaudeman-bio-2

And while there’s not much about him, his house has an entire webpage, all about the Henry Shlaudeman House

Henry-Shlaudeman-house

He also held at least two patents related to brewing. One was for an Improvement in safety-valves for fermented-liquor casks from 1878 and the other for a Refrigerator-building for fermenting and storing beer.

Here’s another obituary from the Decatur Herald and Review in February 28, 1923:

Filed Under: Birthdays, Breweries, Just For Fun, Related Pleasures Tagged With: Germany, History, Illinois

Tolkien’s ” The Man in the Moon Stayed Up Too Late”

January 3, 2026 By Jay Brooks

bilbo-baggins
Today is the birthday of J.R.R. Tolkien, the English author of The Hobbit and the Lord of the Rings trilogy. But he was also a poet, which shouldn’t be a big surprise to fans since most of his works include pomes and songs as a part of his stories.

Tolkien was also a fan of British beer. One of the 30 Facts about J.R.R. Tolkien mentions his love of beer:

As a young student at Exeter college, Oxford University, he spent his first few years often getting into debt trying to keep up with richer students, who had more disposable income. Tolkien admits he had a great love of beer and talking into the early hours of the morning.

Author Eric San Juan also writes about J.R.R. Tolkien, Hobbits, and BEER. After detailing the ways in which beer influenced his life and work, he concludes that “yes, J.R.R. Tolkien enjoyed his beer, and this is reflected in his life’s work. He enjoyed quiet times and good conversation and a great pint. And who doesn’t?”

tolkien-drinks-1

In 1968 during a BBC interview, part of a series entitled “In Their Own Words British Authors,” Tolkien quips. “I’m very fond of beer.” In fact, the interview is described as “John Izzard meets with JRR Tolkien at his home, walking with him through the Oxford locations that he loves while hearing the author’s own views about his wildly successful high-fantasy novels. Tolkien shares his love of nature and beer and his admiration for ‘trenchermen’ in this genial and affectionate programme.”

Earlier today, I tweeted a Tolkien quote, an excerpt from one of his poems. But while I’d collected the quote years ago, in checking it for accuracy, I encountered some confusion about the poem. It comes from a poem entitled “The Man in the Moon Stayed Up Too Late” from 1923 but some misattributed it to a later one, called “The Man in the Moon Came Down Too Soon,” which also appeared with the latter one in a collection published under the title “The Adventures of Tom Bombadil,” published in 1962.

The Man in the Moon Stayed Up Too Late also appeared in The Fellowship of the Ring, the first book in the Lord of the Rings trilogy.

In the Inn at Bree (“At the Sign of the Prancing Pony”, The Fellowship of the Ring Chapter 9) Frodo jumps on a table and recites “a ridiculous song” invented by Bilbo. “Here it is in full,” said Tolkien. “Only a few words of it are now, as a rule, remembered.”

There follows the tale, in thirteen ballad-like five-line stanzas, introducing each element in turn: “the Man in the Moon” himself, the ostler’s “tipsy cat/ that plays a five-stringed fiddle”, the little dog, the “hornéd cow” and the silver dishes and spoons.

Note that the cow is able to jump over the Moon with ease because the Man in the Moon has temporarily brought it down to Earth.

I read all of the books when I was younger — much younger — and I confess I didn’t recall the poem at all. Even when I found the quote, it was an excerpt. So today I figured I’d check out the full poem. The first one is great, filled with cool allusions, references to nursery rhymes, excellent wordplay and fun beeriness. The second doesn’t mention beer at all, only wine and moonshine, but it still interesting, especially as it’s considered a companion poem to the other. I’ve put both of them down below, with illustrations by British artist Alan Lee. Read the first one at least, it’s great — really great — but the second is nice, as well.

alan_lee_the-man-in-the-moon-stayed-up-too-late

The Man in the Moon Stayed Up Too Late

There is an inn, a merry old inn
beneath an old grey hill,
And there they brew a beer so brown
That the Man in the Moon himself came down
one night to drink his fill.

The ostler has a tipsy cat
that plays a five-stringed fiddle;
And up and down he saws his bow
Now squeaking high, now purring low,
now sawing in the middle.

The landlord keeps a little dog
that is mighty fond of jokes;
When there’s good cheer among the guests,
He cocks an ear at all the jests
and laughs until he chokes.

They also keep a hornéd cow
as proud as any queen;
But music turns her head like ale,
And makes her wave her tufted tail
and dance upon the green.

And O! the rows of silver dishes
and the store of silver spoons!
For Sunday there’s a special pair,
And these they polish up with care
on Saturday afternoons.

The Man in the Moon was drinking deep,
and the cat began to wail;
A dish and a spoon on the table danced,
The cow in the garden madly pranced
and the little dog chased his tail.

The Man in the Moon took another mug,
and then rolled beneath his chair;
And there he dozed and dreamed of ale,
Till in the sky the stars were pale,
and dawn was in the air.

Then the ostler said to his tipsy cat:
‘The white horses of the Moon,
They neigh and champ their silver bits;
But their master’s been and drowned his wits,
and the Sun’ll be rising soon!’

So the cat on the fiddle played hey-diddle-diddle,
a jig that would wake the dead:
He squeaked and sawed and quickened the tune,
While the landlord shook the Man in the Moon:
‘It’s after three!’ he said.

They rolled the Man slowly up the hill
and bundled him into the Moon,
While his horses galloped up in rear,
And the cow came capering like a deer,
and a dish ran up with the spoon.

Now quicker the fiddle went deedle-dum-diddle;
the dog began to roar,
The cow and the horses stood on their heads;
The guests all bounded from their beds
and danced upon the floor.

With a ping and a pang the fiddle-strings broke!
the cow jumped over the Moon,
And the little dog laughed to see such fun,
And the Saturday dish went off at a run
with the silver Sunday spoon.

The round Moon rolled behind the hill,
as the Sun raised up her head.
She hardly believed her fiery eyes;
For though it was day, to her surprise
they all went back to bed!

man-in-moon

The Man in the Moon Came Down Too Soon

The Man in the Moon had silver shoon,
It and his beard was of silver thread;
With opals crowned and pearls all bound
about his girdlestead,
In his mantle grey he walked one day
across a shining floor,
And with crystal key in secrecy
he opened an ivory door.

On a filigree stair of glimmering hair
then lightly down he went,
And merry was he at last to be free
on a mad adventure bent.
In diamonds white he had lost delight;
he was tired of his minaret
Of tall moonstone that towered alone
on a lunar mountain set.

Hĺ would dare any peril for ruby and beryl
to broider his pale attire,
For new diadems of lustrous gems,
emerald and sapphire.
So was lonely too with nothing to do
but stare at the world of gold
And heark to the hum that would distantly come
as gaily round it rolled.

At plenilune in his argent moon
in his heart he longed for Fire:
fot the limpid lights of wan selenites;
for red was his desire,

For crimson and rose and ember-glows,
for flame with burning tongue,
For the scarlet skies in a swift sunrise
when a stormy day is young.

He’d have seas of blues, and the living hues
of forest green and fen;
And he yearned for the mirth of the populous earth
and the sanguine blood of men.
He coveted song, and laughter long,
and viands hot, and wine,
Eating pearly cakes of light snowflakes
and drinking thin moonshine.

He twinkled his feet, as he thought of the meat,
of pepper, and punch galore;
And he tripped unaware on his slanting stair,
and like a meteor,
A star in flight, ere Yule one night
flickering down he fell
From his laddery path to a foaming bath
in the windy Bay of Bel.

He began to think, lest he melt and sink,
what in the moon to do,
When a fisherman’s boat found him far afloat
to the amazement of the crew,
Caught in their net all shimmering wet
in a phosphorescent sheen
Of bluey whites and opal lights
and delicate liquid green.

Against his wish with the morning fish
they packed him back to land:
‘You had best get a bed in an inn’, they said;
‘the town is near at hand’.
Only the knell of one slow bell
high in the Seaward Tower
Announced the news of his moonsick cruise.

Not a hearth was laid, not a breakfast made,
and dawn was cold and damp.
There were ashes for fire, and for grass the mire,
for the sun a smoking lamp
In a dim back-street. Not a man did he meet,
no voice was raised in song;
There were snores instead, for all folk were abed
and still would slumber long.

He knocked as he passed on doors locked fast,
and called and cried in vain,
Till he came to an inn that had light within,
and tapped at a window-pane.
A drowsy cook gave a surly look,
and ‘What do you want?’ said he.
‘I want fire and gold and songs of old
and red wine flowing free!’

‘You won’t get them here’, said the cook with a leer,
‘but you may come inside.
Silver I lack and silk to my back—
maybe I’ll let you bide’.
A silver gift the latch to lift,
a pearl to pass the door;
For a seat by the cook in the ingle-nook
it cost him twenty more.

For hunger or drouth naught passed his mouth
till he gave both crown and cloak;
And all that he got, in an earthen pot
broken and black with smoke,
Was porridge cold and two days old
to eat with a wooden spoon.
For puddings of Yule with plums, poor fool,
he arrived so much too sooo:
An unwary guest on a lunatic quest
from the Mountains of the Moon.

tolkien-drinks

Filed Under: Just For Fun, Related Pleasures Tagged With: England, Great Britain, History, Literature, Poetry, Writing

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